News
SpaceX’s twelfth launch and ninth recovery of 2017 ready for a Thursday liftoff
After conducting a successful static fire on Saturday, August 19, SpaceX is ready to undertake their 12th launch of 2017 and the 40th launch of Falcon 9.
The launch window begins Thursday, August 24, at 11:51 a.m. PST and lasts for approximately 40 minutes, allowing for flexibility in the event of a simple scrub or abort. It will see Falcon 9 carry Formosat-5 into a sun-synchronous orbit approximately 600-1000km above the surface of the Earth, where it will be able to best carry out its duties of remote sensing and Earth observation. Developed by Taiwan’s National Space Organization, the satellite will be the country’s first indigenous remote sensing platform in orbit.
-
- Formosat-5. (CNC)
-
- A diagram illustrating Formosat being encapsulated in Falcon 9’s payload fairing. (CNC)
Formosat-5 was originally contracted to launch aboard Falcon 1, SpaceX’s first orbital launch vehicle. Much smaller than Falcon 9, the original choice of launch vehicle made more sense given the satellite’s small mass of approximately 500 kilograms. After many years of delays, SpaceX had instead arranged for the satellite to be launched as a co-passenger alongside Spaceflight Industries’ first SHERPA launch, an orbital tug and dispenser that would have placed approximately 90 satellites of different sizes into unique orbits. However, after SpaceX experienced two catastrophic failures of Falcon 9 within a period of less than a year and a half, Spaceflight chose to rebook all of those passenger satellites on other launches. In spite of the apparent drama, Spaceflight and SpaceX still plan to work together in the future and SpaceX has several SHERPA launches scheduled over the next several years.
Given the size of Formosat-5 compared to Falcon 9, the satellite will be downright minuscule inside the vehicle’s cavernous payload fairing. While it has been reasonably argued that the dedication of an entire Falcon 9 for a 500 kg payload hints at a significant level of inefficiency in the launch industry, the small payload will allow Falcon 9 to attempt an unusually easy recovery on the ASDS Just Read The Instructions. The fifth West-coast mission for SpaceX, the Falcon 9 will lift off from Vandenberg Air Force Base, California before landing in the Pacific Ocean around ten minutes after launch. The choice to land in the ocean has sparked curiosity among fans after photos suggested that SpaceX’s West coast landing zone is complete and all necessary permits and environmental impact reviews have been successfully completed.
SpaceX’s VAFB Landing Zone can be seen in its near-complete state on the left. (NASASpaceflight/Chris Gebhardt)
SpaceX’s only other West-coast missions, seven contracted launches of Iridium’s NEXT constellation, are understood to be too heavy to provide the fuel margins necessary for Falcon 9 to return to the launch site for a landing. As such, the company’s West coast pad may well remain unused well into the future, and SpaceX may simply have chosen to focus their pad engineers on the far more pressing and time sensitive work going on at SpaceX’s East coast launch facilities.
News
Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden.
The United Auto Workers (UAW) has publicly expressed solidarity with Swedish union IF Metall as its strike against Tesla continues, adding international attention to the extended labor dispute in the European country.
UAW supports IF Metall’s strike
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden. UAW Region 8 Director Tim Smith stated that the union fully supports IF Metall’s efforts to secure a collective bargaining agreement with the automaker.
“UAW stands with IF Metall workers on strike against Tesla, fighting for a collective bargaining agreement. UAW Region 8 Director Tim Smith pledged the UAW’s full support and solidarity,” the UAW International Union stated in its post.
IF Metall launched its strike against Tesla Sweden in late 2023 over the electric car maker’s refusal to sign a collective agreement. The action has since been supported by other unions through sympathy strikes affecting ports, logistics, and service operations.
Tesla Sweden has maintained that it complies with Swedish labor laws and offers competitive pay and benefits, though the company has not publicly commented on the UAW’s latest show of support.
Tesla owners get union attention
Pro-union groups in Sweden have recently expanded their outreach beyond Tesla’s facilities and workforce. Activists have begun distributing informational leaflets against the EV maker directly on Tesla vehicles parked across Stockholm, as per a report from Swedish outlet Dagens Arbete.
The yellow slips, designed to resemble parking notices, urge regular Tesla owners to pressure the company into signing a collective agreement. Organizers involved in the effort have argued that the leaflets are intended to simply inform consumers rather than single out individual owners. When owners are present, however, activists stated that they explain the dispute verbally.
Tesla has not issued a public response regarding the leaflet distribution campaign as of writing.
News
Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.
Starlink Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.
The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.
Starlink growth and momentum
Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.
Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.
The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.
Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”
Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.
However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.
Apple canceling its EV has drawn a wide array of reactions across tech
It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.
Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”
Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.
In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”
Musk said in full:
“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”
Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.
Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.
SpaceX strengthens manufacturing base with Hexagon Purus aerospace deal
Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
