Investor's Corner
Strange Bedfellows for Tesla Motors in Michigan
There seems to be some action brewing to combat the direct-to-consumer ban in Michigan by Tesla Motors and some friends. To catch everyone up, legislators in Michigan created an “enhanced” law that would ban automakers from selling vehicles direct-to-consumer or even creating service centers in 2014. Back in 2014, some industry and legal analysts thought the law might even prevent Tesla Motors from showing its vehicles at the Detroit Auto Show in January 2015.
The law is known as the anti-Tesla bill and received a boost from General Motors.
We reported on Tesla’s strategy to overturn state laws in 2015 and the “chairman of the board” if you will, Elon Musk, put it succinctly at the Detroit Auto show last year:
Reporter: Would Tesla ever build cars in Michigan?
Musk: “It’s not out of the question. Maybe Michigan shouldn’t stop us from selling cars here.”
Now, it seems Tesla’s strategy may be to partner with other conservative groups rather than unilaterally taking state legislatures head-on to combat this silly protectionist law. The political allies are illuminating: the Michigan Christian Coalition, Michigan Conservative Energy Forum, Michigan Federation of College Republicans, Michigan Moose Assn.
“It’s time Michigan recognizes the rapidly evolving market changes impacting the new-car industry,” says Michigan Christian Coalition Chairman Keith den Hollander says in a statement and reported on by Wards Automotive. “Consumers want more choices and more convenience,” says Hollander. “They don’t want to be forced by the government to buy their cars from a certain type of monopoly retailer.”
More importantly, Tesla Motors made sure millenials in Michigan were part of this coalition. From the Wards article:
“Consumers should be able to choose to shop at a Tesla store or at a traditional dealership, depending on their preference and the kind of car they want to buy,” says Casey Kreiner, chairman of the Michigan Federation of College Republicans.
This should resonate with lawmakers in not only Michigan, but nationwide in a supposed “change” election cycle –not completely buying it. But Don Trump’s traction in large part is due to his hopeless “special interest” influence narrative on state and federal governments. And that’s for real.
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Plus, Tesla Motors bought Rivera Tool and Die Company in Michigan late last year and is looking to invest more in the car capital of the U.S., according to the electric carmaker.
For Tesla Motors, the coalition building could be a blueprint for going after other states to open their doors in 2016 and beyond. This could include Texas, Wisconsin, Iowa, South Carolina, Utah, Arizona and Connecticut, where a libertarian strain runs, at least, on the surface.
It also means untapped demographics in cities that would be favorable to Tesla’s brand and upcoming cars, such as the Model 3. The whole capital of Madison, Wisc. — a lot of Priuses — would be overrun by Model 3 cars, Austin, Tex. and affluent cities in Connecticut could help sales for the Model S into 2017.
Bottom line, Tesla sees a wounded duck in Governor Rick Snyder and the libertarian streak runs real deep in Michigan. Seeing Tesla Motors in Michigan would be symbolic on many fronts. First and foremost, it could be seen as the U.S. coming out of the protectionist “dark ages” and embracing an alternative (& better) car industry.
Elon Musk
Tesla AI boss reveals how big Optimus is going to get
Tesla’s Optimus chief corrected himself on X, confirming a staggering 10 million robot production target.
![Tesla Optimus Gen 3 [Credit: Tesla]](https://www.teslarati.com/wp-content/uploads/2026/03/tesla-optimus-gen3-diner.jpg)
Tesla’s Optimus program has a new number attached to it, after Ashok Elluswamy, the executive who has run the humanoid robot program since June 2025, posted a three word correction on X Thursday, “Correction, 10 million robots.”
The line clarifies the long term annual capacity Tesla is building toward its planned second Optimus production line at Gigafactory Texas, a figure Musk has cited repeatedly since last year’s shareholder meeting.
The scale is worth noting, because ten million robots a year would mean Tesla building more units annually than most countries sell in new cars. Tesla has framed this as a second line, not the first. The buildout is happening in two phases: a roughly one million unit per year line inside Tesla’s Fremont factory, installed on the floor space vacated when Model S and Model X production ended earlier this year, and a much larger dedicated facility under construction at Giga Texas that broke ground on its first steel structure in May. That Texas facility is the one Elluswamy’s correction refers to, and is expected to reach volume production sometime in 2027.
Correction, 10 million robots https://t.co/0z4nyQNTzp
— Ashok Elluswamy (@aelluswamy) July 30, 2026
Tesla Optimus project fires up as Musk sees production line progress
Elluswamy took over Optimus from Milan Kovac last summer and has spent the months since talking up the program’s trajectory. Elon Musk has also floated the ten million figure at Tesla’s 2025 shareholder meeting.
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Ending Model S and Model X production to make room for the first Optimus line was one of the more consequential manufacturing decisions in the company’s recent history, retiring two flagship vehicles in favor of a robot that has yet to enter mass production. Musk has previously estimated per unit production costs at $20,000 to $25,000 once Tesla reaches a million units a year, though he hasn’t said what that cost looks like at ten times the volume.
SpaceX just picked up another $1.6 billion from the Pentagon, with the U.S. Space Force awarding two task orders worth $1.6 billion to fly 18 Falcon 9 missions from Vandenberg Space Force Base in California through the end of 2027. The launches will carry satellites for the Space Based Sensing and Targeting portfolio, a set of programs meant to help the military detect and track airborne threats and relay that information across forces in near real time.
The award falls under National Security Space Launch Phase 3 Lane 1, the Space Force’s faster, commercial style procurement track for missions that do not require the military’s most demanding certification process. It is also the largest single order publicly disclosed under that program so far, and the first task order issued since the Space Force nearly tripled Lane 1’s contract ceiling from $5.6 billion to $17 billion on July 17.
SpaceX to become America’s Military data backbone for missiles, drones, and warfighters
Eric Zarybnisky, the Space Force’s acting portfolio acquisition executive for space access, said the entire process, from identifying the requirement to signing the contract, took about two months, including a month set aside for companies to prepare proposals.
SpaceX is not just launching these satellites. It already holds the contracts to build two of the programs within the same portfolio, $4.16 billion for the Space Based Airborne Moving Target Indicator system and $2.29 billion for the Space Data Network Backbone, which Teslarati covered in May. That means SpaceX is now responsible for both building key pieces of the military’s next generation sensing network and getting them into orbit.
With this latest award, SpaceX’s Pentagon contract total for 2026 alone tops $8 billion, adding to a defense portfolio that already includes the Golden Dome missile defense software group SpaceX joined in April and a string of GPS launches it inherited after ULA’s Vulcan rocket ran into a booster anomaly, which we detailed in March.
Lane 1’s vendor pool technically includes seven companies: SpaceX, ULA, Blue Origin, Rocket Lab, Stoke Space, Impulse Space, and Relativity Space. In practice, SpaceX remains the only provider with the combination of launch cadence, flight proven Falcon 9 hardware, and West Coast infrastructure to support a campaign requiring roughly one Vandenberg launch a month for the next year and a half.
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Some lawmakers have flagged the growing concentration of national security launches with one company as a risk worth watching. For now, the Space Force keeps backing SpaceX, with it being the company that shows up ready to launch.
SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).
Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.
SpaceX Starship just nailed something it’s never done before
The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.
Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.
SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.
It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.
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The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.
Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.
![Tesla Optimus Gen 3 [Credit: Tesla]](https://www.teslarati.com/wp-content/uploads/2026/03/tesla-optimus-gen3-diner-80x80.jpg)
Tesla AI boss reveals how big Optimus is going to get
Autonomous vehicle red tape gets slashed by Trump Administration
