Connect with us

News

New Panasonic CEO talks Tesla battery partnership and 4680 cell production

Tesla Gigafactory 1, where Model 3 battery cells are produced. (Photo: Tesla)

Published

on

New Panasonic President and Chief Executive Officer Yuki Kusumi is taking over a leaner version of the 103-year-old Japanese conglomerate. Thanks to the efforts of his predecessor, Kazuhiro Tsuga, who spent almost nine years optimizing Panasonic by letting go of struggling businesses like Plasma TVs, Kusumi could now take the reins of a company that is ready to face the future. This means that Panasonic would be doubling down on its electric car battery business, headlined by its partnership with the world’s premier EV maker, Tesla.

Tesla and Panasonic’s joint operations in Gigafactory Nevada have had their own fair share of challenges, with the automaker putting pressure on its Japanese partner to produce more batteries for its vehicles. Over the years, Panasonic has been pushed frequently by Tesla to produce more batteries, particularly as the demand for the Model 3 hit its pace. With this experience in mind, the new Panasonic CEO noted that moving forward, the Japanese battery maker would be focusing its efforts on raising its output while keeping facility costs low. 

“It doesn’t matter how much you want to grow sales or increase profit if you don’t have the capacity to do so. Within our new structure, we’re going to polish this ability, and if you stay tuned, we’ll invest again in building supply capacity,” Kusumi noted. 

For now, Panasonic is looking to set up a prototype production line to test 4680 battery cells. The 4680 format was highlighted last year by Tesla during its Battery Day event, and it was framed as a possible catalyst for more affordable electric vehicles. Kusumi stated that if Panasonic could produce the high-quality 4680 cells more efficiently than its rivals, it would be making a “large investment” in the technology. It may also supply the batteries to both Tesla and other automakers. 

Advertisement

When asked by Bloomberg about its electric vehicle business, the new Panasonic CEO explained that EV batteries are central to the company’s growth strategy for the coming years. He also noted that Panasonic would work to refine its battery manufacturing techniques to keep itself competitive, despite the emergence of aggressive competitors from South Korea and China. 

“(The) battery unit will be one of the central segments of our energy business. We believe it’ll contribute to the environment, and we intend to see it grow further. Competition within the industry is quite fierce, but the battery business is making extremely large facility investments. It’s important to work with manufacturing techniques to efficiently produce batteries in low cost facilities. 

“Refining this ability along with further investments will give us the competitiveness to grow further. With the next generation of batteries, we aim to grow by not only producing high-quality batteries but also by making the production procedure more efficient and competitive while improving the competitiveness of our manufacturing. We’ll continue to challenge ourselves and grow,” Kusumi said. 

Watch Bloomberg‘s interview with new Panasonic CEO Yuki Kusumi in the video below. 

Advertisement

(Quotes from the article courtesy of Bloomberg.)

Do you have anything to share with the Teslarati Team? We’d love to hear from you, email us at tips@teslarati.com.

Advertisement

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

Advertisement
Comments

Energy

Tesla Powerwall distribution expands in Australia

Inventory is expected to arrive in late February and official sales are expected to start mid-March 2026.

Published

on

Credit: Tesla

Supply Partners Group has secured a distribution agreement for the Tesla Powerwall in Australia, with inventory expected to arrive in late February and official sales beginning in mid-March 2026.

Under the new agreement, Supply Partners will distribute Tesla Powerwall units and related accessories across its national footprint, as noted in an ecogeneration report. The company said the addition strengthens its position as a distributor focused on premium, established brands.

“We are proud to officially welcome Tesla Powerwall into the Supply Partners portfolio,” Lliam Ricketts, Co-Founder and Director of Innovation at Supply Partners Group, stated.

“Tesla sets a high bar, and we’ve worked hard to earn the opportunity to represent a brand that customers actively ask for. This partnership reflects the strength of our logistics, technical services and customer experience, and it’s a win for installers who want premium options they can trust.”

Advertisement

Supply Partners noted that initial Tesla Powerwall stock will be warehoused locally before full commercial rollout in March. The distributor stated that the timing aligns with renewed growth momentum for the Powerwall, supported by competitive installer pricing, consumer rebates, and continued product and software updates.

“Powerwall is already a category-defining product, and what’s ahead makes it even more compelling,” Ricketts stated. “As pricing sharpens and capability expands, we see a clear runway for installers to confidently spec Powerwall for premium residential installs, backed by Supply Partners’ national distribution footprint and service model.”

Supply Partners noted that a joint go-to-market launch is planned, including Tesla-led training for its sales and technical teams to support installers during the home battery system’s domestic rollout.

Continue Reading

Elon Musk

Tesla Giga Berlin growth could stall if not “free from external influences”: Elon Musk

The comments were delivered in a pre-recorded video discussion.

Published

on

Credit: Andre Thierig/X

Tesla CEO Elon Musk has reportedly warned that future expansion of Gigafactory Berlin could be jeopardized if the site does not remain “free from external influences.”

Musk’s comments were delivered in a pre-recorded video discussion with employees and came at a sensitive moment for the facility, where union representation has been a recurring issue.

According to reports from Handelsblatt and Der Spiegel, citing participants at the event, Musk suggested that if Giga Berlin is no longer “free from external influences,” further expansion would become unlikely. He did not, however, hint that the plant would shut down.

While Musk did not name IG Metall directly, his remarks were widely interpreted as referencing the union, which is currently the largest faction on the works council but does not hold a majority, as noted in an electrive report. 

Advertisement

The video conversation was conducted between Musk in Austin and Grünheide plant manager André Thierig, then played back to the workforce in Germany. Works council elections are scheduled for early March, heightening the tension between management and organized labor.

The CEO has previously voiced concerns that stronger union influence could limit Tesla’s operational flexibility and long-term strategy in Germany.

Despite the warning on expansion, Musk praised the Giga Berlin site during the same address, describing it as one of the most advanced factories worldwide and highlighting its cleanliness and team culture.

The discussion also reportedly touched on battery cell production. According to attendees cited in German media, Musk indicated that Tesla has begun ramping cell production at the site. That would mark a notable shift from earlier expectations that large-scale cell manufacturing in Brandenburg would not begin until 2027.

Advertisement
Continue Reading

Elon Musk

Tesla Full Self-Driving’s newest behavior is the perfect answer to aggressive cars

According to a recent video, it now appears the suite will automatically pull over if there is a tailgater on your bumper, the most ideal solution for when a driver is riding your bumper.

Published

on

Credit: Tesla

Tesla Full Self-Driving appears to have a new behavior that is the perfect answer to aggressive drivers.

According to a recent video, it now appears the suite will automatically pull over if there is a tailgater on your bumper, the most ideal solution for when a driver is riding your bumper.

With FSD’s constantly-changing Speed Profiles, it seems as if this solution could help eliminate the need to tinker with driving modes from the person in the driver’s seat. This tends to be one of my biggest complaints from FSD at times.

A video posted on X shows a Tesla on Full Self-Driving pulling over to the shoulder on windy, wet roads after another car seemed to be following it quite aggressively. The car looks to have automatically sensed that the vehicle behind it was in a bit of a hurry, so FSD determined that pulling over and letting it by was the best idea:

We can see from the clip that there was no human intervention to pull over to the side, as the driver’s hands are stationary and never interfere with the turn signal stalk.

This can be used to override some of the decisions FSD makes, and is a great way to get things back on track if the semi-autonomous functionality tries to do something that is either unneeded or not included in the routing on the in-car Nav.

FSD tends to move over for faster traffic on the interstate when there are multiple lanes. On two-lane highways, it will pass slower cars using the left lane. When faster traffic is behind a Tesla on FSD, the vehicle will move back over to the right lane, the correct behavior in a scenario like this.

Perhaps one of my biggest complaints at times with Full Self-Driving, especially from version to version, is how much tinkering Tesla does with Speed Profiles. One minute, they’re suitable for driving on local roads, the next, they’re either too fast or too slow.

When they are too slow, most of us just shift up into a faster setting, but at times, even that’s not enough, see below:

There are times when it feels like it would be suitable for the car to just pull over and let the vehicle that is traveling behind pass. This, at least up until this point, it appears, was something that required human intervention.

Now, it looks like Tesla is trying to get FSD to a point where it just knows that it should probably get out of the way.

Continue Reading