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Tesla certified by South Korean government to enter local car market

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Tesla Model S and Model X vehicles will soon hit the South Korean market as early as May, following an approval issued by the country’s Ministry of Land, Infrastructure and Transport division. The nod to Tesla for certification is part of a larger South Korean government framework to create an eco-friendly car market, with goals to elevate air quality standards to western European levels within a decade.

Tesla will unveil both sales and Tesla service centers when it officially opens its doors inside South Korea’s largest shopping mall and at the famed Gangnam district, equivalent to the Rodeo drive of Seoul. Service centers will provide core maintenance functions and house charging stations. Any necessary exterior repairs to Teslas there will be handled by certified subcontractors.

Korea’s domestic hybrid and electric market sold a total of 68,774 cars last year, compared to 41,956 in 2015. This was the highest proportional rise worldwide, according to The Korea HeraldIn December, South Korea’s Ministry of Trade, Industry, and Energy announced plans that it would increase the number of traditional gasoline-electric hybrids, plug-in electric hybrids, pure electric vehicles, and hydrogen fuel cell cars to 20 percent of all its national sales by the year 2020.

Much competition awaits Tesla in the South Korean EV market. Hyundai’s EV catalog there includes the Grandeur, Sonata, and Ionic brands as well as the Kia Niro. And the Ministry of Land, Infrastructure, and Transport that completed Tesla’s registration is currently reviewing Chinese EV carmaker BYD’s application to enter the South Korean market, with expected approval next week.

Never to be daunted, Tesla will reveal its brand in a spectacular, four-story mall complex about six miles east of Seoul, at Starfield Hanam. Set in an idyllic location, beside an expansive lake and a sweeping mountainous backdrop, the recently opened Starfield Hanam atmosphere combines cultural, leisure, and entertainment facilities. The mall is close to nearby tourist hot-spots, connected to Seoul’s major freeway system, and is adjacent to the subway network. “South Korea’s first ‘shopping theme park’ is a new business model for the country, integrating the brick and mortar shopping experience with E-Mart distribution,” said Yong-Jin Chung, vice chairman of Shinsegae Group. “We carefully curated the selection of stores and services to benefit our customers and satisfy their diverse needs.”

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South Korea will be Tesla’s fifth market in Asia after China, Hong Kong, Japan, and most recently Taiwan. Asia serves as a significant mechanism to establish the Tesla global brand. On-the-ground planning began last June, 2016, when Tesla’s website listed four new positions for sales and engineering in South Korea and one recruiter for the country, with base in Japan.

Seoul offers Tesla access to a population in the primary trade area of 3.5 million, a further 9.4 million in the secondary trade area, and a total of 25.6 million in greater Seoul. Last April, Tesla CEO Elon Musk expressed confidence that the South Korean market will help Tesla to expand its customer base, especially with the introduction of the new lower-priced Model 3 sedan.

Carolyn Fortuna is a writer and researcher with a Ph.D. in education from the University of Rhode Island. She brings a social justice perspective to environmental issues. Please follow me on Twitter and Facebook and Google+

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Tesla analyst teases self-driving dominance in new note: ‘It’s not even close’

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Credit: Tesla

Tesla analyst Andrew Percoco of Morgan Stanley teased the company’s dominance in its self-driving initiative, stating that its lead over competitors is “not even close.”

Percoco recently overtook coverage of Tesla stock from Adam Jonas, who had covered the company at Morgan Stanley for years. Percoco is handling Tesla now that Jonas is covering embodied AI stocks and no longer automotive.

His first move after grabbing coverage was to adjust the price target from $410 to $425, as well as the rating from ‘Overweight’ to ‘Equal Weight.’

Percoco’s new note regarding Tesla highlights the company’s extensive lead in self-driving and autonomy projects, something that it has plenty of competition in, but has established its prowess over the past few years.

He writes:

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“It’s not even close. Tesla continues to lead in autonomous driving, even as Nvidia rolls out new technology aimed at helping other automakers build driverless systems.”

Percoco’s main point regarding Tesla’s advantage is the company’s ability to collect large amounts of training data through its massive fleet, as millions of cars are driving throughout the world and gathering millions of miles of vehicle behavior on the road.

This is the main point that Percoco makes regarding Tesla’s lead in the entire autonomy sector: data is King, and Tesla has the most of it.

One big story that has hit the news over the past week is that of NVIDIA and its own self-driving suite, called Alpamayo. NVIDIA launched this open-source AI program last week, but it differs from Tesla’s in a significant fashion, especially from a hardware perspective, as it plans to use a combination of LiDAR, Radar, and Vision (Cameras) to operate.

Percoco said that NVIDIA’s announcement does not impact Morgan Stanley’s long-term opinions on Tesla and its strength or prowess in self-driving.

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NVIDIA CEO Jensen Huang commends Tesla’s Elon Musk for early belief

And, for what it’s worth, NVIDIA CEO Jensen Huang even said some remarkable things about Tesla following the launch of Alpamayo:

“I think the Tesla stack is the most advanced autonomous vehicle stack in the world. I’m fairly certain they were already using end-to-end AI. Whether their AI did reasoning or not is somewhat secondary to that first part.”

Percoco reiterated both the $425 price target and the ‘Equal Weight’ rating on Tesla shares.

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Donald Trump turns to Elon Musk and Starlink amid Iran internet blackout

Donald Trump has stated that he plans to speak with SpaceX CEO Elon Musk about restoring internet access in Iran.

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Credit: Starlink/X

Donald Trump has stated that he plans to speak with SpaceX CEO Elon Musk about restoring internet access in Iran, as authorities in the country implement an internet blackout amid nationwide anti-government protests. 

Trump points to Starlink

Speaking to reporters in Washington, Trump said Musk would be well-suited to help restore connectivity in Iran, citing his experience operating large-scale satellite networks, as noted in a Reuters report. “He’s very good at that kind of thing, he’s got a very good company,” Trump said. 

Iran has experienced a near-total internet shutdown for several days, severely limiting the flow of information as protests escalated into broader demonstrations against the country’s rulers.

Starlink has previously been used in Iran during periods of unrest, allowing some users to access the global internet despite government blocks. Neither Musk nor SpaceX immediately commented on Trump’s remarks, but Musk has publicly supported efforts to provide Starlink access to Iranians during earlier periods of unrest.

Renewed Trump–Musk ties

Trump’s comments come amid a thaw in his previously strained relationship with Musk. The two had a public falling-out last year over domestic policy disagreements but have since appeared together publicly, including at Trump’s Mar-a-Lago resort. The renewed ties now intersect with foreign policy, as Starlink has become a strategic tool in regions facing censorship or conflict.

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The satellite service has also played a prominent role elsewhere, most notably in Ukraine, highlighting both its potential impact and the political sensitivities surrounding its use. In Iran, Starlink support previously followed coordination between Musk and U.S. officials during protests in 2022.

The current internet blackout in Iran has drawn international attention, with rights groups estimating hundreds of deaths and thousands of arrests since demonstrations intensified late last year. Iranian authorities have not released official casualty figures, and outside verification remains limited due to restricted communications.

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Tesla China’s domestic sales fell 4.8% in 2025, but it’s not doom and gloom

Despite the full-year dip, Tesla finished the year with record domestic sales in December.

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Credit: Grok Imagine

Tesla posted 625,698 retail vehicle sales in China in 2025, marking a 4.8% year-on-year decline as the EV maker navigated an increasingly competitive EV market and a major production transition for its best-selling vehicle. 

Despite the full-year dip, Tesla finished the year with record domestic sales in December.

Retail sales slip amid Model Y transition

Tesla’s 2025 retail sales in China were down from 657,102 units in 2024, when the company ranked third in the country’s new energy vehicle (NEV) market with a 6.0% share. In 2025, Tesla’s share slipped to 4.9%, placing it fifth overall, as noted in a CNEV Post report.

Part of the decline seemed tied to operational disruptions early in the year. Tesla implemented a changeover to the new Tesla Model Y in the first quarter of 2025, which required temporary production pauses at Giga Shanghai. That downtime reduced vehicle availability early during the year, weighing on the company’s retail volumes in China and in areas supplied by Giga Shanghai’s exports.

China remained one of Tesla’s largest markets, accounting for 38.24% of its global deliveries of 1.64 million vehicles in 2025. However, the company also saw exports from Giga Shanghai fall to 226,034 units, down nearly 13% year-on-year. It remains to be seen how much of this could be attributed to the Model Y changeover and how much could be attributed to other factors. 

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Strong December 2025 finish

While the full-year picture showed some contraction, Tesla closed 2025 on a high note. According to data from the China Passenger Car Association (CPCA), Tesla China delivered a record 93,843 vehicles domestically in China in December, its highest monthly total ever. That figure was up 13.2% from a year earlier and 28.3% higher than November.

The surge was driven in part by Tesla prioritizing domestic deliveries late in the year, allowing buyers to lock in favorable purchase tax policies. In December alone, Tesla captured 7.0% of China’s NEV market and a notable 12.0% share of the country’s battery-electric segment.

On a wholesale basis, Tesla China sold 851,732 vehicles in 2025, down 7.1% year-on-year. From this number, 97,171 were from December 2025 alone. Tesla Model 3 wholesale figures reached 312,738 units, a year-over-year decrease of 13.12%. The Tesla Model Y’s wholesale figures for 2025 were 538,994 units, down 3.18% year-over-year.

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