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Tesla is becoming the company of choice for next-generation auto workers
Tesla’s first handover ceremony for its Made-in-China Model 3 in Gigafactory 3 was memorable for a variety of reasons. For one, it proved that Tesla could meet or even exceed the already-ambitious goals of CEO Elon Musk. It was also an event that was made extra special when a young GF3 worker decided to propose to his partner with his blue MIC Model 3.
The scene is representative of a trend that seems to be present in Tesla’s ranks: the company is becoming the de facto carmaker of choice for the next generation of auto workers. Gigafactory 3’s workers who were present at the handover ceremony were mostly young. This extends to the company’s executives as well. Unlike conventional executives from legacy auto, who are populated by veterans who have been in the business for decades, Tesla’s executives are young, aggressive, and even a tad bit ambitious.
This observation was mentioned by Tesla owner-enthusiast @Ray4Tesla in a tweet following the handover event in Shanghai. Several executives from Tesla attended the MIC Model 3 delivery event, and all of them were in their 30s and 40s. They were articulate, energetic, and seemingly very motivated. In a way, the energy exuded by Tesla China’s executives was fitting for a company whose mission is literally to accelerate the advent of sustainability.
Tesla’s allure for young professionals is not just limited to China. Recent comments from Jorg Steinbach, the Economics Minister of Brandenburg, suggested that Germany may be looking to Tesla to attract young talent as well. “I am optimistic that young people from all over Germany and far beyond want to take part in this project,” he said, adding that the arrival of the electric car maker could allow the region’s workers to future-proof their jobs.
Perhaps it’s Tesla’s disruptive nature, or its startup nature, but the company continues to rank high among young job seekers. Working at Tesla is notoriously challenging, filled with long hours and hyper-ambitious targets. It’s essentially a Silicon Valley startup, but instead of a mobile app or an internet-based service, the company’s product happens to be electric cars and battery storage devices. Stories from former workers at Tesla tell of intense work environments and sudden changes of pace. Yet, it is also one that the best and brightest find very difficult to pass up.
Employer branding specialist Universum’s 2019 survey found that Tesla and SpaceX, two of CEO Elon Musk’s companies, are perceived by engineering students as the best employers in the country. For many young workers, particularly those whose idealism is still intact, there are few companies in the world worth working for, and one of them happens to be Tesla. Overall, it appears that for many of these young workers, the challenges that come with a job at Tesla are well worth it.
Another reason for this is likely Tesla CEO Elon Musk. Bold and daring, Musk has been compared by the media to billionaire-genius-superhero Tony Stark/Iron Man. Just like the fictional Stark, Musk barrels through his projects with an intensity that’s near-obsessive, and at times, with seemingly little regard for his personal safety. While conventional auto CEOs are thought to spend their days behind a desk and at meetings, Musk is out on the roads testing the limits of Autopilot and Full Self-Driving on his personal vehicle. Musk is also known to get his hands dirty when needed, with the CEO being spotted torquing bolts with Tesla’s workers during the buildout of Tesla’s GA4 line for the Model 3 in the Fremont factory.
Ultimately, it is quite inspiring to work for a company whose goal is not just to make money every quarter, but one that fights a far more important battle. It is also inspiring to work under a leader who puts himself in the front lines. This certainly seems to be the case, with a survey from job search marketplace Hired indicating that Musk is currently perceived by job seekers as the most inspiring leader in tech. This is something that has been noticed by veteran Shark Tank judge Kevin O’Leary, better known by his tongue-in-cheek nickname, Mr. Wonderful, as well.
Prior to being a TSLA investor, O’Leary had been critical of the electric car maker. But one of the tipping points for the investing veteran came after watching electric vehicle races that involve engineering students from various schools. Automakers would usually send their HR teams to these races, in an effort to attract up-and-coming talent. But after each race, the Shark Tank judge realized that the winning teams all head over to one company: Tesla. This, according to O’Leary, is a big advantage for the electric car maker.
“Every one of these engineers, the smoking hot kids that sit with their cars, the men and women that sleep with them for 24 hours a day; it’s an unusual culture I’ve never seen before. They all want to work at Tesla. Why? Because the teams are six to eight people. If they go to a legacy car company, they get drowned out in the back somewhere. These smart, young, men and women make a big difference as interns. I can’t believe the access to talent they have,” O ‘Leary said.
With this in mind, it appears that Tesla’s future as an electric car maker is secured, at least with regards to its talent pool. Provided that the company maintains its course, and its leadership remains as motivated, there is very little doubt that the disruptor from Silicon Valley could attract the best and brightest workers when needed.
Tesla has extended its Bay Area ride-hailing service to include pickups and drop-offs at San Francisco International Airport (SFO). The update, shared via the company’s official channels on July 21, allows users in the region to request rides directly to and from one of California’s busiest airports.
The expansion builds on Tesla’s secured limousine permit for SFO operations. Public records show the permit became effective March 20, 2026, and remains active through January 31, 2027. Tesla vehicles operating the service now display authorized limousine permits issued by the City and County of San Francisco.
Our Bay Area rideshare service now goes to SFO ✈️
— Tesla AI (@Tesla_AI) July 21, 2026
Tesla’s ride-hailing program in California relies on Model Y vehicles equipped with Full Self-Driving (Supervised) technology. Human safety drivers remain present in compliance with state regulations, distinguishing the service from fully driverless operations.
The Bay Area geofence covers a broad area spanning north of San Francisco to south of San Jose, offering extensive connectivity across the region.
UPDATE: Elon Musk reveals why Tesla didn’t say ‘Robotaxi’ upon California launch
This SFO addition follows earlier progress at other Bay Area airports. Tesla previously expanded service to San Jose Mineta International Airport (SJC) in late 2025. The company had engaged with SFO, SJC, and Oakland International Airport officials as early as September 2025 to secure necessary approvals for passenger transport.
The service provides a new option for travelers seeking electric, app-based transportation integrated with Tesla’s ecosystem. Rides are booked through Tesla’s dedicated ride-hailing application, which handles matching, routing, and payments. Pricing follows standard ride-hailing models, with potential adjustments based on distance, time, and demand.
Tesla’s California ride-hailing program launched in July 2025 with an initial invite-only rollout in the Bay Area. It started alongside operations in Austin, Texas, marking the company’s second major U.S. market.
The Bay Area remains a primary focus in California, with service centered on high-demand corridors connecting residential, commercial, and now major transportation hubs. This latest airport integration represents a practical step in Tesla’s broader mobility ambitions within the state.
Tesla has officially revealed its 2026 Summer Update, which comes with a variety of crazy new features, including Navigation fixes that owners have been wanting for months.
Tesla routinely releases a larger update with the Spring, Summer, Fall, and Winter updates, where it ships a variety of new features, bug fixes, and other additions to customer cars.
The 2026 Spring Update featured things like “Hey Grok” voice assistance, a redesigned self-driving app, Unreal Engine visual upgrades, and more.
🚨 TESLA’S SUMMER UPDATE FOR 2026 IS HERE:
Featuring:
✅ Self-Driving Stats in Mobile App
✅ Caraoke with Scoring
✅ Automatic Navigation
✅ Preferred Routes
✅ Set Arrival Energy from Mobile App
✅ Send Custom Wraps from Mobile App
✅ Rear Display Lock
✅ Other Improvements
🔌… https://t.co/C9IW3egEhH
— TESLARATI (@Teslarati) July 21, 2026
Tesla’s Summer Release has about ten new features; we’ll show you each and detail them below:
New Grok Voice Commands
“Grok can now make phone calls, search and play music, adjust climate, open the glovebox, and answer questions about your Tesla.”
Self-Driving Stats in Mobile App
“View and share self-driving stats from the mobile app.”
Caraoke With Scoring
“Caraoke now scores your singing while in Park. High scores are saved to your Tesla profile.”
Automatic Navigation
“Automatic Navigation now adapts to your routine.
In addition to Home, Work, and upcoming calendar events, your vehicle can now suggest and route to places you visit regularly – like a school drop-off on the way to work, or the gym on the way home.”
Preferred Routes
“For a more personalized experience, navigation now prioritizes routes that you’ve taken before”
Set Arrival Energy from Mobile App
“Set your desired Arrival Energy from your phone.”
Send Custom Wraps from Mobile App
“Skip the USB drive and upload a custom wrap of your car from the mobile app. Instructions for creating a custom wrap here: https://github.com/teslamotors/custom-wraps.”
Rear Display Lock
“Kids can watch content on the rear screen, but only the front row can control it through the rear screen app.”
Other Improvements
- Find Superchargers by name when searching for a destination
- Add Apple Music songs to queue from search and artist page
- Set your preferred zoom level for the Self-Driving visualization
- Intro animations for new Model 3 and Y
Tesla’s reason for Starlink integration on Cybercab might surprise you, as the company’s Head of AI, Ashok Elluswamy, finally shed some light on the reason they are putting a satellite internet terminal on its ride-hailing-geared vehicle.
On Monday, Tesla officially confirmed that it would integrate Starlink V5 terminals into Cybercab vehicles, something many Tesla fans had figured the company would do, as the vehicle is primarily geared toward giving rides without any passenger intervention.
Starlink V5 directly integrated in Cybercab pic.twitter.com/FxzTtzjB6I
— Tesla (@Tesla) July 20, 2026
The ability to access the internet would allow riders to work or play in the car with their devices. It seemed like a more-than-reasonable feature to add to the Cybercab, which made its way off the production lines for the first time earlier this year.
Tesla reveals first vehicle model to receive Starlink integration
However, the move is not for the rider, as Elluswamy confirmed on Monday night. Instead, it’s actually for Tesla to be able to have a constant connection to the cars in the Robotaxi fleet so it can troubleshoot issues, contact riders, or resolve other issues.
Elluswamy said:
“It is still not required for safe operation of the vehicle. Connectivity is primarily meant for navigation, customer service and, in general, fleet management.”
It is still not required for safe operation of the vehicle. Connectivity is primarily meant for navigation, customer service and, in general, fleet management.
— Ashok Elluswamy (@aelluswamy) July 20, 2026
Many initially assumed the option of constant connectivity would be enabled on the Cybercab for passenger entertainment or work. With the Cybercab, passengers won’t be doing anything but enjoying the ride, so it seemed more than logical that they would be hanging out with Starlink internet access as an amenity.
However, Tesla’s primary concern with Robotaxi is safety, and nailing these first unsupervised rides is a crucial step to setting a good narrative on how effective driverless transportation can be.
Being able to get in touch with passengers or a vehicle if something is wrong is a crucial part of the overall experience, and preventative measures are being taken by Tesla to ensure a smooth process, even in the worst-case.
Tesla expands ridesharing service in California to new hotspot
Tesla reveals 2026 Summer Update with crazy fixes to Nav and more
