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Tesla China VP breaks down Supercharging vs. Battery Swap debate
Tesla China’s Vice President of External Affairs Grace Tao broke down the advantages of Supercharging over battery swapping. Tao showed why Tesla had chosen a Supercharging network instead of battery swapping, which the automaker attempted several years ago.
“Recently, many friends are paying attention to whether Tesla will start the battery swap business. Thank you very much for your concern. As early as 2013, Tesla tried battery swap,” Tao said. “The battery swap mode is currently a good recharge mode in some specific areas such as taxis or buses, but we have always believed that the charging mode is the best for large-scale civilian electric vehicles. The way to supplement energy.”
Tao’s response could be coming from a report from Tianyancha from late February, where the media outlet reported that Tesla was adding a “new energy vehicle battery swap facility” in Shanghai, where its Chinese production plant is located. Tesla reps told the Beijing Business Daily (via BBT News) that the company would not be performing battery swaps. It would continue to use its Supercharging network across all of its vehicles for recharging. “Tesla will not change the battery,” the rep said, after indicating that swapping isn’t suitable for widespread use, nor was it effective as it was “riddled with problems,” according to Shine.
Tesla denies reports that it will use battery swapping techniques
Tao’s posting seems to portray the same message, showing that Tesla’s strategy for charging is to appeal to widespread use, for which Supercharging is more ideal. She used an analogy with Smartphones to further portray the advantage.
Tao added (via Weibo):
“You might recall that ten years ago, many electronic products we used removable batteries, and a mobile phone required two batteries. Nowadays, most electronic products such as mobile phones and computers have become integrated built-in batteries, and the way of supplementing energy has also changed from replacing batteries to high-power fast charging…Constantly increasing the layout of charging piles and improving charging efficiency at the same time, we think this is the best solution to users’ anxiety about charging…The national standard charging interface is consistent, which will greatly improve the efficiency of charging. Tesla’s latest V3 overcharge technology can replenish up to 250 kilometers of battery life within 15 minutes, and the time for a cup of coffee has basically met the electricity demand of a week in the city for commuting.”
Tesla last entertained the idea of battery swaps in 2015. A 2013 presentation by Elon Musk showed that battery swaps would be an ideal way to provide drivers with a full charge in virtually no time. The presentation by Musk showed a battery swap for a Tesla Model S would take less time than filling up an Audi A8 at a gas station, as the swap took only three minutes. Swapping, however, would require owners to pay fees, while Supercharging remained free.
The Harris Ranch Battery Swap Station in Coalinga, California, was Tesla’s first attempt at battery swaps. Despite the high demand for the service as reservations were highly concentrated, it also ended up being the only attempt thus far, as the station shut down in 2015. “Presently, the Battery Swap Program is not accepting any new requests for appointments,” Tesla said.
Tesla’s Supercharging initiative has accumulated 20,000 active Superchargers globally, with a brand new production facility recently opening up in China to handle growing demand in the region.
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Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden.
The United Auto Workers (UAW) has publicly expressed solidarity with Swedish union IF Metall as its strike against Tesla continues, adding international attention to the extended labor dispute in the European country.
UAW supports IF Metall’s strike
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden. UAW Region 8 Director Tim Smith stated that the union fully supports IF Metall’s efforts to secure a collective bargaining agreement with the automaker.
“UAW stands with IF Metall workers on strike against Tesla, fighting for a collective bargaining agreement. UAW Region 8 Director Tim Smith pledged the UAW’s full support and solidarity,” the UAW International Union stated in its post.
IF Metall launched its strike against Tesla Sweden in late 2023 over the electric car maker’s refusal to sign a collective agreement. The action has since been supported by other unions through sympathy strikes affecting ports, logistics, and service operations.
Tesla Sweden has maintained that it complies with Swedish labor laws and offers competitive pay and benefits, though the company has not publicly commented on the UAW’s latest show of support.
Tesla owners get union attention
Pro-union groups in Sweden have recently expanded their outreach beyond Tesla’s facilities and workforce. Activists have begun distributing informational leaflets against the EV maker directly on Tesla vehicles parked across Stockholm, as per a report from Swedish outlet Dagens Arbete.
The yellow slips, designed to resemble parking notices, urge regular Tesla owners to pressure the company into signing a collective agreement. Organizers involved in the effort have argued that the leaflets are intended to simply inform consumers rather than single out individual owners. When owners are present, however, activists stated that they explain the dispute verbally.
Tesla has not issued a public response regarding the leaflet distribution campaign as of writing.
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Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.
Starlink Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.
The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.
Starlink growth and momentum
Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.
Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.
The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.
Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”
Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.
However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.
Apple canceling its EV has drawn a wide array of reactions across tech
It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.
Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”
Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.
In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”
Musk said in full:
“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”
Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.
Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.
SpaceX strengthens manufacturing base with Hexagon Purus aerospace deal
Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
