News
Tesla coverage turns negative a week before crucial Earnings Call
Tesla news coverage this week has been especially negative, and the timing of it, which comes a week before arguably the most anticipated Earnings Call in recent memory. With Tesla reporting production and deliveries that were well over Wall Street’s consensus, anticipation for the Q1 2021 Earnings Call is slightly higher than usual, and the FUD (Fear, Uncertainty, Doubt) is at an all-time high.
There are always a few negative Tesla stories every week. It might involve a story about some owners who didn’t receive adequate customer service, it might be about a production bottleneck that Tesla is encountering. However, these are relatively micro-scale issues that are resolved within a matter of days in most cases. This week, the news has been geared toward more disruptive, long-term, macro-level issues, like a very public car accident that has both sides of the Tesla circle butting heads, a test from a very well-known product review company that has to do with the aforementioned accident, and other safety issues that have resulted by a rumored irresponsible driving speed by a customer in China. Whether you agree with it or not, there seems to be a more coordinated attack on something that Tesla does well, which is to keep its drivers and owners safe. One of the strongest points of Tesla’s overwhelmingly successful venture into the automotive industry thus far was the company’s ability to keep vehicle occupants safe in the event of a crash, and also roll out software and semi-autonomous driving functionalities that aim to improve consumer safety in revolutionary ways.
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This doesn’t always turn out to be what the media wants to report, however. The week before the Q1 Earnings Call, it was relatively impossible to notice that the tide turned negative on Tesla news coverage. While it is understandable that a violent automobile crash that took the lives of two men should be covered, it captured national headlines and dominated news coverage across the world for several days. Interestingly, I don’t remember such widespread news coverage for the Ford Death Wobble.
Journalists find stories and then build upon them for other sorts of coverage. It’s spin-off coverage where readers get to see how creative the mind of a writer is. There are millions of stories that could be written based on the recent automobile accident. However, a majority of them were negative, and it doesn’t necessarily come down to truth, it comes down to perception. Unfortunately, I don’t believe that many of the journalistic coverages were completely accurate simply because of Autopilot’s misunderstood capabilities in the real world. I still receive questions and comments daily from those who I talk to who believe Teslas are capable of driving themselves. What is even more frustrating is that, at times, owners and drivers, who should have the company’s best interest at heart, spread content, Tik Toks, and other forms of social media portraying that their all-electric car can drive them from Point A to Point B while they sit in the back seat and take a nap. This kind of content is irresponsible, immoral, and wrong. Acting like a Tesla can drive itself completely just for few thousand views is a selfish act that puts the hard work of Tesla engineers at risk for losing all of their work.
That brings me to the unfortunate accident in Texas. We don’t know, yet, what the exact cause of the accident was. We don’t know who was in the driver’s seat, if AP was being tricked, or if it was even on at this point. Most evidence would likely indicate that AP couldn’t have been activated due to the lack of road lines, and the rate of travel isn’t something that AP would let the driver do, to begin with. Eventually, we will have all the facts of this story, and we will be able to accurately say who or what was responsible. But as of right now, those things cannot be speculated against.
Still, news sources are claiming that this car was “driverless,” which is a complete nonsensical narrative considering there are many boundaries that would require a driver to be present during the vehicle’s operation. This didn’t stop Consumer Reports from putting together one of the most ridiculously biased tests I have ever come across. I felt that it simply proved Tesla Autopilot would only be tricked in extreme circumstances, by not following the automaker’s directions and trying to outsmart one of the most capable semi-autonomous driving programs in the world.
The obvious effort to derail Tesla’s momentum is being noted by the fans, followers, and owners of the company. For the life of me, I cannot understand why. In my perspective, for years, MSM has been driving home the point of global climate change, using it as a way to scare people into change. While I believe that fear isn’t always the best way to convince a large group of people to do something, I think climate change is a real issue and it will affect people for generations to come. With cars being such a large contributor to the problem, you’d think the media, the same interests that have been preaching the dangers of carbon emissions for years, would report car companies who are working to transition the automotive industry to electrification, would get a “fair shake.” This just hasn’t been the case.
Trust me, I am a critic of Tesla when it is warranted. I have experienced issues with their customer service department personally, and I have been highly critical of their handling of other issues with its vehicles. I have spoken many times about the LR RWD Model Y and how it was a disgrace for Tesla to keep these pre-orderers in limbo for years. However, there are statistics that prove FSD and AP’s ultimate task: to make driving safer. Most recently, the Q1 2021 Safety Report showed Autopilot was nearly 10 times safer than a human driver. You don’t see mainstream media covering this, but you’ll notice automotive blogs and news outlets taking full advantage of the statistics, which prove Tesla’s mission is becoming more real with every mile driven.
With the momentum Tesla posted with the Production and Deliveries report, I think many people were expecting a big financial quarter. The timing of the negative news is eye-opening, and it seems to be a coordinated effort to perhaps slow down Tesla’s momentum moving forward. Tesla is gunning for yet another consecutive quarter, bringing the total to seven straight if things go well on Monday. Whether Wall Street will recognize the impressive tone of this feat, we’ll see. However, media coverage has done all it can to bring Tesla’s chances of a great quarter down, but with developments, demand, and deliveries all in healthy figures, there doesn’t seem to be much of a chance of that happening.
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SpaceX announced today that it would expand its launch capabilities into a new U.S. state: Louisiana.
Today, SpaceX, in conjunction with the Louisiana Economic Development Office, said that it will establish a new launch facility, which it will call Starbase, Louisiana. It will be located near Vermilion Parish, supporting thousands of launches each year, at least eventually.
CEO Elon Musk commented by stating, “Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!”
Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!
SpaceX makes sci-fi real. https://t.co/C7Ht0U12ba
— Elon Musk (@elonmusk) August 25, 2026
The expansion is SpaceX’s latest move to push its launch cadence to be more frequent than ever. SpaceX said that Starbase, Louisiana, will be built to “support thousands of Starship flights a year,” with the first coming in 2029.
SpaceX announced the new facility in partnership with the Louisiana Economic Development Office as it will bring a major influx of jobs and investments into the area. Currently, it will produce more than 3,000 new jobs in Louisiana, and SpaceX plans to invest at least $100 billion into the entire facility, ensuring that many jobs are created as a result.
Environmental Responsibility
SpaceX acknowledges the impact launches could have on marshlands, local wildlife, and water sources. Here’s how the company plans to help with the issues in Vermilion Parish:
- Restoring the Shoreline: “In Vermilion Parish, the shoreline is eroding between 3.3 and 23 feet per year. We’re partnering with state and federal agencies to expand Louisiana’s Coastal Master Plan and Coastal Wetlands Planning, Protection and Restoration Act projects, including Gulf shoreline protection breakwaters designed to reduce wave energy and slow loss along the Gulf edge.”
- Rebuilding the Marshlands: “In working with the state, we’re planning thousands of acres of marsh creation using beneficial-use placement of dredged material and offshore sediment sources. Restoration will also include interior marsh bank stabilization and rebuilding marsh in remnant canals. These projects can reconnect fragmented wetlands, restore natural buffers against storms, and return habitat that has been lost to erosion and historic canalization.”
- Preserving Coastal Wildlife: “Pecan Island and nearby wetlands are high-value habitat for migratory waterfowl, shorebirds, wading birds, and other coastal wildlife. SpaceX is not developing the full footprint of the land and will preserve wetlands and wildlife habitat. At existing launch sites, waterfowl and other birds continue to use nearby habitat during operations. Working with wildlife agencies, landowners, and conservation groups, SpaceX will support monitoring and management so this habitat stays productive and hunting, fishing, birding, and other recreational activities that are part of this coast’s culture can continue.”
SpaceX shares rose about 2.5 percent on the news.
Tesla Cybertruck trims saw a big price change, at least on two of the three available to consumers, as demand for the all-electric pickup appears to be increasing.
Tesla bumped up its Base All-Wheel-Drive trim level up to $74,990 from $69,990 and the Premium All-Wheel-Drive configuration from $79,990 to $84,990. The Cyberbeast price remains unchanged at $99,990.
🚨 Cybertruck prices went up as Tesla bumped them 7%
– Tesla Cybertruck AWD is now $74,990
– Tesla Cybertruck Premium AWD now $84,990
– Tesla Cyberbeast now $99,990 https://t.co/MYJbaw56GL— TESLARATI (@Teslarati) August 25, 2026
Despite questions of demand for the truck, Tesla is bumping its two least expensive trims up $5,000 to signal that there are plenty of buyers. Although SpaceX has been buying Tesla Cybertruck units to utilize as company vehicles, it is no secret that the Cybertruck is among the most sought-after Tesla models out there.
The issue has always been pricing, at least for the most part. When Tesla initially launched the Cybertruck AWD at $59,990 a few months back, the company stated that price would remain intact for just ten days due to the influx of orders it received.
Cybertruck Sales: Is It the Product or Pricing?
Depending on who you ask, you will likely hear one of two explanations for relatively low Cybertruck sales: either the product itself or the pricing.
Yes, this is the best-selling all-electric pickup on the market. However, there are people who simply hate the look of it, which I understand, but do not agree with. Look is totally subjective, and I love the look of the Cybertruck.
Some people will not buy the Cybertruck because of the look, but I am under the impression that sales would be much better if this truck were priced lower; something that might not be possible considering Tesla’s need to make money on its products. When it was unveiled in 2019, its most expensive trim level was $69,990. Now, the cheapest trim level is more expensive than that.
I would be in a Cybertruck if it were more affordable. I LOVE my Model Y, but Cybertruck is the best vehicle Tesla makes, and it’s not particularly close. Even in the base model, the steer-by-wire, the space, storage, and performance make it more desirable than the Model Y to me. I cannot be the only Tesla owner without a Cybertruck who feels this way.
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Energy
Tesla Semi factory is getting a celebration nobody expected
Tesla will inaugurate its Nevada Semi factory September 24, five months after production quietly began ramping.
Tesla says it will officially inaugurate its new Semi factory in Nevada next month. The Tesla Semi account posted the announcement on X, sharing a graphic titled “Semi Rollout” with a date of September 24. No further details were given about the format of the event or who would attend.
While Tesla’s dedicated Semi plant in Sparks, adjacent to Gigafactory Nevada, opened back in April, with the first trucks rolling off the high volume line on April 29, the timing for the factory inauguration comes at a surprise. The ribbon cutting event five months into production is a break from how Tesla has usually handled its other factories, where the first truck or car off the line typically served as the milestone moment.
Inauguration of new Semi factory in Nevada next month pic.twitter.com/a8kAlxrOOn
— Tesla Semi (@tesla_semi) August 24, 2026
The 1.7 million square foot factory was built as part of a $3.6 billion expansion Tesla announced in early 2023, and it shares a site with the battery cell lines that feed the Semi’s structural pack, a decision meant to remove the supply bottleneck that delayed the truck for years. The plant is designed for 50,000 trucks a year at full ramp. Semi program director Dan Priestley has said production “is now ramping” rather than claiming it has reached scale.
Nine years passed between the Semi’s 2017 unveiling and this stage of production, with the truck slipping from an original 2019 target through hand built pilot units for PepsiCo and a slow build out of the Nevada plant. An inauguration event now gives Tesla a stage to talk up that ramp and reset expectations for how many trucks it can begin delivering at scale.
The September date also lines up with the Semi’s next milestone. Tesla confirmed the truck is heading to Europe with a full unveiling at the IAA Transportation trade show in Hannover, Germany, running September 15 through 20. Between the Nevada event and the Hannover reveal, Tesla has roughly a week and a half in September to make the case that the Semi is now a truck being built and sold on two continents rather than tested in a handful of fleets.
SpaceX announces new Starbase for ‘thousands of Starship launches annually’
Tesla just made Cybertruck more expensive
