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Tesla coverage turns negative a week before crucial Earnings Call

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Tesla news coverage this week has been especially negative, and the timing of it, which comes a week before arguably the most anticipated Earnings Call in recent memory. With Tesla reporting production and deliveries that were well over Wall Street’s consensus, anticipation for the Q1 2021 Earnings Call is slightly higher than usual, and the FUD (Fear, Uncertainty, Doubt) is at an all-time high.

There are always a few negative Tesla stories every week. It might involve a story about some owners who didn’t receive adequate customer service, it might be about a production bottleneck that Tesla is encountering. However, these are relatively micro-scale issues that are resolved within a matter of days in most cases. This week, the news has been geared toward more disruptive, long-term, macro-level issues, like a very public car accident that has both sides of the Tesla circle butting heads, a test from a very well-known product review company that has to do with the aforementioned accident, and other safety issues that have resulted by a rumored irresponsible driving speedΒ by a customer in China. Whether you agree with it or not, there seems to be a more coordinated attack on something that Tesla does well, which is to keep its drivers and owners safe. One of the strongest points of Tesla’s overwhelmingly successful venture into the automotive industry thus far was the company’s ability to keep vehicle occupants safe in the event of a crash, and also roll out software and semi-autonomous driving functionalities that aim to improve consumer safety in revolutionary ways.


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This doesn’t always turn out to be what the media wants to report, however. The week before the Q1 Earnings Call, it was relatively impossible to notice that the tide turned negative on Tesla news coverage. While it is understandable that a violent automobile crash that took the lives of two men should be covered, it captured national headlines and dominated news coverage across the world for several days. Interestingly, I don’t remember such widespread news coverage for the Ford Death Wobble.

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Journalists find stories and then build upon them for other sorts of coverage. It’s spin-off coverage where readers get to see how creative the mind of a writer is. There are millions of stories that could be written based on the recent automobile accident. However, a majority of them were negative, and it doesn’t necessarily come down to truth, it comes down to perception. Unfortunately, I don’t believe that many of the journalistic coverages were completely accurate simply because of Autopilot’s misunderstood capabilities in the real world. I still receive questions and comments daily from those who I talk to who believe Teslas are capable of driving themselves. What is even more frustrating is that, at times, owners and drivers, who should have the company’s best interest at heart, spread content, Tik Toks, and other forms of social media portraying that their all-electric car can drive them from Point A to Point B while they sit in the back seat and take a nap. This kind of content is irresponsible, immoral, and wrong. Acting like a Tesla can drive itself completely just for few thousand views is a selfish act that puts the hard work of Tesla engineers at risk for losing all of their work.

That brings me to the unfortunate accident in Texas. We don’t know, yet, what the exact cause of the accident was. We don’t know who was in the driver’s seat, if AP was being tricked, or if it was even on at this point. Most evidence would likely indicate that AP couldn’t have been activatedΒ due to the lack of road lines, and the rate of travel isn’t something that AP would let the driver do, to begin with. Eventually, we will have all the facts of this story, and we will be able to accurately say who or what was responsible. But as of right now, those things cannot be speculated against.

Still, news sources are claiming that this car was “driverless,” which is a complete nonsensical narrative considering there are many boundaries that would require a driver to be present during the vehicle’s operation. This didn’t stop Consumer Reports from putting togetherΒ one of the most ridiculously biased tests I have ever come across. I felt that it simply proved Tesla Autopilot would only be tricked in extreme circumstances, by not following the automaker’s directions and trying to outsmart one of the most capable semi-autonomous driving programs in the world.

The obvious effort to derail Tesla’s momentum is being noted by the fans, followers, and owners of the company. For the life of me, I cannot understand why. In my perspective, for years, MSM has been driving home the point of global climate change, using it as a way to scare people into change. While I believe that fear isn’t always the best way to convince a large group of people to do something, I think climate change is a real issue and it will affect people for generations to come. With cars being such a large contributor to the problem, you’d think the media, the same interests that have been preaching the dangers of carbon emissions for years, would report car companies who are working to transition the automotive industry to electrification, would get a “fair shake.” This just hasn’t been the case.

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Trust me, I am a critic of Tesla when it is warranted. I have experienced issues with their customer service department personally, and I have been highly critical of their handling of other issues with its vehicles. I have spoken many times about the LR RWD Model Y and how it was a disgrace for Tesla to keep these pre-orderers in limbo for years. However, there are statistics that prove FSD and AP’s ultimate task: to make driving safer. Most recently, the Q1 2021 Safety Report showed Autopilot was nearly 10 times safer than a human driver. You don’t see mainstream media covering this, but you’ll notice automotive blogs and news outlets taking full advantage of the statistics, which prove Tesla’s mission is becoming more real with every mile driven.

With the momentum Tesla posted with the Production and Deliveries report, I think many people were expecting a big financial quarter. The timing of the negative news is eye-opening, and it seems to be a coordinated effort to perhaps slow down Tesla’s momentum moving forward. Tesla is gunning for yet another consecutive quarter, bringing the total to seven straight if things go well on Monday. Whether Wall Street will recognize the impressive tone of this feat, we’ll see. However, media coverage has done all it can to bring Tesla’s chances of a great quarter down, but with developments, demand, and deliveries all in healthy figures, there doesn’t seem to be much of a chance of that happening.

A big thanks to our long-time supporters andΒ new subscribers! Thank you.

I use this newsletter to share my thoughts on what is going on in the Tesla world. If you want to talk to me directly, you canΒ email meΒ or reach meΒ on Twitter. I don’t bite, be sure to reach out!

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Elon Musk

Tesla Full Self-Driving set to get an awesome new feature, Elon Musk says

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Credit: Teslarati

Tesla Full Self-Driving is set to get an awesome new feature in the near future, CEO Elon Musk confirmed on X.

Full Self-Driving is the company’s semi-autonomous driving program, which is among the best available to the general public. It still relies on the driver to ultimately remain in control and pay attention, but it truly does make traveling less stressful and easier.

However, Tesla still continuously refines the software through Over-the-Air updates, which are meant to resolve shortcomings in the performance of the FSD suite. Generally, Tesla does a great job of this, but some updates are definitely regressions, at least with some of the features.

Tesla Cybertruck owner credits FSD for saving life after freeway medical emergency

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Tesla and Musk are always trying to improve the suite’s performance by fixing features that are presently available, but they also try to add new things that would be beneficial to owners. One of those things, which is coming soon, is giving the driver the ability to prompt FSD with voice demands.

For example, asking the car to park close to the front door of your destination, or further away in an empty portion of the parking lot, would be an extremely beneficial feature. Adjusting navigation is possible through Grok integration, but it is not always effective.

Musk confirmed that voice prompts for FSD would be possible:

Tesla Full Self-Driving is a really great thing, but it definitely has its shortcomings. Navigation is among the biggest complaints that owners have, and it is easily my biggest frustration with using it. Some of the routes it chooses to take are truly mind-boggling.

Another thing it has had issues with is being situated in the correct lane at confusing intersections or even managing to properly navigate through local traffic signs. For example, in Pennsylvania, there are a lot of stop signs with “Except Right Turn” signs directly under.

This gives those turning right at a stop sign the opportunity to travel through it. FSD has had issues with this on several occasions.

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Parking preferences would be highly beneficial and something that could be resolved with this voice prompt program. Grocery stores are full of carts not taken back by customers, and many people choose to park far away. Advising FSD of this preference would be a great advantage to owners.

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Cybertruck

Elon Musk clarifies Tesla Cybertruck ’10 day’ comment, fans respond

Some are arguing that the decision to confirm a price hike in ten days is sort of counterproductive, especially considering it is based on demand. Giving consumers a timeline of just ten days to make a big purchase like a pickup truck for $60,000, and basically stating the price will go up, will only push people to make a reservation.

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Credit: Tesla

Elon Musk has clarified what he meant by his comment on X yesterday that seemed to indicate that Tesla would either do away with the new All-Wheel-Drive configuration of the Cybertruck or adjust the price.

The response was cryptic as nobody truly knew what Musk’s plans were for the newest Tesla Cybertruck trim level. We now have that answer, and fans of the company are responding in a polarizing fashion.

On Thursday night, Tesla launched the Cybertruck All-Wheel-Drive, priced competitively at $59,990. It was a vast improvement from the Rear-Wheel-Drive configuration Tesla launched last year at a similar price point, which was eventually cancelled just a few months later due to low demand.

Tesla launches new Cybertruck trim with more features than ever for a low price

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However, Musk said early on Friday, “just for 10 days,” the truck would either be available or priced at $59,990. We can now confirm Tesla will adjust the price based on more recent comments from the CEO.

Musk said the price will fluctuate, but it “depends on how much demand we see at this price level.”

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Some are defending the decision, stating that it is simply logical to see how the Cybertruck sells at this price and adjust accordingly.

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Others, not so much.

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Some are arguing that the decision to confirm a price hike in ten days is sort of counterproductive, especially considering it is based on demand. Giving consumers a timeline of just ten days to make a big purchase like a pickup truck for $60,000, and basically stating the price will go up, will only push people to make a reservation.

Demand will look strong because people want to lock in this price. The price will inevitably go up, and demand for the trim will likely fall a bit because of the increased cost.

Many are arguing Musk should have kept this detail internal, but transparency is a good policy to have. It is a polarizing move to confirm a price increase in just a week-and-a-half, but the community is obviously split on how to feel.

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Cybertruck

Tesla Cybertruck’s newest trim will undergo massive change in ten days, Musk says

It appears as if the new All-Wheel-Drive trim of Cybertruck won’t be around for too long, however. Elon Musk revealed this morning that it will be around “only for the next 10 days.”

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(Credit: Tesla)

Tesla’s new Cybertruck trim has already gotten the axe from CEO Elon Musk, who said the All-Wheel-Drive configuration of the all-electric pickup will only be available “for the next ten days.”

Musk could mean the price, which is $59,990, or the availability of the trim altogether.

Last night, Tesla launched the All-Wheel-Drive configuration of the Cybertruck, a pickup that comes in at less than $60,000 and features a competitive range and features that are not far off from the offerings of the premium trim.

Tesla launches new Cybertruck trim with more features than ever for a low price

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It was a nice surprise from Tesla, considering that last year, it offered a Rear-Wheel-Drive trim of the Cybertruck that only lasted a few months. It had extremely underwhelming demand because it was only $10,000 cheaper than the next trim level up, and it was missing a significant number of premium features.

Simply put, it was not worth the money. Tesla killed the RWD Cybertruck just a few months after offering it.

With the news that Tesla was offering this All-Wheel-Drive configuration of the Cybertruck, many fans and consumers were encouraged. The Cybertruck has been an underwhelming seller, and this seemed to be a lot of truck for the price when looking at its features:

  • Dual Motor AWD w/ est. 325 mi of range
  • Powered tonneau cover
  • Bed outlets (2x 120V + 1x 240V) & Powershare capability
  • Coil springs w/ adaptive damping
  • Heated first-row seats w/ textile material that is easy to clean
  • Steer-by-wire & Four Wheel Steering
  • 6’ x 4’ composite bed
  • Towing capacity of up to 7,500 lbs
  • Powered frunk

It appears as if this trim of Cybertruck won’t be around for too long, however. Musk revealed this morning that it will be around “only for the next 10 days.”

Musk could mean the price of the truck and not necessarily the ability to order it. However, most are taking it as a cancellation.

If it is, in fact, a short-term availability decision, it is baffling, especially as Tesla fans and analysts claim that metrics like quarterly deliveries are no longer important. This seems like a way to boost sales short-term, and if so many people are encouraged about this offering, why would it be kept around for such a short period of time?

Some are even considering the potential that Tesla axes the Cybertruck program as a whole. Although Musk said during the recent Q4 Earnings Call that Cybertruck would still be produced, the end of the Model S and Model X programs indicates Tesla might be prepared to do away with any low-volume vehicles that do not contribute to the company’s future visions of autonomy.

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The decision to axe the car just ten days after making it available seems like a true head-scratcher.

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