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Tesla has a backup plan for the Cybertruck, but don’t plan on seeing it

A render of the Tesla Pickup Truck. (Credit: Giorgi Tedoradze/Instagram)

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Tesla CEO Elon Musk indicated that if the company’s Cybertruck tanks in terms of sales, the electric automaker will design and manufacture a “normal” truck with a typical pickup design, but don’t bank on seeing it.

Tesla unveiled its Cybertruck in November 2019, and its design was met with both support and criticisms from automotive enthusiasts. Nobody had ever seen anything like it before: a stainless steel exoskeleton, wrapped over a futuristic and robust frame, powered by a series of electric motors that would give it impressive and useful capability on and off of the road.

Despite the truck’s unique design, it has accrued a massive amount of pre-orders and has caught the attention of many people around the world. Even though Tesla is prepared to design a new, “normal” pickup for those who would like sustainability while hauling, don’t hold your breath on seeing it.

Tesla CEO Elon Musk unveils futuristic Cybertruck in Los Angeles, Nov. 21, 2019 (Photo: Teslarati)

During a recent interview with Automotive News, Elon Musk stated that Tesla was prepared to deal with slumping sales when the Cybertruck is released in late 2021. There is a possibility that the company’s first pickup will not do well, and Musk said that Tesla would adapt.

“If it turns out nobody wants to buy a weird-looking truck, we’ll build a normal truck, no problem,” the Tesla CEO said on the Daily Drive Podcast. “There’s lots of normal trucks out there that look pretty much the same. You can hardly tell the difference. And sure, we could just do some copycat truck. That’s easy. So that’s our fallback strategy.”

Reports from various media outlets, along with a Cybertruck reservation decoder, had estimated that the company’s pickup was pre-ordered over half a million times by the time February had arrived. The most recent update from the Cybertruck Owner’s Club came in late May, and the site had indicated over 713,000 total pre-orders for the truck so far.

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One Cybertruck reservation holder who has pre-ordered two Tri-Motor configurations told Teslarati that the second reservation number indicated they were the 792,302 truck ordered. “On 6/15, I put in my 2nd Cybertruck reservation. According to the Cybertruckownersclub.com reservation decoder, that makes me #792,302.”

Although the prospective number of reservations is somewhat astronomical, that isn’t stopping Tesla from preparing for the worst. A back-up plan will be developed to be safe.

Interestingly enough, one of the first segments of the Cybertruck’s unveiling event last Winter started with a comparison of the currently-available pickup trucks that roam on streets in the United States. All trucks will have a cab and a bed, but the design of pickup trucks across manufacturers remains the same on a relative scale. There is very little individualism between vehicle designs. Without badges, it isn’t easy to decipher which car company is making each truck.

Tesla’s goal with the Cybertruck was to create something the world had never seen before. People hadn’t ever seen any vehicle with this type of design in the modern era, but if any company was going to do it, it was going to be Tesla.

Nikola Motors CEO Trevor Milton also offered Tesla and Musk a design for a “broader market.” Milton indicated in the Tweet from November 22, 2019, that Nikola doesn’t build cars or trucks, but their design would be donated to Tesla “just in case.” Since then, Nikola has developed the Badger, which is expected to enter the EV pickup market in the future.

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Whether Tesla builds a traditional truck design remains to be seen. Judging on the popularity and pre-order estimations of the Cybertruck, Tesla will likely not need to design a new pickup that will appeal to a broader market. Of course, consumers will have to wait and see what happens with the car between now and the initial production runs, because Tesla is constantly changing the Cybertruck’s design to make it the strongest vehicle on the road.

“Things are seeming more apocalyptic these days. Let me tell you, the truck you want in the apocalypse is the Cybertruck,” Musk said.

The Cybertruck’s Dual and Tri-Motor variants will be available in late 2021, with the Single Motor configuration coming in 2022. The truck will be manufactured at Tesla’s new Austin, Texas Gigafactory.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Investor's Corner

Tesla just got a weird price target boost from a notable bear

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Credit: Tesla Manufacturing

Tesla stock (NASDAQ: TSLA) just got a weird price target boost from a notable bear just a day after it announced its strongest quarter in terms of vehicle deliveries and energy deployments.

JPMorgan raised its price target on Tesla shares from $115 to $150. It maintained its ‘Underweight’ rating on the stock.

Despite Tesla reporting 497,099 deliveries, about 12 percent above the 443,000 anticipated from the consensus, JPMorgan is still skeptical that the company can keep up its momentum, stating most of its Q3 strength came from leaning on the removal of the $7,500 EV tax credit, which expired on September 30.

Tesla hits record vehicle deliveries and energy deployments in Q3 2025

The firm said Tesla benefited from a “temporary stronger-than-expected industry-wide pull-forward” as the tax credit expired. It is no secret that consumers flocked to the company this past quarter to take advantage of the credit.

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The bump will need to be solidified as the start of a continuing trend of strong vehicle deliveries, the firm said in a note to investors. Analysts said that one quarter of strength was “too soon to declare Tesla as having sustainably returned to growth in its core business.”

JPMorgan does not anticipate Tesla having strong showings with vehicle deliveries after Q4.

There are two distinct things that stick out with this note: the first is the lack of recognition of other parts of Tesla’s business, and the confusion that surrounds future quarters.

JPMorgan did not identify Tesla’s strength in autonomy, energy storage, or robotics, with autonomy and robotics being the main focuses of the company’s future. Tesla’s Full Self-Driving and Robotaxi efforts are incredibly relevant and drive more impact moving forward than vehicle deliveries.

Additionally, the confusion surrounding future delivery numbers in quarters past Q3 is evident.

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Tesla will receive some assistance from deliveries of vehicles that will reach customers in Q4, but will still qualify for the credit under the IRS’s revised rules. It will also likely introduce an affordable model this quarter, which should have a drastic impact on deliveries depending on pricing.

Tesla shares are trading at $422.40 at 2:35 p.m. on the East Coast.

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Tesla coding shows affordable model details, including potential price

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Credit: @tslaming | X

Coding within Tesla’s website appears to have potentially revealed some details of the affordable model it plans to launch, including its possible price.

Although these details are unconfirmed by the company, recent sightings of the vehicle have sparked significant speculation as to what it will offer.

Tesla said a few months back that it had already successfully built the first few test units of the affordable model. CEO Elon Musk revealed later that it would essentially be a stripped-down version of the Model Y with a handful of changes.

We had our first look at what those changes appear to be, as what is likely the new affordable model was spotted on roads near Gigafactory Texas yesterday. It is a Model Y body with some Model 3 features.

It lacks the light bar that the new Model Y has and instead equips headlights similar to those of the Model 3 “Highland.”

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Affordable Tesla Model Y spotted without camouflage near Giga Texas

Other design changes appear to include no glass roof and new wheels. Some rumors have also indicated that Tesla plans to use a cheaper, textile interior, devoid of the flashy features that its other cars are equipped with, including no rear screen, no HEPA system, and manually adjustable second-row air vents.

However, coding within the Tesla website seemed to reveal some pretty significant details about the new affordable model, including its name, which differs from the E41 codename it was given, its price, and a complete list of features.

This was found by Tesla Newswire on X. Here’s what the coding showed for the car. Note that this was found in coding, and is not necessarily confirmation from Tesla regarding what it plans to offer:

  • Name – Model Y Standard
  • Price $39,990
  • Redesigned front fascia
  • Single-part headlights
  • Front bumper camera
  • No glass roof, noted as a “closed glass roof”
  • 18″ Aperture wheels
  • Manually adjustable steering wheel
  • Textile décor
  • 15.4″ front touchscreen
  • No second-row touchscreen
  • Manually adjustable air vents in the second row
  • No HEPA system
  • 75 cu. fu. cargo space

Here’s what the coding looked like:

Many believe these could be the specs and details of the new affordable model, but others think Tesla might be baiting the community. Tesla knows its fans well, and many of them are sharp enough to examine some of the core portions of its website, looking for clues.

The company is well aware that these breadcrumbs will be discovered, and could be putting anything to drive up interest and chatter about what it could release. It certainly seems as if the price tag is a tad high, which tends to push some skepticism about the coding.

However, we’ll take anything we can get at this point. It is important to note that this coding is not a confirmation of details from Tesla.

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Affordable Tesla Model Y spotted without camouflage near Giga Texas

The vehicle had clean lines and it looked sleek, though it was also notably simpler than the standard Model Y.

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Credit: Ryan Mable/X

The tea leaves seem to be pointing towards the imminent release of the highly anticipated affordable Tesla Model Y. This was hinted at in recent observations from notable Tesla influencers on social media, as well as a sighting of the vehicle without any camouflage.

The affordable Tesla uncovered

Sightings of the affordable Model Y have been abounding as of late, though details of the vehicle were still hidden by coverings on the vehicle. In a recent post on X from Firefly engineer Ryan Mable, however, noted Tesla influencer Sawyer Merritt has reportedly “spotted an uncovered cheaper Model Y variant” driving near Giga Texas. 

Several images of the uncovered vehicle were shared online. Based on the photos that were shared by Mable, the affordable Model Y seemed to feature a fascia that’s inspired by the Model 3 sedan. Its roof also looked blacked out. Overall, the vehicle had clean lines and it looked sleek, though it was also notably simpler than the standard Model Y.

Tesla influencer mystery

Interestingly enough, several Tesla influencers apart from Merritt posted that they were in Giga Texas. These included drone operator Joe Tegtmeyer, teardown specialist Sandy Munro, and reviewers Kyle Conner and Kim Java. These influencers have not provided any context behind their Giga Texas trip, though the fact that they were gathered on the site brought speculations that Tesla might have invited the group for a teaser or a private unveiling event of sorts.

It remains to be seen when the affordable Model Y would be made available, though conversations now are centered on the vehicle’s potential price. Previous reports suggested that the car might be priced just below $40,000, which many believe would result in very low sales, though some have also speculated that the affordable Model Y could be priced below $35,000, which would likely make it a strong seller.

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