The first all-electric trucks from new car companies and veteran automakers are yet to start consumer deliveries, but this has not stopped truckmaker Nikola from throwing some good old-fashioned shade at one of its competitors. In comments during its inaugural quarterly earnings call, CEO Mark Russell stated that part of the reason behind the company’s decision to release the Nikola Badger pickup is due to the Cybertruck’s “doorstop” appearance.
According to the CEO, Nikola actually did not have plans to produce a zero-emissions pickup a year ago. The company had a concept for a pickup truck, but it did not really intend to do anything with it. That is, at least, until Tesla unveiled the Cybertruck. And as it turned out, the Cybertruck’s looks just happened to be very, very polarizing.
“A year ago we didn’t believe we would be building a pickup truck. We had built several off-road vehicle prototypes and had a concept for a pickup truck. We didn’t intend to do anything with it until we saw the Cybertruck. A lot of people didn’t like the look of the Cybertruck, including me. I think it looks like a doorstop, but they got lots of reservations for it, so more power to them,” Russell said.
That being said, pickup trucks like the Badger will likely be more of a sideline business for Nikola due to the company’s focus on zero-emissions long-haulers like the all-electric Nikola Tre and the hydrogen-powered Nikola Two. Nevertheless, Russell remarked that Nikola is currently close to naming its designated manufacturing partner for the Badger, and that an announcement on the topic will likely be held before the end of the year.
Interestingly enough, Nikola founder Trevor Milton actually offered the Badger’s design to Tesla CEO Elon Musk following the Cybertruck’s unveiling last November. In a post on Twitter, Milton noted that he would be happy to donate Nikola’s pickup design if Tesla wishes to hit a broader market. But after over 89,000 people signed up online for more information about Nikola’s zero-emissions pickup, Russell explained that the company opted to move forward with the vehicle’s production and release.
Tesla CEO Elon Musk has been pretty transparent with the Cybertruck’s design, noting even before the vehicle’s unveiling that the all-electric pickup will not be for everyone. In a recent interview with Automotive News, Musk remarked that if the Cybertruck would end up failing, Tesla would simply make a more conventional all-electric pickup. “If it turns out nobody wants to buy a weird-looking truck, we’ll build a normal truck, no problem,” Musk said.
The Tesla Cybertruck is currently available for a refundable $100 deposit. Nikola, on the other hand, is currently offering reservations for the Badger that range from $250 to $5,000 each. Reservations for the Badger started on June 29, 2020, though the CEO did not disclose how many reservations it has received to date. For his part, Russell stated that he is looking forward to competing with the Tesla Cybertruck in the pickup truck market. “We’re trying to get the whole world to zero” emissions. It’s gonna take more than us so we cheer (Musk) on. But a lot of people didn’t like the look of that thing,” the CEO said.
Elon Musk
Tesla Full Self-Driving set to get an awesome new feature, Elon Musk says
Tesla Full Self-Driving is set to get an awesome new feature in the near future, CEO Elon Musk confirmed on X.
Full Self-Driving is the company’s semi-autonomous driving program, which is among the best available to the general public. It still relies on the driver to ultimately remain in control and pay attention, but it truly does make traveling less stressful and easier.
However, Tesla still continuously refines the software through Over-the-Air updates, which are meant to resolve shortcomings in the performance of the FSD suite. Generally, Tesla does a great job of this, but some updates are definitely regressions, at least with some of the features.
Tesla Cybertruck owner credits FSD for saving life after freeway medical emergency
Tesla and Musk are always trying to improve the suite’s performance by fixing features that are presently available, but they also try to add new things that would be beneficial to owners. One of those things, which is coming soon, is giving the driver the ability to prompt FSD with voice demands.
For example, asking the car to park close to the front door of your destination, or further away in an empty portion of the parking lot, would be an extremely beneficial feature. Adjusting navigation is possible through Grok integration, but it is not always effective.
Musk confirmed that voice prompts for FSD would be possible:
Coming
— Elon Musk (@elonmusk) February 21, 2026
Tesla Full Self-Driving is a really great thing, but it definitely has its shortcomings. Navigation is among the biggest complaints that owners have, and it is easily my biggest frustration with using it. Some of the routes it chooses to take are truly mind-boggling.
Another thing it has had issues with is being situated in the correct lane at confusing intersections or even managing to properly navigate through local traffic signs. For example, in Pennsylvania, there are a lot of stop signs with “Except Right Turn” signs directly under.
This gives those turning right at a stop sign the opportunity to travel through it. FSD has had issues with this on several occasions.
Parking preferences would be highly beneficial and something that could be resolved with this voice prompt program. Grocery stores are full of carts not taken back by customers, and many people choose to park far away. Advising FSD of this preference would be a great advantage to owners.
Cybertruck
Elon Musk clarifies Tesla Cybertruck ’10 day’ comment, fans respond
Some are arguing that the decision to confirm a price hike in ten days is sort of counterproductive, especially considering it is based on demand. Giving consumers a timeline of just ten days to make a big purchase like a pickup truck for $60,000, and basically stating the price will go up, will only push people to make a reservation.
Elon Musk has clarified what he meant by his comment on X yesterday that seemed to indicate that Tesla would either do away with the new All-Wheel-Drive configuration of the Cybertruck or adjust the price.
The response was cryptic as nobody truly knew what Musk’s plans were for the newest Tesla Cybertruck trim level. We now have that answer, and fans of the company are responding in a polarizing fashion.
On Thursday night, Tesla launched the Cybertruck All-Wheel-Drive, priced competitively at $59,990. It was a vast improvement from the Rear-Wheel-Drive configuration Tesla launched last year at a similar price point, which was eventually cancelled just a few months later due to low demand.
Tesla launches new Cybertruck trim with more features than ever for a low price
However, Musk said early on Friday, “just for 10 days,” the truck would either be available or priced at $59,990. We can now confirm Tesla will adjust the price based on more recent comments from the CEO.
Musk said the price will fluctuate, but it “depends on how much demand we see at this price level.”
Depends on how much demand we see at this price level
— Elon Musk (@elonmusk) February 20, 2026
Some are defending the decision, stating that it is simply logical to see how the Cybertruck sells at this price and adjust accordingly.
Case 1: You don’t like it -> don’t buy it
Case 2 (me): You like it, it’s fits your situation and needs -> you buy it.
Case 3: Complain endlessly for no reason, you weren’t going to get one anyway, but you want people to know you’re mad, for some reason.
Silly netizens.— Ryan Scanlan 👥 (@Xenius) February 21, 2026
Others, not so much.
Alright I’m obviously not the one successful enough to be calling the shots at Tesla and worth almost a trillion dollars
But people were excited about the awesome Cybertruck news and then it got taken away, that’s why people are annoyed. The wording felt more like a threat.… pic.twitter.com/NWVNklcXoJ— Dirty Tesla (@DirtyTesLa) February 21, 2026
No but fr wtf you doing dude???????
— Greggertruck (@greggertruck) February 20, 2026
It’s how it was communicated.
If it had been stated clearly on the website for everyone to see, everyone would be fine.
— KiTT_2020 (@kitt_2020) February 20, 2026
Some are arguing that the decision to confirm a price hike in ten days is sort of counterproductive, especially considering it is based on demand. Giving consumers a timeline of just ten days to make a big purchase like a pickup truck for $60,000, and basically stating the price will go up, will only push people to make a reservation.
Demand will look strong because people want to lock in this price. The price will inevitably go up, and demand for the trim will likely fall a bit because of the increased cost.
Many are arguing Musk should have kept this detail internal, but transparency is a good policy to have. It is a polarizing move to confirm a price increase in just a week-and-a-half, but the community is obviously split on how to feel.
Cybertruck
Tesla Cybertruck’s newest trim will undergo massive change in ten days, Musk says
It appears as if the new All-Wheel-Drive trim of Cybertruck won’t be around for too long, however. Elon Musk revealed this morning that it will be around “only for the next 10 days.”
Tesla’s new Cybertruck trim has already gotten the axe from CEO Elon Musk, who said the All-Wheel-Drive configuration of the all-electric pickup will only be available “for the next ten days.”
Musk could mean the price, which is $59,990, or the availability of the trim altogether.
Last night, Tesla launched the All-Wheel-Drive configuration of the Cybertruck, a pickup that comes in at less than $60,000 and features a competitive range and features that are not far off from the offerings of the premium trim.
Tesla launches new Cybertruck trim with more features than ever for a low price
It was a nice surprise from Tesla, considering that last year, it offered a Rear-Wheel-Drive trim of the Cybertruck that only lasted a few months. It had extremely underwhelming demand because it was only $10,000 cheaper than the next trim level up, and it was missing a significant number of premium features.
Simply put, it was not worth the money. Tesla killed the RWD Cybertruck just a few months after offering it.
With the news that Tesla was offering this All-Wheel-Drive configuration of the Cybertruck, many fans and consumers were encouraged. The Cybertruck has been an underwhelming seller, and this seemed to be a lot of truck for the price when looking at its features:
- Dual Motor AWD w/ est. 325 mi of range
- Powered tonneau cover
- Bed outlets (2x 120V + 1x 240V) & Powershare capability
- Coil springs w/ adaptive damping
- Heated first-row seats w/ textile material that is easy to clean
- Steer-by-wire & Four Wheel Steering
- 6’ x 4’ composite bed
- Towing capacity of up to 7,500 lbs
- Powered frunk
It appears as if this trim of Cybertruck won’t be around for too long, however. Musk revealed this morning that it will be around “only for the next 10 days.”
Only for the next 10 days https://t.co/82JnvZQGh2
— Elon Musk (@elonmusk) February 20, 2026
Musk could mean the price of the truck and not necessarily the ability to order it. However, most are taking it as a cancellation.
If it is, in fact, a short-term availability decision, it is baffling, especially as Tesla fans and analysts claim that metrics like quarterly deliveries are no longer important. This seems like a way to boost sales short-term, and if so many people are encouraged about this offering, why would it be kept around for such a short period of time?
Some are even considering the potential that Tesla axes the Cybertruck program as a whole. Although Musk said during the recent Q4 Earnings Call that Cybertruck would still be produced, the end of the Model S and Model X programs indicates Tesla might be prepared to do away with any low-volume vehicles that do not contribute to the company’s future visions of autonomy.
The decision to axe the car just ten days after making it available seems like a true head-scratcher.