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Tesla Cybertruck to be ‘Elon Musk’s first disaster,’ according to Jim Cramer
Since November 2019, arguably the most frequently-discussed electric vehicle coming to the market has been the Tesla Cybertruck. The first pickup from Elon Musk’s electric car company shocked nearly everyone who tuned in to the live event streamed nearly two years ago as the Tesla frontman and the company’s Chief Designer Franz von Holzhausen rolled out the Cyberpunk-inspired pickup onto the stage in Hawthorne, California. However, despite having over 1.2 million pre-orders thus far, the truck is not making everyone turn their heads and throw $100 down to reserve one. One of those people is Tesla investor and Musk fan Jim Cramer, who said that the truck is bound to be Musk’s “first disaster.”
While fielding questions regarding Tesla’s AI Day last week during an interview on Wall Street, Cramer averted commenting very much on the Tesla Bot that Elon Musk said the company would bring in 2022 in a prototype form and instead focused on the Cybertruck. His comments were unfavorable toward the all-electric pickup, with Cramer recommending that consumers opt for a more traditional pickup style in the Ford F-150 Lightning as the Cybertruck is “ugly.”
“I saw the actual pickup truck,” Cramer said when speaking about the Cybertruck. “Go buy an F-150. I mean, this thing is not just ugly…You have got to love Tesla to get this thing,” Cramer added.
There is no doubt that the Cybertruck has an unorthodox and “polarizing” look, as many people have described the truck. Still, this was the point of the design. One of the first portions of Musk’s presentation in November 2019 had to do with the traditional automakers and how their pickups stood apart from others. Taking manufacturer badges away from the truck makes it more difficult to tell each model apart. The traditional design has been broken down to a rectangular driver’s cabin and a bed, with relatively the same shapes and angles shared amongst the major pickup truck designs in the United States.
This is where Tesla decided that an orthodox pickup may not be the best option. Instead, Tesla went with a futuristic design, covered in ultra-strength stainless steel alloy and equipped with resilient glass and, potentially, solar panels on the tonneau for additional range.
Tesla Cybertruck’s Solar Panel Tonneau Cover comes to life in new patent
Cramer is still a Tesla supporter, he says, especially as the automaker has avoided massive failures with its product. Specifically mentioning the recent Chevrolet Bolt EV recall due to faulty batteries, Cramer believes Tesla is one of the major players in the sector, especially in terms of autonomous driving. “I still like Tesla because I think it’s been unfair the way their autonomous driving has been handled. There are many more accidents from drunk drivers. But I recognize…I think this pickup truck is going to be a disaster, his first disaster.”
Interestingly, Cramer and Musk share a similar but not an identical point of view on the Cybertruck. While Cramer is undoubtedly convinced the Cybertruck will fall flat, Musk has stated in the past that the truck could be a flop due to its unfamiliar design. However, 1.2 million reservations for the truck say differently.
The Ford F-150 Lightning will be the company’s second EV to the market, following the Mustang Mach-E. The truck has already amassed an impressive 120,000 pre-orders, according to Ford’s Q2 2021 Earnings Call. Sporting a traditional pickup design, the two options on the market may be the perfect recipe for accelerating the transition to sustainable energy as the traditional and unorthodox designs should cater to consumers and what they’re looking for in a new vehicle.
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Tesla has expanded its branded ‘For Business’ Supercharger program that it launched last year, as yet another company is using the platform to attract EV owners to its business and utilize a unique advertising opportunity.
Francis Energy of Oklahoma is launching four Superchargers in Norman, where the University of Oklahoma is located. The Superchargers, which are fitted with branding for Francis Energy, will officially open tomorrow.
It will not be the final Supercharger location that Francis Energy plans to open, the company confirmed to EVWire.
Back in early September, Tesla launched the new “Supercharger for Business” program in an effort to give businesses the ability to offer EV charging at custom rates. It would give their businesses visibility and would also cater to employees or customers.
“Purchase and install Superchargers at your business,” Tesla wrote on a page on its website for the new program. “Superchargers are compatible with all electric vehicles, bringing EV drivers to your business by offering convenient, reliable charging.”
The first site opened in Land O’ Lakes, Florida, which is Northeast of Tampa, as a company called Suncoast launched the Superchargers for local EV owners.
Tesla launches its new branded Supercharger for Business with first active station
The program also does a great job at expanding infrastructure for EV owners, which is something that needs to be done to encourage more people to purchase Teslas and other electric cars.
Francis Energy operates at least 14 EV charging locations in Oklahoma, spanning from Durant to Oklahoma City and nearly everywhere in between. Filings from the company, listed by Supercharge.info, show the company’s plans to convert some of them to Tesla Superchargers, potentially utilizing the new Supercharger for Business program to advertise.
Moving forward, more companies will likely utilize Tesla’s Supercharger for Business program as it presents major advantages in a variety of ways, especially with advertising and creating a place for EV drivers to gain range in their cars.
Tesla Cybercab is perhaps the most highly-anticipated project that the company plans to roll out this year, and as it is undergoing its testing phase in pre-production currently, there are some things to work through with it.
Over the weekend, an image of the Cybercab being loaded onto a tow truck started circulating on the internet, and people began to speculate as to what the issue could be.
Hmmmmmm… https://t.co/L5hWcOXQkb pic.twitter.com/OJBDyHNTMj
— TESLARATI (@Teslarati) January 11, 2026
The Cybercab can clearly be seen with a Police Officer and perhaps the tow truck driver by its side, being loaded onto, or even potentially unloaded from, the truck.
However, it seems unlikely it was being offloaded, as its operation would get it to this point for testing to begin with.
It appears, at first glance, that it needs assistance getting back to wherever it came from; likely Gigafactory Texas or potentially a Bay Area facility.
The Cybercab was also spotted in Buffalo, New York, last week, potentially undergoing cold-weather testing, but it doesn’t appear that’s where this incident took place.
It is important to remember that the Cybercab is currently undergoing some rigorous testing scenarios, which include range tests and routine public road operation. These things help Tesla assess any potential issue the vehicle could run into after it starts routine production and heads to customers, or for the Robotaxi platform operation.
This is not a one-off issue, either. Tesla had some instances with the Semi where it was seen broken down on the side of a highway three years ago. The all-electric Semi has gone on to be successful in its early pilot program, as companies like Frito-Lay and PepsiCo. have had very positive remarks.
The Cybercab’s future is bright, and it is important to note that no vehicle model has ever gone its full life without a breakdown. It happens, it’s a car.
Nevertheless, it is important to note that there has been no official word on what happened with this particular Cybercab unit, but it is crucial to remember that this is the pre-production testing phase, and these things are more constructive than anything.
Tesla analyst Andrew Percoco of Morgan Stanley teased the company’s dominance in its self-driving initiative, stating that its lead over competitors is “not even close.”
Percoco recently overtook coverage of Tesla stock from Adam Jonas, who had covered the company at Morgan Stanley for years. Percoco is handling Tesla now that Jonas is covering embodied AI stocks and no longer automotive.
His first move after grabbing coverage was to adjust the price target from $410 to $425, as well as the rating from ‘Overweight’ to ‘Equal Weight.’
Percoco’s new note regarding Tesla highlights the company’s extensive lead in self-driving and autonomy projects, something that it has plenty of competition in, but has established its prowess over the past few years.
He writes:
“It’s not even close. Tesla continues to lead in autonomous driving, even as Nvidia rolls out new technology aimed at helping other automakers build driverless systems.”
Percoco’s main point regarding Tesla’s advantage is the company’s ability to collect large amounts of training data through its massive fleet, as millions of cars are driving throughout the world and gathering millions of miles of vehicle behavior on the road.
This is the main point that Percoco makes regarding Tesla’s lead in the entire autonomy sector: data is King, and Tesla has the most of it.
One big story that has hit the news over the past week is that of NVIDIA and its own self-driving suite, called Alpamayo. NVIDIA launched this open-source AI program last week, but it differs from Tesla’s in a significant fashion, especially from a hardware perspective, as it plans to use a combination of LiDAR, Radar, and Vision (Cameras) to operate.
Percoco said that NVIDIA’s announcement does not impact Morgan Stanley’s long-term opinions on Tesla and its strength or prowess in self-driving.
NVIDIA CEO Jensen Huang commends Tesla’s Elon Musk for early belief
And, for what it’s worth, NVIDIA CEO Jensen Huang even said some remarkable things about Tesla following the launch of Alpamayo:
“I think the Tesla stack is the most advanced autonomous vehicle stack in the world. I’m fairly certain they were already using end-to-end AI. Whether their AI did reasoning or not is somewhat secondary to that first part.”
Percoco reiterated both the $425 price target and the ‘Equal Weight’ rating on Tesla shares.
Tesla expands its branded ‘For Business’ Superchargers
Tesla Cybercab ‘breakdown’ image likely is not what it seems
