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The Tesla Cybertruck’s looks are not as big of a deal as critics think

Credit: tesla.cybertruck/Instagram

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Just recently, Elon Musk acknowledged on Twitter that the Tesla Cybertruck might be a flop simply because it is so unlike anything else on the market. This has resulted in numerous Tesla skeptics predicting that the all-electric pickup truck’s design is so out there that the vehicle would be the company’s first true failure. Such sentiments, however, may be overblown, as the Cybertruck’s looks may not be as big of a deal as critics think. 

Numbers Don’t Lie, and Specs Matter

The Cybertruck is a pickup truck, even if it does not look like a traditional truck. This means that it is designed to be capable enough to handle tasks that are typically expected of pickups. This is the reason why the Cybertruck has a large 6.5-foot bed, 100 cubic feet of exterior lockable storage, up to 3,500 lbs of payload capacity, and a towing capacity of up to 14,000 pounds. These matter, especially among buyers who actually use their pickup trucks for work. 

Tesla CEO Elon Musk unveils futuristic Cybertruck in Los Angeles
Tesla CEO Elon Musk unveils futuristic Cybertruck in Los Angeles, Nov. 21, 2019 (Photo: Teslarati)

These specs are pretty hard to beat. Even the Ford F-150 Lightning, which seems to be on track to become one of the most popular all-electric pickup trucks in the market, does not match up to the Cybertruck’s specs. Even if rumors are true and the Ford F-150 Lightning really has a range above 400 miles per charge, the Cybertruck’s tri-motor variant is listed with a range of over 500 miles. Tesla has so far not disappointed when it comes to its vehicles’ EPA-rated miles. 

A Reliable, Rapid Charging Network Matters

During Car and Driver‘s recent “EV 1000” test, it was revealed that the US’ best electric vehicle rapid charging infrastructure is still the Tesla Supercharger Network. There are other networks that provide rapid charging services, but few if any could match the Supercharger Network’s ease of use, reliability, and sheer size. This matters a lot for all-electric pickup trucks, many of which would likely not achieve their rated range due to the cargo they carry or the items they tow anyway. 

What is rarely mentioned is that Teslas are not only compatible with the Supercharger Network. Teslas can also charge at EVgo and Electrify America stations, to name a few. This means that the Cybertruck could charge at the same rapid charging stations as rivals like the F-150 Lightning on top of the Supercharger Network. This is a notable advantage, and one that would likely be appreciated by those who drive the all-electric truck. 

Credit: Ford Motor Company and Eric Rihlmann/Instagram

Looks May Not Matter As Much

One has to get this point out of the way. Trucks are tough vehicles that are widely expected to handle the worst that the elements can offer. The Cybertruck could definitely be described as ugly, but it’s just like other pickups in the market in the way that it’s not necessarily competing with exotic supercars in the looks department. Elon Musk may have a point when he noted that pickups have generally looked the same over the decades, and it might be time for something new. 

The Cybertruck is designed to weather the worst that the elements can offer, and with its thick stainless steel exoskeleton and tank-like appearance, it definitely ticks off the boxes in the toughness department. With this in mind, reasons like “but it looks so weird” and “I’m not comfortable with its looks” almost sound pretty lame. Even businesses that operate fleets of pickup trucks would probably prefer a vehicle that’s superior in specs and price, after all, even if its looks leave some to be desired. 

Besides, different does not necessarily mean that something will be a flop. Just look at the Nissan Juke. No one can deny that it looks extremely weird, but it has sold over 1 million units in the first decade of its production. Why was this so? Because it’s a dang fun car and it’s quirky, and it does crossover things in a very good crossover way. It’s fairly reliable, sturdy, and cheap to maintain. Other drivers on the road would be hard-pressed to ignore it too, for better or for worse. 

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Credit: Tesla Truck Club

An iPhone Lesson

A pretty popular anecdote in the mobile phone industry involves the first-generation iPhone and how it was received by critics. Back then, the term “smartphone” generally referred to a fairly large handheld device with a full physical keyboard and some email capabilities. Then came a block of glass with an onscreen keyboard that offers no tactile feedback when typing. This attracted its own fair share of skeptics, many of whom felt like the device was just too strange to be a serious threat to the mobile phone giants at the time, such as Nokia and Blackberry. 

Just check out this section from a 2007 review from TechCrunch, which was skeptical of the iPhone’s keyboard. “That virtual keyboard will be about as useful for tapping out emails and text messages as a rotary phone. Don’t be surprised if a sizable contingent of iPhone buyers express some remorse at ditching their BlackBerry when they spend an extra hour each day pumping out emails on the road,” the publication wrote. 

So can the Cybertruck be a flop? It may, though unofficial trackers estimate that over 1 million reservations for the vehicle have been filed to date. But even if the vehicle does turn off many buyers such as die-hard truck guys who swear by their F-150s’ looks, the fact remains that the Cybertruck does not need the support of avid truck aficionados to be successful. It just has to show the world that it is a viable product with superior specs and durability at a reasonable price point. If it accomplishes this, then the Cybertruck would likely be fine. 

Don’t hesitate to contact us with news tips. Just send a message to tips@teslarati.com to give us a heads up.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk

Elon Musk says Tesla’s Roadster demo could be a bang, quite literally

Musk says tonight’s Roadster demo will be a banger, maybe literally. The clues add up.

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Elon Musk spent Wednesday and Thursday stacking teases on top of Tesla’s Roadster event, and the wording is getting harder to read as routine hype. Tesla streams the unveil tonight at 7:55 p.m. Central on X. Musk has called it “a candidate for greatest product demo of all time,” then added that “this demo will be a BANGER, probably metaphorically, though some chance literally.”

The “some chance literally” part is the line to watch. The Roadster has been tied to a SpaceX option package since 2018, and as we reported when the date was announced, the system is reportedly codenamed A71 and uses cold gas thrusters fed by a composite overwrapped pressure vessel, the same tank design SpaceX uses on Falcon 9. Musk has said a thruster equipped car could reach 60 mph in about 1.1 seconds. Cold gas thrusters firing at full output are loud, and reports ahead of the event say the car will be unmanned with spectators kept several hundred yards back. A literal bang could simply mean a demonstration that sounds like one, though it is also an admission that something could go wrong on stage.

Then there is “Timing is everything,” which Musk posted a day earlier. Stocktwits noted that 7:55 p.m. is 19:55 on a 24 hour clock, which echoes 1955, the year Marty McFly travels to in Back to the Future. Musk has made that connection before. In 2019 he replied to an animation of a flying DeLorean by saying the new Roadster “will actually do something like this.” Nothing from Tesla confirms the movie reference, but the stream time was chosen by someone, and Tesla has not been shy about this kind of wink.

Also, Tesla said it moved the event because it “can only be held outdoors,” and Musk then wrote that the demo was postponed “due to high winds,” as Teslarati covered at the time. A car running a standing start in front of a crowd shrugs off wind. A car that leaves the ground does not. The venue near SpaceX’s McGregor test site and the FAA airspace closures reported around the original date point the same way, though we also noted the delay could be a plain safety precaution. Musk has also described the new Roadster as “beyond movies, beyond imagination, beyond human, yet still made by humans on Earth.”

The only official figures remain the 2017 ones: 620 miles of range, a top speed above 250 mph, a 1.9 second 0 to 60 time, and prices of $200,000 for the base car and $250,000 for the Founders Series. Production is expected at Giga Texas in 2027 or 2028. Tesla has said the event will cover pricing, specifications and production targets, and its livestream preview has the full rundown. Tesla reports third quarter earnings on October 21, so whatever lands tonight will be fresh going into that call. We will have live coverage as soon as the stream starts.

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Elon Musk

Elon Musk breaks his silence on the Starlink impact to Ukraine drones

Musk says the US military and president set Starshield limits, not SpaceX, amid Ukraine complaints.

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Elon Musk says the speed limit cutting out Ukraine’s military Starlink terminals is not SpaceX’s decision. In a post on X Wednesday, Musk wrote that “Starshield systems are owned and controlled by the US government. Any limits on speed or usage are decided by the US military and ultimately POTUS.” He added that Starlink is a commercial service limited to civilian or defensive activities and “cannot be used for offensive military action, as doing so would be inappropriate for a commercial company.”

He was replying to Mykhailo Fedorov, Ukraine’s former defense minister, who had thanked Musk for restoring connectivity at speeds up to 160 km/h and said removing the Starshield limit entirely is “now critical for Ukraine’s defense.”

The complaint started Tuesday night, when Ukrainian officials said military terminals began losing service above roughly 100 mph. Presidential adviser Serhiy Beskrestnov said the defense forces got no warning and several missions were disrupted, as Teslarati reported earlier Wednesday. The 7th Rapid Reaction Corps told Reuters connections dropped for 10 to 20 seconds at speeds well below the limit, which made drones harder to control. Poland’s foreign minister, Radoslaw Sikorski, asked Musk on X whether he is “playing politics with your products again.”

That is why the Starlink and Starshield distinction matters. SpaceX introduced Starshield in 2022 as the government version of Starlink, with an initial focus on Earth observation, communications and hosted payloads. It won a Space Force contract in 2023 with a $70 million ceiling. In December 2024, the Pentagon moved Ukraine’s terminals onto Starshield, covering about 3,000 units across two contracts. Ukraine’s military connections therefore run through a service that Musk now says sits under Washington’s control.

SpaceX pitches subscription model for Trump’s Golden Dome

While Musk’s post describes who holds authority, it does not infer that anyone ordered the limit, and neither SpaceX nor the US government has confirmed who set it. Ukrainian officials have pointed to the timing, which follows President Trump’s push for an energy ceasefire and Musk’s Saturday post that “Zelensky has gone too far.” The BBC noted Trump denied threatening to restrict intelligence sharing with Kyiv, and no evidence has been presented that Washington requested the cap.

The episode also revives a promise from 2025. After Poland accused him of threatening Ukraine’s access, Musk said Starlink “will never turn off its terminals” and would not be used as a bargaining chip. Poland has since supplied more than 29,000 terminals to Ukraine. Teslarati also covered Kyiv’s search for Starlink alternatives in 2025, and the latest dispute gives that search new urgency.

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Investor's Corner

Tesla opens the Q&A for its biggest earnings call yet

Tesla opens its Q3 earnings Q&A, and Cybercab, Robotaxi, Optimus and regulators loom over October 21.

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Tesla has opened its shareholder question portal for the Q3 2026 earnings call, with the Say Q&A page already listing questions. Investors have until 4:00 p.m. EDT on October 20 to submit and vote on what management should answer.

The call is set for Wednesday, October 21. Tesla will post results after the market closes, with a live webcast at 4:30 p.m. CT, or 5:30 p.m. ET, through its investor relations site.

Say ranks questions by the number of shares behind the votes, which gives institutional holders extra weight over the retail crowd.

Ahead of Q2, retail investors asked why Robotaxi growth had stalled, when Cybercab would start customer rides, and where the Optimus Gen 3 ramp stood, while an institutional holder asked how Tesla and SpaceX would split Terafab duties. Cybercab has since answered one of those. Tesla said last week it has 300 plus Cybercabs serving Austin, up eightfold in 30 days, with Dallas named as the next city. The questions now are likely to move from when to how fast.

There is also a regulatory question hanging over the call. NHTSA has demanded sworn answers on how the pedal free Cybercab was certified against federal safety standards, with responses due October 30, nine days after the call. Whether an analyst raises it live is unknown, but it is the kind of exposure that tends to find its way into a Q&A.

The numbers will not be the main draw. Tesla already reported 486,532 deliveries and 13.7 GWh of storage for the quarter. Consensus sits around 43 to 45 cents per share on roughly $27.8 billion in revenue, according to Zacks, after a Q2 report that missed on EPS. Goldman Sachs, which holds a Neutral rating and a $360 target, argues the outlook for Robotaxi, FSD and Optimus will matter more to the stock than the quarter itself.

The call also lands six days after the rescheduled Roadster event, which Tesla will stream on X on Thursday, October 15, at 7:55 p.m. CT. If the Roadster shows up with a production date or a SpaceX thruster package, expect it to climb the voting list before the deadline.

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