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The Tesla Cybertruck is gaining respect among real pickup truck owners

The Tesla Cybertruck made tougher. (Photo: arnold_design/Instagram)

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The Tesla Cybertruck is arguably one of the most controversial vehicles to come out of the auto industry in recent years. Designed unlike any other pickup in the market, the Cybertruck was so polarizing that it resulted in both acclaim and outright hate when it was unveiled. Yet if the results of a recent analysis from Loup Ventures are any indication, it appears that the Cybertruck may be more welcome in the mainstream market than previously thought.

Following the Cybertruck’s unveiling last November, Loup Ventures Managing Partner Gene Munster remarked that the all-electric truck’s radically-different design would likely end up discouraging conventional pickup owners from buying the vehicle. More recent observations from real truck owners in the midwest have proven this thesis wrong.

In a recent update on Loup Ventures’ official website, Munster noted that after speaking with several construction professionals who use pickup trucks for their work, it is now evident that Tesla actually hit the mark with the Cybertruck pretty well. Among the 22 truck owners who were part of the firm’s analysis, 2/3 were positive or at least neutral when it comes to all-electric pickups. Ten even noted that their next vehicle would be electric.

(Credit: Adam Savage’s Tested/YouTube)

Five of the pickup truck veterans actually stated that they plan to purchase a Tesla Cybertruck within the next five years, higher than the firm’s expectations. The Cybertruck’s brutalist design also seemed to be a complete non-issue for the vast majority of the construction professionals in Loup Ventures’ analysis. When asked if they will be embarrassed to show up to work site in a Cybertruck, for example, only 3 of the 22 said that they would have reservations about the vehicle’s design.

These results crush some of the bearish points against the Cybertruck that emerged since the vehicle’s unveiling. The idea that the pickup will be considered embarrassing by professionals due to its design, for one, was pushed by TSLA bears ardently due to the vehicle’s brutalist, sci-fi theme. Yet if Loup’s findings are any indication, it appears that the Cybertruck’s polarizing looks will not turn off the vast majority of buyers at all.

This is not to say that Tesla has no area of improvement with the Cybertruck’s marketing. If any, it appears that the electric car maker needs a better strategy when it comes to informing potential customers of the all-electric truck’s price. When Loup Ventures asked the construction professionals about their estimates on the Cybertruck’s compared to a base, $29,000 Ford F-150, the average quote from the longtime pickup buyers was $84,000. The median of the truck owners’ estimates about the Cybertruck’s cost was $80,000, and it ranged from $45,000 to $220,000. This is very far from the actual price of the Cybertruck, which starts below $40,000 with basic Autopilot.

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If there’s anything that can be determined from Loup Ventures’ recent analysis, it is that the Cybertruck may actually end up tapping into a much larger market than initially expected. While the vehicle seems to be designed for a niche segment, its price and features might be enough to make it a compelling alternative for petrol-powered pickups like the Ford F-150. With these results in mind, Munster has adjusted Loup’s estimates for the vehicle, with the finance veteran stating that the truck will likely account for 15% of Tesla’s units in its fully ramped year, far more than the firm’s initial 5% estimate.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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SpaceX Starship Flight 15: How to watch the double catch attempt

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Credit: SpaceX

UPDATE: The FAA has granted the license for Starship Flight 15.

SpaceX is set to attempt its 15th test flight of Starship this evening from Starbase, Texas.

SpaceX is targeting Starship Flight 15 for a launch as soon as today, Friday, November 13, pending an FAA Flight License, during a 75-minute window that opens at 4:45 p.m. CT (5:45 p.m. ET) from Orbital Launch Pad 2 at Starbase, Texas. The flight remains pending final regulatory approval.

The mission, using Booster 22 and Ship 42, aims to achieve the first full recovery of an orbital launch system. Primary objectives include a tower catch of the Super Heavy booster roughly six and a half minutes after liftoff and the first-ever tower catch of a Starship upper stage after more than 22 hours in space.

SpaceX will perform Starship double catch attempt with Flight 15

Between those catches, Ship 42 is planned to enter a low Earth orbit of about 275 km, complete roughly 14 orbits, and deploy 26 next-generation Starlink V3 satellites (Starlink Group 31-2). Three of those satellites carry cameras to inspect the ship’s heat shield in orbit and help controllers decide whether the vehicle is healthy enough for a return to the tower.

Contingency ocean splashdown options exist if either stage is not cleared for catch.

To watch the attempt, check the link to the broadcast in both X posts in this article. The live webcast is scheduled to begin about 30 minutes before liftoff and is planned to continue through the ship catch the next day, with the possibility of extended onboard views during the orbital coast via Starlink.

Because the schedule is dynamic, check back here or on our social media channels for the latest updates on window timing and regulatory status. A successful dual catch would mark a major milestone toward making Starship a rapidly reusable rocket capable of frequent flights.

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Tesla trims Model Y offerings as All-Wheel-Drive gets the axe

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Credit: Tesla

Tesla has trimmed its Model Y offerings as its Standard All-Wheel-Drive configuration has been removed from the online configurator after roughly nine months on sale. The move follows the removal of the Cybertruck, as its trims have also been minimized as that vehicle heads for total discontinuation at the end of Summer 2027.

Launched in February 2026 as a mid-tier dual-motor option between the Rear-Wheel-Drive model and the Premium trims, the Standard All-Wheel-Drive Model Y offered 294 miles of range and a 4.6-second 0-60 mph time in a stripped-down package.

With it gone, the cheapest new AWD Model Y buyers can configure is now the Premium AWD at $49,990, with estimated deliveries pushed into January–March 2027. The $39,990 rear-wheel-drive Model Y remains available for custom orders, and some AWD units are still listed in inventory.

The move arrives days after Tesla sharply narrowed its Cybertruck lineup. New orders for the Dual Motor AWD and Premium AWD versions have been disabled, leaving only the high-performance Cyberbeast—priced around $109,990 before fees—as the sole configurable option.

Elon Musk has stated that Cybertruck production at Gigafactory Texas will wind down around the middle to late summer of 2027 to free manufacturing space for greater Cybercab output. Tesla has raised prices on remaining trims and is prioritizing higher-margin builds while working through an existing order backlog that exceeds what the line can complete before conversion.

These parallel decisions reflect a broader effort to simplify Tesla’s retail customer lineup. Lower-volume or lower-margin variants are being phased out or deprioritized in favor of core, higher-spec models that generate stronger profitability and clearer production planning.

For the Model Y, this concentrates volume on the remaining RWD and Premium configurations while Premium deliveries already stretch into 2027. For the Cybertruck, it accelerates the transition away from a stainless-steel pickup that underperformed relative to initial volume expectations.

Tesla Model Y Standard Full Review: Is it worth the lower price?

The freed capacity and reduced complexity directly support Cybercab scaling. Tesla began pilot Cybercab production at Giga Texas in early 2026, launched paid autonomous rides in Austin in September, and is preparing for substantial volume growth.

By streamlining the existing vehicle portfolio, the company is reallocating factory space, engineering attention, and supply-chain resources toward its purpose-built Robotaxi, which lacks a steering wheel or pedals and is designed exclusively for unsupervised autonomy.

The result is a leaner retail lineup today and a clearer path to high-volume Cybercab deployment tomorrow.

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SpaceX Starship is going for a catch that could change spaceflight forever

SpaceX will try to catch both Starship stages today, a first for any orbital rocket.

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SpaceX Starship V3 flight 12

SpaceX is set to launch Starship Flight 15 from Starbase on Friday afternoon, and if both stages make it back to the tower, the mission will go down as the first time an orbital rocket has ever been fully recovered. The 75 minute launch window opens at 4:45 p.m. CT from Pad 2, a day after SpaceX rolled Ship 42 out to the pad and shared photos of the move on X.

The first catch comes quickly. About six and a half minutes after liftoff, Booster 22 is scheduled to fly back to Starbase and settle into the launch tower’s chopstick arms, the first catch attempt for SpaceX’s V3 Super Heavy. SpaceX has caught the booster three times before most recently in March 2025.

The second catch is the one that has never been done. Ship 42 will climb to an orbit about 275 kilometers up, deploy 26 Starlink V3 satellites and complete about 14 orbits. Three of those satellites carry cameras to inspect the ship’s heat shield before it commits to coming home. If its reentry, landing burn and tower approach systems pass their checks, the ship will fire its engines to leave orbit, fall through the atmosphere in its belly flop position, flip vertical and drop into the tower about 22 and a half hours after launch, on Saturday afternoon. SpaceX gave a preview of that maneuver in an animation during its third quarter earnings webcast.

Elon Musk described a successful double catch on that call as “the first time that an orbital launch vehicle has been fully recovered” and a “profound technology milestone,” putting the odds of catching the ship at “more likely than not.” SpaceX has called it a potential “breakthrough moment in making Starship a reliable, rapidly reusable rocket,”

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Reuse is where the economics change. Falcon 9 lands its boosters routinely, but its upper stage is thrown away on every flight. Starship is designed so both stages can be refueled and flown again, which is key to cutting launch costs. That matters for Starlink, where each V3 satellite is expected to carry roughly 10 times the download capacity of the V2 Mini satellites flying today, and for Starmind, SpaceX’s planned constellation of AI compute satellites.

It matters for NASA too. Starship is the lunar lander for the Artemis program, and reaching the Moon requires refilling a ship in orbit using several tanker flights. That plan only works if Starships can fly again and again. Musk has said he expects Starship to reach a weekly launch cadence in the first half of 2027.

Investors are paying attention. Morgan Stanley’s Adam Jonas wrote this week that a catch of both stages would likely be “a material positive” for SpaceX stock.

The last Starship flight in September reached orbit for the first time but ended after about three hours with a splashdown in the Pacific, short of its planned 10 hours, after some engines shut down. Since then, Booster 22 has completed a full 33 engine static fire and Ship 42 a six engine firing, as Teslarati previously reported. As of Friday morning, SpaceX was still waiting on the FAA to approve a license change covering the ship’s return over land.

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