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Far from a Flop: Tesla Cybertruck orders surpass 1.2 million units

Credit: cybertruckaddicts/Instagram

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Tesla Cybertruck reservations have surpassed the 1.2 million unit threshold as over 17,000 all-electric pickups were ordered last week. The Cybertruck, while not yet released by Tesla, is accumulating a significant number of pre-orders just months ahead of initial production. While CEO Elon Musk has recognized the fact that the Cybertruck could be a “flop,” reservation figures seem to point in a different direction.

According to a fan-sourced reservation tracker available online, the Cybertruck has unofficially accumulated 1,254,872 pre-orders, amounting in over $79 billion of potential revenue for Tesla from the all-electric pickup. The figure gives the impression that Tesla could dominate the EV pickup sector when it eventually launches later this year, likely by the Rivian R1T. The Cybertruck’s Dual-Motor configuration is still the most popular, accounting for around 48% of the total reservations. The least popular variant is the Single Motor build, only accounting for around 7% of the total pre-orders.

Credit: Cybertruck Reservation Tracker | Twitter @elons_world

The Cybertruck reservation spreadsheet reached over 1,000,000 pre-orders in May 2021. Due to its unique design that caters to the unorthodox taste that many of us require from our vehicles, the Cybertruck is likely to be one of Tesla’s best sellers in 2022 when the company projects it will begin volume production of the pickup. Its stainless steel alloy, combined with a “polarizing” look and all-electric powertrain, won Tesla fans and others over after its November 2019 unveiling event. However, the order list is becoming so long that it may take several years for the more recent reservation holders to actually accept delivery of the vehicle.

Last week at Tesla’s Q2 2021 Earnings Call, it was confirmed that Giga Texas, the company’s newest facility, would start production with the Model Y crossover first. This answered a question that many Tesla owners and fans alike spammed CEO Elon Musk with at any given opportunity. Nobody knew what vehicle would kick off production at the company’s second U.S.-located vehicle assembly plant, but the Q2 Update Letter solidified that the Model Y would in fact be the first car that Tesla produces at the plant, an ideal decision considering Model Y demand continues to grow and the company has the necessary equipment to begin production immediately.

Credit: /cybertruckjourney

The Cybertruck will require an 8,000-ton Giga Press from Italian manufacturer IDRA. This machine has not yet made its way to Giga Texas, and will likely need to perform routine test runs before Tesla feels confident to begin producing the vehicle.

As the Cybertruck continues to gain a significant number of pre-orders, other all-electric trucks in the sector continue to accumulate their own impressive reservation figures. Ford announced last week that its F-150 Lightning has reached 120,000 reservations so far since May, an impressive figure considering the company’s relatively early adoption of electrification.

What do you think? Let us know in the comments below, or be sure to email me at joey@teslarati.com or on Twitter @KlenderJoey.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla gamifies Supercharging with new ‘Charging Passport’

It will also include things like badges for special charging spots, among other metrics that will show all of the different places people have traveled to plug in for range.

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Credit: MarcoRP | X

Tesla is gamifying its Supercharging experience by offering a new “Charging Passport,” hoping to add a new layer to the ownership experience.

While it is not part of the Holiday Update, it is rolling out around the same time and offers a handful of cool new features.

Tesla’s Charging Passport will be available within the smartphone app and will give a yearly summary of your charging experience, helping encapsulate your travel for that year.

It will also include things like badges for special charging spots, among other metrics that will show all of the different places people have traveled to plug in for range.

Tesla will include the following metrics within the new Charging Passport option within the Tesla app:

  • Charging badges: Iconic charging badges for visiting places like the Tesla Diner, Oasis Supercharger, etc., Explorer Badge, and more
  • Total Unique Superchargers Visited
  • Total Charging Sessions
  • Total Miles Added during Charging Sessions
  • Top Charging Day
  • Longest Trip
  • Favorite Charging Locations

This will give people a unique way to see their travels throughout the year, and although it is not necessarily something that is needed or adds any genuine value, it is something that many owners will like to look back on. After all, things like Spotify Wrapped and Apple Music Replay have been a great way for people to see what music they listened to throughout the year.

This is essentially Tesla’s version of that.

With a handful of unique Superchargers already active, Tesla is also building some new ones, like a UFO-inspired location in New Mexico, near Roswell.

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Tesla is building a new UFO-inspired Supercharger in the heart of Alien country

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Tesla launches its coolest gift idea ever just a few weeks after it was announced

“Gift one month of Full Self-Driving (Supervised), which allows the vehicle to drive itself almost anywhere with minimal intervention.”

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Credit: Tesla

Tesla has launched its coolest gift idea ever, just a few weeks after it was announced.

Tesla is now giving owners the opportunity to gift Full Self-Driving for one month to friends or family through a new gifting program that was suggested to the company last month.

The program will enable people to send a fellow Tesla owner one month of the company’s semi-autonomous driving software, helping them to experience the Full Self-Driving suite and potentially help Tesla gain them as a subscriber of the program, or even an outright purchase.

Tesla has officially launched the program on its Shop. Sending one month of Full Self-Driving costs $112:

“Gift one month of Full Self-Driving (Supervised), which allows the vehicle to drive itself almost anywhere with minimal intervention. All sales are final. Can only be purchased and redeemed in the U.S. This gift card is valued at $112.00 and is intended to cover the price of one month of FSD (Supervised), including up to 13% sales tax. It is not guaranteed to cover the full monthly price if pricing or tax rates change. This gift card can be stored in Tesla Wallet and redeemed toward FSD (Supervised) or any other Tesla product or service that accepts gift card payments.”

Tesla has done a great job of expanding Full Self-Driving access over the past few years, especially by offering things like the Subscription program, free trials through referrals, and now this gift card program.

Gifting Full Self-Driving is another iteration of Tesla’s “butts in seats” strategy, which is its belief that it can flip consumers to its vehicles and products by simply letting people experience them.

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There is also a reason behind pushing Full Self-Driving so hard, and it has to do with CEO Elon Musk’s compensation package. One tranche requires Musk to achieve a certain number of active paid Full Self-Driving subscriptions.

More people who try the suite are likely to pay for it over the long term.

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Tesla expands Robotaxi app access once again, this time on a global scale

Tesla said recently it plans to launch Robotaxi in Miami, Houston, Las Vegas, Phoenix, and Dallas.

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Credit: Grok

Tesla has expanded Robotaxi app access once again, but this time, it’s on a much broader scale as the company is offering the opportunity for those outside of North America to download the app.

Tesla Robotaxi is the company’s early-stage ride-hailing platform that is active in Texas, California, and Arizona, with more expansion within the United States planned for the near future.

Tesla said recently it plans to launch Robotaxi in Miami, Houston, Las Vegas, Phoenix, and Dallas.

The platform has massive potential, and Tesla is leaning on it to be a major contributor to even more disruption in the passenger transportation industry. So far, it has driven over 550,000 miles in total, with the vast majority of this coming from the Bay Area and Austin.

First Look at Tesla’s Robotaxi App: features, design, and more

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However, Tesla is focusing primarily on rapid expansion, but most of this is reliant on the company’s ability to gain regulatory permission to operate the platform in various regions. The expansion plans go well outside of the U.S., as the company expanded the ability to download the app to more regions this past weekend.

So far, these are the areas it is available to download in:

  • Japan
  • Thailand
  • Hong Kong
  • South Korea
  • Australia
  • Taiwan
  • Macau
  • New Zealand
  • Mexico
  • U.S.
  • Canada

Right now, while Tesla is focusing primarily on expansion, it is also working on other goals that have to do with making it more widely available to customers who want to grab a ride from a driverless vehicle.

One of the biggest goals it has is to eliminate safety monitors from its vehicles, which it currently utilizes in Austin in the passenger’s seat and in the driver’s seat in the Bay Area.

A few weeks ago, Tesla started implementing a new in-cabin data-sharing system, which will help support teams assist riders without anyone in the front of the car.

Tesla takes a step towards removal of Robotaxi service’s safety drivers

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As Robotaxi expands into more regions, Tesla stands to gain tremendously through the deployment of the Full Self-Driving suite for personal cars, as well as driverless Robotaxis for those who are just hailing rides.

Things have gone well for Tesla in the early stages of the Robotaxi program, but expansion will truly be the test of how things operate going forward. Navigating local traffic laws and gaining approval from a regulatory standpoint will be the biggest hurdle to jump.

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