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Tesla Cybertruck sure looks similar to NASA’s Mars rover concept
Elon Musk’s “Blade Runner” Cybertruck may only be a couple days away from being unveiled to the world, but the vehicle, from its final specs and design, remains a mystery. The Tesla CEO has stated that the vehicle will not look like a traditional pickup truck, and this has been confirmed by teasers from the company and clever Easter Eggs hidden in the CYBRTRK event’s invitation and the vehicle’s stylized logo.
Considering that Musk has stated that the Tesla Cybertruck will look like an armored personnel carrier (APC) from the future, it’s difficult to not see the potential similarities between the vehicle and NASA’s Mars Concept Rover, which was unveiled back in 2017. NASA’s Mars Rover concept looks a lot like an APC from the future, and it looks very tough. It’s massive at 28 feet long, its ground clearance is no joke, and its modular structure allows it to perform a variety of tasks on the harsh environment of the Red Planet.
Quite interestingly, Tesla’s CYBRTRK seems to have some design cues that may very well be similar to that of NASA’s Mars Rover Concept. Tesla’s Easter Eggs show the Cybertruck with a smooth sloping hood, high ground clearance, and an APV-like silhouette. The similarities between the two vehicles’ design (at least based on what Tesla’s Easter Eggs have shown so far) are so notable that one can’t be faulted for speculating that the CYBRTRK may be used by Elon Musk’s companies not just as a disruptive pickup on Earth; it may also be used as a basis for a potential SpaceX Mars Rover.
This sounds very much like a statement from a sci-fi novel, but considering Musk’s habit of doing the unorthodox and implausible, a double-purpose heavy-duty vehicle may actually make sense. Musk likely prefers to have as much overlap between Tesla and SpaceX’s technologies, after all. Last September, for example, Musk stated that Teslas have the potential to work in other planets. “Well, actually, Teslas will work on Mars. You can just drive them, pretty much, because electric cars don’t need oxygen, they don’t need air. So you can just drive them around, no problem,” Musk said during SpaceX’s Starship Q&A session.
That being said, creating a crewed Mars Rover from the CYBRTRK’s platform would be incredibly challenging. For a Mars Rover project, SpaceX and Tesla would most likely focus on making the vehicle as light as possible. This is due to the Rover being part of a payload that gets sent to space. Payloads are very expensive, and thus, equipment from the CYBRTRK that’s useful on Earth will likely not be relevant for a vehicle designed for Mars. Performance is also pretty irrelevant in a crewed rover. If Tesla were to design a crewed Mars rover based on the Cybertruck, it would have to create massive modifications to the vehicle in itself, from its battery cooling systems to its equipment.
This, of course, would be a pretty challenging endeavor on both Tesla and SpaceX’s part. The difficulties of creating a vehicle capable of traversing a foreign planet from the platform of an Earth-based truck are no joke, after all. Things do get a bit easier if SpaceX ends up using the CYBRTRK platform to create an unmanned Mars Rover.
Tesla has a lot of experience in autonomous driving, and this could play very well into its advantage if Elon Musk’s private space firm decides to deploy unmanned rovers to explore the Red Planet. With this concept in mind, a tough, lightweight vehicle that’s loaded to the teeth with tech and based on the CYBRTRK platform could make sense. Tesla and SpaceX would still have to overcome massive challenges in creating a space-capable land vehicle from a pickup truck platform, but there’s no denying that the electric car maker’s expertise in designing and making EVs can very well make an affordable, reliable unmanned Mars Rover feasible.
Inasmuch as these ideas may sound implausible, it should be noted that a Mars Rover project between Tesla and SpaceX will likely not strain either company. The number of rovers needed for the initial years of a Mars mission, crewed or unmanned, will likely be very small, perhaps an order of magnitude less than the rollout of the original Tesla Roadster. Thus, both companies could innovate to the limit based on the CYBRTRK platform and it would not be a difficulty at all. The size of a CYBRTRK-based rover may not even be much of an issue, provided that SpaceX’s Starship rollout goes off without problems.
Tesla deserves a lot of credit for keeping the CYBRTRK a secret until today. Considering its futuristic cues and Elon Musk’s fond references to the vehicle being a truck worthy of a sci-fi set, the pickup truck may very well be the machine that bridges Tesla and SpaceX, at least to some degree. Even if the only parts of the Cybertruck that can be used for a Mars Rover are its chassis and powertrain, such an overlap will still be incredibly useful. Such ideas are crazy, but they may also be classic Elon Musk.
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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