Tesla CEO Elon Musk recently landed in China for a visit that surprised the electric vehicle community. But while Musk’s typical visits to China usually involve Shanghai, where Teslas’s Gigafactory Shanghai is located, the CEO’s visit today was to the nation’s capital, Beijing. Videos taken of Musk also showed that he met with high-ranking officials right after he landed.
On Sunday local time, Chinese electric vehicle watchers observed that Musk’s private jet was en route to Beijing. Considering that Tesla’s manufacturing facilities were located in Shanghai, some EV watchers speculated that Musk might be meeting with government officials this time around.
Elon Musk's private plane is in Beijing. pic.twitter.com/0DKKJrpJrk— Yan Chang (@cyfoxcat) April 28, 2024
Musk’s private jet did arrive in Beijing, and Tesla watchers reported that the CEO was soon riding in a convoy of vehicles comprised of one Tesla Model S sedan and two Tesla Model X SUVs. Later posts by industry watchers suggested that Musk’s rather sudden visit to China was in response to an invitation from the China Council for the Promotion of International Trade (CCPIT).
$TSLA
NEWS: At the invitation of the China International Trade Promotion Committee, Tesla CEO Elon Musk arrived in Beijing on the afternoon of the 28th.
– Chinese International Trade Promotion Council President Ren Hongbin met with Musk to discuss the next steps of cooperation. https://t.co/QwRtcoOa71 pic.twitter.com/2dzWdGdj9O— Tsla Chan (@Tslachan) April 28, 2024
Musk, who was accompanied by Tesla executives such as Tom Zhu, SVP, Automotive, and VP Grace Tao, was later seen with Ren Hongbin, the chairman of the CCPIT. Later videos from Chinese media featuring the CEO revealed that Musk also met with Chinese Premier Li Qiang. Musk later shared a post about the visit on X, stating that he and the high-ranking government official had known each other since the early days of Gigafactory Shanghai.
$TSLA ??
Elon: "I'm very happy to see the development of electric vehicles.”
In addition, “all cars will be electric in China's future.” pic.twitter.com/3i3c277CTV— Tsla Chan (@Tslachan) April 28, 2024
“Honored to meet with Premier Li Qiang. We have known each other now for many years, since early Shanghai days,” Musk wrote in a post on X.
Honored to meet with Premier Li Qiang.
We have known each other now for many years, since early Shanghai days. pic.twitter.com/JCnv6MbZ6W— Elon Musk (@elonmusk) April 28, 2024
The reason behind Musk’s seemingly sudden visit to China remains to be seen, though expectations are high among industry watchers in China that the trip might be related to the highly-anticipated release of Full Self Driving (FSD) in the country. If any, the timing of Musk’s visit seems quite interesting as news recently emerged indicating that Tesla, together with other manufacturers such as BYD, have met all data processing requirements in China.
CCTV News Broadcast: Premier Li Qiang met with Tesla CEO Elon Musk.
Premier Li Qiang stated: Tesla's development in China can be considered a successful example of Sino-American economic and trade cooperation. The facts have shown that equal cooperation and mutual benefit are… pic.twitter.com/C1hIxvh7N0— Yan Chang (@cyfoxcat) April 28, 2024
Tesla has a number of incentives to launch FSD in China at the soonest time possible. The country is home to the world’s largest and most competitive electric vehicle market, so having an extremely advanced driver-assist system like FSD (Supervised) should help Tesla gain an advantage over its rivals in the country. Tesla China’s fleet is also very large, with the company noting that it has served over 1.7 million customers in the last 10 years. Such a large fleet could provide a substantial amount of real-world training data for Tesla’s FSD efforts, potentially accelerating the progress of FSD even further.
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Elon Musk
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla has granted Senior Vice President of Automotive Tom Zhu more than 520,000 stock options, tying a significant portion of his compensation to the company’s long-term performance.
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla secures top talent
According to a Form 4 filing with the U.S. Securities and Exchange Commission, Tom Zhu received 520,021 stock options with an exercise price of $435.80 per share. Since the award will not fully vest until March 5, 2031, Zhu must remain at Tesla for more than five years to realize the award’s full benefit.
Considering that Tesla shares are currently trading at around the $445 to $450 per share level, Zhu will really only see gains in his equity award if Tesla’s stock price sees a notable rise over the years, as noted in a Sina Finance report.
Still, even at today’s prices, Zhu’s stock award is already worth over $230 million. If Tesla reaches the market cap targets set forth in Elon Musk’s 2025 CEO Performance Award, Zhu would become a billionaire from this equity award alone.
Tesla’s problem solver
Zhu joined Tesla in April 2014 and initially led the company’s Supercharger rollout in China. Later that year, he assumed the leadership of Tesla’s China business, where he played a central role in Tesla’s localization efforts, including expanding retail and service networks, and later, overseeing the development of Gigafactory Shanghai.
Zhu’s efforts helped transform China into one of Tesla’s most important markets and production hubs. In 2023, Tesla promoted Zhu to Senior Vice President of Automotive, placing him among the company’s core global executives and expanding his influence beyond China. He has since garnered a reputation as the company’s problem solver, being tapped by Elon Musk to help ramp Giga Texas’s vehicle production.
With this in mind, Tesla’s recent filing seems to suggest that the company is locking in its top talent as it enters its newest, most ambitious era to date. As could be seen in the targets of Elon Musk’s 2025 pay package, Tesla is now aiming to be the world’s largest company by market cap, and it is aiming to achieve production levels that are unheard of. Zhu’s talents would definitely be of use in this stage of the company’s growth.
News
Tesla counters Norway’s VAT hike with dedicated consumer bonus
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
Tesla has rolled out a price incentive in Norway, effectively offsetting a notable VAT increase that hit electric vehicle buyers at the start of 2026.
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
A “Tesla bonus”
Once the VAT increase kicked in at the start of 2026, Tesla Norway’s sales cooled almost immediately, as noted in a CarUp report. Tesla’s response was swift, with the electric vehicle maker rolling out what it calls a “Tesla bonus.”
This bonus effectively cuts prices by up to 50,000 kronor across eight model variants. All versions of the Tesla Model Y qualify for the incentive, along with most Tesla Model 3 trims, save for the base entry-level model.
This means that for Tesla Norway’s best-selling vehicles, the bonus effectively restores pricing to pre-VAT levels. This blunts the impact of the new tax and makes Tesla’s vehicle offerings competitive again in Europe’s most EV-saturated market.
Stabilizing demand
In addition to the “Tesla bonus,” the electric car maker is also offering a promotional interest rate for up to three years, with terms varying by model. The incentive applies to orders placed between January 9 and March 31, 2026, with delivery required by the end of the first quarter.
The stakes are high in Norway, where electric vehicles dominate new-car registrations. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup.
“Taking almost 20% market share during a year with record-high new car sales is remarkable in itself. When a brand also achieves such volumes with so few models, it says a lot about both demand and Tesla’s impact on the Norwegian market,” Stokke stated.
Elon Musk
SpaceX gains favor as Pentagon embraces Musk-style defense reform
The remarks highlighted Musk’s improving relationship with the White House, as well as SpaceX’s growing role in U.S. defense.
SpaceX emerged as a clear beneficiary of the Trump administration’s renewed push to accelerate military innovation, as Defense Secretary Pete Hegseth openly praised Elon Musk’s private space enterprise during a visit to the company’s Starbase launch site in Texas.
The remarks highlighted Musk’s improving relationship with the White House, as well as SpaceX’s growing role in U.S. defense.
Hegseth embraces Elon Musk’s pace
Speaking at SpaceX’s Starbase facility in Brownsville, Texas, Hegseth criticized what he described as a “risk-averse culture” among traditional defense contractors and called for faster innovation modeled after Musk’s approach. He confirmed that the Department of Defense plans to integrate Musk’s Grok AI platform into Pentagon systems, which is part of the administration’s efforts to make the U.S. military an “AI-first warfighting force.”
Hegseth stated that the Pentagon intends to deploy AI models across both classified and unclassified networks, signaling a willingness to push past earlier efforts to limit military use of artificial intelligence. His comments aligned closely with President Donald Trump’s recent call for a $500 billion increase in defense spending, Bloomberg News noted. Trump has also warned major contractors that slower production and shareholder-focused practices could put future contracts at risk.
While Hegseth criticized legacy defense firms, SpaceX was held up as an example of how aggressive timelines, vertical integration, and iterative development could reshape defense strategies. “We need to be blunt here; we can no longer afford to wait a decade for our legacy prime contractors to deliver a perfect system. Winning requires a new playbook. Elon wrote it with his algorithm: question every requirement, delete the dumb ones and accelerate like hell,” Hegseth said.
SpaceX’s expanding defense role comes into focus
SpaceX has become one of the U.S. government’s most important aerospace partners. The company holds roughly $4 billion in NASA contracts to develop Starship into a lunar lander, while also serving as a key launch provider for sensitive national security payloads using its Falcon 9 and Falcon Heavy rockets.
During the visit, Musk highlighted that his ambitions extend beyond defense contracts, reiterating long-term goals of interplanetary travel and eventual exploration beyond the solar system. Still, the optics of the event reinforced how closely SpaceX’s capabilities now align with U.S. strategic priorities.
The appearance also marked another step in Musk’s political rehabilitation after a public falling-out with the White House last year. Since leaving his role leading the Department of Government Efficiency, Musk has gradually reengaged with the administration, reconnecting with U.S. President Donald Trump during slain conservative activist Charlie Kirk’s tribute and attending events at the White House. Trump’s also recently suggested that Starlink could help restore internet access in Iran.