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Tesla’s pooling deal with Fiat-Chrysler is proving to be a killer combo in Europe
New data from the International Council on Clean Transportation (ICCT) shows that the pooling deal between Tesla and Fiat-Chrysler Automobiles is proving to be a strong force, as the two companies recently made up for 39% of the total electric vehicles registered in Europe.
According to the ICCT, the FCA-Tesla duo made up for nearly 2 of every five electric vehicles sold in Europe during the first quarter of 2020. The next closest competitor was Volvo, which shared 22% of the market with their electric cars. BMW was third with 14%.
“This is the result of a strong uptake of Tesla battery-electric vehicle sales, with a tenfold increase in deliveries in markets such as the UK, while at the same time sales of the Fiat brand combustion engine vehicles were cut in half compared to the previous month,” an ICCT Fact Sheet said.
⚡️Unprecedented⚡️ EV sales🚗all across European car markets in Q1 2020:
📈Record 10% marketshare in March
🇪🇺Driven by EU car CO2 regulation that kicked in on 1 Jan 2020See @TheICCT @MockPeter analysis:https://t.co/eYe8UrfngZ pic.twitter.com/fi7Q2FMcbe
— T&E (@transenv) April 29, 2020
In April 2019, Tesla and Fiat-Chrysler struck a deal to “pool” together their fleets to meet tough European Union emissions standards. The EU allowed company “pooling” to reach the goal of 95g of CO2 per kilometer at the beginning of 2020, and FCA chose Tesla to help accomplish that feat. Fiat Chrysler will pay Tesla around 1.8 billion euros for the deal, which will help them avoid large fines for having excessive emissions rates.
Fiat-Chrysler has plans to transition some of its most popular vehicles to electric as emissions standards are proving to be a tough task for the company when it is standing alone. The Fiat 500e will roll out for its first deliveries in Europe in July 2020. Meanwhile, the company also has plans to electrify the Fiat Panda, a car that could launch as soon as 2021.
Furthermore, FCA also expressed intentions to build Plug-In Hybrid variants of the Jeep Compass, Renegade, and Wrangler in a $10.5 billion initiative to transition to a more sustainable transportation lineup. But until then, the automaker’s pooling deal with Tesla would be its trump card to avoid emissions fines in Europe.
Tesla’s presence in Europe is notable. The company’s Model 3, Model S, and Model X are currently all available for purchase in the region. The Model Y will be available for purchase when the first phase of Giga Berlin is finished, and Tesla plans to complete that project in July 2021.
The Model 3, for its part, has made waves in the region’s auto sector. While other manufacturers like Volkswagen, Mercedes-Benz, and BMW continue to maintain high sales numbers through their lineup of petrol-powered sedans, the Tesla Model 3 has competed with these companies head-on. Figures from JATO Dynamics suggest that the Model 3 was the third most popular car, regardless of power source, in Europe in December 2019.
The partnership between both Tesla and Fiat-Chrysler goes way past selling vehicles. The collaboration between the two companies will, of course, increase sales figures. However, the ultimate goal was to decrease the amount of CO2 emissions into the Earth’s atmosphere, which is an issue that Fiat-Chrysler would have struggled with on its own. However, Tesla has helped FCA come within just three points of its emissions goal of 95g of CO2 per kilometer.
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Tesla stands to gain from Ford’s decision to ditch large EVs
Tesla is perhaps the biggest beneficiary of Ford’s decision, especially as it will no longer have to deal with the sole pure EV pickup that outsold it from time to time: the F-150 Lightning.
Ford’s recent decision to abandon production of the all-electric Ford F-150 Lightning after the 2025 model year should yield some advantages for Tesla.
The Detroit-based automaker’s pivot away from large EVs and toward hybrids and extended-range EVs that come with a gas generator is proof that sustainable powertrains are easy on paper, but hard in reality.
Tesla is perhaps the biggest beneficiary of Ford’s decision, especially as it will no longer have to deal with the sole pure EV pickup that outsold it from time to time: the F-150 Lightning.
Here’s why:
Reduced Competition in the Electric Pickup Segment
The F-150 Lightning was the Tesla Cybertruck’s primary and direct rival in the full-size electric pickup market in the United States. With Ford’s decision to end pure EV production of its best-selling truck’s electric version and shifting to hybrids/EREVs, the Cybertruck faces significantly less competition.

Credit: Tesla
This could drive more fleet and retail buyers toward the Cybertruck, especially those committed to fully electric vehicles without a gas generator backup.
Strengthened Market Leadership and Brand Perception in Pure EVs
Ford’s pullback from large EVs–citing unprofitability and lack of demand for EVs of that size–highlights the challenges legacy automakers face in scaling profitable battery-electric vehicles.
Tesla, as the established leader with efficient production and vertical integration, benefits from reinforced perception as the most viable and committed pure EV manufacturer.

Credit: Tesla
This can boost consumer confidence in Tesla’s long-term ecosystem over competitors retreating to hybrids. With Ford making this move, it is totally reasonable that some car buyers could be reluctant to buy from other legacy automakers.
Profitability is a key reason companies build cars; they’re businesses, and they’re there to make money.
However, Ford’s new strategy could plant a seed in the head of some who plan to buy from companies like General Motors, Stellantis, or others, who could have second thoughts. With this backtrack in EVs, other things, like less education on these specific vehicles to technicians, could make repairs more costly and tougher to schedule.
Potential Increases in Market Share for Large EVs
Interestingly, this could play right into the hands of Tesla fans who have been asking for the company to make a larger EV, specifically a full-size SUV.
Customers seeking large, high-capability electric trucks or SUVs could now look to Tesla for its Cybertruck or potentially a future vehicle release, which the company has hinted at on several occasions this year.
With Ford reallocating resources away from large pure EVs and taking a $19.5 billion charge, Tesla stands to capture a larger slice of the remaining demand in this segment without a major U.S. competitor aggressively pursuing it.
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Ford cancels all-electric F-150 Lightning, announces $19.5 billion in charges
“Rather than spending billions more on large EVs that now have no path to profitability, we are allocating that money into higher returning areas, more trucks and van hybrids, extended range electric vehicles, affordable EVs, and entirely new opportunities like energy storage.”
Ford is canceling the all-electric F-150 Lightning and also announced it would take a $19.5 billion charge as it aims to quickly restructure its strategy regarding electrification efforts, a massive blow for the Detroit-based company that was once one of the most gung-ho on transitioning to EVs.
The announcement comes as the writing on the wall seemed to get bolder and more identifiable. Ford was bleeding money in EVs and, although it had a lot of success with the all-electric Lightning, it is aiming to push its efforts elsewhere.
It will also restructure its entire strategy on EVs, and the Lightning is not the only vehicle getting the boot. The T3 pickup, a long-awaited vehicle that was developed in part of a skunkworks program, is also no longer in the company’s plans.
Instead of continuing on with its large EVs, it will now shift its focus to hybrids and “extended-range EVs,” which will have an onboard gasoline engine to increase traveling distance, according to the Wall Street Journal.
“Ford no longer plans to produce select larger electric vehicles where the business case has eroded due to lower-than-expected demand, high costs, and regulatory changes,” the company said in a statement.
🚨 Ford has announced it is discontinuing production of the F-150 Lightning, as it plans to report a charge of $19.5 billion in special items.
The Lightning will still be produced, but instead with a gas generator that will give it over 700 miles of range.
“Ford no longer… pic.twitter.com/ZttZ66SDHL
— TESLARATI (@Teslarati) December 15, 2025
While unfortunate, especially because the Lightning was a fantastic electric truck, Ford is ultimately a business, and a business needs to make money.
Ford has lost $13 billion on its EV business since 2023, and company executives are more than aware that they gave it plenty of time to flourish.
Andrew Frick, President of Ford, said:
“Rather than spending billions more on large EVs that now have no path to profitability, we are allocating that money into higher returning areas, more trucks and van hybrids, extended range electric vehicles, affordable EVs, and entirely new opportunities like energy storage.”
CEO Jim Farley also commented on the decision:
“Instead of plowing billions into the future knowing these large EVs will never make money, we are pivoting.”
Farley also said that the company now knows enough about the U.S. market “where we have a lot more certainty in this second inning.”
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SpaceX shades airline for seeking contract with Amazon’s Starlink rival
SpaceX employees, including its CEO Elon Musk, shaded American Airlines on social media this past weekend due to the company’s reported talks with Amazon’s Starlink rival, Leo.
Starlink has been adopted by several airlines, including United Airlines, Qatar Airways, Hawaiian Airlines, WestJet, Air France, airBaltic, and others. It has gained notoriety as an extremely solid, dependable, and reliable option for airline travel, as traditional options frequently cause users to lose connection to the internet.
Many airlines have made the switch, while others continue to mull the options available to them. American Airlines is one of them.
A report from Bloomberg indicates the airline is thinking of going with a Starlink rival owned by Amazon, called Leo. It was previously referred to as Project Kuiper.
American CEO Robert Isom said (via Bloomberg):
“While there’s Starlink, there are other low-Earth-orbit satellite opportunities that we can look at. We’re making sure that American is going to have what our customers need.”
Isom also said American has been in touch with Amazon about installing Leo on its aircraft, but he would not reveal the status of any discussions with the company.
The report caught the attention of Michael Nicolls, the Vice President of Starlink Engineering at SpaceX, who said:
“Only fly on airlines with good connectivity… and only one source of good connectivity at the moment…”
CEO Elon Musk replied to Nicolls by stating that American Airlines risks losing “a lot of customers if their connectivity solution fails.”
American Airlines will lose a lot of customers if their connectivity solution fails
— Elon Musk (@elonmusk) December 14, 2025
There are over 8,000 Starlink satellites in orbit currently, offering internet coverage in over 150 countries and territories globally. SpaceX expands its array of satellites nearly every week with launches from California and Florida, aiming to offer internet access to everyone across the globe.
Currently, the company is focusing on expanding into new markets, such as Africa and Asia.