Tesla’s Giga New York facility is ramping production to meet Elon Musk’s goals for the company’s energy business. Tesla started ramping solar roof sales and installations in 2019 when Q4’s 54 MW deployment showed a 26% jump from the previous quarter’s 43 MW.
In a series of recent tweets, the CEO shared some of his appreciation for the company’s workers involved in the ongoing rollout of the Solarglass Roof tiles. The third-generation tiles are Tesla’s flagship residential solar product, and they have the potential to disrupt the energy sector in a manner similar to how the Model 3 disrupted the midsize sedan market.
Musk’s tweets provided some updates about Tesla’s Solarglass Roof tiles. According to the CEO, new variants for the solar shingles are coming, though the company is mastering its current black tiles first. Tesla is also currently busy with installations in the Bay Area, though an expansion to other territories is coming soon.
Hard to believe that is high efficiency solar power seamlessly integrated into beautiful roof tiles. Great work by SolarGlass engineering, Giga NY factory & Tesla installation teams!
— Elon Musk (@elonmusk) February 9, 2020
California Today, The Rest Of The World Tomorrow
Starting Tesla’s Solarglass push in California makes a lot of sense, considering that it is a state where residents enjoy a solar investment tax credit of 26% for the purchase cost of energy systems between January 1 to December 31, 2020. This energy incentive will drop to 22% by 2021, and it will be retired by 2023. The incentives seem to have worked for the most part. As of December 2019, the state has 1 million solar systems installed, the majority of which are in residential properties.
Just like how Elon Musk plans to put Gigafactories in every continent to lay the foundation for Tesla, California is an excellent location to build a stronghold and develop a good case to convince consumers in other places to buy the company’s solar solutions. Musk, as most people might know, has the grand plan of transitioning the world towards sustainability and his current endeavor is an initial step to that goal.
Tesla has adopted a series of initiatives that are designed to make its energy products more attractive to consumers. Aside from lowering prices in October, Tesla has also introduced an incentive program encouraging Tesla owners to share their experiences about their energy products.
“The demand is very strong and we are working also not just through Tesla Solar Roof, but also through new homebuilders and through just the roofing industry in general, whether is in North America on the order of 4 million new roofs per year,” Musk said during the recent Tesla Q4 2019 earnings call.
According to Musk, he believes that eventually, the Solarglass Roof would be a matter of choice for consumers between having a live roof that generates power and a conventional roof that only serves a single purpose. Tesla may have a revolutionary product in the Solarglass Roof, and if it were to succeed, it will allow Tesla Energy to grow at a pace that matches or even exceeds that of the company’s electric car business.
The solar industry has a big room to grow and draws a bright future for players such as Tesla. Of all greener energy options, it is expected to boom the fastest from today through 2050.
I was pleasantly surprised by my recent visit to the Tesla plant. It was encouraging to see Solar roofs, batteries, and charging stations being built in the facility. Tesla reports over 1100 workers at the plant and they say they will hit 1460 by the April deadline. pic.twitter.com/33aSuRdQLC
— Senator Sean Ryan (@SenSeanRyan) February 8, 2020
Tesla’s Giga New York Ramps Production
To meet the demand, Tesla’s Giga New York is bustling with activity. The 88-acre property in Buffalo is home to the factory that produces Tesla’s solar modules. New York State Assembly member Sean Ryan toured the Tesla factory in Buffalo last Friday and was pleased with the progress.
“The factory is built out. It has complete lines running, product moving around, people are there, so it’s really transformed itself into what we’ve been hoping for,” Ryan said. “We’ve been holding our breath since we put that big bet down on Tesla. They had a slow start, and I was worried as we’re appoaching this spring they were going to hit their deadlines, but they’re right on track.”
Ryan last visited the factory 15 months ago and his testimony corroborates Musk claims recently that Giga new York is operating at a good pace.
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Tesla Model 3 and Model Y dominates U.S. EV market in 2025
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Model 3 and Model Y are still dominant
According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.
The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.
Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.
Tesla’s challenges in 2025
Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.
Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue.
Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas.
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Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.
The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.
Model 3 and Model Y lead their respective segments
As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.
Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win.
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Euro NCAP leadership shares insights
Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.
Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.
“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”
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Tesla is shifting FSD to a subscription-only model, confirms Elon Musk
Tesla CEO Elon Musk confirmed the upcoming update in a post on social media platform X.
Tesla will be ending one-time purchases of its Full Self-Driving (FSD) system after Valentine’s Day, transitioning the feature to a monthly subscription-only model.
Tesla CEO Elon Musk confirmed the upcoming update in a post on social media platform X.
No more FSD one-time purchases
As per Elon Musk in his post on X, “Tesla will stop selling FSD after Feb 14. FSD will only be available as a monthly subscription thereafter.” This marks a shift in how Tesla monetizes its FSD system, which can now be purchased for a one-time fee or accessed through a monthly subscription.
FSD’s subscription model has been $99 per month in the United States, while its one-time purchase option is currently priced at $8,000. FSD’s one-time purchase price has swung wildly in recent years, reaching $15,000 in September 2022. At the time, FSD was proficient, but its performance was not on par with v14. This made its $15,000 upfront price a hard sell for consumers.
Tesla’s move to a subscription-only model could then streamline how the company sells FSD. It also lowers the entry price for the system, as even price-conscious drivers would likely be able to justify FSD’s $99 monthly subscription cost during periods when long-distance travel is prevalent, like the holidays.
Musk’s compensation plan and FSD subscription targets
Tesla’s shift to a subscription-only FSD model comes amidst Musk’s 2025 CEO Performance Award, which was approved by Tesla shareholders at the 2025 Annual Shareholders Meeting with roughly 75% support. Under the long-term compensation plan, Musk must achieve a series of ambitious operational milestones, including 10 million active FSD subscriptions, over the next decade for his stock awards to vest.
The 2025 CEO Performance Award’s structure ties Musk’s potential compensation to Tesla’s aggressive targets that span market capitalization, vehicle deliveries, robotics, and software adoption. Apart from his 10-million active FSD subscription target, Musk’s compensation is also tied to Tesla producing 20 million vehicles cumulatively, delivering 1 million Tesla bots, and having 1 million Robotaxis in operation. He must also lead Tesla to a market cap of $8.5 trillion.
If successful, Elon Musk’s 2025 CEO Performance Award could make him the world’s first trillionaire. It could also help Tesla become the world’s most valuable company by market cap by a notable margin.
Tesla Model 3 and Model Y dominates U.S. EV market in 2025
Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
