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FCA’s Maserati brand swears off all-electric cars amid Tesla fleet pooling deal

(Credit: Maserati)

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Italian luxury carmaker Maserati has announced that its lineup of vehicles will never go all-electric. While the carmaker will be releasing a suite of green cars in the form of hybrids, plug-in hybrids, and other similar vehicles by 2020, the company will not make a vehicle that completely does away with the internal combustion engine.

Al Gardner, head of Maserati North America, noted in a statement to MotorTrend that the company needs to return to its roots. Maserati was founded as a race car company in 1914 and remained racing-focused until 1947. With this in mind, Gardner notes that each vehicle in Maserati’s lineup needs to invoke emotion. “This is a brand that needs combustion engines. It needs that raw emotion,” he said.

The sentiments of Maserati’s US boss comes at a time when the brand needs a turnaround in sales. Maserati shipments were down 41% and net revenue fell 38% during the first three months of the year, and that’s on top of a 28% drop in sales in 2018. Nevertheless, the company notes that improvements will be coming in the second half of 2019.

Maserati is owned by parent company Fiat-Chrysler Automobiles, which recently faced substantial fines in Europe for not having enough green vehicles to meet emissions regulations. As a way to avoid these fines, FCA reached a deal with Silicon Valley-based carmaker Tesla, allowing the two companies to pool their fleet together. Under the agreement, FCA will be counting Tesla’s fleet in its figures, allowing the carmaker to lower its average CO2 output per vehicle. The deal is widely seen as beneficial for both parties, since FCA could avoid penalties and Tesla will be receiving monetary compensation.

Recent reports point to the finalization of Tesla and FCA’s deal, which is estimated to cost close to 2 billion euros. In a statement to the Financial Times, FCA chief executive Mike Manley noted that about 80% of the company’s CO2 compliance would come from Tesla in 2020, though he expects this number to fall to around 15% in 2021 as Fiat-Chrysler Automobiles rolls out electric and electrified cars of its own.

It is then quite surprising to see the stance of Maserati’s US boss on all-electric vehicles, especially since other veteran carmakers have already expressed their commitment to the transition of the auto industry to electric propulsion. Among these are Audi and Porsche from Volkswagen AG, Mercedes-Benz from Daimler, and Jaguar from parent company Tata Motors. Several of these companies have already released their first electric vehicles, such as Jaguar with the I-PACE and Audi with the e-tron. Other companies such as Porsche, on the other hand, are garnering a lot of interest for upcoming all-electric cars like the Taycan and Taycan Cross Turismo.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla Cybercab is coming to Asia this month as US service officially begins

Tesla Asia says Cybercab will be on display in Hong Kong, Tokyo, Beijing and Shanghai this month.

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Concept image of Tesla Cybercab in the streets of Hong Kong via Grok
Concept image of Tesla Cybercab in the streets of Hong Kong via Grok

Tesla’s Cybercab is heading to Asia. The official Tesla Asia account posted on X Thursday, inviting Cybercab fans to “Come experience the future of autonomy in Hong Kong, Tokyo, Beijing & Shanghai.” The post went up within hours of Tesla’s own Cybercab milestone in Texas, where the company said Thursday it had begun offering rides in across Austin.

Exact dates and venues for the Asia tour haven’t been released yet, though Tesla Hong Kong replied to the announcement with “Cybercab will be on display in Hong Kong soon,” while Tesla Japan’s response pointed fans to a sign up page for updates. Neither post mentions test rides or a service area, and nothing so far suggests Tesla is launching Robotaxi operations in any of the four cities. Based on how Tesla has run past Cybercab tours, in Europe in late 2024 and at US shopping centers that same December, the Asia stops are almost certainly static displays at Tesla stores or public venues as a means to stimulate buzz for its future driverless ride-hailing service in the big cities.

The timing lines up with Tesla’s only prior Cybercab appearance in the region, a booth at the China International Import Expo in Shanghai last November, which Teslarati covered at the time. At that event, Tesla’s regional general manager for Shanghai framed the car as evidence of the company’s broader mission, a message Tesla has since formalized in its Master Plan Part IV, which states that “autonomous vehicles have the capacity to dramatically improve the affordability, availability and safety of transportation while reducing pollution, particularly in our increasingly dense global cities.” The same document is where Tesla lays out its “sustainable abundance” framing for Cybercab and Optimus alike, describing the two as the hardware behind an AI driven push to cut the cost of transportation and labor at scale.

Whether Cybercab actually operates as a robotaxi anywhere in Asia remains an open question, considering China has already pushed an autonomous ride-hailing market that’s run on homegrown players like Baidu’s Apollo Go and Pony AI. For now, the four city tour reads as a marketing push timed to Austin’s momentum.

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Tesla Cybertruck targets job site crews with new Tailgate Utility Track and Bed Gear Box accessory

Tesla launched a $350 tailgate track and a $985 lockable Bed Gear Box for Cybertruck.

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Tesla Cybertruck construction site

Tesla’s Cybertruck team added two more items to the Tesla Shop, targeting job site crews and owners who use the truck bed for actual work rather than just showing it off. The official Cybertruck X account posted the Tailgate Utility Track and the Bed Gear Box within minutes of each other, part of a five item batch that also included a reflective jacket, a spray paint hat and an updated reflective tee.

The Tailgate Utility Track runs $350 and turns the folded down tailgate into another mounting surface. It’s a single aluminum track with a T-slot for sliding accessories and two L-track attachment points, plus two load stops included in the box. The pitch is straightforward: strap down oversized cargo, like lumber or a cooler, that hangs off the back of the bed without it sliding out mid-drive. It bolts onto the existing tailgate and works on every Cybertruck trim.

The Bed Gear Box costs $985 and is a different kind of accessory. It’s a lockable aluminum storage box, 55.78 inches long, 19.8 inches wide and 7.79 inches tall, that mounts to the bed’s L-track rails and comes with two internal bins for smaller items. According to Tesla, at just over 57 pounds empty, it’s meant to stay in place rather than come in and out with each trip, giving owners a factory-fit alternative to loose totes for tools, recovery gear or emergency supplies. Tesla’s listing notes that Long Range and Dual Motor AWD Cybertrucks need the L-Tracks accessory installed separately before the Gear Box will mount, since L-tracks come standard only on certain configurations.

Tesla Cybertruck bed gear box accessory

Tesla Cybertruck bed gear box accessory

Both accessories lean on the idea Tesla has been building toward since Elon Musk first described the Cybertruck’s third-party attachment strategy at the 2023 shareholder meeting, when he said the truck would ship with mounting points so outside companies, and Tesla itself, could keep adding gear without redesigning the bed. That’s the same L-track backbone underneath the tailgate shield and jumpseats Tesla launched last year, and the off-road armor package that arrived through the same X account in 2025.

Owners looking to round out the rest of the L-track ecosystem, cargo dividers, MOLLE panels, bed racks and similar gear, can find a wider range of options through our Cybertruck accessories collection.

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Tesla set to open Cybercab rides to the public, with no steering wheel or pedals

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Credit: Tesla

Update: Tesla has announced Cybercab will enter the public fleet on Friday, September 4 at 5 p.m. CT. The article and headline have been updated to reflect this.

Tesla Cybercab rides will officially open to the public in Austin, Texas, on Friday, September 4 at 5 p.m. CT, as the company confirmed on Thursday following its launch event that the two-seater would be available in the company’s Robotaxi fleet.

Cybercab is Tesla’s first vehicle completely void of any manual controls. It has no steering wheel and no pedals, and it will utilize Tesla’s Full Self-Driving fleet to operate. The first rides have already happened, as those at the event were able to hail a Cybercab to any location within the company’s geofence in Austin.

Tesla’s $25K car is the Cybercab with no steering wheel or pedals

The addition of Cybercab to the public Robotaxi fleet is a major statement in Tesla’s trek to launch fully autonomous driving. For years, critics have complained about the need for drivers to continuously supervise the vehicle.

With Cybercab, there are no manual controls in the cockpit other than to control the seat, the center screen, and the climate. The vehicle is fully geared toward being a living room on wheels in a sense: equipped with Starlink V5 satellites, CEO Elon Musk said the vehicle would enable 4K live video, gaming, and other entertainment options during travel.

Musk noted that Cybercab is “designed and built for maximally efficient autonomous operation.”

Tesla continues to push the envelope on autonomy, and over the next several months, the company could start selling Cybercab units to the public.

The company opened up a public interest form on its website to gauge demand, and many have already submitted requests to purchase a fleet of Cybercab units for their own personal ride-hailing side hustle.

Tesla hints its already prepping for Cybercab fleet orders

The launch of Cybercab in this area marks a major accomplishment for Tesla, as it also announced that it has reached 1 million unsupervised autonomous miles since launching driverless rides on the Robotaxi fleet.

Things are moving along at a fine pace, and although we have waited for this for some time, the day has finally come when Tesla is offering self-driving rides of some kind to the public.

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