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Tesla Model 3 outshines Audi e-tron, Jaguar I-PACE to become UK’s most popular EV
The Tesla Model 3 is yet to begin its full push into the UK, but the all-electric sedan is already making waves in the country. In May, for example, the Model 3 became the region’s most popular electric car, overtaking the likes of the Jaguar I-PACE and the Audi e-tron, both of which are already in the UK market.
What is particularly impressive is that the Tesla Model 3 was able to overtake its rivals in terms of popularity in just one week. According to UK-based online leasing service Leasing.com, the Model 3 generated more personal lease inquiries within seven days in May than its premium rivals achieved during the entire month.
Paul Harrison, Head of Strategic Partnerships at Leasing.com, noted that the interest in the Model 3 is likely due to the vehicle’s price, which is far lower than Tesla’s other vehicles, the Model S sedan and the Model X SUV. With leases starting at around £400 (~$508) per month, the Model 3 also undercuts rivals from veteran auto, such as the Jaguar I-PACE and the Audi e-tron, which are closer in price to the more premium Model X.
“The Model 3’s popularity is down to several factors, with cost being one of them. Monthly prices for the Model 3 start at around £400 per month, which is almost half the cost of Tesla’s larger models. It also undercuts comparable EVs such as the Audi e-tron and Jaguar I-Pace,” he said.
Harrison further explained that the Model 3’s rather late entry to the UK likely contributes to the interest surrounding the vehicle. The UK, after all, is a right-hand-drive market, and Tesla has only started shipping its first RHD cars to the region. Coupled with reasonable rates, the Model 3 could be an attractive vehicle for the country’s car buying public.
“Obviously the UK is one of the last countries to get the Model 3, and the long waiting period for right-hand drive models no doubt contributed to this huge early surge in interest too. It’s early days yet, but if the Model 3’s popularity continues at a comparable pace over the next few months, then Tesla could have delivered its first mass-market electric car. This is a strong sign that lots of consumers are ready to make the jump to next-generation vehicles and leasing is offering them the ideal opportunity to test the waters,” Harrison explained.
Recent reports from members of the Tesla community have indicated that the electric car maker has recently shipped a large batch of RHD Model 3 to the European region. A ship that sailed earlier this month, called the Grand Mark, for example, is speculated to be loaded with around 3,000 right-hand-drive Model 3 for the United Kingdom. The Grand Mark is expected to arrive at Zeebrugge in Belgium at June 19, suggesting that Tesla could be looking to end the second quarter, (or start the third quarter) in a commanding fashion with a series of RHD Model 3 deliveries.
Tesla (NASDAQ: TSLA) reported its earnings for the first quarter of 2026 on Wednesday afternoon. Here’s what the company reported compared to what Wall Street analysts expected.
The earnings results come after Tesla reported a massive beat on vehicle deliveries for the second quarter, delivering 489,126 vehicles and building 451,758 cars during the three-month span.
This was a major shock for those on Wall Street as they anticipated somewhere around 400,000 deliveries for the quarter, and showed Tesla still has plenty of demand for its vehicles around the world and in the U.S. despite losing the $7,500 EV Tax Credit last year.
Tesla Q2 2026 Earnings Results
- Non-GAAP EPS – $0.33 reported vs. $0.53 expected
- Revenues – $28.236 billion reported vs. $26.4 billion expected
- Free Cash Flow- -$1.092B
- Profit -$ 4.751B
Tesla (beat/missed) analyst expectations, so the market response to the company’s quarter is what we will look for next.
Tesla shares closed today down just over 1 percent, trading at $374.01.
In the past, it has been anyone’s guess with what Tesla shares will do after they report earnings. Strong quarters have resulted in sharp drops, while lackluster quarters have seen the stock shoot up considerably.
Tesla will hold its Q2 2026 Earnings Call in about 90 minutes at 5:30 p.m. on the East Coast. Remarks will be made by CEO Elon Musk and other executives, who will shed some light on the investor questions that we covered earlier this week.
You can stream it below. Additionally, we will be doing our Live Blog on X and Facebook.
Q2 2026 Earnings Call https://t.co/zZS6ii2TWK
— Tesla (@Tesla) July 22, 2026
Tesla is about to make parking in busy parking lots at businesses and other points of interest less stressful than ever by allowing drivers more control over where they park and how, CEO Elon Musk confirmed on X.
Tesla has been working to improve the parking performance of vehicles utilizing the Full Self-Driving suite, but now it is looking to add more customization, allowing drivers to choose the specific space they park in, but also potentially the orientation the car pulls into the spot:
It’s coming soon
— Elon Musk (@elonmusk) July 21, 2026
Musk has reiterated on X twice over the past several weeks that Tesla is working to make things with the FSD suite based more on the driver’s specific preferences and behaviors that were seen in past drives.
Essentially, it sounds like if you tend to park away from a business to avoid other vehicles, Tesla FSD will soon recognize that preference of yours and start parking further away as well. Additionally, the prospect of assigned parking spaces has been something many owners have voiced concerns about.
Living in a community with assigned parking spaces makes using FSD incredibly difficult as it will rarely park in the correct spot when there are so many to choose from. This is also pertinent in work settings where there are sometimes assigned parking spaces.
The updates to Tesla’s Full Self-Driving suite in terms of listening to driver preferences with parking are also extending to routing. Tesla announced yesterday that with the release of its 2026 Summer Update, it was adding Automatic Navigation and Preferred Routes:
Tesla reveals 2026 Summer Update with crazy fixes to Nav and more
Tesla has always maintained the idea that any human input is bad input, and that, ideally, Tesla Full Self-Driving will always make the right decision. Of course, this is all in theory, but the issue is that so many of Tesla’s interventions have come because it does something that is not necessarily wrong, but perhaps not what the driver would prefer.
Taking these preferences into account will help Tesla alleviate some of the potentially unnecessary interventions that drivers perform.
Tesla is starting to prepare for the launch of the Optimus robot in its smartphone app, new coding strings show. Elon Musk has referred to Optimus as what will be the greatest-selling product of any kind of all time, and now, Tesla is getting ready for its launch.
Tesla’s smartphone app had several first-time mentions of the Optimus program, according to Tesla App Updates, who intially reported on the appearance. Here’s what they found:
A Dedicated “Robot” Phone Key Authentication
Tesla is working on a Bluetooth Low Energy, or BLE, authentication that is specifically for robots. This does not only apply to Optimus, though, as Robotaxi, which is Tesla’s autonomous ride-hailing platform, might also identify vehicles within the fleet as robots as well.
Tesla shows rapid teardown of Model S and X lines, paving the way for Optimus at Fremont
Essentially, pairing your phone as a key to anything Tesla identifies as a robot to a “whitelist” of authorized devices. Optimus, Robotaxi, or other products that fall into this category will only respond if the device trying to communicate with it is authorized.
This is a great security feature that will eliminate at least face-value and low-level threats.
Home Data Collection and System Alerts
This appears to be somewhat of a neural network for Optimus within your house. There will be a dedicated screen that asks for consent to collect both video and spatial data while Optimus performs in-home tasks. Everything from vacuuming, washing dishes, dusting, and other activities will be tracked.
There will also be a comprehensive alert system that will track everything from low battery to mechanical issues.
Other Changes
Most of the changes tracked in this particular app update are related to Tesla’s 2026 Summer Update, and include things such as image assets for new features, a preview of the new custom wraps feature, and other unique features.
You can check out our coverage on what is included with the 2026 Summer Update here:
Tesla reveals 2026 Summer Update with crazy fixes to Nav and more
Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue
Tesla is about to make parking in busy lots less stressful than ever
