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Tesla Model 3 gets bizarre “active sound” package to resemble gas cars

Model 3 Performance With Miltek Sport Active Sound (Source: Archie Hamilton Racing | YouTube)

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A Tesla Model 3 Performance was recently modified by a UK-based exhaust system manufacturer, giving the electric sedan a range of active sounds to give it a “proper exhaust note and sound.”

YouTube channel Archie Hamilton Racing featured the Tesla Model 3 modified by Miltek Sport. The latter created the mobile app-based Active Sound Generator by that produces around 98 decibels of performance exhaust sounds.

“For some, the peace and quiet of a Tesla is the reason they buy the car. For us, it was the way the car drives, and the silence was something we saw as a project to overcome. Why can’t we have the best of both worlds?” Miltek Sport wrote on its blog.

The mobile app allows one to set the kind of sound the system will play and the sound changes as one steps on the accelerator of the Model 3. One can choose from the roar of a V10 or V12 engine, and Miltek Sport will reportedly add more to the list of active sound options in the future.

The host of the Archie Hamilton Racing and the spokesperson for Miltek Sport took the Model 3 Performance with Active Sound for a spin.

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“With EVs, our roads aren’t ready for EVs… it’s too loud so when you’re driving along, you get a lot of road noise in the car. Sometimes…it’s just nice to have an engine burbling away rather than just tire and wind noise. It feels more natural to have that. With the EVs, yes, the performance is there on paper but it’s not emotive. There’s no feeling to it. What the sound does is give it some feeling and some heart,” a spokesperson said.

Electric cars are radically quieter than their internal combustion engine counterparts. Tesla owners, for example, may only encounter tire noises and wind resistance noise at higher speeds. An occasional whine of electric motors is present from time to time.

“It’s a very subtle noise and you’re right, it gives it character. I just feel like we’re in a normal life sports car now,” the YouTube host added.

Artificial engine sounds for electric cars is not really a new idea. In fact, authorities in the United States and Europe recommend electric and hybrid car manufacturers to give owners the ability to choose an engine sound they can use while driving at low speeds to alert pedestrians. Tesla competitor Porsche Taycan, for example, offers a $500 package for an Electric Sport Sound package that gives the electric sports car the howl of a high-revving V8 engine.

Tesla owners, on the other hand, commonly deal with cabin noises with additional door seals. The Palo Alto, California-based carmaker even designed acoustic foam-lined tires for a quieter interior cabin.

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According to Miltek Sport, Active Sound might soon feature futuristic sounds comparable to Star Wars. For most Tesla owners who enjoy the quiet motors and their potent performance, the force in such modification might not be that strong.

Check out the video of the Tesla Model 3 with Active Sound from Archie Hamilton Racing:

A curious soul who keeps wondering how Elon Musk, Tesla, electric cars, and clean energy technologies will shape the future, or do we really need to escape to Mars.

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Tesla Giga Berlin is still ramping production to meet Model Y demand: plant manager

Tesla Gigafactory Berlin has expanded to two full shifts, as per the facility’s plant manager, and a lot of it is due to Model Y demand.

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Credit: Tesla/X

Tesla Gigafactory Berlin has expanded to two full shifts, as per the facility’s plant manager, and a lot of it is due to Model Y demand. While registrations in some countries such as Sweden have fallen sharply this year, the company’s sales in other key territories have been rising. 

Giga Berlin shifts to two shifts

Giga Berlin factory manager André Thierig told the DPA that the facility has been running two shifts since September to manage a surge in global orders. And due to the tariff dispute with the United States, vehicles that are produced at Giga Berlin are now being exported to Canada. 

“We deliver to well over 30 markets and definitely see a positive trend there,” Thierig said.

Despite Giga Berlin now having two shifts, the facility’s production still needs to ramp up more. This is partly due to the addition of the Tesla Model Y Performance and Standard, which are also being produced in the Grunheide-based factory. Interestingly enough, Giga Berlin still only produces the Model Y, unlike other factories like Gigafactory Texas, the Fremont Factory, and Gigafactory Shanghai, which produce more than one type of vehicle. 

Norway’s momentum

Norway, facing an imminent tax increase on cars, has seen a historic spike in Tesla purchases as buyers rush to secure deliveries before the change takes effect, as noted in a CarUp report. As per recent reports, Tesla has broken Norway’s all-time annual sales record this month, beating Volkswagen’s record that has stood since 2016.

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What is rather remarkable is the fact that Tesla was able to achieve so much in Norway with one hand practically tied behind its back. This is because the company’s biggest sales draw, FSD, remains unavailable in the country. Fortunately, Tesla is currently hard at work attempting to get FSD approved for Europe, a notable milestone that should spur even more vehicle sales in the region.

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Tesla launches crazy Full Self-Driving free trial: here’s how you can get it

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tesla full self driving
Credit: Tesla

Tesla is launching a crazy Full Self-Driving free trial, which will enable owners who have not purchased the suite outright to try it for 30 days.

There are a handful of stipulations that will be needed in order for you to qualify for the free trial, which was announced on Thursday night.

Tesla said the trial is for v14, the company’s latest version of the Full Self-Driving suite, and will be available to new and existing Model S, Model 3, Model X, Model Y, and Cybertruck owners, who will have the opportunity to try the latest features, including Speed Profiles, Arrival Options, and other new upgrades.

You must own one of the five Tesla models, have Full Self-Driving v14.2 or later, and have an eligible vehicle in the United States, Puerto Rico, Mexico, or Canada.

The company said it is a non-transferable trial, which is not redeemable for cash. Tesla is reaching out to owners via email to give them the opportunity to enable the Full Self-Driving trial.

Those who are subscribed to the monthly Full Self-Driving program are eligible, so they will essentially get a free month of the suite.

Once it is installed, the trial will begin, and the 30-day countdown will begin.

Tesla is making a major push to increase its Full Self-Driving take rate, as it revealed that about 12 percent of owners are users of the program during its recent earnings call.

Tesla CFO Vaibhav Taneja said during the call:

“We feel that as people experience the supervised FSD at scale, demand for our vehicles, like Elon said, would increase significantly. On the FSD adoption front, we’ve continued to see decent progress. However, note that the total paid FSD customer base is still small, around 12% of our current fleet.”

Earlier today, we reported on Tesla also launching a small-scale advertising campaign on X for the Full Self-Driving suite, hoping to increase adoption.

Tesla Full Self-Driving warrants huge switch-up on essential company strategy

It appears most people are pretty content with the subscription program. It costs just $99 a month, in comparison to the $8,000 fee it is for the outright purchase.

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Tesla Full Self-Driving warrants huge switch-up on essential company strategy

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tesla side repeater camera
(Credit: Tesla)

Tesla Full Self-Driving has warranted a huge switch-up on an essential company strategy as the automaker is hoping to increase the take rate of the ADAS suite.

Unlike other automotive companies, Tesla has long been an outlier, as it has famously ditched a traditional advertising strategy in favor of organic buzz, natural word-of-mouth through its production innovation, and utilizing CEO Elon Musk’s huge social media presence to push its products.

Tesla has taken the money that it would normally spend on advertising and utilized it for R&D purposes. For a long time, it yielded great results, and ironically, Tesla saw benefits from other EV makers running ads.

Tesla counters jab at lack of advertising with perfect response

However, in recent years, Tesla has decided to adjust this strategy, showing a need to expand beyond its core enthusiast base, which is large, but does not span over millions and millions as it would need to fend off global EV competitors, which have become more well-rounded and a better threat to the company.

In 2024 and 2025, Tesla started utilizing ads to spread knowledge about its products. This is continuing, as Full Self-Driving ads are now being spotted on social media platforms, most notably, X, which is owned by Musk:

Interestingly, Tesla’s strategy on FSD advertising is present in Musk’s new compensation package, as the eleventh tranche describes a goal of achieving 10 million active paid FSD subscriptions.

Full Self-Driving is truly Tesla’s primary focus moving forward, although it could be argued that it also has a special type of dedication toward its Optimus robot project. However, FSD will ultimately become the basis for the Robotaxi, which will enable autonomous ride-sharing across the globe as it is permitted in more locations.

Tesla has been adjusting its advertising strategy over the past couple of years, and it seems it is focused on more ways to spread awareness about its products. It will be interesting to see if the company will expand its spending even further, as it has yet to put on a commercial during live television.

We wouldn’t put it out of the question, at least not yet.

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