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Tesla Model 3 three-year anniversary: How one sedan changed cars forever

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The Tesla Model 3 was delivered for the first time three years ago today on July 28, 2017. The company’s first mass-market sedan was a product of years of hard work by Tesla engineers who worked to make electric vehicles fun and affordable for most families.

In the three short years that the Model 3 has been arriving in consumer garages, the car has changed the automotive industry as a whole, eliminating the belief that electric vehicles would always be inferior compared to their gas-powered counterparts.

The Model 3 was unveiled by Tesla on March 31, 2016. It was pegged as the car that would make Tesla a “mass-market” automaker and would be affordable and provide a sufficient range rating for owners everywhere.

The car was mentioned in Elon Musk’s 2006 document entitled “The Secret Tesla Motors Master Plan (just between you and me).” Musk stated it was the third step of the company’s big picture blueprint to bring the world away from poisonous vehicle emissions that were destroying the Earth.

But since the first 30 Model 3 production units were given to owners on July 28, 2017, the mass-market sedan has changed the world’s automotive market in many ways.

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The Model 3 proved that electric cars could be affordable for everyone

Tesla’s first two vehicles in the Model S and Model X were fantastic luxury automobiles that are still recognized as the company’s flagship vehicles. While they introduced a new era of transportation by utilizing clean electricity as a power source, the two cars were expensive and out of many people’s typical price points. Both vehicles have decreased in price over the years, but the Model 3’s introduction proved that electric cars could provide sufficient range and performance without breaking the bank.

(Credit: Edmunds/YouTube)

The Model 3 made Tesla a household name and showed the company was here to stay

The Model 3 has consistently been the company’s top-selling vehicle throughout its three-year tenure in Tesla’s EV fleet. Its most successful quarter came in Q4 2019 when Tesla successfully delivered 92,620 units of the mass-market sedan. But more significant than the vehicle itself, it proved that Tesla could be a competitive automaker and stand toe-to-toe with some of the legacy car companies that the U.S. has relied on for the past 100 years.

(Photo: Andres GE)

The Model 3 showed it could hang with the highest performance cars in the world

The Model 3 Performance, the vehicle’s most superior variant, has outclassed many of the fastest cars in the world. From the Porsche 911 GT3 and the Lamborghini Huracan to the BMW M3, the Model 3 has shown it is one of the best cars to have in the quarter-mile drag.

Elon Musk once said on 60 Minutes that Tesla’s objective was to prove that electric cars did not have to be slow or boring like a golf cart. The Model S and Model X certainly proved that, but the Model 3 did too, all while being affordable for many people.

In three years, the Model 3 has become the most popular EV in many countries. It has developed Tesla into an automotive powerhouse that is now recognized as the most valuable car company in the world. Not only is the car affordable, but it has impressive performance and changed the way of how many car buyers look at electric transportation.

Happy three year anniversary to the Tesla Model 3!

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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SpaceX wants to catch Starship for launch 14, Elon Musk says

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Credit: SpaceX

Just hours after Starship Flight 13 achieved a successful soft splashdown of its upper stage in the Indian Ocean on July 24, Elon Musk announced an ambitious next step for the company’s next launch of the rocket.

“Unless we discover problems after mission data review, SpaceX will attempt to catch the ship with the tower on [the] next flight,” the SpaceX CEO posted on X on Friday.

That “next flight” is expected to be Flight 14. The plan involves returning the Starship upper stage, commonly called the “ship,” to the Starbase launch tower in Texas and catching it mid-air using the same mechanical “chopsticks” arms that have already proven themselves with the Super Heavy booster.

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A successful catch would mark the first time an orbital-class upper stage has been recovered this way, advancing SpaceX’s goal of full and rapid reusability for the entire vehicle.

SpaceX has already demonstrated the tower-catch technique multiple times with Super Heavy. The first successful catch came on Flight 5 in October 2024, when Booster 12 was plucked from the sky by the Mechazilla arms. Subsequent flights, including those involving Boosters 14 and 15, repeated the feat. Several of those recovered boosters were later inspected, refurbished, and flown again, proving the system’s viability for quick turnaround.

Traditional reusable rockets, such as SpaceX’s own Falcon 9 or Blue Origin’s New Shepard, land on legs either on land or droneships. Rocket Lab has recovered its small Electron first stages by helicopter, but those are far lighter vehicles.

SpaceX Starship just nailed something it’s never done before

The China Academy of Launch Vehicle Technology (CALT), a subsidiary of the China Aerospace Science and Technology Corp. (CASC), completed a catch of its booster on July 10. They are the only entity besides SpaceX to attempt and complete the feat.

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Flight 13 provided encouraging data. The ship executed a controlled reentry, flipped, and soft-landed intact in the ocean after deploying Starlink satellites, offering the first clear post-splashdown views of an undamaged heat shield. The Super Heavy booster, meanwhile, experienced a harder splashdown in the Gulf of Mexico.

Musk has previously stressed that ship catches would only follow multiple successful soft ocean landings to minimize risk of debris over land.

If Flight 14 succeeds, SpaceX would take a major stride toward routine, rapid reuse of both stages—critical for lowering launch costs and supporting ambitious plans for lunar and Mars missions. For now, teams are reviewing the Flight 13 data. Should everything check out, the next Starship flight could deliver one of the most spectacular recoveries in aerospace history.

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Tesla to open source Model S and Model X designs and software

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Credit: Tesla

In a move echoing its earlier commitment to open innovation, Tesla CEO Elon Musk announced recently that the company plans to make the design and software of its Model S and Model X fully open source.

This follows the same approach Tesla took with its original Roadster, releasing all available design, engineering, and diagnostic materials in November 2023 so that “whatever we have, you now have.”

The Model S, introduced in 2012, was Tesla’s first mass-produced vehicle and a groundbreaking luxury electric sedan. It offered impressive range, rapid acceleration, and over-the-air software updates that redefined expectations for electric cars.

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The Model X, launched in 2015, built on that foundation as a high-performance electric SUV notable for its distinctive falcon-wing doors, spacious interior, and advanced safety features. Both models served as flagships that helped establish Tesla as a leader in the EV industry and popularized long-range battery-electric vehicles.

Production of the Model S and Model X was wound down earlier in 2026, with manufacturing ending in the second quarter. Tesla redirected the Fremont factory space previously used for these vehicles toward higher-priority projects, including Optimus humanoid robots and the Cybercab autonomous vehicle.

By the time of Musk’s open-source announcement, custom orders had closed and only remaining inventory was available.

Open-sourcing the designs and software offers several clear advantages. Owners of these aging but still capable vehicles gain better access to technical documentation, diagnostic tools, and software resources, making independent repairs and modifications easier and more affordable.

Independent repair shops and third-party specialists can support the large existing fleet without relying solely on Tesla’s service network. Enthusiasts and engineers can study real-world implementations of Tesla’s battery, powertrain, and software systems, potentially accelerating broader industry progress in electric mobility.

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The step aligns with Tesla’s 2014 patent pledge and its overall mission to advance sustainable transport by sharing hard-won knowledge rather than locking it behind proprietary walls.

By releasing these materials now that the models have left production, Tesla ensures continued support for its early adopters while freeing internal resources for future technologies. The open-source release of the original Roadster already enabled simulations, community projects, and deeper technical understanding.

Extending that practice to the Model S and Model X should deliver similar benefits on a larger scale, helping keep these influential vehicles relevant and repairable for years to come

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Tesla flexes incredible Robotaxi metric that skeptics will hate

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Credit: Tesla

Tesla flexed one incredible Robotaxi metric during the Q2 Earnings Call that skeptics have to hate to hear. The company’s platform has already driven more than 380,000 miles of unsupervised ride-hailing across several states with no notable incidents.

During the company’s Q2 Earnings Call on Wednesday, Vice President of AI, Ashok Elluswamy, said:

“First of all, I’d like to state that the Robotaxi program has been operating extremely well. Especially in terms of safety, the program has had an impeccable safety record. We have driven more than 380,000 miles of unsupervised Robotaxi, now across six cities in two different states. We have had zero notable incidents. Any reports have been of other actors impacting us when we were stationary. I like to emphasize how safe the operation has been so far. Zero notable incidents over 380,000 miles.”

Elluswamy’s claim over Robotaxi miles is a significant milestone for Tesla in the grand scheme, especially considering this is a sizeable number of miles without any incident.

Tesla’s self-driving approach is much different than that of other companies. Tesla has maintained that vision is the only thing needed to have a solid and effective self-driving suite. Many self-driving companies utilize things like LiDAR, sensors, and other elements to improve performance, but Elluswamy sent a jab at those who believe it’s needed.

“Historically, the so-called experts have always claimed that you need LiDARs, radars, HD maps, and the entire kitchen sink to drive safely. Here we show that such is not true. You can have safe, comfortable, and affordable autonomy with just cameras. This record should be a huge validation of Tesla’s entire AI approach.”

The feat of accumulating this many miles without any driver behind the wheel is impressive. The thing is, Tesla is also doing this across several different locations, with varying traffic rules, pedestrian levels, weather patterns, and other important factors.

While Tesla is not ready to roll out an unsupervised platform completely, it is a slow but steady indication that the company is well on its way to figuring things out.

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The company’s attitude toward expansion is slow, safe, and controlled, and despite this huge milestone, it will still be some time until we see Tesla truly unleash unsupervised rides more aggressively.

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