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Tesla Model 3 three-year anniversary: How one sedan changed cars forever
The Tesla Model 3 was delivered for the first time three years ago today on July 28, 2017. The company’s first mass-market sedan was a product of years of hard work by Tesla engineers who worked to make electric vehicles fun and affordable for most families.
In the three short years that the Model 3 has been arriving in consumer garages, the car has changed the automotive industry as a whole, eliminating the belief that electric vehicles would always be inferior compared to their gas-powered counterparts.
The Model 3 was unveiled by Tesla on March 31, 2016. It was pegged as the car that would make Tesla a “mass-market” automaker and would be affordable and provide a sufficient range rating for owners everywhere.
The car was mentioned in Elon Musk’s 2006 document entitled “The Secret Tesla Motors Master Plan (just between you and me).” Musk stated it was the third step of the company’s big picture blueprint to bring the world away from poisonous vehicle emissions that were destroying the Earth.
But since the first 30 Model 3 production units were given to owners on July 28, 2017, the mass-market sedan has changed the world’s automotive market in many ways.
The Model 3 proved that electric cars could be affordable for everyone
Tesla’s first two vehicles in the Model S and Model X were fantastic luxury automobiles that are still recognized as the company’s flagship vehicles. While they introduced a new era of transportation by utilizing clean electricity as a power source, the two cars were expensive and out of many people’s typical price points. Both vehicles have decreased in price over the years, but the Model 3’s introduction proved that electric cars could provide sufficient range and performance without breaking the bank.
The Model 3 made Tesla a household name and showed the company was here to stay
The Model 3 has consistently been the company’s top-selling vehicle throughout its three-year tenure in Tesla’s EV fleet. Its most successful quarter came in Q4 2019 when Tesla successfully delivered 92,620 units of the mass-market sedan. But more significant than the vehicle itself, it proved that Tesla could be a competitive automaker and stand toe-to-toe with some of the legacy car companies that the U.S. has relied on for the past 100 years.
The Model 3 showed it could hang with the highest performance cars in the world
The Model 3 Performance, the vehicle’s most superior variant, has outclassed many of the fastest cars in the world. From the Porsche 911 GT3 and the Lamborghini Huracan to the BMW M3, the Model 3 has shown it is one of the best cars to have in the quarter-mile drag.
Elon Musk once said on 60 Minutes that Tesla’s objective was to prove that electric cars did not have to be slow or boring like a golf cart. The Model S and Model X certainly proved that, but the Model 3 did too, all while being affordable for many people.
In three years, the Model 3 has become the most popular EV in many countries. It has developed Tesla into an automotive powerhouse that is now recognized as the most valuable car company in the world. Not only is the car affordable, but it has impressive performance and changed the way of how many car buyers look at electric transportation.
Happy three year anniversary to the Tesla Model 3!
Tesla released the Full Self-Driving v14 ‘Lite’ suite to owners of Hardware 3 or AI3 vehicles today, adding several new features to the vehicles that were once believed to be capable of unsupervised self-driving.
Now, Tesla has released this modified suite to older Tesla vehicles, adding plenty of new features and capabilities.
Here are the full release notes for the suite:
- Distilled the intelligence from HW4 V14 into HW3. This allows HW3 to directly learn how to handle scenarios using HW4 V14 as a guide. This process unlocks the improvements that have been made to HW4 including Reinforcement Learning (RL) and offline models for HW3.
- Improved both proactive and reactive responsiveness across a wide variety of categories including navigation handling, merges and forks, pedestrian interactions, traffic lights, and vehicle cut-in scenarios.
- Improved general comfort in nominal scenarios through fewer false slowdowns, smoother steering and more consistent lane centering.
- Introduced parking, unparking, and reversing capabilities.
- Added Arrival Options for you to select where FSD should park: in a Parking Lot, on the Street, in a Driveway, or at the Curbside.
- Speed Profiles are now available at all times, to further customize driving style preference.
These improvements, according to Tesla’s Head of AI, Ashok Elluswamy, help distill the driving behavior from AI4’s v14 series into both the camera and compute configurations of AI3.
Tesla Full Self-Driving v14 ‘Lite’ for older cars finally gets released
He added:
“It includes destination options and speed profiles on city roads, but more importantly significantly improved safety. We hope you’ll enjoy it, once the build ships wide.”
FSD v14 Lite is now rolling out to AI3 early-access customers. Based on the feedback, will rollout to more customers over the next few weeks.
This build distills the driving behavior from AI4’s v14 series into both the camera and compute config of AI3. It includes destination…
— Ashok Elluswamy (@aelluswamy) June 29, 2026
Tesla will continue to roll out the v14 Lite suite more widely in the coming weeks, the company said.
Tesla has finally released its Full Self-Driving v14 ‘Lite’ suite for older cars that equip the Hardware 3 or AI 3 chip, which have not been able to handle the newest versions of the company’s driver assistance software.
Tesla officially started releasing the v14 Lite suite to owners in the Early Access Program last night. The company’s Head of AI, Ashok Elluswamy, said that the rollout will continue over the next few weeks. The build distills the driving behavior from AI4’s v14 series into both the camera and compute configurations of an AI3 car.
🚨 Tesla is releasing v14 Lite for AI3 owners who are in early-access
This will give AI3 cars the ability to experience new FSD features like parking preferences. https://t.co/pp6Q5FOKoz pic.twitter.com/tqexMB8SVy
— TESLARATI (@Teslarati) June 29, 2026
It also includes a variety of new features that were available to AI4 cars running v14, including:
- Start Self-Driving from Park
- Arrival and Parking Options
- Speed Profiles
The release is highly anticipated because those owners with AI3 vehicles were early adopters into the FSD platform and were promised that their cars would be capable of achieving Full Self-Driving.
However, Tesla CEO Elon Musk admitted during the company’s recent Q1 Earnings Call that these vehicles would not be capable of achieving unsupervised Full Self-Driving, which is what Tesla had originally said.
Owners were not pleased with this answer, or the idea that their commitment to buying the suite outright for thousands of dollars would not yield the ability to drive without operating the car. Tesla gave some solutions for this, including a discount on a new car, or an upgrade to an AI4 or AI5 self-driving computer and new, upgraded cameras.
Tesla owners do not seem pleased with these options, as they require giving the company more money.
Nevertheless, it is important to note that Tesla came through for owners here by releasing v14 Lite before the end of Q2, something it had promised owners during the previous Earnings Call. Tesla has had trouble keeping up with timelines, but this is a big achievement for the team.
Tesla released what analysts believe the company will report in terms of deliveries and energy deployments for Q2, but the figures seem to confirm a long-standing theory on the company’s vehicle division.
For years, Tesla was just looked at as a car company. Now that it has established itself as a powerhouse in energy, AI, and tech as a whole, the company is now less hellbent on achieving quarterly growth, on a sequential basis, at least from a major standpoint.
Tesla topped out its annual deliveries in 2023 at 1.81 million, and in the two years since, the company has reported a decrease in deliveries for the entire 12-month term both times.
With Tesla delivering 358,023 cars in Q1, a 6.3 percent increase over Q1 2025, but falling short of Wall Street expectations at 365,000-370,000 units, the narrative around vehicle deliveries and their importance continued to change earlier this year. Some might say it is convenient, but others might say it is the typical evolution of a company that continues to change over time.
For Q2, Tesla’s delivery consensus estimates sit at 406,024 units, analysts believe. They were surveyed from Daiwa, DB, Wedbush, Cowen, Canaccord, Baird, Wolfe, BMP Paribas, Goldman Sachs, RBC, Evercore ISI, Barclays, Bank of America, Wells Fargo, Morgan Stanley, Truist, UBS, Jefferies, JPM, Needham & Co., HSBC, and William Blair.
Credit: Tesla
Tesla is also expected to report deployments of 13.8 GWh this quarter.
The change to Tesla’s overall narrative now leans less on vehicle deliveries and more on its other projects. Most notably, Tesla’s Robotaxi project has taken the priority over most of its other business ventures, and investors and the public are more concerned about the deployment of vehicles into the fleet, the operation of a driverless ride-hailing service, Cybercab production and operation, and expansion into new cities.
Tesla analyst realizes one big thing about the stock: deliveries are losing importance
This big narrative switch happened when Tesla indicated it was looking at making transportation a service by launching a ride-hailing service that will operate using Tesla’s Full Self-Driving suite. Once unsupervised operation begins, Robotaxi could be a new way for people to get around, all without a driver in their car.
Instead, they will rely on the billions of miles Tesla has accumulated from its real-world fleet.
It is important to note that Tesla remains significant in the automotive sector, and deliveries must continue as they have for years. Tesla still has a strong automotive business and needs to execute further on all facets to keep its investors happy.
Tesla Full Self-Driving v14 ‘Lite’ Release Notes: new capabilities and features
Tesla Full Self-Driving v14 ‘Lite’ for older cars finally gets released
