Tesla Model S is closing in on 400 miles of range per charge. With this update, Tesla has definitively extended its lead in the EV market, putting it far ahead — at least from a range perspective — against its biggest competitors. What’s rather interesting is that the Model S’ 390-mile range is just the tip of the iceberg.
Being a constantly-innovating company, it’s difficult to put the finger on the generations of vehicles that Tesla releases. Yet one look at the company’s upcoming electric cars and one would know that its next vehicles will feature next-generation technology. The Model Y, for example, is built from the company’s experiences with the Model 3, and pictures of the all-electric crossover in the assembly line hint that its casting may be quite unique. Tesla will likely not experience as many challenges ramping the Model Y compared to its previous vehicles, and this is likely due to the company’s experience.
There’s the Semi and the Cybertruck as well, both of which are large vehicles that would otherwise require a ton of batteries to get their estimated range. Yet in the case of the Cybertruck, the vehicle will be offering over 500 miles of range for less than $70,000. How Tesla will accomplish this remains to be seen, but Global Equities Research analyst Trip Chowdhry noted that the Cybertruck is on a “completely different technology orbit” after taking a test ride in the all-electric truck at Tesla’s Fremont factory.
Some of these improvements are already coming soon. Later this year, Tesla is expected to release the Model S’ Plaid Powertrain variant, which will be track-capable and boast an insane amount of power with its tri-motor setup. Elon Musk noted recently on Twitter that the Plaid Model S has “absurd” performance, though the electric car maker will ensure that the vehicle still gets enough range. This comment may seem like a typical Elon Musk update, but it shows a lot about Tesla’s experience as a veteran electric car maker.
Making an electric car is not easy. Making a great electric car is twice as difficult. This is something that veteran automakers are now learning, with each vehicle that they release. Premium EVs seem to be the ones learning this lesson the hardest, especially as otherwise great cars like the Audi e-tron and the Jaguar I-PACE end up being bogged down by issues such as range. Yet among carmakers and “Tesla Killers” that have come out, the Porsche Taycan seems to be the best example of this experience gap.
The Porsche Taycan is a beautifully-designed electric sports car, and it works like one. It’s top-tier variant, the $185,000 Taycan Turbo S, is arguably the only vehicle that can beat a Raven Model S Performance on the drag strip fair and square. Yet for all its speed and power, the Taycan suffers from poor efficiency, as evidenced by the Turbo S’ 192-mile EPA rated range. Granted, tests from motoring publication Car and Driver suggest that the Taycan’s range is more tuned for Autobahn driving, but the gap between the vehicle and the Model S is very evident. This becomes even more notable when one considers that both cars’ battery packs are similarly-sized.
The Model S’ Long Range Plus update means that through incremental improvements on electric car batteries, Tesla is now able to draw out 390 miles out of a 100 kWh pack. That’s just about 20 miles short of Rivian’s 400-mile trucks, and those vehicles are equipped with a 180 kWh battery pack. This matters a lot, and this is a benchmark that will probably take a few years to beat.
During Porsche’s Annual Press Conference last year, the company’s executives focused a lot of their discussions on the Taycan, whose development represented a multi-billion-dollar initiative for the company. Following the main conference, I was fortunate enough to be part of a group of reporters who were able to get a brief Q&A session with Porsche Board Member for Sales and Marketing Detlev Von Platen. When it was my turn to ask a question, I inquired about Porsche’s strategy about the Taycan’s range, and how the company plans to prevent the vehicle from being the electric equivalent of a gas guzzler.
The Board Member’s response did not directly address my inquiry, though he did emphasize that Porsche is no neophyte with battery tech due to its efforts with high-performance hybrid sports cars like the 918 Spyder. This is a fair point to make, of course, though looking at the Taycan’s range, it appears that the company still needs a few more iterations of its flagship electric car before it can expertly balance performance and range in a pure EV. The Tesla Model S Plaid is coming to establish itself as the undisputed king of consumer EVs, after all. If Elon Musk’s words are any indication, it would be a triple-motor monster with frighteningly quick acceleration and a range that’s still close to 400 miles.
That’s going to be a far tougher rival than the Tesla Model S Performance.
Tesla has taken home the “Overall Loyalty to Make” award from S&P Global Mobility for the fourth consecutive year, reinforcing Tesla owners’ willingness to come back. The 2025 awards are based on S&P Global Mobility’s analysis of 13.6 million new retail vehicle registrations in the U.S. from October 2024 through September 2025. The complete list of 2025 winners includes General Motors for Overall Loyalty to Manufacturer, Tesla for Overall Loyalty to Make, Chevrolet Equinox for Overall Loyalty to Model, Mini for Most Improved Make Loyalty, Subaru for Overall Loyalty to Dealer, and Tesla again for both Ethnic Market Loyalty to Make and Highest Conquest Percentage.
Tesla’s streak in this category started in 2022, and the brand has now won the Highest Conquest Percentage award for six straight years, meaning it keeps pulling buyers away from other brands at a rate no competitor has matched. Tesla’s retention among Asian households reached 63.6% and among Hispanic households 61.9%, rates that significantly outpace national averages for those groups. That breadth of appeal across demographics adds a layer of significance to a win that some might dismiss as routine.
The timing matters too. After several consecutive quarters of decline, Tesla’s share of U.S. EV sales jumped to 59% in Q4 2025. That rebound, arriving just as competitors were flooding the market with new models and incentives, suggests Tesla’s loyalty numbers are not simply the result of limited alternatives. Buyers are still choosing it when they have plenty of other options.
What keeps Tesla owners coming back has a lot to do with the and convenience of charging. The Supercharger network is the most straightforward example. With over 65,000 Superchargers globally, it remains the largest and most reliable fast-charging network in the world, and owners who have built their routines around it face a real practical cost when considering a switch. Competitors have made progress, but the consistency, speed, and availability of Tesla’s network is still the benchmark the rest of the industry is chasing. Then there is the software side. Tesla has built a model where the car you own today is functionally different from the car you bought two years ago, through over-the-air updates that add continuous game-changing improvements such as Full Self-Driving that has moved from a driver-assist feature to an increasingly capable autonomous system. For many Tesla owners, leaving the brand means starting over with a car that will not get meaningfully better over time, and that is a trade-off fewer and fewer are willing to make.
Tesla Robotaxi services in Austin have been operating since last Summer, but Tesla has admittedly been delayed in its expansion of the geofence, fleet size, and other details in a bid to prioritize safety as new technology rolls out.
But those barriers are being broken with new guardrails being removed from the program.
Tesla has achieved a significant advancement in its autonomous ride-hailing program. As of May 4, the Robotaxi fleet in Austin, Texas, has begun operating unsupervised during evening hours for the first time. This expansion moves beyond previous limitations that restricted unsupervised service to daylight hours, typically ending in mid-afternoon.
Tesla Robotaxi in Austin is operating unsupervised in the evenings for the first time today.
Previously in Austin, unsupervised operation ended mid-afternoon
— Robotaxi Tracker (@RtaxiTracker) May 4, 2026
The change brings Austin in line with operations in Dallas and Houston. Those cities have supported evening unsupervised runs since their initial launches in April, and both recently received additions of new unsupervised vehicles to their fleets. This coordinated progress across Texas strengthens Tesla’s regional presence and provides a broader testing ground for the technology.
This milestone carries substantial weight in the development of autonomous vehicles. Extending operations into low-light conditions meaningfully expands the Robotaxi’s operational design domain (ODD)—the specific environments and scenarios in which the system is approved to operate safely without human intervention.
Nighttime driving presents unique technical demands: diminished visibility, headlight glare from oncoming traffic, reduced contrast for identifying pedestrians and lane markings, and greater variability in camera sensor exposure.
Tesla’s pure vision approach, powered by neural networks trained on vast real-world datasets rather than lidar or pre-mapped routes, must handle these variables reliably. Demonstrating consistent unsupervised performance after sunset validates the robustness of the end-to-end AI stack and its ability to generalize across diverse lighting conditions.
Beyond technical validation, the expansion holds important operational and economic implications. Evening hours often coincide with peak urban demand for rides, including commutes, dining, and entertainment outings.
Enabling service during these periods increases daily vehicle utilization, allowing each Robotaxi to generate more revenue while gathering additional high-value training data. Higher utilization accelerates the virtuous cycle of data collection, model improvement, and further ODD growth.
Looking ahead, this step paves the way for more ambitious rollouts. Success in low-light environments positions Tesla to pursue near-24-hour operations, potentially integrating highways and expanding into varied weather patterns. Regulators worldwide frequently demand evidence of safe performance across day-night cycles before granting wider approvals.
Proven capability in Texas could expedite deployments in planned cities such as Phoenix, Miami, Orlando, Tampa, and Las Vegas during the first half of 2026.
Tesla confirms Robotaxi expansion plans with new cities and aggressive timeline
Moreover, scaling evening service supports Tesla’s long-term vision of a high-efficiency robotaxi network. Greater fleet productivity lowers the cost per mile, making autonomous mobility more accessible and competitive against traditional ride-hailing.
As the company iterates on software updates informed by nighttime data, reliability is expected to compound rapidly, unlocking denser urban coverage and longer-distance trips.
In summary, the introduction of an unsupervised evening Robotaxi service in Austin represents more than an incremental schedule adjustment. It signals a critical maturation of the underlying technology and sets the foundation for broader geographic and temporal expansion.
With Texas operations gaining momentum, Tesla is steadily advancing toward transforming urban transportation at scale.
Cybertruck
Tesla Cybercab just rolled through Miami inside a glass box
Tesla paraded a Cybercab in a glass display at Miami’s F1 Grand Prix event this week.
Tesla set up an “Autonomy Pop-Up” at Lummus Park in Miami Beach from April 29 through May 3, 2026, embedded within the official F1 Miami Grand Prix Fan Fest. The centerpiece was a Cybertruck towing the Cybercab inside a glass display case marked “Future is Autonomous,” rolling through the beachfront crowd.
Miami is on Tesla’s confirmed list of cities for robotaxi expansion in the first half of 2026, making the promotion a strategic promotion that lays groundwork in a target market.
This was not Tesla’s first time using Miami as a showcase city. In December 2025, Tesla hosted “The Future of Autonomy Visualized” at its Miami Design District showroom, coinciding with Art Basel Miami Beach. That event featured the Cybercab prototype and Optimus robots interacting with attendees. The F1 pop-up this week marks Tesla’s return to Miami and follows a pattern Tesla has been running since early 2026. Just two weeks before Miami, Tesla stationed Optimus at the Tesla Boston Boylston Street showroom on April 19 and 20, directly on the final stretch of the Boston Marathon, letting tens of thousands of runners and spectators meet the robot for free, generating massive earned media at zero advertising cost.
Tesla is sending its humanoid Optimus robot to the Boston Marathon
Tesla has confirmed plans to expand its robotaxi service to seven cities in the first half of 2026, including Dallas, Houston, Phoenix, Miami, Orlando, Tampa, and Las Vegas, building on the unsupervised service already running in Austin. Musk has said he expects robotaxis to cover between a quarter and half of the United States by end of year. On the production side, Musk told shareholders that the Cybercab manufacturing process could eventually produce up to 5 million vehicles per year, targeting a cycle time of one unit every ten seconds. Scaling robotaxis to 10 million operational units over the next ten years is a key condition of his compensation package, alongside selling 20 million passenger vehicles.
As for the Cybercab’s price, Musk has said buyers will be able to purchase one for under $30,000, with an average operating cost around $0.20 per mile. Whether those numbers hold through full production remains to be seen.
Cybercab at F1 Fan Fest in Miami
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Tesla owners keep coming back for more
Tesla Robotaxi service in Austin achieves monumental new accomplishment
