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Tesla Model X wins ‘Golden Steering Wheel’ award for best SUV

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Tesla’s Model X has been awarded the Golden Steering Wheel in the ‘Best SUV’ category. The prestigious award first put together in 1978 and run by German publication Auto Bild, recognizes the best new cars introduced each year.

Readers of Auto Bild from over 20 countries across Europe and its sister publications elevated the Tesla Model X to the top spot for its ‘futuristic cabin’ and unique Falcon Wing doors, beating out the Jaguar F-Pace and new Skoda Kodiaq.

“The electric SUV rewrites the rulebook in every way, with a futuristic cabin, clever ‘Falcon Wing’ doors and, most importantly, the astonishing electric powertrain capable of powering it from 0-62mph in a mere 3.2 seconds in P100D form. Despite this, it still manages to seat six and tow up to 2.3 tonnes.

While the small crossover sector is relatively new, the more traditional large SUV market is still thriving. Innovative upstarts Tesla managed to secure the overall gong for its new Model X, beating out the Jaguar F-Pace and new Skoda Kodiaq.”, writes AutoExpress sister publication to Auto Bild.

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Tesla was quick to update its blog with news of the new crowning.

“Today, we are truly honored to announce that Model X has been awarded the Golden Steering Wheel (Das Goldene Lenkrad), one of the most prestigious automotive awards in the world. Candidates for this award are nominated by hundreds of thousands across Europe for excellence across six categories. The Golden Steering Wheel jury, composed of professional race car drivers, accomplished technicians, editors, designers, and digital and connectivity experts, then spent three days judging Model X.”

Though the Model X was plagued with early production over the complexity of electronically dual-hinged Falcon Wing doors and self-presenting front doors, Tesla has been able to address the majority of the issues through a series of Model X specific software updates.

As outlined by Tesla, below is a list of how the company was able to catapult the Model X into its award-winning position in just a short six months.

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Falcon Wing Doors

  • 2x improvement in door sensor object detection
  • 25% improvement in opening/closing speed
  • Dynamic profile adjustment to indoor mode when roof sensor detects a low ceiling
  • 83% reduction in customer-reported issues with door opening/closing

Powered front doors and remote keyless entry

  • Refined keyfob detection for smart automatic front door behavior as you approach, enter, or leave the car
  • 8x improvement in keyfob battery life; automated alert from the car if the battery gets low
  • Several improvements to power front door movement and latching system, leading to 51% reduction in door issues and improved performance on hills
  • Wind noise customer-reported issues reduced by 22% with a combination of hardware modifications and fit/finish improvements

Interior Temperature Management

  • Introduced Cabin Overheat Protection by managing the maximum interior temperature of Model X through software
  • Improved HVAC performance by increasing maximum fan speed with an over-the-air software update

Second row seats

  • Multiple over-the-air updates have enhanced seat motion, obstacle detection, pitch calibration, and usability
  • Software enhancements have added intelligent behaviors between seats, adjusting spacing differently, for example, depending on which rows are occupied

Infotainment System

  • Touchscreen and Bluetooth connectivity improvements via over-the-air software update
  • Largest user interface overhaul since the launch of Model S in over-the-air Software 8.0 rollout

 

Gene has been obsessed with cars since before he could legally sit in the front seat. Writer, researcher, unofficial CS support, accountant, native suit guy when needed, and overall stick poker. He approaches every story the way he approaches a road trip: with too much enthusiasm, not enough planning, and a surprisingly good outcome. gene@teslarati.com

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Elon Musk

SpaceX’s newest logo confirms everything about what it’s become

SpaceX officially absorbed xAI under the SpaceXAI brand, completing the largest private merger in history.

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SpaceX made its corporate transformation official in May 2026 when Elon Musk posted on X that xAI would cease to exist as a standalone company. “xAI will be dissolved as a separate company, so it will just be SpaceXAI, the AI products from SpaceX,” he wrote.

A new SpaceXAI logo was announced today, visually embedding the xAI letters inside the SpaceX identity, which can be seen as a deliberate design choice that signals the merger is not a partnership but a full absorption and XAi a core function of the same company. The same way Starlink is not a separate brand but a SpaceX product. The announcement closed the loop on a process that began February 2, 2026, when SpaceX acquired xAI in the largest private merger in history, valued at $1.25 trillion. SpaceX at $1 trillion and xAI at $250 billion.


The reason SpaceX bought xAI was stated plainly by Musk at the time of the deal: to build orbital data centers. SpaceX had simultaneously filed with the FCC to launch up to one million satellites designed to function as AI compute nodes in low Earth orbit, escaping what Musk described as the energy constraints limiting AI development on Earth.

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xAI provided the AI software stack, with Grok, the X platform, and the Colossus supercomputer infrastructure in Memphis with over 220,000 NVIDIA GPUs, while SpaceX provided the rockets, Starlink, and the capital base to fund it. The two companies needed each other. xAI was burning $2.5 billion in losses on $250 million in revenue. SpaceX was generating an estimated $8 billion in profit on $15 billion in revenue and needed an AI narrative to command the valuation it was targeting for its IPO.

SpaceXAI just launched into your kitchen with their new app

What SpaceX has done, regardless of how the orbital AI vision ultimately plays out, is walk into a public market as something no company has been before: a rocket manufacturer, satellite internet provider, AI software company, social media platform, and supercomputer operator under one ticker. Whether that combination is worth $2 trillion depends entirely on which of those businesses you believe in most.

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Tesla flexes how it will help the blind with Cybercab

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Credit: Tesla

Tesla brought its innovative Cybercab robotaxi to the National Federation of the Blind (NFB) Annual Convention in Austin, Texas, on July 3 at the JW Marriott Austin.

The hands-on demonstration highlighted the vehicle’s thoughtful design for blind and visually impaired users, underscoring Tesla’s commitment to inclusive autonomous mobility. Attendees, many using white canes or accompanied by service dogs, experienced the steering-wheel-free Cybercab firsthand.

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The showcase emphasized practical features tailored to the needs of the blind community. Braille lettering appears on physical controls, including door releases and emergency buttons, allowing users to navigate interfaces independently through touch. Generous interior space accommodates service animals and assistive devices such as canes, guide dogs, or mobility aids without compromising comfort.

Wheelchair-height seating facilitates easier transfers for users with additional mobility challenges. Photos from the event captured blind attendees approaching the vehicle confidently, service dogs relaxing inside, and hands exploring Braille-equipped handles.

Tesla Robotaxi’s official account detailed these elements, noting the Cybercab’s focus on accessibility, especially noting the Braille lettering and additional space for service animals.

How Tesla Will Transform Mobility for the Blind

Autonomous vehicles like the Cybercab promise revolutionary independence for the roughly 2.2 million visually impaired Americans. Traditional barriers—reliance on sighted drivers, costly paratransit, or limited public transit—often restrict spontaneous travel. Tesla Full Self-Driving aims to eliminate the need for a human operator, enabling on-demand, door-to-door rides via simple app hailing with voice guidance.

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Users gain freedom to work, socialize, shop, or attend events anytime without scheduling hassles or safety concerns. This reduces isolation, boosts employment opportunities, and enhances quality of life, turning mobility from a dependency into true personal autonomy.

The NFB demonstration not only gathered valuable feedback but also generated excitement about a future where technology levels the playing field. By prioritizing inclusive design, Tesla advances a vision of transportation that serves everyone, potentially reshaping daily life for blind individuals and setting a standard for the autonomous industry.

As Cybercab deployment scales, these accessibility innovations could mark a significant step toward equitable mobility.

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Investor's Corner

Tesla challenges startups to score a gig inside its most advanced European factory

Tesla is challenging startups to bring their best battery tech directly to Gigafactory Berlin.

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Tesla has issued an open challenge to startups across Europe, inviting them to bring their best battery technology directly to the floor of Gigafactory Berlin. The program, called the JUNI x Tesla Battery Cell Giga Challenge, opened applications this month with a deadline of July 24, 2026, and is targeting startups with solutions that can make battery cell manufacturing faster, cheaper, safer, and more scalable at an industrial level.

The timing of the challenge is directly tied to Tesla’s most aggressive European battery investment yet. On May 12, 2026, Giga Berlin plant manager André Thierig announced a $250 million investment to scale the factory’s annual 4680 cell production capacity from 8 GWh to 18 GWh, more than doubling the previous target set just months earlier in December 2025. Thierig confirmed the expansion on X, saying the investment “will enable 18 GWh of annual 4680 cell production and create more than 1,500 new jobs.” Combined with a previously announced battery investment at the Grunheide site now approaches $1.2 billion.


The challenge is looking specifically for startups with proven solutions across five categories: materials, equipment, operations, automation, and artificial intelligence. Applications are screened directly by Tesla’s cell manufacturing team in Grunheide, and the strongest submissions move through technical discussions, a pitch day in front of Tesla stakeholders, and potentially a paid pilot project with the cell team. Tesla is not looking for ideas at concept stage. The program requires applicants to demonstrate working prototypes, test data, or prior pilots before being considered.

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The historical context matters here. Elon Musk first announced plans for what he called the world’s largest battery cell production facility alongside the Giga Berlin car factory back in 2020, targeting up to 250 GWh of annual capacity. Those plans were shelved in 2022 when Tesla shifted its battery investment focus to the United States to take advantage of Inflation Reduction Act incentives. The revival of cell production at Giga Berlin, now backed by over $1 billion in committed capital, represents a return to an ambition that was set aside for three years. As Teslarati has reported, the 4680 format is central to Tesla’s long-term cost reduction strategy across vehicles, energy storage, including the Tesla Semi and Cybercab.

By opening the challenge to outside startups, Tesla is acknowledging that reaching 18 GWh at Grunheide will require technology it does not currently have in-house, and it is willing to pay for the right solutions. For a startup in the battery supply chain, a paid pilot with Tesla’s European cell team is as close to a direct commercial path as the industry offers.

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