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The Model Y represents a wiser Tesla and it should wake up the auto industry

[Credit: Miguel Massé/Twitter]

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It is now just a matter of time before Tesla unveils the next vehicle in its product roadmap — the Model Y. Aimed at the auto industry’s most lucrative segment today, the all-electric SUV and its potential success could definitively establish Tesla’s reputation as a successful carmaker. With this in mind, the Model Y’s 2019 release could be seen as a strategic move for Tesla, since the company is now at a point where it has matured enough to produce a vehicle of such magnitude and caliber as the all-electric SUV. 

A competitive segment

The compact SUV segment in the United States is an incredibly competitive market. In 2018 alone, auto sales tracking website CarSalesBase noted that the Toyota Rav4 — the reigning king of compact SUVs — sold 427,168 units in the United States. In second place was the Nissan Rogue with 412,110 vehicles sold, and in third place was the Honda CR-V, which sold 379,013 units during 2019. Each of these vehicles sold so well, their individual sales exceeded Tesla’s record-breaking 2018 sales of 245,240 electric cars, which included 145,846 Model 3.

That said, Tesla’s 2018 sales for the Model 3 were no joke. With more than 145,000 units sold over the year, the electric sedan ended 2018 as the US’ best-selling luxury vehicle, far outselling its closest competitor — the Lexus RX, which also happens to be an SUV. It should be noted that the Model 3 accomplished this feat despite the United States generally preferring SUVs and pickup trucks over passenger cars. With the Model Y, Tesla would be removing this handicap, as the company would be competing in the SUV segment with an all-electric SUV that is bred to dominate.

A graphic depicting the US’ top selling compact SUVs in 2018. (Credit: CarSalesBase.com)

From the Model 3 to the Model Y

The success of the Model 3 and the tribulations Tesla passed through during the vehicle’s ramp all contribute to help in the production of the Model Y. When Tesla started producing the Model 3, it was a carmaker whose experience was limited to the production of two relatively low-volume premium vehicles, and CEO Elon Musk was still prone to hyper-ambitious goals that border on the unrealistic. As Tesla went through the Model 3’s production challenges, and as the company hit its stride with the vehicle’s manufacturing, the electric car maker matured. This maturity became evident in Tesla’s Q2 2018 earnings call, when Elon Musk showed a notable amount of restraint and humility. Musk’s timelines since then have remained ambitious — though a lot more realistic — as shown in the company’s timetable for Gigafactory 3.

With a more mature Tesla and a more experienced Elon Musk leading the Model Y charge, the electric car maker could escape a considerable amount of the challenges it faced with the Model 3. Musk had expressed his optimism with Model Y production during the recently held fourth-quarter earnings call, when he noted that the vehicle would require much lower CAPEX than the electric sedan. Discussing the upcoming vehicle’s production further, Musk stated that the Model Y would likely see a seamless buildout, considering that it would likely be built in Gigafactory 1. This would be a notable advantage for the Model Y, considering that its battery packs would be made in the same site.

“Three-quarters of the Model Y is common with the Model 3, so it’s a much lower CAPEX per vehicle than Model 3, and the rest is also quite low. Model Y is, I think, 76% was when it got in common with the Model 3. And we’re most likely going to put Model Y production right next to — in fact, it’s part of our main Gigafactory in Nevada. So, it will just be right there. Batteries and powertrains will come out and go straight into the vehicle. So that also reduces our risk of execution and reduces the cost of having to transfer parts from California to Nevada. It’s not a for sure thing, but it’s quite likely, and it’s our default plan. I would expect Model Y will probably be — the thematic Model Y will be maybe 50% higher than Model 3, could be even double,” Musk said.

The Tesla Model Y as imagined by concept artists. (Credit: Reese Wilson, AutoExpress, Peisert Design and Miguel Masse)

An impending disruption

The Model Y’s dominance will not be focused solely on the United States, either, considering that Tesla’s Gigafactory 3 in China is expected to manufacture the affordable versions of the all-electric SUV, which would be distributed to the Chinese market. Just like the United States, China is also a market that has a soft spot for SUVs. Such is the reason why the Tesla Model X — rather expensive vehicle that Musk describes as the “Fabergé egg of cars,” — is popular in China. With a lower-cost car like the Model Y in the market, Tesla’s potential in the Asian economic superpower would likely see a boost as well.

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It could be said that much of Tesla’s challenges over the years were the result of its own hubris, as evidenced by the Model X’s overloaded tech and the Model 3 ramp’s over-reliance on automation. That said, there’s a good chance that Tesla would not make these same mistakes with the Model Y. With this in mind, it would be wise for veterans in the auto industry to take the upcoming vehicle seriously, and maybe come up with compelling electric cars of their own — not like seemingly converted vehicles like the Mercedes-Benz EQC either, but more like the Porsche Taycan, which was designed from the ground up as EV.  

Just as the Model S and Model X caused a disruption on the higher end of the auto market, so would the Model 3 and Model Y. Provided that Tesla manages to produce both vehicles at scale, and provided that the company can release lower-cost variants that can attract a broader audience, the Model Y and its sedan sibling could ultimately become the electric cars that cement the company’s place in the hyper-competitive auto industry.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk

The real reason Elon Musk wants every car connected to space

Elon Musk says all cars will eventually need Starlink to handle massive AI bandwidth demand.

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Elon Musk is making the case that satellite internet, not fiber or cellular towers, will end up wired into every car on the road. In a string of posts on X, the SpaceX CEO wrote that all cars will have Starlink in the future and called satellite connectivity the only way to get super high bandwidth to billions of vehicles.

The posts started with Musk endorsing a Cloudflare forecast that traffic generated by autonomous AI agents will soon dwarf traffic generated by humans browsing the internet, a shift he described as not a close call at all. From there he narrowed the argument to infrastructure, writing that the only system that can support the insanely fast bandwidth growth needed by AI is Starlink, before extending the logic to cars specifically.


The timing lines up with Tesla’s own hardware decisions. On July 20, Tesla confirmed the Cybercab would ship with a Starlink V5 terminal built into its roof, the first time the company had put satellite hardware in a production vehicle. A day later, Tesla’s head of AI, Ashok Elluswamy, explained the connection wasn’t there for safety and that Cybercab’s driving stack runs entirely on onboard cameras and compute, while the satellite link exists for navigation, customer service, and fleet management instead. Musk followed with his own post about the feature, saying riders would be able to watch 4K streaming video during rides.

By July 22, Musk had already said Starlink would extend beyond Cybercab to Tesla’s full lineup. Sunday’s posts push that same logic outward again, this time framed as a requirement across the industry rather than a feature specific to Tesla, and tied directly to the bandwidth AI systems are expected to consume.

SpaceX’s newest Starmind will make earth data centers obsolete

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The AI argument has been building on SpaceX’s side for months. The company has an FCC filing pending for a third generation Starlink constellation, and it has separately proposed Starmind, a constellation of up to a million satellites designed to run AI computation directly in orbit rather than just relay data. Musk has said he expects space to become the cheapest place to deploy AI compute within two to three years. Starlink and Starmind serve different jobs inside that vision, one moving data and the other processing it, but Sunday’s posts treat vehicles as one more category of hardware that will eventually need both.

None of this changes anything for Tesla owners today. Cars already on the road keep running on LTE and Wi-Fi, and Tesla hasn’t outlined a retrofit path for existing vehicles. The July 22 commitment applies to future production, not the fleet already delivered. What Musk added on Sunday is the reasoning: satellite connectivity isn’t a Cybercab novelty, it’s a bet that ground based networks won’t keep up with how much data cars, robots, and AI systems are about to generate.

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Elon Musk

Elon Musk and SpaceX shrugs off the trading day Wall Street feared most

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Rendering of Elon Musk overlooking a Starship fleet (Credit: Grok)

SpaceX stock did the opposite of what most of Wall Street expected this week, when the day designed to be its most dangerous turned into a rally, and the rally kept going.

Thursday marked the first major lockup expiration since SpaceX’s June IPO, making roughly 911.5 million insider held shares eligible to trade for the first time, more than doubling the company’s public float. Analysts and short sellers had spent weeks bracing for a flood of selling, especially after the stock fell 13 percent following its first earnings report as a public company on Tuesday. Instead, shares rose 6.1 percent Thursday to close at $114.92, and by Friday they were trading near $129, up more than another 12 percent on the day.

SpaceX shorts get warned by Musk ally, echoing Tesla’s early struggles

The setup made the outcome notable. Short interest had climbed to roughly 34 percent of the float heading into earnings, among the highest of any large cap stock, with about 95 percent of available shares to borrow already on loan. CEO Elon Musk warned short sellers twice in the weeks before the lockup, writing on X that “the survival probability of firms who maintain a significant short position in SpaceX over time is very low,” then following up on the morning of earnings with “I try to warn them, but they just double down.”

When the newly unlocked shares hit the market and the selloff never showed up, some of that short position appears to have started unwinding. TipRanks reported that options activity shifted toward bullish strategies like put selling and risk reversals following the rally, with roughly $600 million in options premium trading Thursday alone. Retail buyers also stepped in during the earnings dip, according to Vanda Research.

The fundamentals behind the stock have not changed much in a week. SpaceX’s revenue nearly doubled year over year to $7.8 billion, with Starlink subscribers doubling to 12 million and the company’s AI segment growing 247 percent. What spooked investors on Tuesday was the spending side. Capital expenditures jumped to more than $18 billion for the quarter, up from $2.8 billion a year earlier, with AI investment alone rising from $749 million to $15.8 billion. Wall Street remains split on whether that spending is building infrastructure SpaceX needs or outrunning what the business can currently support, a debate Teslarati has tracked since shares first came under pressure.

None of that resolves the bigger question hanging over the stock. Thursday’s release was only the first of nine staggered lockup tranches, with roughly $800 billion worth of additional shares scheduled to become eligible through October, and Musk’s own stake stays locked until next June. If this week is any indication, the market is treating that supply as something it can absorb rather than something to fear, at least for now.

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Cybertruck

Tesla Cybertruck production snaps back after ugly supplier fight

Cybertrucks are piling up again at Giga Texas after Tesla’s court win against a parts supplier.

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Tesla Cybertruck production resumes after supplier dispute: Credit: Joe Tegtmeyer | X
Tesla Cybertruck production resumes after supplier dispute: Credit: Joe Tegtmeyer | Youtube

Cybertruck production at Giga Texas is showing its first visible recovery since Tesla sued a supplier last month over withheld manufacturing tooling.

Aerial observer Joe Tegtmeyer flew over the Austin factory Wednesday morning and counted roughly 100 or more Cybertrucks filling the outbound lot, a sharp jump from the thin numbers seen in recent weeks. The flyover came a day after a judge granted Tesla a temporary restraining order against Angstrom Automotive Group, the parts supplier at the center of the dispute.

Tesla filed an emergency lawsuit in late July after Angstrom told the automaker it planned to close the Troy, Texas facility where Tesla’s die-cast tools, trim dies and other Cybertruck stamping equipment were housed. According to Tesla’s complaint, a shipment of 700 finished parts never left the building, and when Tesla sent representatives to retrieve its equipment, accompanied by law enforcement, they were turned away. Angstrom allegedly then asked for an extra $250,000 a week to keep operating, which Tesla’s filing described as holding its own property for ransom.

Tesla quietly made the Cybertruck even stronger

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The restraining order gives Tesla immediate right of entry to Angstrom’s facility to recover the tooling. It is temporary, with a fuller hearing still to come, but the speed of Wednesday’s rebound suggests the Angstrom shortage was indeed the main bottleneck limiting Cybertruck output. Outbound lot counts are an imperfect measure of actual production, since finished trucks can sit for days before shipping, but a lot that full after a lean stretch is a meaningful signal.

Cybertruck output at Giga Texas has fluctuated all year as Tesla worked through supply issues and introduced new trims, including a cheaper Dual Motor AWD version that drew strong early demand.

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