Brandon Dalaly, a Tesla owner, has a unique way of unlocking his car: with his hand. Or rather, with the specially made chip that was implanted in his hand eleven days ago. I spoke with him about his new implant and he told me that this was actually his second one.
The first thing I wanted to know was how bad it hurt. If you watch this video, you’ll probably wince in imaginary pain as I did. Brandon explained that this was his second chip. When he received his first one, he did not use any anesthesia or anything to numb it.
“The first one was a little bit smaller so it wasn’t as intense as shoving that giant rod into my hand. The first one came preloaded into a larger syringe. They pushed the syringe in and they popped in the chip similar to how they would microchip a dog.”
The first chip implant burned and was sore for about a month. However, for the second one which is what is used to unlock his Tesla, his hand was anesthetized with lidocaine. Brandon said a four-gauge needle was used.
The chips, he explained, are coated in biocompatible substances such as biopolymer. His other one is a bioglass. Once implanted, the body encapsulates the chip with its own tissue.
Why Two Chips?
I was curious as to why Brandon had two chip implants. He explained that they do completely different things. The chips are used for a variety of purposes such as access control, storing data, lighting up under your skin, or storing cryptocurrencies. Brandon is actually beta testing the chip he uses to unlock his Tesla.
The chip that Brandon uses to unlock his Tesla is the VivoKey Apex which is a contactless NFC secure element chip.
“I’m in a beta group of around 100 people and this one can do secure transactions and java card applets. The company that put this together literally has its own app store where you can wirelessly install apps into your body with these chips. And one of the apps just happened to be a Tesla key card. So that was the first app I installed on it because I have a Tesla and now I use that as my key when my Bluetooth key fails or I don’t have my key card. You just use your hand.”
The first chip, Brandon explained, is the key to his home and stores his portfolio, his contact card, medical information, Covid vaccination card, and similar items. The chip can be scanned with any cell phone which then opens a portal you can access the information.
“The whole idea was that I would have my house key in my left hand and my car key in my right hand. And then what’s really cool is when it’s approved, they can wirelessly activate the new chip I just got to do credit card transactions. I can link a credit card to it and I can use it anywhere where there are tap-to-pay terminals.”
The Obvious Concern: accidently being close to something that would scan the chip and use it.
One concern I had was what if the chip was accidently used or accessed. Or, worst case scenario, hacked? For example, would a nearby credit card machine accidently scan your chip and access your money? Brandon explained that the chip had to be very close for the machine to read it.
“You have to be within a few millimeters of the thing and realistically, hopefully, you’re not just walking through credit card terminals and brushing your hands against them during mid transactions.”
“It’s a very short read range. It’s no different from your phone if you use Apple Pay. It’s like that but it’s built in your hand.”
Will Brandon get more chips?
Could this be the tech version of tattoo addictions? I asked Brandon if he had plans for getting any more chips in the future. Brandon works in tech and `is always trying to be on the cutting edge of everything.
“For me, it’s something that made sense at the time. It’s kind of like a fun party trick. When you can one of my chips with your phone, it glows green underneath your skin.”
There is another chip but it’s not yet available in the U.S. just yet. This one measures your body temperature. The capsule is installed in your chest and you can scan it with your phone and take your temperature.
“We’re at the dawn of this technology and it’s a very niche product. And there’s been a lot of pushback. People thought that Bill Gates was putting tracking chips in the Covid vaccine. It fuels a lot of conspiracy theories.”
“It’s funny because these chips can’t track anything. You would need an external power supply to be tracked anywhere. And their phones are tracking them everywhere they go anyway. If you go to your Google location history, it shows you step-by-step where you’ve been.”
“And there’s the religious people who have sent me a bunch of weird comments on Facebook about the mark of the beast on the video of my first chip installation. There’s something in the Book of Revelation that talks about this mark in your hand or forehead that shows your allegiance to Satan or something like that. I just don’t want to have to worry about forgetting my car keys. I’m not over here worshiping Satan.”
Cost of getting the Tesla key card chip implanted.
Credit: Brandon Dalaly
If you were to guess how much this would cost, you might be shocked at how wrong you may be. Unless you guessed $400.
“It’s not as bad as people think. Since I was a beta tester, I got the chip for $300 and then my installer charged me just $100 to put it in. To him, it was the same as a subdermal piercing. It’s the same method but he was sticking in something different.”
Brandon’s installer has been a professional piercer for over 15 years. What do you think? Would you consider having a chip installed in your hand to unlock your Tesla or smart car?
Disclaimer: Johnna is long Tesla.
Your feedback is important. If you have any comments, concerns, or see a typo, you can email me at johnna@teslarati.com. You can also reach me on Twitter @JohnnaCrider1
SpaceX announced today that it would expand its launch capabilities into a new U.S. state: Louisiana.
Today, SpaceX, in conjunction with the Louisiana Economic Development Office, said that it will establish a new launch facility, which it will call Starbase, Louisiana. It will be located near Vermilion Parish, supporting thousands of launches each year, at least eventually.
CEO Elon Musk commented by stating, “Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!”
Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!
SpaceX makes sci-fi real. https://t.co/C7Ht0U12ba
— Elon Musk (@elonmusk) August 25, 2026
The expansion is SpaceX’s latest move to push its launch cadence to be more frequent than ever. SpaceX said that Starbase, Louisiana, will be built to “support thousands of Starship flights a year,” with the first coming in 2029.
SpaceX announced the new facility in partnership with the Louisiana Economic Development Office as it will bring a major influx of jobs and investments into the area. Currently, it will produce more than 3,000 new jobs in Louisiana, and SpaceX plans to invest at least $100 billion into the entire facility, ensuring that many jobs are created as a result.
Environmental Responsibility
SpaceX acknowledges the impact launches could have on marshlands, local wildlife, and water sources. Here’s how the company plans to help with the issues in Vermilion Parish:
- Restoring the Shoreline: “In Vermilion Parish, the shoreline is eroding between 3.3 and 23 feet per year. We’re partnering with state and federal agencies to expand Louisiana’s Coastal Master Plan and Coastal Wetlands Planning, Protection and Restoration Act projects, including Gulf shoreline protection breakwaters designed to reduce wave energy and slow loss along the Gulf edge.”
- Rebuilding the Marshlands: “In working with the state, we’re planning thousands of acres of marsh creation using beneficial-use placement of dredged material and offshore sediment sources. Restoration will also include interior marsh bank stabilization and rebuilding marsh in remnant canals. These projects can reconnect fragmented wetlands, restore natural buffers against storms, and return habitat that has been lost to erosion and historic canalization.”
- Preserving Coastal Wildlife: “Pecan Island and nearby wetlands are high-value habitat for migratory waterfowl, shorebirds, wading birds, and other coastal wildlife. SpaceX is not developing the full footprint of the land and will preserve wetlands and wildlife habitat. At existing launch sites, waterfowl and other birds continue to use nearby habitat during operations. Working with wildlife agencies, landowners, and conservation groups, SpaceX will support monitoring and management so this habitat stays productive and hunting, fishing, birding, and other recreational activities that are part of this coast’s culture can continue.”
SpaceX shares rose about 2.5 percent on the news.
Tesla Cybertruck trims saw a big price change, at least on two of the three available to consumers, as demand for the all-electric pickup appears to be increasing.
Tesla bumped up its Base All-Wheel-Drive trim level up to $74,990 from $69,990 and the Premium All-Wheel-Drive configuration from $79,990 to $84,990. The Cyberbeast price remains unchanged at $99,990.
🚨 Cybertruck prices went up as Tesla bumped them 7%
– Tesla Cybertruck AWD is now $74,990
– Tesla Cybertruck Premium AWD now $84,990
– Tesla Cyberbeast now $99,990 https://t.co/MYJbaw56GL— TESLARATI (@Teslarati) August 25, 2026
Despite questions of demand for the truck, Tesla is bumping its two least expensive trims up $5,000 to signal that there are plenty of buyers. Although SpaceX has been buying Tesla Cybertruck units to utilize as company vehicles, it is no secret that the Cybertruck is among the most sought-after Tesla models out there.
The issue has always been pricing, at least for the most part. When Tesla initially launched the Cybertruck AWD at $59,990 a few months back, the company stated that price would remain intact for just ten days due to the influx of orders it received.
Cybertruck Sales: Is It the Product or Pricing?
Depending on who you ask, you will likely hear one of two explanations for relatively low Cybertruck sales: either the product itself or the pricing.
Yes, this is the best-selling all-electric pickup on the market. However, there are people who simply hate the look of it, which I understand, but do not agree with. Look is totally subjective, and I love the look of the Cybertruck.
Some people will not buy the Cybertruck because of the look, but I am under the impression that sales would be much better if this truck were priced lower; something that might not be possible considering Tesla’s need to make money on its products. When it was unveiled in 2019, its most expensive trim level was $69,990. Now, the cheapest trim level is more expensive than that.
I would be in a Cybertruck if it were more affordable. I LOVE my Model Y, but Cybertruck is the best vehicle Tesla makes, and it’s not particularly close. Even in the base model, the steer-by-wire, the space, storage, and performance make it more desirable than the Model Y to me. I cannot be the only Tesla owner without a Cybertruck who feels this way.
If you’re interested in buying a Tesla vehicle, use my referral link.
Energy
Tesla Semi factory is getting a celebration nobody expected
Tesla will inaugurate its Nevada Semi factory September 24, five months after production quietly began ramping.
Tesla says it will officially inaugurate its new Semi factory in Nevada next month. The Tesla Semi account posted the announcement on X, sharing a graphic titled “Semi Rollout” with a date of September 24. No further details were given about the format of the event or who would attend.
While Tesla’s dedicated Semi plant in Sparks, adjacent to Gigafactory Nevada, opened back in April, with the first trucks rolling off the high volume line on April 29, the timing for the factory inauguration comes at a surprise. The ribbon cutting event five months into production is a break from how Tesla has usually handled its other factories, where the first truck or car off the line typically served as the milestone moment.
Inauguration of new Semi factory in Nevada next month pic.twitter.com/a8kAlxrOOn
— Tesla Semi (@tesla_semi) August 24, 2026
The 1.7 million square foot factory was built as part of a $3.6 billion expansion Tesla announced in early 2023, and it shares a site with the battery cell lines that feed the Semi’s structural pack, a decision meant to remove the supply bottleneck that delayed the truck for years. The plant is designed for 50,000 trucks a year at full ramp. Semi program director Dan Priestley has said production “is now ramping” rather than claiming it has reached scale.
Nine years passed between the Semi’s 2017 unveiling and this stage of production, with the truck slipping from an original 2019 target through hand built pilot units for PepsiCo and a slow build out of the Nevada plant. An inauguration event now gives Tesla a stage to talk up that ramp and reset expectations for how many trucks it can begin delivering at scale.
The September date also lines up with the Semi’s next milestone. Tesla confirmed the truck is heading to Europe with a full unveiling at the IAA Transportation trade show in Hannover, Germany, running September 15 through 20. Between the Nevada event and the Hannover reveal, Tesla has roughly a week and a half in September to make the case that the Semi is now a truck being built and sold on two continents rather than tested in a handful of fleets.
SpaceX announces new Starbase for ‘thousands of Starship launches annually’
Tesla just made Cybertruck more expensive
