Tesla owner Lily Fetterer shared her story of how she began racing her Model 3. It was a chilly September Sunday morning in San Francisco when I met with Lily to explore the city in her silver Tesla Model 3. Lily, a member of the Tesla Owners Club of East Bay, had kindly offered to give me a tour of the city, including a few places to look out over the bay.
The morning fog showed up to join us for most of the day, and as I climbed hills and mountains, well, they seemed like mountains to me, I got to know Lily. One of the first things I noticed about her Model 3 was that it had TeslaCorsa 24 emblazoned on both the driver’s and passenger’s side doors.
TeslaCorsa, sponsored by Unplugged Performance, was founded to encourage Tesla owners to experience the limits of their cars in a professionally managed race track environment. Lily is a race car driver who shared her story with me.
I asked her how she got into racing and how long she’d been racing. Lily and her family are fans of Tesla and already owned a Model X.
“The plan was to get the Model 3 as soon as it came out, and that’s exactly what we did. The 2018 model 3 RWD long range is the car that I race in.”
“I tried to find new hobbies to pursue that would be safe given Covid restrictions. I love driving fast in my Tesla, so I was ecstatic when I found TeslaCorsa while browsing the web.”
“I joined for the 10th TeslaCorsa event at Laguna Seca. They told me that if I could do that course in two minutes, I might have some talent that would be worth pursuing. I got two minutes and four seconds, which was close enough. I’ve been racing ever since.”
Lily told me it was a bit intimidating as a middle-aged woman who races in an EV.
“I am often the only female racing. At my first Tesla Corsa event, another female was also trying it out for the first time with her boyfriend. At other events, racers have had their parents participate too. I love how it’s an experience that people want to share with others. Racing is something that many can enjoy, not just hard-core racers.”
Lily pointed out that a big reason for her success is the great support she gets from other racers.
“Tom Mak, one of the best TeslaCorsa racers, has been my mentor throughout the process. He’s always showing me videos, giving me feedback, riding with me, and encouraging me to be better.” Steven Case has also driven with me and driven my car, so I can understand how to push my car to its limits”
Around the same time Lily began racing, she got involved with the Tesla Owners Club of East Bay.
“I absolutely love the club. I think they do so many wonderful activities,” she told me. Lily noted that there are a lot of great Tesla clubs in the area but what she likes most about the East Bay club is that they have a lot of family-friendly events.
“We did a cruise to the top of Mount Diablo recently. They have a lot of fundraisers as well. I think that’s the thing I love the most. They give back to the community. It’s not just about getting people together and having fun, but it’s about giving back. At almost every event, there’s a donation aspect.”
“The Tesla Owners Club of East Bay frunk or treat event is coming, and I hope to win that competition. Halloween is my favorite holiday, and I love The Nightmare Before Christmas. I’m a huge addict, so my house and my frunk will be decked out with that theme. The frunk or treat will be at Ehrenberg cellars in Livermore so the kids will have candy, and the parents will have wine. “
“There’s also an upcoming TOEB event on November 18th where club members will help us change our cabin air filters, and in exchange for the help, we bring a bag of groceries to donate for less fortunate people. “
I asked Lily to share her advice for any women and girls who may want to get into racing.
“Don’t be afraid to give it a try. It’s different than driving on a freeway because you have tight turns, corners, and walls. Not all tracks are the same, so you can work your way up to trying more difficult tracks later. Racing is exhilarating, and if you like skiing or any speed activity, you’ll probably enjoy it too. I think that when people give it a try, they’ll find themselves hooked.”
Disclosure: Johnna is a $TSLA shareholder and believes in Tesla’s mission.
Your feedback is essential. If you have any comments or concerns or see a typo, you can email me at johnna@teslarati.com. You can also reach me on Twitter at @JohnnaCrider1.
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News
Tesla to make app change for easier communication following Service
“Looking into it. After a service visit is complete, we close the in-app messaging option after 2 hours. We will change this to 24hours or more.”
Tesla will enhance the ability to communicate through the mobile app with Service after work has been done on your car.
One of the biggest weaknesses of Tesla’s automotive division has been Service, as Service Centers are not necessarily plentiful, and wait times, in some regions of the country, are over a month in duration.
Getting in touch with Service after a car has work done to it is also difficult. Calling showrooms in some regions has proven to be difficult to enable direct communication between the customer and the company.
If something is not resolved properly, Tesla keeps the in-app messaging option active for two hours after the service visit is complete.
However, that doesn’t resolve everything, as some issues may arise again more than two hours later. Then the issue of communication presents itself once again.
Tesla is going to extend that time frame to a day or more, according to Raj Jegannathan, Tesla’s AI/IT-Infra, Cybersecurity, IT Apps & Vehicle Service VP.
Looking into it. After a service visit is complete, we close the in-app messaging option after 2 hours. We will change this to 24hours or more.
— Raj Jegannathan (@r_jegaa) August 18, 2025
Tesla has made several changes over the past few years to attempt to improve its Service. Recently, for Collision repair, it started offering a $45-per-day loaner program with free FSD, free tolls, and free Supercharging.
It also recently started sharing local and regional leader contact information so customers have the ability to reach out when they have complaints or disagree with warranty claims, changes in estimates, or initial diagnostics.
Tesla creates clever solution to simplify and improve its Service
However, this is only available at a few showrooms and is currently a pilot program.
These improvements are aimed at resolving communication breakdown, which appears to be a problem that many owners experience.
Tesla is one of the few companies that also operates a fleet of Mobile Repair vehicles, which will perform service at your house or place of business. However, the size of it has gone down by 11 percent year over year.
News
Tesla is overhauling its Full Self-Driving subscription for easier access
The subscription model is more accessible to many owners, as it is reasonably priced and offers the option to take a month off from using it if they are interested in saving money.
Tesla is overhauling its Full Self-Driving subscription and how it markets it to customers after several owners and fans of the company complained about the accessibility of the monthly access to its driver assistance suite.
Tesla Full Self-Driving is the automaker’s semi-autonomous driving suite, which is widely regarded as the most robust and capable on the market today. Owners can purchase the suite outright for $8,000, or they can subscribe to the program for $99 per month, an option it enabled a few years ago.
However, it is not super easy to subscribe to the subscription model, nor is it even recognized on the company’s Online Design Studio. Without some research or prior knowledge, a consumer might not even know they could pay monthly to experience Full Self-Driving.
That is set to change, according to Tesla’s AI/IT Infrastructure, Cybersecurity, IT Apps, and Vehicle Service head Raj Jegannathan, who said the company is planning to change that.
Instead of having customers only have the option to pay outright for the suite, Tesla is now planning to offer the subscription model in its Online Design Studio, making it easier to activate that option:
Yes, will optimize the design to offer both full purchase, subscriptions(with free trial) on the configurator.
— Raj Jegannathan (@r_jegaa) August 24, 2025
It will be the second major change Tesla makes to how it sells Full Self-Driving to customers, the first being videos of real-life operation of FSD in the Design Studio. Previously, the site only showed animations of Full Self-Driving’s capabilities.
Tesla added the videos of FSD handling some tricky situations, as well as general operation of the suite, to the Design Studio in recent weeks.
Tesla makes big change to encourage Full Self-Driving purchases
The subscription model is more accessible to many owners, as it is reasonably priced and offers the option to take a month off from using it if they are interested in saving money.
Many cannot justify paying for the suite outright, especially as it adds $8,000 to the cost of their car. After they experience its capabilities for themselves, they might.
Both moves appear to be an effort to increase the take rate of Full Self-Driving, particularly as autonomy takes center stage at Tesla.
With the rollout of Robotaxi and some teased capabilities of the upcoming v14 iteration of Full Self-Driving, Tesla is gearing up to continue advancing its self-driving technology.
Tesla (NASDAQ: TSLA) recently talked about a variety of topics with Wall Street firm Piper Sandler, as the firm released a new note on Friday about their meeting with the company’s Investor Relations team.
According to the note from Piper Sandler, Tesla talked in detail about the Semi program, Optimus, and its potential valuation given its capabilities, the rollout of Robotaxi in Austin, and Full Self-Driving progress in the United States.
Tesla Semi Ramp
The Tesla Semi is set to enter mass production in 2026 at a dedicated factory near the company’s Gigafactory in Reno, Nevada.
The Semi has already been in pilot program testing, as Tesla has partnered with a few companies, like Frito-Lay and PepsiCo., to perform regional logistics. It has been met with excellent reviews from drivers, and it has helped give Tesla a good idea of what to expect when it makes its way to more companies in the coming years.
Piper Sandler said that it is evident Tesla is preparing for a “major ramp,” but it is keeping its expectations low:
“We’ve never expected much from this product, but we’d love to be proven wrong (Tesla is clearly prepping for a major ramp).”
Tesla Optimus and its value internally and externally
Optimus has been working in Tesla factories for some time, but its expectations as a product offering outside of the company internally have major implications.
Its role within Tesla factories, for now, is relatively low, but Optimus is still doing things to assist. By this time next year, Piper Sandler said Optimus should have bigger responsibilities:
“By this time in 2026, Optimus should be moving/staging parts within Tesla’s facilities.”
Outside of Tesla, Optimus could be a major beneficiary for companies as it could be a more affordable way to handle tedious tasks and manual labor. The firm believes that if Optimus can work 18-hour shifts, a cost of $100,000 per unit “would be justified.”
Tesla Robotaxi Expansion
The big focus of the firm with Robotaxi was Tesla’s expansion of the geofence in Austin this week. It was substantial, bringing the Robotaxi’s total service area to around 170 square miles, up from the roughly 90 square miles that rival Waymo is offering in the city.
Tesla Robotaxi geofence expansion enters Plaid Mode and includes a surprise
Tesla has doubled its geofence three times since its launch in late June, and it also revealed that its fleet of vehicles has expanded by 50 percent. It did not give a solid number of how many vehicles are operating in the fleet.
Tesla Full Self-Driving v14 launch
Tesla’s Full Self-Driving suite is set to have a fresh version, v14, rolled out in either September or October, and there are some pretty high expectations for it.
CEO Elon Musk said:
“The FSD release in about 6 weeks will be a dramatic gain with a 10X higher parameter count and many other improvements. It’s going through training & testing now. Once we confirm real-world safety of FSD 14, which we think will be amazing, the car will nag you much less.”
There is also some expectation that v14 could be the public release of what Tesla is running in Austin for Robotaxi. The firm confirmed this in their note by stating it “should enable Tesla owners to use software that is on par with Robotaxis in Austin.”
The only real hold up would be regulator skepticism, but Tesla can alleviate this with strong data.
The firm maintained its ‘Overweight’ rating and the $400 price target it holds on the stock.
Tesla to make app change for easier communication following Service
Tesla is overhauling its Full Self-Driving subscription for easier access
Tesla talks Semi ramp, Optimus, Robotaxi rollout, FSD with Wall Street firm
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