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Tesla battery partner Panasonic shares insights on 4680 cell development

(Credit: Panasonic)

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Kazuo Tadanobu, the CEO of Panasonic’s energy division, recently shared some insights about the company’s upcoming 4680 batteries, which would be sold to longtime partner Tesla. Tadanobu mentioned a number of key observations about the upcoming batteries, particularly on how the 4680 cells could effectively initiate change in the transportation sector. 

Panasonic has been working on its 4680 battery for about a year and a half now, and it has not been easy. According to the executive, the development of the new batteries has “taken an immense amount of stamina.” This was because creating 4680 batteries is not as simple as enlarging existing cells. Tadanobu noted that changing the entire shape of the cell took “considerable nerve,” and that Panasonic “didn’t know how they would be received” by Tesla. 

Fortunately for Panasonic, Tesla has reportedly acknowledged the Japanese company’s work on its 4680 batteries. Tesla has reportedly deemed Panasonic’s 4680 cells viable, as they meet the level of performance that the American electric vehicle maker is seeking. This is a good sign for Panasonic’s 4680 program, considering that Tesla itself is also ramping the production of its in-house 4680 cells. 

Tesla’s home-grown 4680 cells will likely see their initial deployment in the Made-in-Texas Model Y, which will be produced at Gigafactory Texas. So far, Tesla’s 4680 production is limited to the company’s pilot line in Kato Road, close to the Fremont Factory. That’s a facility that has the potential to ramp to 10 GWh per year, but it’s still being improved today, with the company announcing last month that it had produced its 1 millionth 4680 battery cell in January. Tesla would likely need as many 4680 batteries as it could get, considering the launch of upcoming vehicles such as the Cybertruck, Semi, and new Roadster. 

Panasonic, for its part, has been sharing its battery partnership with Tesla with rivals such as LG Energy Solution and Contemporary Amperex Technology Co. (CATL), both of which are extremely aggressive. Yet despite the rising competition, such as LG Energy Solution previously stating back in 2020 that it intends to be Tesla’s primary battery supplier in the future, Panasonic believes that the quality and safety of its batteries would speak for themselves.  

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According to Tadanobu, Panasonic’s advantage in the market lies in its capability to “use craftsmanship to maintain safety even while raising the performance of a battery.” And after leading the development of the next-generation cells, the executive noted that Panasonic would work very hard to retain its spot. “We don’t want to lose,” the Panasonic executive said. 

Overall, the executive explained that Panasonic’s hard work in developing 4680 batteries for clients like Tesla is due to the company’s belief that the cells themselves have the potential to change the world of transport. If 4680 battery cells become successful, they would have a considerable impact in lowering the cost of electric vehicles. And if this happens, electric vehicle adoption would likely increase. “We see them as a new path forward,” Tadanobu said.  

*Quotes courtesy of Bloomberg, which interviewed Tadanobu in Osaka. 

Don’t hesitate to contact us with news tips. Just send a message to simon@teslarati.com to give us a heads up.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla dominates in the UK with Model Y and Model 3 leading the way

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Credit: Tesla China

Tesla is dominating in the United Kingdom so far through 2025, and with about two weeks left in the year, the Model Y and Model 3 are leading the way.

The Model Y and Model 3 are the two best-selling electric vehicles in the United Kingdom, which is comprised of England, Scotland, Wales, and Northern Ireland, and it’s not particularly close.

According to data gathered by EU-EVs, the Model Y is sitting at 18,890 units for the year, while the Model 3 is slightly behind with 16,361 sales for the year so far.

The next best-selling EV is the Audi Q4 e-tron at 10,287 units, lagging significantly behind but ahead of other models like the BMW i4 and the Audi Q6 e-tron.

The Model Y has tasted significant success in the global market, but it has dominated in large markets like Europe and the United States.

For years, it’s been a car that has fit the bill of exactly what consumers need: a perfect combination of luxury, space, and sustainability.

Both vehicles are going to see decreases in sales compared to 2024; the Model Y was the best-selling car last year, but it sold 32,610 units in the UK. Meanwhile, the Model 3 had reached 17,272 units, which will keep it right on par with last year.

Tesla announces major milestone in the United Kingdom

Tesla sold 50,090 units in the market last year, and it’s about 8,000 units shy of last year’s pace. It also had a stronger market share last year with 13.2 percent of the sales in the market. With two weeks left in 2025, Tesla has a 9.6 percent market share, leading Volkswagen with 8 percent.

The company likely felt some impact from CEO Elon Musk’s involvement with the Trump administration and, more specifically, his role with DOGE. However, it is worth mentioning that some months saw stronger consumer demand than others. For example, sales were up over 20 percent in February. A 14 percent increase followed this in June.

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Tesla Insurance officially expands to new U.S. state

Tesla’s in-house Insurance program first launched back in late 2019, offering a new way to insure the vehicles that was potentially less expensive and could alleviate a lot of the issues people had with claims, as the company could assess and repair the damage itself.

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Credit: Tesla Insurance

Tesla Insurance has officially expanded to a new U.S. state, its thirteenth since its launch in 2019.

Tesla has confirmed that its in-house Insurance program has officially made its way to Florida, just two months after the company filed to update its Private Passenger Auto program in the state. It had tried to offer its insurance program to drivers in the state back in 2022, but its launch did not happen.

Instead, Tesla refiled the paperwork back in mid-October, which essentially was the move toward initiating the offering this month.

Tesla’s in-house Insurance program first launched back in late 2019, offering a new way to insure the vehicles that was potentially less expensive and could alleviate a lot of the issues people had with claims, as the company could assess and repair the damage itself.

It has expanded to new states since 2019, but Florida presents a particularly interesting challenge for Tesla, as the company’s entry into the state is particularly noteworthy given its unique insurance landscape, characterized by high premiums due to frequent natural disasters, dense traffic, and a no-fault system.

Tesla partners with Lemonade for new insurance program

Annual average premiums for Florida drivers hover around $4,000 per year, well above the national average. Tesla’s insurance program could disrupt this, especially for EV enthusiasts. The state’s growing EV adoption, fueled by incentives and infrastructure development, aligns perfectly with Tesla’s ecosystem.

Moreover, there are more ways to have cars repaired, and features like comprehensive coverage for battery damage and roadside assistance tailored to EVs address those common painpoints that owners have.

However, there are some challenges that still remain. Florida’s susceptibility to hurricanes raises questions about how Tesla will handle claims during disasters.

Looking ahead, Tesla’s expansion of its insurance program signals the company’s ambition to continue vertically integrating its services, including coverage of its vehicles. Reducing dependency on third-party insurers only makes things simpler for the company’s automotive division, as well as for its customers.

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Tesla Full Self-Driving gets sparkling review from South Korean politician

“Having already ridden in an unmanned robotaxi, the novelty wasn’t as strong for me, but it drives just as well as most people do. It already feels like a completed technology, which gives me a lot to think about.”

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Credit: Soyoung Lee | X

Tesla Full Self-Driving got its first sparkling review from South Korean politician Lee So-young, a member of the country’s National Assembly, earlier this week.

Lee is a member of the Strategy and Finance Committee in South Korea and is a proponent of sustainable technologies and their applications in both residential and commercial settings. For the first time, Lee was able to utilize Tesla’s Full Self-Driving technology as it launched in the country in late November.

Her thoughts on the suite were complimentary to the suite, stating that “it drives just as well as most people do,” and that “it already feels like a completed technology.”

Her translated post says:

“Finally, today I got to experience Tesla FSD in Seoul. Thanks to the Model S sponsored by JiDal Papa^^, I’m truly grateful to Papa. The route was from the National Assembly -> Mangwon Market -> Hongik University -> back to the National Assembly. Having already ridden in an unmanned robotaxi, the novelty wasn’t as strong for me, but it drives just as well as most people do. It already feels like a completed technology, which gives me a lot to think about. Once it actually spreads into widespread use, I feel like our daily lives are going to change a lot. Even I, with my license gathering dust in a drawer, don’t see much reason to learn to drive a manual anymore.”

Tesla Full Self-Driving officially landed in South Korea in late November, with the initial launch being one of Tesla’s most recent, v14.1.4.

It marked the seventh country in which Tesla was able to enable the driver assistance suite, following the United States, Puerto Rico, Canada, China, Mexico, Australia, and New Zealand.

It is important to see politicians and figures in power try new technologies, especially ones that are widely popular in other regions of the world and could potentially revolutionize how people travel globally.

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