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Tesla emphasizes factory safety, preempts possible smear campaign by auto union
Tesla released a blog post Sunday evening that reemphasizes the company’s goal to become the safest auto factory in the world. The post comes after the United Auto Workers Union (UAW) attempted to rally support earlier this year from Fremont factory workers in favor of unionizing.
Tesla states that it has received several media inquiries over allegations about safety at its Fremont, California factory. The well-timed nature of the inquiries, and similarity in topic, led Tesla to believe that the UAW was spreading anti-Tesla propaganda to the media in an attempt to provoke a response from the public, and from Tesla employees. In typical fashion, Tesla acted quickly and took to the offensive to defend the company’s approach to manufacturing, and maintaining the health and safety of its employees. The company has gone as far as forming dedicated Ergonomics Teams that have exclusive focus on “improving health and safety and reducing ergonomic risk for current and future production”.
“We are building entirely new vehicles from the ground up, using entirely new technology, production, and manufacturing methods, and ramping them at high volume. Getting this right is extremely difficult, and we deeply appreciate the hard work that all our employees do to help us achieve what most regard as impossible.” says Tesla through its blog post.
Tesla notes that in just 15 years, the company has become the largest manufacturing employer in California with over 10,000 production jobs in the Fremont factory and surrounding Bay Area.
Tesla has a proven track record of putting safety first as made evident by the award-winning safety ratings for its Model S and Model X. Vehicles have taken the brunt of the impact for their occupants, have swerved to avoid accidents and have even accelerated to avoid accidents. The innovative safety features Tesla has built into its vehicles is unsurpassed in the automotive world.
Though Tesla’s safety record to date is already better than industry-average, according to its press release, the company indicates that it continues to learn and apply new production processes aimed at improving employee well-being. Among the improvements are:
- Added 3rd shift to the manufacturing schedule to cut overtime because the employees asked for it and it was the right thing to do.
- Hired dedicated Ergonomist and established an Ergonomics team to ensure that current and future Tesla manufacturing lines are ergonomically friendly for employees.
- Model 3 has been designed with manufacturing employee ergonomics in mind. The Tesla Ergonomics Team works closely with design and engineering teams to catch ergonomics issues before they happen and proactively drive these improvements back into the design of the equipment and the car. Yes, you heard that right. Tesla will redesign the car if it is resulting in ergonomically challenging situations for its manufacturing employees.
- Established safety teams in every department which meets regularly to ensure safety is a top focus in its manufacturing operating departments.
These changes are not just skin deep and the company is seeing the results of the changes already. Tesla says it has collectively reduced 52% in lost time incidents and a 30% reduction in recordable incidents in the first quarter of 2017 versus the same period last year. These more granular metrics support an improvement in the industry standard Total Recordable Incident Rate (TRIR) which at the end of Q1 2017 was 4.6, a full 32% better than the industry standard of 6.7.
Anyone who has worked in an industry where safety is important can tell you that a culture of safety awareness is built day by day, month by month over many years. Tesla has a demonstrated history of superior results. The steps it has outlined to drive further improvements at the factory are evidence of a continued focus on safety and its employees.
The full post from the Tesla Blog reads as follows:
Creating the Safest Car Factory in the World
Earlier this year, the United Automobile Workers (UAW) announced it was attempting to organize workers in Tesla’s Fremont factory. The latest phase of their campaign involves a concerted and professional media push intended to raise questions about safety at Tesla.
We have received calls from multiple journalists at different publications, all around the same time, with similar allegations from seemingly similar sources about safety in the Tesla factory. Safety is an issue the UAW frequently raises in campaigns it runs against companies, and a topic its organizers have been promoting on social media about Tesla.
Some of the publications who have contacted us have rejected covering this “story” because they understand it is a misleading narrative based on anecdotes, not facts. However, there will likely be a few publications that choose to publish stories regardless, so we want to make sure the public also has the facts. Watch for these articles to downplay or ignore our actual 2017 safety data and to instead focus on a small number of complaints and anecdotes that are not representative of what is actually occurring in our factory of over 10,000 workers.
First, some context is important. The difficulty of starting a successful U.S. car company cannot be overstated, as evidenced by the fact that Ford is the only other U.S. car company to have never gone bankrupt. We are attempting to break this trend in order to fulfill our mission of accelerating the world’s transition to sustainable energy.
We are building entirely new vehicles from the ground up, using entirely new technology, production, and manufacturing methods, and ramping them at high volume. Getting this right is extremely difficult, and we deeply appreciate the hard work that all our employees do to help us achieve what most regard as impossible. While we still have a long way to go, in less than 15 years, we have become California’s largest manufacturing employer, creating more than 10,000 high-quality production jobs in the Bay Area, many of which had previously disappeared with the closure of NUMMI under the stewardship of the UAW.
As we work to achieve our mission, nothing is more important to us than protecting the health and safety of our employees. As we look at our safety record in prior years, we realize that we have not been perfect. No car factory is perfect, but particularly given that Model S and X were the first cars we built at more than tiny volumes, we fully acknowledge that they were not designed for ease of manufacturing – far from it. As would be expected, we have since learned many lessons, including how to improve the production process for the well-being of our colleagues.
Here are just some of the improvements that we have made:
- Historically, depending on production needs, some Tesla employees have worked significant amounts of overtime because it was necessary for the company to survive. However, working overtime can be challenging for employees and their families. Last year, we added a third shift to reduce the overtime burden on each team member and to improve safety. We did this because our employees asked for it, and because it was the right thing to do.
- As a result of this change, the average amount of hours worked by production team members has dropped to about 42 hours per week, and the level of overtime decreased by more than 60%. We hired our first dedicated Ergonomist in 2013, and in 2015 established an Ergonomics Team exclusively focused on improving health and safety and reducing ergonomic risk for current and future production.
- In addition to improving the process of building Model S and X, Model 3 has been designed specifically with ergonomics in mind. Our ergonomics team has worked hand-in-hand with our engineers on the design process. As just one example, we created simulations that showed us where reaching or bending by employees was most likely to occur, which in turn allowed us to redesign the equipment and the car to eliminate these issues as much as possible.
- Each department now has a Safety Team that meets regularly to increase safety awareness and recommend improvements, many of which have already been implemented.
- We are continuing to establish health and safety management procedures to scale with our operational growth.
The third shift, ergonomic improvements and increased safety awareness have collectively led to a 52% reduction in lost time incidents and a 30% reduction in recordable incidents from the first quarter of 2016 to the first quarter of 2017. In addition, through the end of Q1 2017, the factory’s total recordable incident rate (TRIR), the leading metric for workplace safety, is 4.6, which is 32% better than the industry average of 6.7. This data shows that there has been a dramatic improvement in employee safety, we are now significantly better than industry-average, and we continue to improve each day. A few anecdotes in a factory of over 10,000 people can always be given, but these are the facts.
Tesla’s safety record is much better than industry average, but it is not enough. Our goal is to have as close to zero injuries as humanly possible and to become the safest factory in the auto industry. We will get there by continuing to ask our employees to raise safety concerns and to keep proposing ideas that make things even better.
The alternative is to stop improving and to instead do what the rest of the industry, including the UAW, has always done. But being industry average would make our safety 32% worse. We care too much about our team to go backwards.
News
Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden.
The United Auto Workers (UAW) has publicly expressed solidarity with Swedish union IF Metall as its strike against Tesla continues, adding international attention to the extended labor dispute in the European country.
UAW supports IF Metall’s strike
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden. UAW Region 8 Director Tim Smith stated that the union fully supports IF Metall’s efforts to secure a collective bargaining agreement with the automaker.
“UAW stands with IF Metall workers on strike against Tesla, fighting for a collective bargaining agreement. UAW Region 8 Director Tim Smith pledged the UAW’s full support and solidarity,” the UAW International Union stated in its post.
IF Metall launched its strike against Tesla Sweden in late 2023 over the electric car maker’s refusal to sign a collective agreement. The action has since been supported by other unions through sympathy strikes affecting ports, logistics, and service operations.
Tesla Sweden has maintained that it complies with Swedish labor laws and offers competitive pay and benefits, though the company has not publicly commented on the UAW’s latest show of support.
Tesla owners get union attention
Pro-union groups in Sweden have recently expanded their outreach beyond Tesla’s facilities and workforce. Activists have begun distributing informational leaflets against the EV maker directly on Tesla vehicles parked across Stockholm, as per a report from Swedish outlet Dagens Arbete.
The yellow slips, designed to resemble parking notices, urge regular Tesla owners to pressure the company into signing a collective agreement. Organizers involved in the effort have argued that the leaflets are intended to simply inform consumers rather than single out individual owners. When owners are present, however, activists stated that they explain the dispute verbally.
Tesla has not issued a public response regarding the leaflet distribution campaign as of writing.
News
Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.
Starlink Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.
The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.
Starlink growth and momentum
Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.
Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.
The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.
Elon Musk
Tesla engineers deflected calls from this tech giant’s now-defunct EV project
Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”
Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.
However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.
Apple canceling its EV has drawn a wide array of reactions across tech
It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.
Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”
Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.
In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”
Musk said in full:
“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”
Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.
Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.