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Tesla Top 5 Week in Review: Model 3 “Founders Series”, a test drive gone wrong, Tesla insurance, and more

The news this week out of Tesla focused a lot on the Q4 earnings call and the 2016 annual financial report, with overall good numbers and analyst reactions. Part of that confidence came from the anticipated production of the new Model 3, which will be released to employees first as part of a feedback loop. In other areas, an overnight test drive program for prospective buyers turned bad when a driver behind a P100D lost control and crashed. Generally, Teslas score in the highest levels of automotive safety, which is why Tesla may be considering offering customers a package where purchase costs, insurance, and maintenance are bundled together. And, finally, more good news poured out of Nevada, where the Tesla Gigafactory is under construction. All that and more: read on, Teslarati fans….
Tesla beats Wall St. estimates: $7 billion revenue; record Model S, X orders; Model 3 production starts in July
Tesla released its 2016 Q4 financial results and shareholders letter as well as its annual 2016 overall financial report. With Q4 earnings loss of $.69 per share, Tesla came in at the lower end of the estimate spectrum. Revenue was $2.28 billion versus an estimate of $2.13 billion. For the full year 2016, revenues were up 73% from 2015 at $7 billion. Q4 Model S and X vehicles came in at record high sales numbers. In the days prior to the financial announcement, Tesla stock values had soared to nearly all-time highs.
Tesla Model 3 Design Studio expected in June, “Founders Series” will go to employees first
The Tesla Model 3 configurator is about three or four months away, according to Tesla CEO Elon Musk. Model will be released incrementally for testing and feedback. First deliveries will be offered to employees as part of an internal “feedback loop” to generate information before customers experience the car. Following the employee offering, west coast Tesla owners with geographic proximity to the Fremont factory will have the next opportunity to experience the Model 3. After that, the geographical expansion will continue to other regions and other lucky new Tesla customers.
Tesla’s “overnight test drive” program ends badly for one P100D driver
Last summer, a registration form appeared on the Tesla website in which prospective buyers could apply for an overnight test drive program. A prospective customer near Canmore, Alberta was behind the wheel of a P100D, which is Tesla’s fastest production car, when it crashed into guardrails. Authorized Tesla body shop Contemporary Coachworks declined to release background information regarding the incident, including the Tesla’s speed at the time of impact. Pictures taken afterward do seem to show significant damage, which leads one to wonder what insurance costs will look like for the test run. Maybe the next top featured story of the week isn’t just coincidence….
Tesla looks to bundle insurance policy into the purchase of a car
In Asia, Tesla offers a package to customers that includes the costs of purchase, insurance, and maintenance. That’s a model that Tesla would like to bring to the U.S., according to company information provided this week. This package may be offered in conjunction with external insurance providers or as in-house option. Providing insurance, in addition to other essential coverage, would be another way that Tesla would disrupt a business-as-usual set of practices from top automakers. The company has the capacity to offer this bundled package because Teslas have a strong safety record, which underlies the usual perils inherent in car insurance.
Nevada official says Tesla Gigafactory has over 1,000 workers and is hiring 150-200 more each month
At at time when the talk of the nations is jobs, jobs, Tesla’s job creation numbers at its Gigafactory in northern Nevada are one bright moment in an otherwise stagnant employment scene across the country. With hiring levels at about 150 to 200 more every month, Executive Director Steve Hill told the Senate Finance Committee last week during a budget review meeting that the California-based electric carmaker and energy company may be able to have 3,200 workers by March, 2018. Job creation at the Gigafactory reinforces Tesla’s original commitments when Nevada provided a $1.3 billion tax incentive package to Tesla at a time when the company’s name recognition was quite low.
Elon Musk
Elon Musk reveals SpaceX’s target for Starship’s 10th launch
Elon Musk has revealed SpaceX’s target timeline for the next Starship launch, which will be the tenth in program history.

Elon Musk has revealed SpaceX’s target timeline for the next Starship launch, which will be the tenth in program history.
Musk says SpaceX is aiming for a timeline of roughly three weeks from now, which would come about ten weeks after the previous launch.
Coincidentally, it would bring the two launches 69 days apart, and if you know anything about Elon Musk, that would be an ideal timeline between two launches.
🚨 Just wanted you to know, Starship 10’s projected test flight date, according to Grok, is August 4.
Starship’s ninth test flight took place on May 27.
August 4 is 69 days after May 27.
Do with that what you will. 🚀 https://t.co/IISpT08rIy
— TESLARATI (@Teslarati) July 16, 2025
SpaceX is coming off a test flight in which it lost both the Super Heavy Booster and the Upper Stage in the previous launch. The Super Heavy Booster was lost six minutes and sixteen seconds into the flight, while SpaceX lost communication with the Ship at 46 minutes and 48 seconds.
Musk is aiming for the tenth test flight to take place in early August, he revealed on X:
Launching again in ~3 weeks
— Elon Musk (@elonmusk) July 14, 2025
This will be SpaceX’s fourth test flight of the Starship program in 2025, with each of the previous three flights bringing varying results.
IFT-7 in January brought SpaceX its second successful catch of the Super Heavy Booster in the chopstick arms of the launch tower. The ship was lost after exploding during its ascent over the Turks and Caicos Islands.
IFT-8 was on March 6, and SpaceX caught the booster once again, but the Upper Stage was once again lost.
The most recent flight, IFT-9, took place on May 27 and featured the first reused Super Heavy Booster. However, both the Booster and Upper Stage were lost.
The Federal Aviation Administration (FAA) hit SpaceX with a mishap investigation for Flight 9 on May 30.
Elon Musk
Elon Musk confirms Tesla is already rolling out a new feature for in-car Grok
Tesla is already making in-car Grok more robust with a simple but effective feature that CEO Elon Musk says is “coming.”

Tesla CEO Elon Musk has confirmed that the company will roll out a new feature for in-car Grok as it is rolling out to vehicles for the first time.
Grok was just recently added as a feature to Tesla vehicles within the past week, but owners are already requesting some small changes to make it more convenient to use.
Tesla debuts hands-free Grok AI with update 2025.26: What you need to know
The first is already on the way, Musk confirmed, as WholeMarsBlog requested a simple, but useful feature for Grok as it is used within Tesla vehicles.
Whole Mars requested that “Hey Grok” be used as a wake word, automatically activating the AI assistant without having to touch any buttons. Musk confirmed it is already in development and on the way to vehicles:
Coming
— Elon Musk (@elonmusk) July 16, 2025
This feature is incredibly similar to that of “Hey Siri” with iPhones and other iOS devices. The phone will recognize your voice and hear that prompt, automatically activating Siri. Apple’s assistant will then perform whatever task it is asked to perform. It’s a simple but effective performance feature.
Grok is already getting its first reviews from owners as it rolls out to owners for the first time. It is a long time coming, too. Tesla has been hinting that Grok would be enabled in the vehicles for a while now, and it just started its initial rollout last week.
After using @grok in my Tesla tonight, I’m insanely impressed.
I honestly went into it a bit skeptical on how useful it would actually be, but I asked it some real genuine questions and it nailed it every time.
Asked it if I take my Tesla to San Francisco next week, where… pic.twitter.com/R0QrK347vi
— Zack (@BLKMDL3) July 16, 2025
Hey @Tesla_Optimus … @grok wants to know if you’re free tonight pic.twitter.com/xXfSkg8M22
— Tesla (@Tesla) July 12, 2025
Grok is available in vehicles with the AMD chip and requires Premium Connectivity or a WiFi connection to use.
Elon Musk
Tesla reveals key detail of Supercharger Diner, but it’s bigger than you think
Tesla has finally released one key detail about the Supercharger Diner, and it is bigger than what it appears at face-value.

Tesla has revealed a key detail of its Supercharger Diner as its launch date appears to be nearing, based on what we are seeing at the site currently.
The Supercharger Diner is located on Santa Monica Boulevard in Los Angeles and was first proposed as an idea by CEO Elon Musk back in 2018. Musk envisioned a drive-in movie-style 1950s-inspired diner that would feature elements such as servers on roller skates, large movie screens, and a menu inspired by classic treats from several decades ago.
A project that first broke ground in 2023, the Supercharger Diner has been in development for over two years, as Tesla performed demolition work at the site back in February of that year.
It has slowly moved forward, and drone footage shot this week seems to show things are nearly up and running. Musk even mentioned that he had eaten at the Diner Supercharger this week.
There are still details that Tesla has yet to announce and confirm. The most important thing is regarding the menu that will be served at the diner.
Tesla has not hinted at what it will be making for patrons at the restaurant, but Musk commended the food and said the diner would be one of the coolest spots in LA.
🚨 Tesla has involved “almost every team at the company…in some form” in the development of the Supercharger Diner in Los Angeles https://t.co/wLC6t79vgu pic.twitter.com/o52SWWbYPd
— TESLARATI (@Teslarati) July 16, 2025
However, we now have details on another important thing about the restaurant: the hours.
Images taken by Aaron Cash of ABetterTheater.com show the diner will be open 24/7, as it appears on the front doors of the diner:
🚨 Tesla Diner in Los Angeles will be open 24/7 https://t.co/SlccUUlLIb pic.twitter.com/9I78ZGBdnz
— TESLARATI (@Teslarati) July 15, 2025
At first thought, it seems this will operate like any other diner, as many are open for 24 hours a day. Diners typically serve large menus with numerous options, catering to the tastes and moods of anyone who walks in.
People of all walks of life eat at diners, as the food is typically affordable, tasty, and available at any hour to serve those who are night owls or those who work non-typical schedules.
However, Tesla is a bit different, and it seems that this new venture into food service could eventually transition from human servers and cooks to robots, most notably the company’s in-house project of Optimus.
It is something straight out of a Star Wars movie. I can think of Obi-Wan Kenobi visiting Dex in his diner in Attack of the Clones to figure out where a poison dart was sourced from:
Eventually, Optimus will likely be working as an employee in the Tesla Diner, and 24/7 operation will be performed by the humanoid robot that aims to eliminate trivial tasks from humans.
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