News
Tesla posts ‘first positive surprise of year’ as Morgan Stanley breaks down Q2
Tesla posted what Morgan Stanley called its “first positive surprise of the year” as it beat delivery expectations for Q2 by around 6,000 units.
On Tuesday, Tesla reported its quarterly deliveries at 443,956, beating what Wall Street expected with its consensus figures at 438,019.
Tesla reports Q2 delivery and production figures, beating estimates
The beat was a big step in the right direction for Tesla, which has struggled to post any positive news so far in 2024 in terms of the grand scale. The automaker has struggled with growth, an expected bottleneck in its trek for EV sector domination as it finds itself in between two growth periods.
However, the Q2 numbers were labeled the “first positive surprise of the year” by Morgan Stanley analyst Adam Jonas, who said there were a few things to be happy about.
Delivery Beat
Tesla beat delivery expectations, but there is still a long way to go before bulls can truly be pleased with what they see. Although they increased deliveries quarter-over-quarter, the Q2 figures are lower than what Tesla reported in Q2 last year.
In order to keep things flat in terms of the annual growth rate and report 0 percent instead of a loss, Tesla will need to grow deliveries in the second half of next year by roughly 6 percent.
Inventory Reduction
Tesla delivered 33,000 more units than it produced, which means its inventory is starting to thin out.
This is a good thing from a consumer perspective because, in theory, it means that Tesla cannot keep up with consumer interest. It basically means demand for its vehicles is healthy, and people are willing to buy an inventory vehicle.
Jonas writes:
“Tesla delivered 33k units more than it produced in 2Q, driving a 7-day reduction in days’ supply of inventory (on a full calendar day basis) in the quarter. The 2Q inventory reduction substantially (but not fully) offsets the incresae in inventory seen in 1Q. At an ATP of $45k/unit this, by itself, drives a $1.5bn working capital inflow during the quarter — higher than the $600mm tailwind we have expected. Our 2Q forecast for $0.9bn FCF burn looks incrementally more conservative following this print.”
Energy Storage Deployments
Perhaps the biggest piece of information from the delivery report had nothing to do with cars in the slightest.
Tesla reported that it deployed 9.4 GWh of energy storage products in Q2, its biggest in history by a wide margin.
This was a 132 percent increase from Q1 2024, which was previously its largest deployment. Tesla rolled out 4.053 GWh of energy during this three-month span.
Tesla Energy posts record 9.4 GWh of battery storage deployed in Q2 2024
Jonas said the news was a “show stealer” and was nearly two-times what Morgan Stanley predicted for the calendar year.
The firm believes this could be something Tesla investors should pay attention to in the coming months:
“As Gen AI acceleration spurs a multigenerational increase in energy demand, electricity generation, and data center investment, we believe investors will begin to pay more attention to Tesla Energy, which we value at $36 per Tesla share ($130bn) as the business uniquely positioned to benefit from investment in the U.S. electric grid accelerated by the AI boom.”
Tesla Mojo
Jonas said that two weeks ago, clients were preparing for a rejection in ratification of Musk’s 2018 pay package. Now, they’re asking about “positive catalysts for 2Q and beyond.”
Investors were also asked this interesting question:
“Is this the same Tesla from early June?”
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Elon Musk
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Lufthansa Group has announced a partnership with Starlink that will bring high-speed internet connectivity to every aircraft across all its carriers.
This means that aircraft across the group’s brands, from Lufthansa, SWISS, and Austrian Airlines to Brussels Airlines, would be able to enjoy high-speed internet access using the industry-leading satellite internet solution.
Starlink in-flight internet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Starlink’s low-Earth orbit satellites are expected to provide significantly higher bandwidth and lower latency than traditional in-flight Wi-Fi, which should enable streaming, online work, and other data-intensive applications for passengers during flights.
Starlink-powered internet is expected to be available on the first commercial flights as early as the second half of 2026. The rollout will continue through the decade, with the entire Lufthansa Group fleet scheduled to be fully equipped with Starlink by 2029. Once complete, no other European airline group will operate more Starlink-connected aircraft.
Free high-speed access
As part of the initiative, Lufthansa Group will offer the new high-speed internet free of charge to all status customers and Travel ID users, regardless of cabin class. Chief Commercial Officer Dieter Vranckx shared his expectations for the program.
“In our anniversary year, in which we are celebrating Lufthansa’s 100th birthday, we have decided to introduce a new high-speed internet solution from Starlink for all our airlines. The Lufthansa Group is taking the next step and setting an essential milestone for the premium travel experience of our customers.
“Connectivity on board plays an important role today, and with Starlink, we are not only investing in the best product on the market, but also in the satisfaction of our passengers,” Vranckx said.
Elon Musk
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla has granted Senior Vice President of Automotive Tom Zhu more than 520,000 stock options, tying a significant portion of his compensation to the company’s long-term performance.
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla secures top talent
According to a Form 4 filing with the U.S. Securities and Exchange Commission, Tom Zhu received 520,021 stock options with an exercise price of $435.80 per share. Since the award will not fully vest until March 5, 2031, Zhu must remain at Tesla for more than five years to realize the award’s full benefit.
Considering that Tesla shares are currently trading at around the $445 to $450 per share level, Zhu will really only see gains in his equity award if Tesla’s stock price sees a notable rise over the years, as noted in a Sina Finance report.
Still, even at today’s prices, Zhu’s stock award is already worth over $230 million. If Tesla reaches the market cap targets set forth in Elon Musk’s 2025 CEO Performance Award, Zhu would become a billionaire from this equity award alone.
Tesla’s problem solver
Zhu joined Tesla in April 2014 and initially led the company’s Supercharger rollout in China. Later that year, he assumed the leadership of Tesla’s China business, where he played a central role in Tesla’s localization efforts, including expanding retail and service networks, and later, overseeing the development of Gigafactory Shanghai.
Zhu’s efforts helped transform China into one of Tesla’s most important markets and production hubs. In 2023, Tesla promoted Zhu to Senior Vice President of Automotive, placing him among the company’s core global executives and expanding his influence beyond China. He has since garnered a reputation as the company’s problem solver, being tapped by Elon Musk to help ramp Giga Texas’s vehicle production.
With this in mind, Tesla’s recent filing seems to suggest that the company is locking in its top talent as it enters its newest, most ambitious era to date. As could be seen in the targets of Elon Musk’s 2025 pay package, Tesla is now aiming to be the world’s largest company by market cap, and it is aiming to achieve production levels that are unheard of. Zhu’s talents would definitely be of use in this stage of the company’s growth.
News
Tesla counters Norway’s VAT hike with dedicated consumer bonus
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
Tesla has rolled out a price incentive in Norway, effectively offsetting a notable VAT increase that hit electric vehicle buyers at the start of 2026.
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
A “Tesla bonus”
Once the VAT increase kicked in at the start of 2026, Tesla Norway’s sales cooled almost immediately, as noted in a CarUp report. Tesla’s response was swift, with the electric vehicle maker rolling out what it calls a “Tesla bonus.”
This bonus effectively cuts prices by up to 50,000 kronor across eight model variants. All versions of the Tesla Model Y qualify for the incentive, along with most Tesla Model 3 trims, save for the base entry-level model.
This means that for Tesla Norway’s best-selling vehicles, the bonus effectively restores pricing to pre-VAT levels. This blunts the impact of the new tax and makes Tesla’s vehicle offerings competitive again in Europe’s most EV-saturated market.
Stabilizing demand
In addition to the “Tesla bonus,” the electric car maker is also offering a promotional interest rate for up to three years, with terms varying by model. The incentive applies to orders placed between January 9 and March 31, 2026, with delivery required by the end of the first quarter.
The stakes are high in Norway, where electric vehicles dominate new-car registrations. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup.
“Taking almost 20% market share during a year with record-high new car sales is remarkable in itself. When a brand also achieves such volumes with so few models, it says a lot about both demand and Tesla’s impact on the Norwegian market,” Stokke stated.
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
