Tesla CEO Elon Musk announced that his private foundation, The Musk Foundation, plans to donate directly to families. He also tweeted that he is increasing childcare benefits at his companies and hopes that other companies follow suit.
You can read more about that in Simon’s article here. I’m going to focus more on the Musk Foundation especially because it was something that came up in my interview with Elon Musk at the beginning of this month.
Kids are worth it if at all possible. I’m planning to increase childcare benefits at my companies significantly.
Hopefully, other companies do same.
Also, Musk Foundation plans to donate directly to families.
Hopefully, details to be announced next month.
— Elon Musk (@elonmusk) July 8, 2022
Poverty & Families
According to Invisible People TV, which shares stories of homeless people and families, the current face of homelessness is that of a child. Having been homeless as early as 9, this statistic hit home. When I saw Elon’s tweet about how the Musk Foundation will help families directly, this literally made my heart sing.
I grew up in poverty and I’ve been pretty fortunate. Living in and out of homeless shelters as a child, one learns that it’s a really harsh world out there. Single mothers are often shamed for having children and then being homeless. It was no different for my own mother.
This is why education and compassion are so important. We should never judge people over the situations they find themselves in. Families that are struggling need all the help they can get especially if they were abandoned by their own support systems.
How Will the Musk Foundation Help Families?
I don’t know but Elon Musk said on Twitter that hopefully, details would be released next month. I suspect he wants to focus on education. He also reminded me in our interview that we need to think beyond the United States when talking about poverty.
He’s absolutely correct in this respect. Millions of people worldwide experience poverty and here in the U.S., we are pretty fortunate that there are shelters, churches, and other organizations dedicated to helping people.
Importance of Literacy & Access To Internet
I think Elon will probably find a way to help families in need in many ways. Education is something that is important to him. During our interview, he spoke of literacy as a way to help solve poverty.
“Literacy and access to internet, I think, are fundamentally helpful. Really, we’ve got to think beyond the United States. There are billions of people who have no internet connectivity at all–nothing. Or it’s like a very low bandwidth and it’s insanely expensive. For many parts of the world, this is the case–billions of people.”
“So I think those things are helpful. Generally, education, obviously, is good. These days you can learn almost anything online. MIT, for example, has all of their lectures online and a number of other universities do. If you wanted to, you could learn almost anything for a very low cost just using a simple phone or an old tablet–a router box basically.”
Some Ideas
A lot of it comes down to spending habits of the parents as well.
— Tesla Owners Silicon Valley (@teslaownersSV) July 8, 2022
I do want to highlight what John said above. Another key contributor to poverty is the lack of financial literacy. Before I got involved with the Tesla community on Twitter, I knew nothing about stocks, investing, or crypto. Although I am clearly not an expert on these topics, I do know we often inherit our spending habits from our parents as well as the people around us.
I’ve worked hard to break that cycle, however, financial literacy and good spending habits should be commonly taught. I think that if the Musk Foundation really wants to help families, especially those who are struggling to make ends meet, perhaps Elon will consider financial literacy programs for families in homeless shelters as well as colleges and schools.
Helping Families Directly
Elon said the foundation would help families directly and this could mean a variety of things. One thing I know for sure is that Elon will make sure the money is well spent and does the most good. He told me,
“Well, we try hard with the foundation to give away money in ways that are actually useful whether it’s like a maximum number of cents on the dollar of actually helping the people in need.”
“It’s way harder to give away money than you think if you care about it actually doing good as opposed to sounding like it does good. It’s easy to make it sound like the money’s doing good but it’s hard to make actually do good.”
A Tesla upfitter has offered to take over Cybertruck lines from the company in a last-ditch effort to save the all-electric pickup from being completely canceled in the middle of 2027.
Unplugged Performance, the Hawthorne, California-based Tesla aftermarket specialist, has publicly offered to take over Cybertruck production from Tesla, funding the effort “through a consortium of investors.”
An open offer to Tesla: We fully support putting Cybercab first, and we’d be glad to take the Cybertruck line off your hands.
We’d fund it with a consortium of investors and run it at no cost to Tesla’s floor space, headcount, or focus. All of that goes to Cybercab. Cybercab gets first call on battery cells too. We’ll wait our turn.
Tesla gains incremental profit: a license fee, plus FSD and Robotaxi network revenues on every vehicle built.
We’d build the Cybertruck, a three-row CyberSUV, and an unmanned CyberCargo hauler. More autonomous miles, across every surface of this planet and beyond.
Worth a conversation?— UP (@UnpluggedTesla) November 10, 2026
The proposal comes as Tesla prioritizes its Cybercab Robotaxi program and prepares to wind down Cybertruck assembly at Gigafactory Texas around mid-2027.
Founded in 2013 by Ben Schaffer and located adjacent to Tesla’s Design Studio and SpaceX, Unplugged Performance has become a leading provider of premium upgrades for Tesla vehicles, including extensive Cybertruck packages under its UP INVINCIBLE line.
Through its UP.FIT division, the company has also developed purpose-built police and fleet versions of the Cybertruck, including deliveries to agencies such as the Las Vegas Metropolitan Police Department.
In an X post on Tuesday, Unplugged said:
“An open offer to Tesla: We fully support putting Cybercab first, and we’d be glad to take the Cybertruck line off your hands. We’d fund it with a consortium of investors and run it at no cost to Tesla’s floor space, headcount, or focus. All of that goes to Cybercab. Cybercab gets first call on battery cells too. We’ll wait our turn. Tesla gains incremental profit: a license fee, plus FSD and Robotaxi network revenues on every vehicle built. We’d build the Cybertruck, a three-row CyberSUV, and an unmanned CyberCargo hauler. More autonomous miles, across every surface of this planet and beyond. Worth a conversation?”
The arrangement would free Tesla resources and manufacturing capacity for Cybercab while allowing continued production of the stainless-steel pickup and expanded variants. Unplugged Performance indicated it would wait for battery cells after Cybercab needs are met and would generate ongoing revenue for Tesla through licensing and software/network services on the vehicles it produces.
Following strong initial interest, Unplugged Performance posted a follow-up inviting potential investors and strategic partners to email cyber@unpluggedperformance.com. The company clarified that the outreach is solely to gauge interest and does not constitute an offer to sell securities or acceptance of funds at this stage.
The proposal arrives shortly after Elon Musk indicated that Cybertruck production in Texas would be phased out by roughly the middle of 2027 to expand Cybercab output.
Whether Tesla engages with the offer remains to be seen, but the public overture highlights both the aftermarket specialist’s deep experience with the Cybertruck platform and the growing focus on autonomy within Tesla’s manufacturing plans.
Elon Musk said the Tesla Cybercab will perform “a majority of all passenger miles” where it is allowed to operate and that point is “obvious to anyone with eyes and a brain.”
Musk used the point to double down on the company’s decision to ax the cult-favorite Cybertruck, as its production space will be removed and transitioned into additional Cybercab lines. The move has catalyzed a polarizing conversation on whether its right or wrong.
Whatever side you are on — it’s happening.
Dodge ended the Viper.
Audi retired the R8.
Mitsubishi said goodbye to the Lancer Evo.
Ford bid farewell to the Bronco (at one point).
Chevrolet sunset the Camaro.Tesla is ending the Cybertruck. I’m pissed. I’m upset.
Fans of those five automakers mentioned did the same thing. It happens. It sucks. I don’t like it.
But I still love Tesla. I love my Model Y. I hoped to be in a Cybertruck in a little under two years.
I won’t be. But I still won’t put my family in anything else. Too safe. Too advanced. Too much better than everything else.
— TESLARATI (@Teslarati) November 10, 2026
Regardless, Musk seems to be getting to the point that he is done talking about the choice. At some point, you have to think that this was truly a difficult decision for him and the company as well, and this is not something he took lightly. In fact, he’s probably a little bit disappointed with it, too.
But the point remains that the Cybertruck is gone. Musk’s focus is purely on developing an autonomous platform that the world will utilize for transportation, and he’s telling you that anyone “with eyes and a brain” can see it:
@PalmerLuckey @carlhancock Cybercab will do a majority of all passenger miles in any jurisdiction where it is not prohibited by law.
Obvious to anyone with eyes and a brain.
— Elon Musk (@elonmusk) November 10, 2026
Tesla is betting that all of its passengers in the future will be okay with not owning their own personal cars and will be fine with ride-hailing for the rest of their lives. Every dinner, every errand, every trip to the airport and transportation thereafter, will all be operated by ride-sharing, and in Tesla’s perfect world, it will happen in a Cybercab.
As of now, Cybercab is only active in Austin, but it has been spotted all over the country with a driver behind the wheel in those prototypes. In Austin, the car has no steering wheel or pedals for people to control the vehicle.
The Cybertruck dilemma is one that has truly come across the entire Tesla community and while it seems to be a great idea to keep it because people love it, the business side of things is steering Musk and Tesla in another direction.
Tesla has slimmed its Cybertruck offerings to offer only its most expensive trim: the Cyberbeast.
After announcing that the Cybertruck would no longer be produced and the company would wind down manufacturing sometime in the middle of 2027, Tesla started to eliminate some of the configurations offered to customers.
Tesla has stopped taking orders for the Cybertruck Premium AWD.
The Cyberbeast is now the only trim you can order, and its price went up $7,500 to $109,990.
Estimated deliveries have also slipped to March–June 2027 as the Giga Texas line heads toward its mid-2027 wind-down. https://t.co/o28epA0ZQl
— TESLARATI (@Teslarati) November 10, 2026
Now, only one remains: the $109,990 Cyberbeast. This is truly what seems like Tesla’s last effort to deter any remaining orders from coming in: eliminate the cheap trims and leave only the high-dollar vehicle within the lineup of Cybertruck options.
Those who want to take advantage of this last-ditch opportunity to own Tesla’s symbolic pickup have to pay to play.
Tesla says the reason for the wind down is truly because of Cybercab and its importance to the future.
Despite cries for Tesla to continue production of the pickup, Musk says it is too difficult to ramp a high-volume line instead of ending the truck altogether. He also says Cybercab is what will take passengers around for the “majority of all miles in any jurisdiction where it is not prohibited by law.”
@PalmerLuckey @carlhancock Cybercab will do a majority of all passenger miles in any jurisdiction where it is not prohibited by law.
Obvious to anyone with eyes and a brain.
— Elon Musk (@elonmusk) November 10, 2026
Tesla is going all in on autonomy, and that’s never been a secret. But the commitment to a two-door, two-seat Cybercab truly limits people from having options for labor or hobbies. It also limits people from having their entire family in a single car.
Parents with even a single child will be required to take multiple vehicles if Cybercab is truly the only option Tesla plans to have.
Elon Musk keeps justifying Tesla Cybertruck’s cancelation, but it’s confusing
Tesla has stated the Robovan will also be in production eventually, but it still does not seem like the most ideal vehicle to own. It seems like it is geared more toward commercial uses, but Tesla might have something in the pipeline for families.
Tesla upfitter offers to keep Cybertruck alive
Elon Musk says Tesla Cybercab future is ‘obvious to anyone with eyes and a brain’
