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Why Tesla’s road in India may end before it even starts

Tesla Model 3 production line in Gigafactory 3, Shanghai, China. (Credit: Tesla)

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This is a preview from our weekly newsletter. Each week I go ‘Beyond the News’ and handcraft a special edition that includes my thoughts on the biggest stories, why it matters, and how it could impact the future. 

For years, Indian citizens have pleaded with Tesla CEO Elon Musk about the possibility of the electric automaker building and delivering cars in the country. India, a large landmass that 1.366 billion people call home, has less than 1% of its 30 million cars being of an electric nature, the most sustainable way to operate a vehicle. However, Tesla aims to change that with an imminent entrance into India’s market. The problem is, Tesla’s road in India may end before it even begins, which would be a massive blow to the company and its supporters in the country, as Tesla fans have waited several years for any indication that the car company would finally make an appearance in their section of the world. But, strict regulations and inside political interests are halting the possibility, and it has people wondering whether the world’s leading electric car company will ever make it to the Indian automotive market.

Many of you who read Teslarati on a daily basis know that we have been tracking the situation in India since the early days. In fact, one of my first articles of 2021, while I was recovering from COVID-19 in January, was about the potential that Tesla had in India’s markets. Additionally, it seemed that some potential customers would be ready to order their first all-electric cars from the Silicon Valley-based electric car company by the time Q2 rolled around. However, these pieces of outlook from Musk were not met because the Indian government has shut down any attempt Tesla has made toward getting their products in the country without the hefty import duties. Unfortunately, it doesn’t seem as if they will be going away soon, either, as Prime Minister Narendra Modi, who has heavily supported the idea of local manufacturing efforts, will not be forced to leave his post or enter another election until 2024.

While local manufacturing is something Americans take a lot of pride in, especially with cars, there are undoubtedly advantages to building things domestically. First, companies must hire workers in the country that the business is stationed in. Next, the increase of manufacturing jobs not only improves the American economy, but it also provides job security for the millions of employees that are on assembly lines 40 hours (or more) a week. There are a lot of strengths in manufacturing things locally, but there is also room for foreign entities to bring their products into a market, especially if they can benefit a foreign economy like it does a domestic one.

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Musk with Modi in 2015

This is something Tesla argued in its proposal letter to the Indian government a few weeks ago when it requested a reduction in import duties. The increase in Tesla imports would actually assist the country in developing a charging infrastructure, which would supply jobs to the energy sector and provide cleaner transportation options in a country where the climate and environment struggle heavily with smog and emissions. Additionally, Tesla would need a dedicated Service Center in several locations as India is a large country. Not to mention, showrooms would also provide some employment opportunities.

Musk has said that Tesla will not bring a Gigafactory to India without some sort of data that would support healthy demand, something that is obviously needed to justify building a near-billion dollar production plant in India. Doing this through imports is a tremendous idea, but 60% import taxes on sub-$40k vehicles, and 100% duties on $40,000 and up vehicles just will not get this done. Plain and simple. There needs to be some movement on the Indian government’s end.

However, the Indian politicians fail to realize that the economic and environmental advantages to having EVs in the country will be a better move long term. Instead, they fail to budge or even consider reducing import duties of any kind, at least to this point, which appears to discourage Tesla’s requests to enter the market. It would be a shame if no solution can be reached after this problem because I believe that the environmental impacts alone will be something that not only the Indian people will enjoy, but the people of the world will begin to see eventually. As the air begins to clear and the smog disperses, there could be a relative ease on the strong relationship with gas and oil India has. Sustainable energy could make its way to India within the next few years, and Tesla could see the potential for its biggest Gigafactory yet in India.

Think about the economic benefits a large-scale production facility could provide. Not only would it produce well-paying jobs, but it would also create a lot of them.

There are so many benefits for both Tesla and India if a deal can be worked out. But can it? In my opinion, Tesla may be better off delaying the India operation for another few years, when a fresh administration and new ideas can be thrown around about Tesla entering the market. It seems, for now, there won’t be much of a possibility, and Tesla may be better off expanding its efforts in the UK or elsewhere.

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With that being said, I would love to hear how you feel about this issue. Is Tesla wasting its time trying to get things going in India? Should it try again in a few years? Do you feel progress can be made? Why or why not? If not India, then where should Tesla consider a new Gigafactory?

A big thanks to our long-time supporters and new subscribers! Thank you.

I use this newsletter to share my thoughts on what is going on in the Tesla world. If you want to talk to me directly, you can email me or reach me on Twitter. I don’t bite, be sure to reach out!

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Ferrari unveils its Luce EV, and its reception has been a disaster

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Credit: Ferrari

Ferrari unveiled its Luce EV over the weekend, and so far, its reception has been an absolute disaster, gathering negative reactions from a wide variety of people, including former executives.

The stock even took a hit on its first day of trading following the unveiling, dropping over 7 percent.

Ferrari moving to EVs from its traditional V12s and mid-engine sports cars is a massive move. It was designed by Sir Jony Ive and Marc Newsom’s LoveFrom studio, which is known for design work for tech giant Apple. “Luce” means “light” in Italian, so Ferrari drew inspiration for its name from its sleek design, characterized by a smooth, sculpted body with rounded edges.

But its reception has been far from what Ferrari expected. The overall design has drawn some harsh criticism since its reveal, and it is simply stunning that such a storied company, with a rich history of beautiful, powerful cars has revealed a design that many are not a fan of.

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Responses to the design were widely negative, with some saying, “Enzo is rolling in his grave,” and “This looks like a Nissan LEAF with a bad body kit.”

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Former Ferrari Chairman Luca di Montezemolo said:

“I’ve seen the project has already been delayed more than two years. I don’t like commenting from the stands—when I was in the game, it annoyed me when people did that. I think for now the electric Ferrari could have been avoided, but clearly Ferrari made huge investments in plants and the car itself for their own reasons. Maybe Porsche’s lesson is useful for reflection.”

Ferrari has scaled back EV commitments in the past, primarily in response to weaker-than-expected demand for its electric powertrains.

Priced at roughly $640,000 in the U.S., it is tough to see how this car will ever truly live up to the massive expectations many had for it. It almost feels like, to a certain extent, Ferrari is looking for a way to get out of building EVs.

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Tesla unveils juicy new detail on the Roadster and hints at new unveil timeline

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A red Tesla Roadster driving around a turn
(Credit: Tesla)

Tesla unveiled a juicy new detail on the Roadster, its long-delayed supercar project, and additionally hinted at a new unveiling timeline, as it appears yet another month will pass without seeing the capabilities of the vehicle.

Vice President of Vehicle Engineering at Tesla, Lars Moravy, revealed on the Ride the Lightning podcast that the Roadster will be built at Gigafactory Texas, adding that “you’ll start to see a lot of things unfold in the next months.”

While we get a good detail on the plant of manufacture, we also get another letdown, as it appears the unveiling event will not take place in May, as CEO Elon Musk hinted during the Earnings Call.

The Roadster was first unveiled back in 2017, alongside the Semi, which entered production earlier this year. It was Tesla’s attempt at a true supercar; it would be rare, expensive, and lightning quick, among other incredible capabilities, like potentially hovering for a short period thanks to a collaboration project with SpaceX.

However, the vehicle was set to be delivered in 2020. Parts and supply chain issues due to the COVID-19 pandemic started these delays, and since then, Tesla, and specifically Musk, have wanted to push the capabilities of the Roadster to somewhere the human mind may not be able to currently comprehend.

Both Chief Designer Franz von Holzhausen and Moravy have said many things about the Roadster over the past few years, hinting that the car truly could be worth the wait. However, the continuous delays we’ve seen have undoubtedly been discouraging.

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With that being said, it’s not like Tesla has been doing nothing. Instead, the company has been focusing on revamping current models, phasing out others, and working on developing the cars of the future, specifically, the Cybercab, which entered production at Giga Texas in April.

Despite the Roadster’s delays, there is still a ton of anticipation for the vehicle to be released. It will have a steering wheel, as Musk said it will be “the best of the last of the human-driven cars.”

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NASA just gave SpaceX more crew missions because Boeing can’t certify

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NASA has filed a procurement notice announcing its intent to add six post-certification missions to SpaceX’s existing Commercial Crew Transportation Capability contract. The agency said it would order up to three of those missions immediately upon adding them to the contract, with the remaining three available as needed through the end of the International Space Station’s planned operations in 2030.

The reason for the expansion is straightforward. NASA cited recently shortened ISS mission durations, technical issues and schedule delays encountered by Boeing, the allocation of missions between Boeing and SpaceX, and the ongoing technical challenges of maintaining a reliable crew transportation capability as the driving factors behind the decision. Boeing’s CST-100 Starliner has still not been certified for crewed flights, and a cargo-only Starliner mission was not included on NASA’s most recent mission manifest. With Boeing effectively sidelined for the foreseeable future, SpaceX is the only American company capable of rotating crews to the station.

SpaceX Board has set a Mars bonus for Elon Musk

The history behind this contract tells the fuller story of how SpaceX got here. NASA originally awarded SpaceX its Commercial Crew contract in 2014 for $2.6 billion. In 2022 NASA modified the contract to add five missions covering Crew-10 through Crew-14, worth $1.436 billion, bringing the total contract value at that point to $4.9 billion. The recent May 18 filing by NASA extends that runway further, with Crew-12 currently docked at the station and Crew-13 assigned and targeting a mid-September 2026 launch.

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According to a report by SpaceNews, NASA stated in its filing: “It is necessary to award additional PCMs to SpaceX given the recently shortened ISS mission durations, technical issues and schedule delays encountered by Boeing, the allocation of missions between Boeing and SpaceX, NASA’s projections for when an alternative crew transportation system may become available, and the ongoing technical challenges of maintaining a reliable capability for crewed flights to ISS.”

No dollar value for the new six missions has been publicly confirmed yet, but based on the 2022 precedent of roughly $287 million per mission, the new block could represent close to $1.7 billion in additional contract value. With SpaceX simultaneously preparing Starship as NASA’s Artemis lunar lander, filing its S-1 for a June IPO, and now absorbing more ISS crew rotation work, the company’s role as the primary contractor for American human spaceflight is no longer a matter of circumstance. It is NASA policy.

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