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Elon Musk raises awareness of Twitter’s lack of transparency on ad audits

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In a response to a recent tweet, Elon Musk highlighted Twitter’s avoidance of sharing how it verifies ads on the platform.  Who does the audits? Where are the audits? These questions were brought up by Andrea Stroppa who noted that the only information about these audits can be found on a Twitter blog post titled, “Expanding our commitment to brand safety.”

Andrea’s response was part of a short thread that began with a report from Reuters. Elon Musk’s attorneys have subpoenaed Integral Ad Science and Double Verify, two ad tech firms cited in the above-mentioned Twitter blog post.

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What Elon Musk and his legal team want from the two firms are any documents or communications of their involvment in reviewing accounts or participating in any audit of Twitter’s user base. Both firms use technology to independently verify whether or not digital ads are viewed by real people.

In his response to Andrea’s questions, Elon Musk said that Twitter is doing everything possible to avoid answering those questions. In another tweet, Andrea noted that there are many audits in the auto industry and that consumers can download a detailed report of the trials and results. Although Twitter generates billions of dollars by selling advertising and thanks the two ad companies, Andrea isn’t sure what these companies actually do.

Twitter and Elon Musk are currently suing one another, with spam, bots, fake accounts, and fraud being front and center.

One interesting thing to take note of is a study published by Integral Ad Science, one of the firms subpoenaed. Its 16th Edition Media Quality Report was released in March 2022 and one interesting fact the study found was that global ad fraud rates rose “across all formats and environments” in the second half of 2021. Singapore held the highest level of global desktop display ad fraud rates with 4.1%.

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Germany and Australia had the highest rise in invalid traffic targeting desktop video campaigns and these “propelled the optimized-against-ad fraud rate to nearly 3% in both markets.”

Teslarati reached out to Integral Ad Science and Double Verify for comments. So far, they haven’t responded, but if they do, we’ll update the article.

Disclaimer: Johnna is long Tesla. 

Your feedback is important. If you have any comments, concerns, or see a typo, you can email me at johnna@teslarati.com. You can also reach me on Twitter @JohnnaCrider1

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Johnna Crider is a Baton Rouge writer covering Tesla, Elon Musk, EVs, and clean energy & supports Tesla's mission. Johnna also interviewed Elon Musk and you can listen here

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Tesla launches amazing new feature for shared vehicles

Tesla has quietly introduced one of its most practical software features yet in update 2026.8: real-time visibility of the active driver profile directly in the Tesla mobile app. Available under the Security & Drivers section, this new tool lets owners see exactly who is behind the wheel or who last drove the vehicle.

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Credit: Tesla

Tesla is launching an amazing new feature for shared vehicles, giving owners more transparency when they choose to have a Tesla ownership experience with another driver.

This is one of the many advantages of having a Tesla. New features are constantly rolled out through software updates and Over-the-Air fixes, which download directly to the car with an internet connection.

Tesla has quietly introduced one of its most practical software features yet in update 2026.8: real-time visibility of the active driver profile directly in the Tesla mobile app. Available under the Security & Drivers section, this new tool lets owners see exactly who is behind the wheel or who last drove the vehicle.

The feature works seamlessly. While the car is driving, the app displays the name of the currently selected driver profile in real time.

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When the vehicle is parked or asleep, it shows the last active profile.

Requiring both the 2026.8 vehicle software and the latest Tesla app, the update brings this capability to every model in the lineup, including legacy Model S and Model X vehicles, which are unfortunately being phased out of the company lineup later this year.

Tesla makes latest move to remove Model S and Model X from its lineup

The feature was first reported on by Not a Tesla App.

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Tesla driver profiles have always excelled at personalization, automatically adjusting seat positions, mirrors, steering wheel height, climate settings, navigation recents and favorites, and media preferences.

These profiles link to specific phone keys for automatic activation and support PIN protection for privacy and security. Restricted profiles for teens can also limit speed or features.

This feature shines brightest in single-car households with multiple drivers. Families, couples, and roommates frequently share one Tesla, leading to constant adjustments and questions about settings. Now, a quick app check reveals the current profile, allowing users to anticipate seat configurations or confirm usage without entering the vehicle.

Tesla’s cloud-synced driver profiles to bring custom settings across multiple cars

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Parents particularly benefit: they can verify that teens are driving under their assigned (and possibly restricted) profiles, adding a layer of safety oversight and peace of mind. Teslas are already so incredibly safe that many parents dream of putting their kids in one.

Two kids around the same age could now share a Tesla, and this feature would make that effort, which is likely to be a difficult one at times, more seamless.

Beyond convenience, it promotes accountability and reduces everyday friction. No more manual profile switching or arguments over mirror positions. Before approaching the car, anyone can check the app and know exactly what to expect, no more wasted minutes readjusting everything.

In multi-driver setups, it transforms the shared EV into a truly intelligent, user-aware machine that respects individual preferences while keeping the primary owner informed.

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Tesla’s commitment to over-the-air updates continues to enhance ownership value years after purchase.

This small but significant addition highlights how software can solve real-world problems in multi-user environments, making Tesla vehicles more family-friendly and practical than ever. For the millions of owners sharing a single car, the 2026.8 update delivers transparency, time savings, enhanced safety, and effortless personalization. It is a great new feature that is rolling out to vehicles now.

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Elon Musk’s TERAFAB project: Everything you need to know

The CEO has hinted heavily for several quarters that it would probably need to produce its own computing power to stay up to speed on the demand it is facing for its projects. It is now taking matters into its own hands.

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Credit: SpaceX

On Sunday, Elon Musk formally made TERAFAB official—a groundbreaking $20-25 billion joint venture uniting Tesla, SpaceX, and xAI, three of the world’s richest man’s most significant and powerful ventures.

Musk described the project as “the most epic chip building exercise in history by far.”

Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry

The initiative aims to produce over one terawatt of AI compute annually, dwarfing the global industry’s current output of roughly 20 gigawatts per year. Musk framed the effort as “the next step towards becoming a galactic civilization,” positioning it as essential for scaling humanity into a multi-planetary species.

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The Need for TERAFAB

Existing chip suppliers such as TSMC, Samsung, and Micron cannot expand quickly enough to meet the explosive demand for AI hardware.

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Musk explained the situation clearly:

“We’re very grateful to our existing supply chain… but there’s a maximum rate at which they’re comfortable expanding. We either build the Terafab or we don’t have the chips, and we need the chips, so we build the Terafab.”

The CEO has hinted heavily for several quarters that it would probably need to produce its own computing power to stay up to speed on the demand it is facing for its projects. It is now taking matters into its own hands.

Chip Types and Production Goals

The facility will manufacture two specialized chip families, according to the presentation:

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  • Edge-inference AI5 and AI6 processors optimized for Tesla’s Optimus humanoid robots and Full Self-Driving systems in vehicles and Robotaxis
  • High-power D3 chips hardened for space environments

Musk outlined annual output targets, which are between 100 and 200 gigawatts of terrestrial compute for robotics, supporting Musk’s vision of producing 1-10 billion Optimus units per year, and the majority (80%) of chips dedicated to orbital AI data centers. Overall, TERAFAB aims to produce 100-200 billion custom AI and memory chips each year.

Scale and Strategy

The size of the TERAFAB project will be remarkable, as Musk indicated after the presentation that the entire Gigafactory Texas campus would not be large enough to fit the needs of the project. In fact, Musk said it would be around 100 million square feet in size, the equivalent of 15 Pentagons or three Central Parks.

Yes, the one in New York City.

Construction will begin with an “advanced technology fab” on the Giga Texas campus in Austin, enabling rapid iteration: design a chip, fabricate lithography masks, produce and test wafers, all within days.

However, the full-scale TERAFAB requires thousands of acres and over 10 gigawatts of power, far exceeding what Giga Texas can accommodate. Musk stated:

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“We couldn’t possibly fit the Terafab on the GigaTexas campus. It will be far bigger than everything else combined there.”

Multiple large sites are currently under consideration, but this will need a sprawling land mass to get started.

Key Applications

TERAFAB will be a crucial part of the development of some of Tesla’s most valuable projects, including Optimus and data center development, especially from an orbital standpoint. For that reason, we will break this down into Terrestrial and Orbital applications:

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  • Terrestrial: Powers autonomous vehicle fleets and billions of Optimus robots performing physical labor
  • Orbital: Starship will launch massive AI satellite constellations, starting with 100-kilowatt “Mini” units, and scaling to larger Megawatt models, creating the world’s largest data center in low-Earth orbit.

Space-based advantages include five times greater solar irradiance, efficient vacuum heat rejection, and freedom from terrestrial grid constraints (U.S. electricity generation totals just 0.5 terawatts). Musk emphasized the principle:

“Quantity has a quality all its own.”

We wrote about SpaceX’s recent filing with the FCC for 1 million orbital data center plans.

Strategic Vision

TERAFAB represents vertical integration at an unprecedented scale, combining AI hardware, robotics, and orbital infrastructure.

Musk described the project as “the final missing piece of the puzzle.” With production ramping toward 2027, TERAFAB is set to accelerate an era of abundance, transforming science fiction into reality and positioning Musk’s companies at the forefront of galactic-scale innovation.

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Elon Musk offers to pay TSA salaries as government shutdown leaves agents without paychecks

Elon Musk offered to personally cover TSA salaries as the DHS shutdown deepens travel chaos nationwide.

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Elon Musk says that he is willing to personally cover the salaries of Transportation Security Administration (TSA) workers caught in the crossfire of a partial government shutdown that has now dragged on for over a month. “I would like to offer to pay the salaries of TSA personnel during this funding impasse that is negatively affecting the lives of so many Americans at airports throughout the country,” Musk wrote.


The offer arrives as Congress let funding expire for the Department of Homeland Security on February 14, amid a disagreement over immigration enforcement, leaving most TSA employees classified as essential and on duty but working without pay. The timing could not be more disruptive, as the shutdown is colliding directly with spring break travel season when millions of Americans are in the air.

This is not the first time TSA workers have endured this kind of hardship. TSA agents are being asked to work without pay until congressional action unblocks their paychecks, having previously held out through the longest government shutdown in U.S. history at 43 days. The pattern reveals a systemic failure in how Congress funds critical security infrastructure, and Musk’s offer shines a spotlight on that recurring failure at a moment when the public is directly feeling its effects through long lines and terminal closures.

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Whether Musk can legally follow through remains unclear, as federal law generally prohibits government employees from receiving outside compensation related to their official duties.

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