Connect with us

News

Of Mice And Musk: A SpaceX Odyssey

Elon Musk has dreamed of a human colony on Mars since he was a young man. Today, his SpaceX company is taking the first steps toward achieving that dream.

Published

on

As Ashlee Vance tells it, one wall of Elon Musk’s office at SpaceX headquarters in Hawthorne, California, contains two posters of Mars. On the left is Mars as it exists today – a frozen, lifeless orb. On the right is Musk’s vision of Mars as it could be — a happy place inhabited by humans who frolic on verdant continents surrounded by oceans.

“I would like to die thinking that humanity has a bright future,” he tells Vance while eating cookies and cream with sprinkles on top. “If we can solve sustainable energy and be well on our way to becoming a multi-planetary species with a self-sustaining civilization on another planet—to cope with a worst-case scenario happening and extinguishing human consciousness— then I think that would be really good.” No one has ever accused Elon Musk of thinking too small.

At the turn of the 21st century, Musk had two Martian fantasies. One was to send a colony of mice to the Red Planet and bring them back again, along with their interplanetary babies. The other involved building a greenhouse on Mars and letting Earthlings see the plants inside grow over the internet. Each venture required at least one if not two rocket ships.

He and a coterie of friends traveled twice to Moscow, once in 2001 and again in 2002, trying to purchase surplus Russian rockets that could be refurbished for the Martian missions. The first time did not go well. Recalls Jim Cantrell, one of the team that traveled to Moscow with Musk, “One of their chief designers spit on me and Elon because he thought we were full of shit.” On the second excursion, Musk became convinced the Russians he was meeting with were only interested in fleecing a gullible American with too much money and too few brains.

Elon-Musk-Dragon-V2

SpaceX CEO Elon Musk inside the Dragon V2 [Source: SpaceX]

On the way home from the second failed mission, Musk astonished his team by announcing, “Hey, guys, I think we can build this rocket ourselves.” In June 2002, Space Exploration Technologies, popularly known as SpaceX, was formed to build a cheaper rocket that could carry small payloads into space for paying clients on an average of once a month. The only problem? It had no rocket.

Such trifles were never matters to hold Elon Musk back. He assembled a team of committed rocket engineers and set about accomplishing, with millions, what NASA spent billions doing. Musk’s principle talent, apart from concocting outrageously impossible dreams, is finding people to work for him who are ready, willing and eager to give up all semblance of a normal life in exchange for insane working hours in remote locations. One test launching area was set up in the middle of Texas and another on far away Kwajalein Island, the largest island in an atoll between Guam and Hawaii that is part of the Marshall Islands.

Advertisement

“I would like to die thinking that humanity has a bright future”

SpaceX CEO, Elon Musk

Musk is not a man without a sense of humor. He dubbed his new rocket Falcon 1, paying homage to the Millennium Falcon of Star Wars fame. On its first flight on March 24, 2006, it crashed back to Earth after only 25 seconds. SpaceX employees dutifully donned scuba gear to retrieve some of the pieces from the ocean and set about rebuilding for another attempt.

Musk responded by hiring more engineers and starting work on a brand new rocket, the Falcon 9, that featured one large central rocket surrounded by 8 smaller rockets. Despite the failure of Falcon 1, Musk was already busy positioning the company to bid on NASA contracts to resupply the International Space Station.

On September 1, 2008, Falcon 1 flew its first successful mission. SpaceX was a viable commercial company at last but one that was rapidly going broke. At the end of 2008, Musk knew he would have to choose between SpaceX and Tesla. Alone, one of them might survive. Together? The odds were, both would fail. Musk worried that Tesla would be bought out by one of the Big Three automakers and become just a small part of a giant company.

Later in 2008, Tesla was within hours of defaulting on its payroll obligations. If that happened, Musk’s personal fortune would be gone, along with Tesla and SpaceX. He asked for help from venture capital group VantagePoint but was rebuffed. That’s when Musk put all his chips on red and let them ride.

SpaceX-Falcon-9-Sunset

Source: SpaceX

With all of his dreams and aspirations on the line, Musk executed a colossal bluff. He told investors he would put in $40,000,000 of his own fortune to keep the business going — $40,000,000 he didn’t have. Based on his assurances, other investors agreed to put up $20,000,000 more in financing and the crisis passed. A few weeks later, NASA awarded SpaceX a $1.6 billion contract to do twleve ISS re-supply missions.

Antonio Gracias, a Tesla and SpaceX investor and one of Musk’s closest friends, watched all of this at close hand. He says 2008 told him everything he would ever need to know about Musk’s character. “He has the ability to work harder and endure more stress than anyone I’ve ever met,” Gracias says. “What he went through in 2008 would have broken anyone else. Most people who are under that sort of pressure fray. Their decisions go bad. Elon gets hyperrational. He’s still able to make very clear, long-term decisions. The harder it gets, the better he gets.”

Advertisement

Today, SpaceX launches an average of one rocket a month, carrying payloads for many companies and several nations. Its prices undercut those of Boeing, Lockheed Martin, and Orbital Science by a wide margin. Many of its competitors rely on Russian and other foreign suppliers but SpaceX makes its machines from scratch in the U.S.

Its clientele includes Canadian, European, and Asian customers and it has more than 50 flights planned over the coming years worth more than $5 billion. The company remains privately owned, with Musk as the largest shareholder. SpaceX is profitable and is estimated to be worth $12 billion.

SpaceX-Falcon-9-Launch

Falcon 9 discovery launch from Feb. 2014 at Cape Canaveral, FL [Image credit: SpaceX]

The Falcon 9 has gone from a fantasy to SpaceX’s workhorse. Painted pure white with only an American flag and the SpaceX logo adorning its sides, there’s nothing particularly flashy looking about the Falcon 9. It’s just an elegant, purposeful machine. And to think that for a period of weeks just a few years ago, it’s ability to lead mankind into the dawn of commercial space travel almost died before it was ever born, thanks to a bluff so bold and so daring, it would leave most of us breathless.

Jimmy Buffett once sang, “Read dozens of books about heroes and crooks, and I learned much from both of their styles.” Which one is Elon Musk? Read Ashlee Vance’s book and make up your own mind.

Source: Bloomberg

 

Advertisement

News

Tesla exec reveals shock development with Cybercab

“If we have to have a steering wheel, it can have a steering wheel and pedals.”

Published

on

(Credit: Teslarati)

Tesla is planning to launch the Cybercab in the second quarter of next year, and it is designed to be fully autonomous, so much so that the company is planning to build it without a steering wheel or pedals.

However, a Tesla executive said today that the company could ditch that idea altogether in what would be a major shift from the plans the company, and especially its CEO Elon Musk, have announced for the Cybercab.

Earlier today, Robyn Denholm, the company’s Chair for the Board of Directors, revealed that Tesla would potentially switch up its plans for the Cybercab based on potential regulatory requirements.

Credit: Tesla Europe & Middle East | X

Currently, even autonomous vehicles that operate for companies like Tesla and Waymo are required to have steering wheels and pedals. From a regulatory perspective, this could halt the plans Tesla has for Cybercab.

Denholm said in an interview with Bloomberg:

“If we have to have a steering wheel, it can have a steering wheel and pedals.”

Advertisement

Interestingly, Musk and Tesla have not veered away from the idea that the vehicle will be without these operational must-haves.

Since the vehicle was revealed last October at the We, Robot event in Los Angeles, Tesla has maintained that the car would be built without a steering wheel or pedals, and would equip two seats, which is what is statistically most popular in ride-sharing, as the vast majority of rides have only one or two passengers.

Musk doubled down on the plans for Cybercab as recently as last week, when he said:

“That’s really a vehicle that’s optimized for full autonomy. It, in fact, does not have a steering wheel or pedals and is really an enduring optimization on minimizing cost per mile for fully considered cost per mile of operation. For our other vehicles, they still have a little bit of the horse carriage thing going on where, obviously, if you’ve got steering wheels and pedals and you’re designing a car that people might want to go very direct past acceleration and tight cornering, like high-performance cars, then you’re going to design a different car than one that is optimized for a comfortable ride and doesn’t expect to go past sort of 85 or 90 miles an hour.”

Cybercab is fully conceptualized as a vehicle that has zero need for pedals or a steering wheel because it is aimed toward being fully reliant on a Level 5 autonomous platform.

Advertisement

Tesla is ramping its hiring for Cybercab vehicle manufacturing roles

Regulators could get in the way of this, however, and although the car could drive itself and be a great solution for ride-hailing, it might need to have these controls to hit the road in the future.

Continue Reading

News

SpaceX opens up free Starlink service for those impacted by Hurricane Melissa

Published

on

(Credit: Starlink | X)

SpaceX is opening up its internet service, Starlink, to those impacted by Hurricane Melissa, as it made landfall in Jamaica and the Bahamas as a Category 5 storm.

Hurricane Melissa is expected to reach wind speeds of over 165 MPH over the next few days as it extends out into the Atlantic Ocean by Thursday and Friday.

Citizens in Jamaica and the Bahamas have been preparing for the storm for the past week, getting necessary goods together and preparing for the massive storm to arrive. It finally did yesterday, and the first images and video of the storm are showing that it could destroy many parts of both countries.

Advertisement

Starlink is now being opened up for free until the end of November for those impacted by the storm in Jamaica and the Bahamas, SpaceX announced today:

It is a move similar to the one the company made last year as Hurricane Helene made its way through the United States, destroying homes and property across the East Coast. SpaceX offered free service for those impacted by the destruction caused by the storm.

The free Starlink service was available until the end of 2024.

Advertisement

Elon Musk’s companies have also made similar moves to help out those who are impacted by natural disasters. Tesla has offered Free Supercharging in the past, most notably during the California wildfires.

Tesla and SpaceX’s LA fire relief efforts: Cybertrucks, free Starlink and more

One major advantage of Starlink is that it is available for use in situations like this one, where power might be required to operate things like a modem and router.

Internet access is a crucial part of survival in these situations, especially as it can be the last leg some stand on to get in touch with emergency services or loved ones.

Advertisement
Continue Reading

Elon Musk

Tesla board chair reiterates widely unmentioned point of Musk comp plan

Published

on

Credit: Tesla

Tesla Board Chair Robyn Denholm appeared on Bloomberg TV this morning to discuss the current status of CEO Elon Musk’s compensation plan, and used the opportunity to reiterate a widely unmentioned key point of the entire package.

Critics of the proposed pay package, which would pay Musk $1 trillion if he completes every tranche, routinely cite the sheer size of the payday.

Of course, many skeptics leave out the fact that he would only get that money if he were able to generate eight times the value the company currently has.

Tesla gains massive vote of confidence on compensation plan for Elon Musk

For Musk, it might have a little bit to do with money, but that is likely a very small percentage point of why the compensation package is being offered to him. He has reiterated that it is more about voting control and overall influence, especially as Tesla dives into robotics.

Advertisement

He said during the Q3 Earnings Call:

“My fundamental concern with regard to how much voting control I have at Tesla is if I go ahead and build this enormous robot army, can I just be ousted at some point in the future? That’s my biggest concern. That is really the only thing I’m trying to address with this. It’s called compensation, but it’s not like I’m going to go spend the money. It’s just, if we build this robot army, do I have at least a strong influence over that robot army, not current control, but a strong influence? That’s what it comes down to in a nutshell. I don’t feel comfortable wielding that robot army if I don’t have at least a strong influence.”

Tesla shares the idea that Musk is a crucial part of the company, and without him being awarded the voting control he feels he deserves, he could leave the company altogether.

The company is very obviously feeling the importance of the upcoming vote, as it has advertised and pushed heavily for the comp plan to be approved, mostly to retain Musk.

Tesla Board Chair Robyn Denholm said today to Bloomberg TV that it is crucial shareholders understand it is not about Musk’s potential wealth, but more about his influence on company decisions:

Advertisement

“So firstly, it is a performance package, so he gets nothing if he doesn’t perform against the pretty audacious milestones that are part of the performance criteria that’s been outlined by the board in the performance package. So, I think rather than compensation, it’s actually about the performance and the goals that we have for the company as we move forward. And so, for me, it really is about making sure that investors understand that they actually get paid if he hits the milestones before he will…Elon’s been very public, including on last week’s earnings call, about the fact that it’s around the voting influence that he could have in future shareholder meetings as opposed to the economic interests.”

Musk is not an incredibly flashy person. He does not have crazy cars or a massive house to go back to. He spends a lot of his time working and sometimes even sleeps at his office inside the factory.

He recently said he “only has what is needed” because “material possessions were making him weak.”

Advertisement
Continue Reading

Trending