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Dodge “Demon” looks to dethrone Tesla’s title for “quickest production car” in the world
Tesla sent shock waves through the automotive world in February when Motor Trend crowned the Model S P100D the quickest production car in the world after a 2.28 second run to 60 miles per hour. Do a few hundredths of a second really matter? In the real world, no. But in terms of image, they matter a great deal. Tesla garnered an enormous amount of valuable publicity from the Motor Trend story, and subsequently many 1/4 mile world records being set in a P100D.
Dodge has now responded to the marker laid down by Tesla. Starting this fall, it will offer a special edition of the Dodge Challenger SRT called the “Demon”. Dodge says it can scamper to the magic 60 mile per hour mark in 2.1 seconds, which will allow it to claim the title of quickest production car in the world.
The Demon features a great honking beast of a V8 engine topped with an enormous supercharger and compound intercooling. The Demon engine has 808 horsepower and 717 lb-ft of torque when running on 91 octane pump gas. Put 100+ octane racing fuel in the tank and it’s capable of 840 hp and 770 lb-ft of torque. There’s a big button on the dash the driver can push to change the engine mapping in order to extract maximum power from the racing gas.
The Demon comes from the factory with a driver’s seat and a two speaker stereo. It has almost no sound insulation and no carpeting. The car has smaller brakes and hollow antiroll bars to save weight. If the customer really needs a passenger seat, one can be added for $1 when the order is placed ($1,160 if purchased later). A back seat is available for another $1. A 19-speaker sound system can also be specified.
The Demon is the result of a two year campaign by a small team of 25 Dodge engineers. Compared to the engine in the Hellcat, the Demon’s power plant has 97 new parts including a new crankshaft, new connecting rods, new pistons, a new steel camshaft, and a new valve train. A larger supercharger is fitted and boost pressure is raised from 11.6 psi to 14.5 psi. The engineers also altered the software that controls the eight speed automatic transmission to add a transbrake function. In Drag mode, it allows the engine to build power while the car remains stationary until a flick of the paddle shifter unleashes the beast.
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- Credit: Dodge
Photo credit: Motor Trend
“Sometimes you need to ignore the data, disregard the focus groups, and build a car that can define itself,” says Dodge President Tim Kuniskis. “A lot of halos don’t have the greatest business cases.” The halo effect the Hellcat did not go unnoticed in the Dodge board room. While sales of the Hellcat were minimal, orders for the Scat Pack, a special appearance package comprised of stripes, stickers and decals, exploded. 17% of Dodge Challenger buyers now opt for the Scat Pack, an idea that harks back to the muscle car days of the 1960’s.
The Dodge Demon may be a production car, but its numbers will be limited. Only 3,300 will be built — 3,000 for the US market and 300 for Canada. It is definitely intended for serious racers. It can be ordered with The Crate, a box full of go fast goodies that fits in the trunk and includes skinny wheels and tires for the front end on track day. It also contains a special air filter, a tire pressure gauge, and a leather bound manual with tips on how to go drag racing and pages to record data from each run.
There is no doubt the Dodge Demon is an awesome car with brutal acceleration. Its 0-60 run in 2.1 seconds has been verified. But as Motor Trend points out, that feat was achieved at a drag strip, where years of racing have coated the track surface with sticky rubber. The Tesla Model S P100D record was achieved on a public road. The Model S also seats 5 in supreme comfort and is just as happy taking the family to Easter dinner as it is performing banzai runs to 60. The Models S is also a zero emissions vehicle. The Dodge Demon? Not so much.
Still, bragging rights are all about one thing — being quicker than the other guy. Once the Demon hits the streets, we can expect P100D drivers to challenge the new Challenger. Let the Dodge Demon versus Model S drag racing videos begin!
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event
Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.
Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.
While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.
Robotaxi now runs 6am to 10pm, 7 days/week
Unsupervised fleet is a lot bigger
Also, upgraded intelligence in vehicle distribution & routing means you wait less pic.twitter.com/UFZ4bqg2dZ
— Tesla Robotaxi (@robotaxi) August 26, 2026
Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.
Thank you so much @Tesla for inviting us to the Cybercab launch in Austin! 🤠 pic.twitter.com/F1rAR8zd5O
— TESLARATI (@Teslarati) August 22, 2026
Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.
Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.
Tesla Cybercab uses a unique strategy for picking up the right rider
Tesla ends in-house wrap service that always seemed like a short-term program
