News
Does Elon Musk hold the moral high ground in the commercial space race? Jeff Bezos might disagree.
In the minds of technology-aware people around the globe, Elon Musk holds unique positions in the world of commercial spaceflight:
- Launching and landing rockets.
- Launching and landing reused rockets.
- Launching and landing private rockets funded by the paying customers of a spaceflight company founded with totally private capital.
None of that is to be taken lightly, especially considering Musk’s stated goal of colonizing Mars (and beyond?). All of that combined with the fact that SpaceX’s closest competitors are either centered on rich tourists (Virgin Galactic, Blue Origin) or almost entirely government (contract) funded (Boeing, ULA), and Elon Musk looks to have a type of moral “high ground” over other industry players with a humanity-first approach.
That might not be an entirely fair assessment, though. It’s helpful to first have the full(er) history of commercial spaceflight on hand, and second to have the long-term goals of other players in mind in order to consider where SpaceX really fits in.
A SHORT HISTORY OF COMMERCIAL SPACEFLIGHT
The commercial space industry started shortly after the first satellite was launched in 1957 when the privately-owned Telstar I satellite was put into orbit using a commercially-sponsored rocket in 1962. Congress provided the regulatory framework for such missions shortly after, and hundreds of private satellites were launched in the years following. SpaceX’s earliest predecessor, Space Services, Inc. of America (SSIA), was the first to put a privately owned and operated rocket into space, albeit not into orbit.
- Fun Fact: SSIA is now a star-naming company which has previously contracted cargo space with SpaceX.
After the government provided a better regulatory environment for commercial spaceflight in 1984, SSIA also became the first private company to acquire and use a launch license. In case you’re curious, the rocket didn’t make it to space.
Who was the first private company to make it to orbit on a privately developed rocket, then? That honor would go to Orbital Sciences Corporation (now Orbital ATK, another SpaceX contractor) in 1990, although the rocket was air launched from an airplane. That achievement was followed up by Scaled Composites’ SpaceShipOne in 2004, another air launched vehicle, although it was a rocket-powered aircraft rather than just a rocket. It still holds the title as the first and only privately-funded manned craft to reach space. Virgin Galactic has taken over its successor, SpaceShipTwo, which is still under development with the primary goal of shuttling rich tourists on suborbital thrill rides.
- Fun Fact: United Launch Alliance (ULA), SpaceX’s only bidding competitor for Air Force contracts, was actually formed only to serve government rocket launch needs after legislation was passed requiring NASA to use private spaceflight companies for non-Space Shuttle essential missions. Boeing and Lockheed Martin, traditional government space and defense contractors, came together to form the ULA venture to serve this need, and the rest is mostly guaranteed-NASA-contract-friendly history. Boeing and Lockheed Martin are also the primary contractors developing NASA’s new Space Launch System and Orion crew capsule. For these reasons, I don’t really consider ULA to be a true part of the “new space race”.
SpaceX entered the history records in 2008 when Falcon 1 reached orbit as the first privately developed liquid fueled rocket. Their record list entries have grown ever since:
- 2010, the Dragon capsule was successfully launched into orbit and recovered, making it the first private capsule to do so.
- 2012, the Dragon capsule made a successful trip to the International Space Station (ISS) as the first private spacecraft to do so.
- 2015, Falcon 9 successfully landed after returning from orbit, the first orbital rocket to do so.
- 2017, a reused Falcon 9 core was successfully launched and landed after returning from orbit, making it the first privately owned rocket to do so.
Right before SpaceX’s 2015 landing, Amazon founder Jeff Bezos finally revealed what his secretive space company, Blue Origin, had been up to. Beating SpaceX’s landing by a month, Bezos revealed footage of Blue Origins’ tourist-industry rocket, New Shepard, successfully launching into space and landing itself. The differences between the two companies’ landing achievements are notable; however, Blue Origin still walked away with first prize.
Even so, in commercial spaceflight history, SpaceX’s reputation as an innovator driving the privatization of the space industry is well deserved. But does Elon Musk get to claim a moral “high ground” given SpaceX’s autonomous origins and humanity-centric goals?
JEFF BEZOS IS A DREAMER, TOO
Blue Origin might call that designation into question. How so, especially when Blue Origin’s rocket is a tourist attraction (with no restroom or regurgitation facilities I might add)?
Well, first of all, according to Bezos it doesn’t have to just be a tourist vehicle. In a recent talk given at the 33rd annual Space Symposium, Bezos suggested that the New Shepard could be used as the first stage of another multi-stage rocket rather than just the single stage for his “Astronaut Experience” tourist adventure. That could (potentially) put New Shepard in line with Falcon 9’s customer base.
Most importantly, though, New Shepard is just the beginning of Blue Origin’s long-term goals for space travel. The engine (BE-4) for their expandable heavy launch vehicle, New Glenn, is under development and will be a prime competitor with SpaceX’s Falcon Heavy once in operation.
Back to the “high ground” question, the founder of Amazon had dreams of being a space entrepreneur way before that concept truly existed, and Bezos went into computer science knowing he needed plenty of money to reach that goal. Musk didn’t consider space technology exclusively, but rather went in as a way to be part of pushing humanity’s development forward. Purity of intent? Points for both.
Bezos himself has acknowledged that there are similarities in the goals of both SpaceX and Blue Origin, citing the two companies’ pursuit of vertical landings and quick reusability as the primary ones. For a time, SpaceX was unique in the “new space” arena by not using space tourism as a funding mechanism, but now that they’ve announced their contract to take some very rich customers on a trip around the Moon, they’ve lost that designation. What’s more, Blue Origin has also announced their own Moon program, but it will be to assist with cargo needs for development of a permanent Moon base.
Plus one for Blue Origin.
Both SpaceX and Blue Origin were founded with private funds, and the funding for their developments to date come from a mix of both government and private sources. Technically, Blue Origin is almost entirely privately funded, but they received two rounds of funding from NASA as part of their Commercial Crew Development program that can’t be ignored. Also, their contract with ULA to develop the BE-4 engine (to be used on both Blue Origin’s New Glenn rocket series and ULA’s upcoming Vulcan rocket) makes the designation murky. ULA only launches rockets for government cargo, so whether the money Blue Origin receives from them is truly “private” is a matter of money-trail opinion. On a further note, Bezos has pledged to invest an annual billion dollars of his own funds into Blue Origin.
Plus one for Blue Origin, but plus two for SpaceX for already running a viable, profitable space launch company with plenty of private customers.
What about Mars? Well, Elon Musk has made it no secret that Mars is the primary goal of SpaceX’s technology achievements, and he really, really wants to settle humans there to save the species from potential future disaster. Bezos, on the other hand, has likened the purpose of going to Mars as “because it’s cool”. However, Bezos also wants to do all the “heavy lifting” in building the infrastructure necessary for space commercialization to take off. He used the existing Internet and shipping systems to build Amazon, so now he wants to build the Internet and shipping system equivalents in space with Blue Origin’s technology.
Plus one for both, and I think that means the two are even.
MORAL HIGH GROUND?
The answer to the question of moral standing is then, of course, entirely based on one’s opinion of the future of human spaceflight and the roles we should pursue outside of our home planet. Also as an honorable mention for consideration is one’s economic persuasion in the form of a “chicken or the egg” scenario.
Government has taken us to space and enabled a booming satellite communications market, but we haven’t even returned to the Moon since 1972. Would a privatized space industry have us on Mars already? We can further consider that NASA gave us memory foam, Tang, and underwater pens; however, would better, cheaper versions been developed on their own in the commercial sector as the need for such products for Earth-based activities developed independent of government projects?
Once again returning to the question of a greater-purpose-driven space program, does space tourism lead to trickle-down space exploration, i.e., eventual space travel for the average citizen? Or will it take an “infrastructure first” approach to really make that sort of space travel be a reality?
If a space company claims that its long-term goal is to benefit the future of human kind, the use of space tourism certainly looks to be economically justified as a funding mechanism. But does that then mean that the future of humanity in space is being bred on the “bread” (sorry) of the super-rich?
While it wouldn’t be the first time an industry grew in such a way, there exists a population of folks that prefer a little more “purity” in their spaceflight. Yours truly happens to be such a crab, but I also acknowledge that such sentiments come from growing up only knowing space as taught by a science-centric NASA. Space has always been cool because it gives us a broader perspective of our place in the universe. I never fantasized about opening the first deep space McDonald’s (or Rudy Tyler’s Burger Shack if you understand a bad Space Camp movie reference).
Elon Musk was a game changer in the commercial space world by pursuing rockets as a means of bettering humanity. That gave him a “one-up” over Jeff Bezos and Blue Origin for the purist crowd. Now that SpaceX has added millionaire Moon tourism to its manifest, however, and Blue Origin is moving along into non-tourist space developments to build infrastructure, the field is evening out. It’s also prudent to mention that there are many other rocket companies out there developing private vehicles that we’ll be hearing from eventually.
COMING UP
So what’s up next for SpaceX? The Hawthorne-based rocket company will be back to its regularly scheduled history-making programming this summer with the launch of Falcon Heavy, and later this year Crew Dragon is set to launch, making SpaceX one step closer to launching American astronauts on American soil.
First up, however, Falcon 9 will launch on April 30th, carrying NROL-76 into a secretive orbit from SpaceX’s refurbished Apollo pad, Launch Complex 39A at Kennedy Space Center in Florida. Not many other details are available about payload, though. It’s for the National Reconnaissance Office, so publicly available information is slim. We should see the first stage make a ground landing as consolation – fingers crossed the video doesn’t cut out!
We can also add this launch to the history books again for SpaceX. This is the first payload SpaceX will have ever launched for the U.S. Department of Defense, having beaten ULA for the contract after threatening to sue the Air Force for the right to bid. Watch out, traditional government launch contractors. SpaceX is moving in to your turf. When Blue Origin is ready to start the bidding war, it will be interesting to see how they work out that ULA relationship.
Stay tuned!
News
Tesla Semi lands the biggest electric truck deal in U.S. history
Tesla leads a record 2,500 truck order, but not every truck will be a Semi.
Tesla has landed the largest electric truck order in U.S. history. ZET SCALE, a new alliance of shippers and carriers, named Tesla its primary manufacturer on Tuesday for an initial order of 2,500 electric Class 8 trucks. The deal alone would nearly double the number of electric heavy trucks operating in the country.
According to the press release from Catalyst Mobility, the nonprofit formerly known as CALSTART, Kenworth, RIDE and Volvo were also selected as secondary manufacturers that carriers can pick if their operations call for it. No split between the four brands has been published, so the exact number of Semis in the order is not yet known.
Tesla was selected as the primary OEM for the largest electric Class 8 order in the US by ZET SCALE, a new shippers’ alliance
With 2,500 Semis on order, this will double the entire US electric Class 8 fleet
We’re serious about scale, and ZET SCALE is too!… pic.twitter.com/IiTAdzgken
— Tesla Semi (@tesla_semi) September 22, 2026
Tesla won the top slot through a competitive request for proposals. The alliance, which Catalyst Mobility runs with the Smart Freight Centre, scored bidders on price, range, charging capability and production capacity. Pooling freight demand from founding shippers, including Microsoft and PepsiCo, let every truck maker bid lower than it would for a single fleet. “The Tesla Semi is designed for lower cost per mile operations than diesel,” said Dan Priestley, director of the Tesla Semi program, as noted in the press release.
The financing is built to pull in carriers who have avoided electric trucks. ZET Financial is issuing the purchase order for all 2,500 units and will place them with fleets through a fair market value lease. The trucks will be deployed over the next few years across 10 freight hubs in Los Angeles, Stockton, Bakersfield, Seattle and Tacoma, Houston, Dallas, San Antonio, Chicago, Atlanta, and the Newark and New York area. ZET SCALE says the first order is only the opening round, with a longer term goal of 10,000 trucks or more.
Even if Tesla ends up with only a majority share, it would still be the biggest Semi deal to date. Einride’s 500 unit order in August was the previous record, and WattEV’s 370 truck order in May was the largest California deal at the time. Einride’s CEO has since said he expects all 500 trucks delivered by the end of 2027.
The announcement lands two days before Tesla formally inaugurates its Semi factory in Nevada on September 24. The 1.7 million square foot plant sits next to Gigafactory Nevada’s 4680 cell lines and is designed for 50,000 trucks a year.
News
Tesla integrates Grok Bot into its vehicles for the ultimate personal assistant
Tesla has expanded Grok from an in-car chatbot into a hands-free work assistant. On September 22, Tesla officially launched Grok Bot capability, confirming that drivers can now manage email, calendars, files, chats, and tasks by voice and then hand more ambitious errands to the AI-fueled productivity cheat code.
Grok itself is built by xAI. The new car features split into two layers: Connectors link Grok to outside accounts. Grok Bot, currently limited to SuperGrok Heavy subscribers, can complete multi-step tasks such as placing a usual coffee order, booking a reservation, or scheduling an appointment. It truly puts the driver in a nearly complete hands-free driving and productivity setting, with ironically the only task truly requiring your hands being to touch the “Start Self-Driving” button.
We were granted access to Grok Bot’s Tesla integration a few weeks back, and we’ve been able to do a handful of things with it. On a handful of occasions, we’ve used it to order food and have it ready for pickup slightly later into the evening; we’ve managed to pick up groceries after a day of errands with Grok Bot, and outside of the car, it’s helped with budgeting and even my fantasy football draft.
We’ve been using @Grok Bot in Tesla for a few weeks after gaining Early Access, which we thank the awesome engineers for
Grok Bot makes things much easier across your entire life. From the Tesla, I’ve used it to place pickup orders for my Fiancée and I, we’ve ordered groceries… https://t.co/ZJSLieG1s5
— TESLARATI (@Teslarati) September 22, 2026
Tesla shows another way to utilize it: in their demo, a driver says “Hey Grok,” asks the assistant to check an inbox, and hears that a message concerns a weekend reservation. Grok then scans the calendar, reports no conflicts, and confirms the Tahoe trip is clear. It can also add check-in details to a road-trip itinerary. The point is not novelty chat. It is keeping eyes on the road, or on Full Self-Driving, while the car handles the paperwork of a trip:
.@Grok in your Tesla can now do meaningful work for you
With Connectors, you can manage your inbox, clean up your calendar, or talk through existing files/chat/tasks – all hands-free pic.twitter.com/W1LuybQh0P
— Tesla (@Tesla) September 22, 2026
This Grok rollout is not a gadget add-on as much as it is Tesla’s thesis in software form: the car should stop being a machine you operate and start being a room you occupy.
Connectors and Grok Bot treat the cabin as an office that happens to move, and that has truly been Tesla’s intention for years now. The car has slowly become an extension of a home more than a vehicle. Inbox, calendar, groceries, takeout, and reservations become voice work, not dashboard chores that you need to do before you get in your car.
Responsibility shifts from the driver to the stack, and as many Tesla owners rely on FSD for travel, Grok Bot now handles the monotony of dinner reservations or appointments.
Elon Musk
X changed how everyone gets paid, and this lawsuit shows why
X sued a Bitcoin account network over fake payouts as its creator pay model shifts
Elon Musk’s X has taken a Bitcoin-focused engagement ring to court, and the case doubles as a receipt for how differently the platform pays creators today. The company filed suit in the High Court of England and Wales against Vivek Kumar Sen and Zamyang Sherpa, alleging the pair ran six accounts, including @Vivek4real_, @Bitcoin_Teddy and @TrendingBitcoin, as one coordinated operation to fake the kind of engagement that used to translate directly into money.
According to the filing, first reported by Gizmodo, the accounts posted near identical “BREAKING” crypto headlines seconds apart, in one case 11 seconds, then had three more handles like, reply to and repost the material to manufacture what X called “a false appearance of genuine, human communication and interaction.” X says the scheme pulled in at least £207,384, about $278,000, and pegs its own investigation and remediation costs at another £75,000. The accounts were suspended August 18. X general counsel James Burnham announced the case on X last weekend, writing that the company “will act forcefully to protect our platform and the earnings of genuine creators.” Musk’s own reaction, posted shortly after, was three words: “Don’t mess with 𝕏.”
Don’t mess with 𝕏 https://t.co/HSmd5hL6aQ
— Elon Musk (@elonmusk) September 21, 2026
The timing lines up with a a recent update to how X pays its creators. The program these accounts allegedly gamed, Creator Revenue Sharing, launched in mid 2023 and paid out based on how much a post got engaged with. Originality was never part of the formula, which is exactly how the platform ended up flooded with recycled clips, copy pasted “BREAKING” posts and replies engineered purely to farm reactions from paying subscribers.
X tried patching the model more than once, including an April cut to aggregator payouts and a March regional weighting change that Musk personally paused hours after it was announced. X retired Creator Revenue Sharing for good on September 7 and opened its replacement, Original Content Rewards, the next day.
Today, we’re launching Original Content Rewards.
The reality is that Revenue Sharing had reached a point where its incentives were misaligned. Creators should be focused on bringing net new content to the platform instead of maximizing payouts. We could have kept adding more… pic.twitter.com/VJIxqlPrjm
— Allegra Jacchia (@allegrajacchia) August 7, 2026
The new math is stricter. Payouts now come only from qualified impressions, meaning unique Home Timeline views from Premium subscribers where at least half the post is visible, and replies no longer count toward eligibility at all. Copied posts, reuploaded media and reposts without meaningful changes are explicitly excluded. Allegra Jacchia, senior product manager for Creators at SpaceXAI, which now runs X’s product and AI work following xAI’s acquisition of the platform, put it bluntly, saying the goal is to reward creators who bring original ideas and perspective, “not those who have become best at gaming the system.”
Read that way, the lawsuit isn’t really about six crypto accounts. It’s X putting a dollar figure on what the old incentive structure cost, then suing to collect it right as the new one goes live. For live updates on how the case and the new rewards program shake out, follow @Teslarati on X.

