Tesla’s Elon Musk and Hip-Hop Legend Kanye West are two industry leaders. Elon Musk is the CEO of Tesla, SpaceX, and the Boring Company, while Kanye has spent many years of his career as one of the best artists that the Hip-Hop/Rap genre has to offer. Both looked at as legends in their respective fields; the two men teamed up last week in a notorious picture that amassed hundreds of thousands of Retweets and Likes on Twitter.
Musk and West have a history as well. In December, Musk attended a party with Kanye and wife Kim Kardashian, accompanied by other rap superstars like Travis Scott and Quavo of “Migos.” Musk and Kanye, along with the other two artists, took pictures and celebrated the Holiday together.
The recent photograph, however, seemed to be a statement against the current Presidential Administration, as just a few days later, Kanye announced his intentions to run for the Office of President of the United States of America. The man who recorded some of rap’s most powerful songs would run as a representative of the “Birthday Party,” and the man who just led the first privatized company to put people into space would be the head of the West Administration’s Space Program.
You have my full support!
— Elon Musk (@elonmusk) July 5, 2020
West would continue a trend of U.S. Citizens electing celebrities with no “real” political experience into the White House. But, in all honesty, anything is worth a shot, right?
The partnership between Musk and West would be indicative of an administration comprised of two people who are Google’d more often than many people. West and Musk share a few similarities that have to deal with their fan bases. A cult-like following for both men follows their every move, justifying and supporting whatever the most recent choices of their respective idol are.
This is a preview from our weekly newsletter. Each week I go ‘Beyond the News’ and handcraft a special edition that includes my thoughts on the biggest stories, why it matters, and how it could impact the future.
A big thanks to our long-time supporters and new subscribers! Thank you.
As a fan of both individuals, I have called Elon Musk my favorite “businessperson” for several years, while Kanye has been my favorite “musical artist” since 2010. Both men, outspoken and passionate in their own rights, have attracted a type of attention that seems to be either love or hate, and there are very few people who are stuck in the middle.

Musk is a visionary. A man who sees a future past planet Earth and will do anything it takes to stop the destruction of the planet, along with the extinction of the human race. Developing sustainable transportation, backed up with a plan to escape the planet and head to Mars if things don’t go according to the Master Plan. Personally, I’ll never understand how someone can dislike the guy, but I have encountered people over the years who have refused to give Musk a chance to prove himself. Immediately writing him off, until they get an opportunity to ride in one of his cars, Musk is a man who speaks his mind, which is something of a dying breed. The CEO is one of the few examples of a “real” person that is left in this world, and to me, that is certainly respectable.
West is virtually no different, just more controversial. He has always been a man who has put his personal anecdotes into his music, lyrically. I remember when West confronted a paparazzi by taking his camera, which in turn became a lyric in the song “New Slaves,” where he described taking “recorders” from the paparazzo. The subjects of his music have been controversial, but they have described events in his life in a passionate way. After President Trump was elected, West showed up at the Trump Tower on Fifth Avenue in New York City to have a conversation. After dawning the red “Make America Great Again” hat, West made his support of the newly elected President clear.
“So go and grab the reporters
So I can smash their recorders”
-Kanye West, “New Slaves,” 2013
Since then, “Ye” has halted his support for the President. In an interview with Forbes, West stated that he was “taking the red hat off with this interview.” It may have been an indication that West was fed up with Trump’s response to any of the recent conflicts that have plagued our country. More than likely, however, it was a nod of seriousness that he would be running to take the Presidency from Trump.
The two men’s photograph together captured the essence of a stance against a man who has gone against what both men have stood for since the beginning of their journeys. Musk has aimed toward a sustainable future for transportation and energy. On the contrary, Trump has taken put both issues on hold in favor of coal and natural gas supply because of employment measures. However, Trump implemented tariffs of solar energy, which sent 62,000 jobs to other countries, something he promised not to do while campaigning for office.
Kanye, although vocally supportive of Trump for the past few years, has decided to officially retire his duties as a supporter of the President. However, he didn’t speak badly about Trump to Forbes, but did have quite a few things to say about Democratic candidate Joe Biden.
The essence of Kanye’s presidential campaign is backed by religious beliefs, which has been the main focus of the West family for a few years. Kanye has started a “Sunday Service,” which hosts a gospel Church service on most Sundays in the Los Angeles area. The events are aimed toward spreading love, equality, and the word of God, and his campaign seems to be no different.
Many of the questions based on his campaign techniques were answered with responses that would come from someone who is religious. But, nonetheless, West’s political campaign is young and untested, and he only has a few months to prepare before November.
Most recently, developments between Musk and West may have taken a turn. After West posted, and quickly deleted, an anti-abortion Tweet and claimed he was anti-vaccine, Musk claimed, “We may have more differences of opinion than I anticipated.”
The question is: Is West’s run toward the U.S. Presidency real? If he wins, will Musk be the Head of the Space Force? Can the two men find common ground on their differences if West wins the election?
Only time will tell.
Please consider Subscribing and joining me next week as I go ‘Beyond the News’
Elon Musk
Elon Musk says your Tesla will start to learn your individual preferences
Elon Musk said today on X that Teslas will start to learn your individual preferences. This is something that he seemed to hint toward earlier this month when he said parking was by far the biggest reason drivers intervene with Full Self-Driving.
Musk made the comment in response to notable Tesla influencer Whole Mars, who said that his vehicle will sometimes disobey the settings he has enabled for his car. He responded to the post, stating that “The car will start to remember your specific interventions and match each person’s individual preferences.”
The car will start to remember your specific interventions and match each person’s individual preferences
— Elon Musk (@elonmusk) July 18, 2026
This is something that could be perhaps one of the biggest ways Tesla could minimize or even work closer toward eliminating interventions altogether. While FSD does a lot of things really well, many people intervene a vast majority of the time not due to major or critical safety errors.
Instead, many take over because the car is doing something that they do not like as a preference; it might park in a parking spot that is not preferred by the driver, it might linger too long in the left lane on the highway (a personal favorite), or it could even take a route that the driver does not like.
These all lead to interventions, but they are not triggered by a major safety issue. Instead, it’s just preference.
READ OUR REVIEW OF TESLA’S LATEST FSD VERSION:
Tesla Full Self-Driving v14.3.5 Early Impressions: new features and early performance
If Teslas could start to learn the personal preferences of the person who owns them, interventions will truly begin to be less frequent. Some of this is already pretty evident, in my opinion. Teslas use a neural network to learn behaviors and accumulate data to improve performance.
For months now, we’ve tracked FSD’s performance at “Except Right Turn” stop signs, something that is very common in Pennsylvania, but many of our readers located in other parts of the U.S. have never heard of. FSD handles one Except Right Turn stop sign very well, one that I travel past frequently. Others that I do not navigate through as often do not have as confident a performance. It seems like the cars might already be doing this to an extent.
🚨 Tesla Full Self-Driving v14.3 proceeds through an Except Right Turn Stop Sign pic.twitter.com/YemRSlens7
— TESLARATI (@Teslarati) April 8, 2026
That example is also for something that is a street sign and not necessarily a driver preference; however, I still feel it is worth mentioning because it only handles that commonly passed Except Right Turn stop sign with true confidence. Others it still seems to struggle with.
This could be one of Tesla’s big moves toward full autonomy, and it could be a pathway to truly unsupervised driving. Every day, millions of cars on the road travel at a human driver’s personal preferences with no incident. Why can’t autonomous vehicles still cater to a passenger’s preferences while being autonomous? Tesla seems to have the idea that it would be possible.
News
Ron DeSantis calls out media bias in Tesla crash coverage
Florida Governor Ron DeSantis has sharply criticized legacy media outlets for what he describes as selective and biased reporting on vehicle accidents involving Tesla. In a recent X post, DeSantis questioned why headlines routinely spotlight the Tesla brand in crash stories, even when human error is the clear cause, while similar incidents with other automakers often receive generic treatment.
A prime example is the June 19, 2026, fatal crash in Katy, Texas. A Tesla Model 3 driven by Michael Butler struck a brick home at high speed, killing 76-year-old Martha Avila inside. Initial reports and headlines prominently featured “Tesla crash” and referenced the driver’s claim that an automated driving-assistance system was engaged.
Many outlets quickly speculated that Full Self-Driving or Autopilot were the cause of the crash, immediately blaming the suites for the accident shortly after it happened.
However, Tesla responded shortly after the accident with vehicle data that showed Butler manually overrode the system by pressing the accelerator to 100 percent, reaching 73 MPH in a residential area, more than double the speed limit. The accelerator remained floored after impact.
Tesla finally clarifies fatal Texas crash, confirms driver manually overrode acceleration
The National Transportation Safety Board (NTSB) later confirmed these findings, and Butler now faces manslaughter charges. His phone searches also included queries like “Tesla FSD too timid,” suggesting he may have intervened aggressively. Despite this, many headlines continued to center Tesla’s technology rather than the driver’s actions.
DeSantis highlighted a Washington Post headline, which was labeled, “Newly released photo shows wreckage of Tesla crash that killed grandmother.”
Do legacy media outlets typically use headlines involving the make of a car in a crash or is that only for Tesla?
It would be one thing if the self-driving malfunctioned but the crash was purely human-induced.
Seems like these outlets want to associate Tesla with crashes as… pic.twitter.com/EmfyeYiuv6
— Ron DeSantis (@RonDeSantis) July 17, 2026
The subheadline noted the driver overrode assistance and floored the accelerator, yet the brand name dominated the framing. He asked whether legacy outlets typically name the make of a car in routine crashes or reserve that treatment for Tesla to push a narrative.
This pattern appears widespread. Crashes involving Ford, Chevrolet, or Toyota vehicles frequently appear as “pickup truck slams into home” or “fatal car crash kills pedestrian” without brand specifics, especially absent new technology angles.
High-profile Ford F-150 or Chevy Silverado incidents tied to large sales volumes often escape brand-callout scrutiny. In contrast, Tesla stories consistently lead with the manufacturer, amplifying perceptions of risk despite data showing strong overall safety performance:
🚨 Why do Tesla Owners get so defensive over the narrative of crashes involving Teslas? https://t.co/aX7ogtjTCR pic.twitter.com/KO4QWaLOKl
— TESLARATI (@Teslarati) June 24, 2026
Tesla’s own 2025 Impact Report indicates vehicles using FSD logged 0.19 major incidents per million miles, roughly eight times fewer than the U.S. average. Models like the Model Y also rank among the safest in IIHS and NHTSA testing for occupant protection. Critics argue disproportionate coverage ignores these statistics and driver behavior factors, such as younger or more aggressive Tesla owners in some studies.
DeSantis frames this as part of a broader political agenda against innovative American companies like Tesla. By consistently naming Tesla while downplaying others, media outlets risk eroding public trust and shaping perceptions detached from the evidence of human error in most cases.
As autonomous technology evolves across the industry, consistent and factual reporting will be essential to separate real safety concerns from narrative-driven coverage.
News
Tesla enters two new markets on two different continents in one week
Tesla entered two new markets this week by advancing its presence in Latvia (Europe) and officially launching operations in Uruguay (South America), marking a rapid dual-continent expansion.
These moves underscore the company’s strategy to tap into emerging EV markets with supportive policies, renewable energy grids, and growing demand for sustainable transport.
Latvia: Strengthening the Baltic Footprint
In Latvia, Tesla has built on its earlier registration of Tesla Latvia SIA in late 2025 with recent steps toward full operations, including job postings for a service center and representation in Riga. This aligns with broader Baltic expansion following Lithuania’s model of pop-up stores and service centers.
Coming to Latvia https://t.co/XNkQQJ2O6a pic.twitter.com/yS9kpcNky1
— Tesla Europe, Middle East & Africa (@teslaeurope) July 17, 2026
EV penetration in Latvia stands at around 7 percent for BEVs in new passenger car registrations. 2025 data showed 1,602 BEVs out of about 22,500 total, or 7.1 percent, with combined plug-ins nearing 19 percent. Growth has been steady but below the European average, supported by government subsidies and infrastructure development. Tesla models like the Model 3 lead local EV registrations.
Vehicles for the Latvian market will likely be sourced from Gigafactory Berlin or Gigafactory Shanghai. Charging infrastructure is robust for the region as well, with over 400- 2,000 public points, with Tesla Superchargers in Riga, Jūrmala, and along Via Baltica routes offering up to 250 kW.
Uruguay: Third South American Country
Tesla teased its Uruguay arrival with “Estamos llegando,” or, “We are arriving,” on social media, followed by an official presentation scheduled for mid-July.
Hola Uruguay 🇺🇾
Nuestros Model 3 y Model Y están cada vez mas cerca! pic.twitter.com/FR41fsA7um
— Tesla Latinoamérica (@Tesla_LatAm) June 30, 2026
The company established Tesla Uruguay SAS, homologated Model 3 and Model Y (three versions each), and appointed local leadership. This makes Uruguay Tesla’s third official South American market after Chile and Colombia.
Uruguay boasts one of Latin America’s highest EV penetrations, with battery-electric vehicles exceeding 20 percent market share recently, driven by tax incentives, high fuel prices, and a nearly 95-100 percent renewable electricity grid. Hundreds of Teslas already operate via grey imports, but official sales bring warranties, service, and support.
Vehicles will be imported from Gigafactory Shanghai, enabling competitive pricing for Model 3 and Model Y. Charging plans include Supercharger development alongside existing infrastructure, leveraging the country’s green energy advantage for affordable operation.
Tesla Superchargers follow Model 3 and Model Y to South American country
Tesla’s Dual Continent Expansion
Tesla’s simultaneous push into Latvia and Uruguay demonstrates efficient scaling: prioritizing service and infrastructure first, then direct sales in high-potential niches. In Europe, it fills Baltic gaps; in Latin America, it counters Chinese dominance while leveraging renewables.
This dual move signals Tesla’s ambition to accelerate global EV adoption amid varying regional paces. By addressing local needs, like subsidies in Latvia or incentives and green grids in Uruguay, Tesla not only boosts volumes but advances its mission of sustainable energy.
For investors and consumers, it highlights resilience and opportunity in diverse markets, potentially paving the way for further growth in underserved regions. With strong fundamentals in both, these entries could yield long-term gains as EV transitions mature worldwide.