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Elon Musk is TIME Magazine’s 2021 Person of the Year

Credit: TIME/Twitter and Tesla Inc.

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Elon Musk has been dubbed by TIME Magazine as its 2021 Person of the Year. The award, which the magazine gives to an individual or group who most shaped the previous 12 months, for better or worse, has been ongoing for nearly a century. Musk, however, tends to lean on the former, as his influence, from saving American taxpayers billions through SpaceX and shifting the auto industry towards electric vehicles, has been relatively positive overall. 

Musk may be a controversy magnet — his personality and presence both in real life and online make it quite easy — but he does accomplish many things that critics previously thought impossible. As per TIME, 2021 was the year of “Elon Unbound,” from SpaceX winning an exclusive NASA contract to put US astronauts on the Moon for the first time since 1972, to an appearance at Saturday Night Live in May where he revealed he has Asperger’s Syndrome, to Tesla hitting a trillion-dollar market cap after weathering the chip crisis and delivering a record number of pure electric cars during a pandemic. 

Perhaps what truly makes Musk remarkable, however, was the fact that he is an innovator that still helps create tangible things. And these tangible things can truly make a difference, provided they succeed. The journey towards Musk’s endeavors’ goals is long and difficult of course, but their potentials are vast. 

“Musk is easily cast as a hubristic supervillain, lumped in with the tech bros and space playboys, for whom money is scorekeeping and rockets are the ultimate toy. But he’s different: he’s a manufacturing magnate—moving metal, not bytes. His rockets, built from scratch on an autodidact’s mold-breaking vision, have saved taxpayers billions, reinvigorated America’s space dreams, and are launching satellites to expand Internet access across the globe. 

“If Tesla delivers on its pledges, it has the potential to strike a major blow against global warming. The man from the future where technology makes all things possible is a throwback to our glorious industrial past, before America stagnated and stopped producing anything but rules, restrictions, limits, obstacles, and Facebook,” TIME noted

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Musk is imperfect. A look at his Twitter feed would immediately prove the point. But this is exactly the reason why he is compelling. Bold and brash and optimistic to a fault, Musk may very well indeed make tangible, long-lasting change in the world through the companies that he runs. And as per an interview with TIME for his Person of the Year feature, Musk noted that he actually welcomes competition, and he doesn’t mind being beaten provided that the competitor has a better product. 

Tesla, SpaceX, and his other companies would fight tooth and nail before such a thing happens, of course. But it does show that Musk knows that just as ever, the risk to his endeavors is still there. And for innovators like Musk, such challenges are what make things exciting. “If somebody makes better cars than we do, and they then sell more cars than we do, I think that’s totally fine,. Our intent with Tesla was always that we would serve as an example to the car industry and hope that they also make electric cars, so that we can accelerate the transition to sustainable technology,” Musk said. 

Read TIME’s feature on Elon Musk for his 2021 Person of the Year award here

Don’t hesitate to contact us with news tips. Just send a message to tips@teslarati.com to give us a heads up.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla takes first step in sunsetting Model S and X with drastic move

Tesla won’t be taking custom orders of the Model S or Model X in Europe any longer.

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Credit: @supergeek18 | X

Tesla has seemingly taken the first step in sunsetting two of its older vehicles, the Model S and Model X, by ending international orders.

The flagship sedan and SUV from Tesla are the two oldest cars in the company’s lineup. They account for a very small portion of overall sales, and several years ago, CEO Elon Musk admitted that Tesla only continues to build and sell them due to “sentimental reasons.”

Earlier this year, there were calls for Tesla to end the production of the two cars, but Lars Moravy said that the Model S and Model X were due to get some love later in 2025. That happened, but the changes were extremely minor.

Tesla launches new Model S and Model X, and the changes are slim

Some took this as an indication that Tesla has kind of moved on from the Model S and Model X. A handful of people seemed to think Tesla would overhaul the vehicles substantially, but the changes were extremely minor and included only a few real adjustments.

In Europe, customers are unable to even put a new order in on a Model S or Model X.

We noticed earlier today that Tesla pressing the ‘Order’ button on either of the flagship vehicles takes you to local inventory, and not the Design Studio where you’d configure your custom build:

Tesla simply does not make enough Model S or Model X units to justify the expensive logistics process of shipping custom orders overseas. It almost seems as if they’re that they will essentially build a bunch of random configurations, send them overseas every few months, and let them sell before replenishing inventory.

Inversely, it could also mean Tesla is truly gearing up to sunset the vehicle altogether. It seems unlikely that the company will fade them out altogether in the next couple of years, but it could absolutely think about ending international orders because volume is so low.

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Energy

Tesla inks multi-billion-dollar deal with LG Energy Solution to avoid tariff pressure

Tesla has reportedly secured a sizable partnership with LGES for LFP cells, and there’s an extra positive out of it.

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Credit: Tesla

Tesla has reportedly inked a multi-billion-dollar deal with LG Energy Solution in an effort to avoid tariff pressure and domesticate more of its supply chain.

Reuters is reporting that Tesla and LGES, a South Korean battery supplier of the automaker, signed a $4.3 billion deal for energy storage system batteries. The cells are going to be manufactured by LGES at its U.S. factory located in Michigan, the report indicates. The batteries will be the lithium iron phosphate, or LFP, chemistry.

Tesla delivers 384,000 vehicles in Q2 2025, deploys 9.6 GWh in energy storage

It is a move Tesla is making to avoid buying cells and parts from overseas as the Trump White House continues to use tariffs to prioritize domestic manufacturing.

LGES announced earlier today that it had signed a $4.3 billion contract to supply LFP cells over three years to a company, but it did not identify the customer, nor did the company state whether the batteries would be used in automotive or energy storage applications.

The deal is advantageous for both companies. Tesla is going to alleviate its reliance on battery cells that are built out of the country, so it’s going to be able to take some financial pressure off itself.

For LGES, the company has reported that it has experienced slowed demand for its cells in terms of automotive applications. It planned to offset this demand lag with more projects involving the cells in energy storage projects. This has been helped by the need for these systems at data centers used for AI.

During the Q1 Earnings Call, Tesla CFO Vaibhav Taneja confirmed that the company’s energy division had been impacted by the need to source cells from China-based suppliers. He went on to say that the company would work on “securing additional supply chain from non-China-based suppliers.”

It seems as if Tesla has managed to secure some of this needed domestic supply chain.

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Lifestyle

Tesla brings perhaps the coolest interior feature to cars in latest update

Tesla adds on to the “fun” aspect of its vehicles.

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Credit: Tesla

Tesla has brought perhaps the coolest interior feature to its cars in a new update that is rolling out to vehicles now.

The feature will require a newer vehicle that has interior ambient lighting, which is present on the new Model S, Model X, Model 3 “Highland,” and Model Y “Juniper.” The Cybertruck also has ambient lighting strips throughout.

Tesla Model Y’s ambient lighting design changes revealed in leaked video

With the Version 2025.26+ Software Update, Tesla is rolling out a new “Sync Accent Lights w/ Music” feature, which is available on the Tesla Toybox:

To enable the feature, you’ll access the Toybox, choose “Light Sync,” and then choose “Sync Accent Lights w/ Music.”

Although it does not improve the performance of the vehicle, it is yet another example of Tesla making one of the coolest cars out there. This is truly a cool add-on that can be used to impress your friends and family.

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