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Firefly launches world’s largest carbon fiber rocket into orbit on second try
Firefly Aerospace’s Alpha rocket has successfully reached orbit on its second try, cementing the company as the victor of a mostly unintentional race between three American NewSpace startups.
After weeks of delays and three aborted launch attempts on September 11th, 12th, and 30th, the second carbon-fiber Alpha rocket lifted off from its Vandenberg Space Force Base (VSFB) SLC-2W launch pad at 12:01 am PDT (07:01 UTC) on October 1st. According to Firefly, the resulting mission was a “100%…success”, indicating that it achieved all of the company’s objectives – an outcome far from guaranteed on the second flight of any orbital rocket.
In a familiar display, Alpha’s suborbital booster lifted the upper stage, fairing, and payload most of the way out of the Earth’s atmosphere within a few minutes. After a mechanical system pushed the two stages apart, the upper stage successfully ignited its lone Lightning engine, ejected the two-piece fairing (nose cone) protecting its payloads, and continued uphill for another five minutes before reaching a stable parking orbit around 250 kilometers (~160 mi) above Earth’s surface.
After successfully reaching orbit, Alpha’s upper stage even made it through a more than 90-minute coast phase and reignited for a brief second burn. Finally, Alpha managed to deploy all seven of the satellites it lifted off with. As a test flight, there was no guarantee that those payloads would end up anywhere other than the Pacific Ocean, so the successful deployment was likely a very pleasant surprise for all satellite operators involved in the mission.
Nicknamed “Into The Black” by Firefly, it was the company’s second Alpha flight and followed an unsuccessful attempt on September 3rd, 2021. During the rocket’s first launch, a loose cable caused one of its booster’s four main Reaver engines to fail almost immediately after liftoff, dooming the attempt. However, the rest of the booster fought for more than two minutes to keep the mission on track before a termination system destroyed the rocket, demonstrating otherwise excellent performance and gathering invaluable data and experience.
Firefly wasted no time putting that experience to good use. Compared to the first vehicle, the booster and upper stage for Alpha’s second flight sailed through preflight testing and completed their respective proof tests (a combined wet dress rehearsal and static fire) on their first tries. That smooth processing bodes well for the timing of Firefly’s third Alpha launch, although the company’s official accounts have strangely been almost silent after Flight 2’s success.
Soon after launch, third-party data showed that Alpha deployed its seven payloads into a 210 x 270 kilometer (130 x 170 mi) orbit. Firefly’s official launch page had stated that the target orbit was 300 kilometers (~185 mi) and called the second ignition of the upper stage a “circularization burn.” Given that the final orbit is far from circular and has an apogee a full 10% below that stated target, it wasn’t clear the rocket had performed exactly as expected. The orbit’s very low perigee means that the customer satellites Alpha deployed could reenter Earth’s atmosphere and burn up after a matter of weeks in space, rather than months or years.
But according to Bill Weber, who became CEO of Firefly less than a month before the launch, Alpha “deployed [Firefly’s] customer payloads at exactly the spot [the company] intended,” strongly implying that the strange final orbit was intentional.
Additionally, official footage Firefly released after the launch suggests that Alpha’s upper stage Lightning engine nozzle narrowly missed the booster’s interstage during stage separation. Had the drifting booster hit that nozzle, it would have likely caused the upper stage to begin tumbling and potentially ended the mission well before orbit. Thankfully, it didn’t, and it should be relatively easy to fix whatever caused the Alpha booster to begin slipping sideways so quickly after separation.
Alpha is the largest all-carbon-fiber rocket ever built. It stands 29.5 meters (~95 ft) tall, 1.8 meters (6 ft) wide, weighs 54 tons (~120,000 lb) fully fueled, and can produce up 81 tons of thrust (~180,000 lbf). Alpha can launch up to 1.17 tons ~(2600 lb) of useful cargo to low Earth orbit (LEO), making it the first successful entrant in a new and rapidly growing field of privately-developed rockets designed to launch 1-2 tons to orbit.
Coincidentally, Firefly found itself neck and neck with two other prospective US providers, Relativity Space and ABL Space. For several months, all three companies were aiming to successfully launch their one-ton-class rockets to orbit sometime in the late summer or early fall. But despite delays, Firefly – already more than a year ahead after its first launch attempt in 2021 – still beat Relativity and ABL Space to flight and did so successfully, securing itself a small but significant milestone in the history of private spaceflight.
The timeline for Relativity’s first 3D-printed Terran-1 rocket launch is no longer clear after a hurricane disrupted its preflight test campaign. ABL Space, meanwhile, has been forced to sit with its first RS1 rocket ready to launch for weeks while waiting on the FAA to complete paperwork and grant it a launch license. Had the FAA moved faster, it’s entirely possible that ABL Space could have launched before Firefly’s Alpha Flight 2, although the odds of success are much lower for RS1 during its debut. Pending that regulatory approval, ABL Space intends to launch RS1 out of Kodiak, Alaska as early as mid-October.
Firefly has yet to offer a substantial statement after the successful launch, which means that the company has provided no information about its next steps or next launch. Per prior statements, the company is working to upgrade its Texas factory to enable up to six Alpha launches in 2023.
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Tesla seeks engineer to make its iOS Robotaxi app feel “magical”
It appears that Tesla is hard at work in ensuring that users of its Robotaxi service are provided with the best user experience possible.
Tesla is hiring an iOS Engineer for its Robotaxi app team, with the job posting emphasizing the creation of polished experiences that make the service not just functional, but “magical.”
Needless to say, it appears that Tesla is hard at work in ensuring that users of its Robotaxi service are provided with the best user experience possible.
Robotaxi App features
As observed by Tesla community members, Tesla has gone live with a job listing for an iOS Engineer for its Robotaxi App. The job listing mentions the development of a “core mobile experience that enables customers to summon, track, and interact with a driverless vehicle. From requesting a ride to enabling frictionless entry, from trip planning to real-time vehicle status and media control.”
Interestingly enough, the job listing also mentioned the creation of polished experiences that make the Robotaxi more than just functional. “You will take full ownership of features—from architecture design to robust implementation—delivering delightful and polished experiences that make Robotaxi not just functional, but magical,” Tesla noted in its job listing.
Apple’s “magical” marketing
Tesla’s use of the word “magical” when referring to the Robotaxi app mirrors the marketing used by Apple for some of its key products. Apple typically uses the word when referring to products or solutions that transform complex technology into something that feels effortless, simple, and natural to daily life. Products such as the AirPods’ seamless pairing with the iPhone and FaceID’s complex yet simple-to-use security system have received Apple’s “magical” branding.
With this in mind, Tesla seems intent on developing a Robotaxi app that is sophisticated, but still very easy to use. Tesla already has extensive experience in this area, with the Tesla App consistently being hailed by users as one of the best in its segment. If Tesla succeeds in making the Robotaxi app worthy of its “magical” branding, then it wouldn’t be a surprise if the service sees rapid adoption even among mainstream consumers.
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Tesla is coming to Estonia and Latvia in latest European expansion: report
Tesla seems to be accelerating its regional expansion following its recent launch in Lithuania.
Recent reports have indicated that Tesla has taken a step toward entering the Baltic states by registering new subsidiaries in Latvia and Estonia.
Filings suggest that Tesla is accelerating its regional expansion following its recent launch in Lithuania, with service centers likely coming before full sales operations.
Official entities in Latvia and Estonia
Tesla has established two new legal entities, Tesla Latvia SIA and Tesla Estonia OÜ, both owned by Tesla International B.V., as noted in an EV Wire report. Corporate records show the Estonian entity was formed on December 16, 2025, while the Latvian subsidiary was registered earlier, on November 7.
Both entities list senior Tesla executives on their boards, including regional and finance leadership responsible for new market expansion across Europe. Importantly, the entities are registered under “repair and maintenance of motor vehicles,” rather than strictly vehicle sales. This suggests that Tesla service centers will likely be launched in both countries.
The move mirrors Tesla’s recent Baltic rollout strategy. When Tesla entered Lithuania, it first established a local entity, followed by a pop-up store within weeks and a permanent service center a few months later. It would then not be surprising if Tesla follows a similar strategy in Estonia and Latvia, and service and retail operations arrive in the first half of 2026.
Tesla’s European push
Tesla saw a drop in sales in Europe in 2025, though the company is currently attempting to push more sales in the region by introducing its most affordable vehicles yet, the Model 3 Standard and the Model Y Standard. Both vehicles effectively lower the price of entry into the Tesla ecosystem, which may make them attractive to consumers.
Tesla is also hard at work in its efforts to get FSD approved for the region. In the fourth quarter of 2025, Tesla rolled out an FSD ride-along program in several European countries, allowing consumers to experience the capabilities of FSD firsthand. In early December, reports emerged indicating that the FSD ride-along program would be extended in several European territories until the end of March 2026.
Elon Musk
Elon Musk’s X will start using a Tesla-like software update strategy
The initiative seems designed to accelerate updates to the social media platform, while maintaining maximum transparency.
Elon Musk’s social media platform X will adopt a Tesla-esque approach to software updates for its algorithm.
The initiative seems designed to accelerate updates to the social media platform, while maintaining maximum transparency.
X’s updates to its updates
As per Musk in a post on X, the social media company will be making a new algorithm to determine what organic and advertising posts are recommended to users. These updates would then be repeated every four weeks.
“We will make the new 𝕏 algorithm, including all code used to determine what organic and advertising posts are recommended to users, open source in 7 days. This will be repeated every 4 weeks, with comprehensive developer notes, to help you understand what changed,” Musk wrote in his post.
The initiative somewhat mirrors Tesla’s over-the-air update model, where vehicle software is regularly refined and pushed to users with detailed release notes. This should allow users to better understand the details of X’s every update and foster a healthy feedback loop for the social media platform.
xAI and X
X, formerly Twitter, has been acquired by Elon Musk’s artificial intelligence startup, xAI last year. Since then, xAI has seen a rapid rise in valuation. Following the company’s the company’s upsized $20 billion Series E funding round, estimates now suggest that xAI is worth tens about $230 to $235 billion. That’s several times larger than Tesla when Elon Musk received his controversial 2018 CEO Performance Award.
As per xAI, the Series E funding round attracted a diverse group of investors, including Valor Equity Partners, Stepstone Group, Fidelity Management & Research Company, Qatar Investment Authority, MGX, and Baron Capital Group, among others. Strategic partners NVIDIA and Cisco Investments also continued support for building the world’s largest GPU clusters.
Tesla seeks engineer to make its iOS Robotaxi app feel “magical”
Tesla is coming to Estonia and Latvia in latest European expansion: report
