Connect with us

News

Ford’s Mustang Mach E is a valuable Tesla Model Y ally in the crossover segment

(Credit: Ford Motor Company and Tesla Inc.)

Published

7 years ago

on

With Ford’s release of the Mustang Mach E all-electric crossover, it seems like Tesla is not alone anymore in its efforts at transitioning the mainstream auto market towards sustainability. The Mach E’s combination of price, performance, and range, not only makes it a legitimate and honest effort on Ford’s part, but it also makes the EV a serious threat to mainstream crossover SUVs. 

The Ford Mustang Mach E is an all-electric vehicle that will place it in the same segment as the upcoming Tesla Model Y. The two vehicles are priced in pretty much the same ballpark, with the Mach E’s standard range RWD version starting at around $43,900 in comparison to the Standard Range RWD Model Y’s $39,000. That’s a $4,900 difference, but Ford still has the full $7,500 tax credit, which makes the Mach E actually less expensive than the Model Y. 

Looking at the price and performance figures of the Mustang Mach E, it is evident that the vehicle is meant to be competitive. The entry-level “Select” variant, for one, will be offered at both RWD and AWD versions, and both will be equipped with a 75.7kWh “standard range” battery pack. The RWD variant will have a range of 230 miles and a 0-60 mph time of about 6-7 seconds, while the AWD version will have a range of 210 miles and be about a second quicker from 0-60. The Mach E Select variants will be shipping in Spring 2021. 

https://twitter.com/Ford/status/1196257548896071680?s=20

Following the Select variants is the “Premium” trim, which starts at $50,600 and ships late 2020, just a few months later than the Model Y’s estimated Summer 2020 release. Premium Mach Es can be equipped with either a standard range pack or an extended range battery, and RWD or AWD. With this, a Premium Mach E could have a range anywhere between 210 miles per charge for the standard range AWD trim, all the way to 300 miles per charge for the extended range with RWD. AWD versions of the Mach E Premium trim can hit 60 mph in the over 5 seconds, while the RWD versions will hit highway speeds in the mid-6s. 

While this may seem like a lot of options already, there is still more. The “California Route 1” Mustang Mach E will be arriving in early 2021 for $52,400. This configuration is designed for long travel. As such, it is equipped with an extended range battery pack and 300 miles of range. A “First Edition” Mach E will also be offered in late 2020 with AWD and an extended range battery pack, which gives the vehicle 270 miles of range per charge. Finally, there’s the range-topping Mach E GT, which starts at $60,500, feature AWD, bigger motors, 235 miles of range, and a 0-60 mph time in the mid-3s. 

While comparisons to the Model Y will be unavoidable, it should be noted that the Ford Mustang Mach E is every bit more of a traditional crossover rival than it is a competitor for Tesla’s seven-seater. Both vehicles are aimed at the crossover SUV segment, after all, and that is a market that is so vast right now, it is practically impossible for a single automaker to dominate on its own. There is no question that the Model Y will sell in larger numbers than any of Tesla’s other cars — Elon Musk has said as much. But there is also no question that the Mach E, provided that Ford dealers do not nip the market’s enthusiasm in the bud, will be a huge success as well. 

Advertisement
-

This is something that Tesla CEO Elon Musk highlighted in a tweet following Ford’s reveal of the Mach E. While the American automaker was mum about Tesla’s contribution to electric vehicle design and innovation, Musk nevertheless credited the carmaker for its efforts at bringing about sustainable transportation. Ford, at least in its response to Musk, seemed eager to be on board the EV transition.

And this is really the crux of the matter. The Mach E, at least specs-wise, is a serious electric car that is designed for serious users. Its Mustang name may be debated for years to come, but there is little doubt that Ford put a lot of effort into its all-electric crossover, and the results of these are far beyond that of any other legacy automaker so far. It could even be said that with the Mach E in the picture, more expensive, similar-sized all-electric EVs from other veteran automakers such as the Jaguar I-PACE are in for some tough competition. Companies with all-electric cars that are under-utilized and under-promoted like GM and its Chevy Bolt are also at risk of being considered as the final compliance cars of a bygone era.

Ford has played its hand, and it did so with a strong statement in support of all-electric vehicles. With the Mach E, Tesla is no longer alone in the electric assault on the crossover segment. The question now is, will other automakers follow suit with similarly priced and specced vehicles? The next few years will definitely be very interesting.

More information about the Ford Mustang Mach E could be accessed here.

https://www.youtube.com/watch?v=o0F9Uktpgtk
Related Topics:

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

Advertisement
Comments

News

Tesla Semi lands the biggest electric truck deal in U.S. history

Tesla leads a record 2,500 truck order, but not every truck will be a Semi.

Published

3 hours ago

on

September 22, 2026

By

Tesla has landed the largest electric truck order in U.S. history. ZET SCALE, a new alliance of shippers and carriers, named Tesla its primary manufacturer on Tuesday for an initial order of 2,500 electric Class 8 trucks. The deal alone would nearly double the number of electric heavy trucks operating in the country.

According to the press release from Catalyst Mobility, the nonprofit formerly known as CALSTART, Kenworth, RIDE and Volvo were also selected as secondary manufacturers that carriers can pick if their operations call for it. No split between the four brands has been published, so the exact number of Semis in the order is not yet known.

Tesla won the top slot through a competitive request for proposals. The alliance, which Catalyst Mobility runs with the Smart Freight Centre, scored bidders on price, range, charging capability and production capacity. Pooling freight demand from founding shippers, including Microsoft and PepsiCo, let every truck maker bid lower than it would for a single fleet. “The Tesla Semi is designed for lower cost per mile operations than diesel,” said Dan Priestley, director of the Tesla Semi program, as noted in the press release.

The financing is built to pull in carriers who have avoided electric trucks. ZET Financial is issuing the purchase order for all 2,500 units and will place them with fleets through a fair market value lease. The trucks will be deployed over the next few years across 10 freight hubs in Los Angeles, Stockton, Bakersfield, Seattle and Tacoma, Houston, Dallas, San Antonio, Chicago, Atlanta, and the Newark and New York area. ZET SCALE says the first order is only the opening round, with a longer term goal of 10,000 trucks or more.

Even if Tesla ends up with only a majority share, it would still be the biggest Semi deal to date. Einride’s 500 unit order in August was the previous record, and WattEV’s 370 truck order in May was the largest California deal at the time. Einride’s CEO has since said he expects all 500 trucks delivered by the end of 2027.

The announcement lands two days before Tesla formally inaugurates its Semi factory in Nevada on September 24. The 1.7 million square foot plant sits next to Gigafactory Nevada’s 4680 cell lines and is designed for 50,000 trucks a year.

Continue Reading

News

Tesla integrates Grok Bot into its vehicles for the ultimate personal assistant

Published

13 hours ago

on

September 22, 2026

By

Credit: Grok

Tesla has expanded Grok from an in-car chatbot into a hands-free work assistant. On September 22, Tesla officially launched Grok Bot capability, confirming that drivers can now manage email, calendars, files, chats, and tasks by voice and then hand more ambitious errands to the AI-fueled productivity cheat code.

Grok itself is built by xAI. The new car features split into two layers: Connectors link Grok to outside accounts. Grok Bot, currently limited to SuperGrok Heavy subscribers, can complete multi-step tasks such as placing a usual coffee order, booking a reservation, or scheduling an appointment. It truly puts the driver in a nearly complete hands-free driving and productivity setting, with ironically the only task truly requiring your hands being to touch the “Start Self-Driving” button.

We were granted access to Grok Bot’s Tesla integration a few weeks back, and we’ve been able to do a handful of things with it. On a handful of occasions, we’ve used it to order food and have it ready for pickup slightly later into the evening; we’ve managed to pick up groceries after a day of errands with Grok Bot, and outside of the car, it’s helped with budgeting and even my fantasy football draft.

Tesla shows another way to utilize it: in their demo, a driver says “Hey Grok,” asks the assistant to check an inbox, and hears that a message concerns a weekend reservation. Grok then scans the calendar, reports no conflicts, and confirms the Tahoe trip is clear. It can also add check-in details to a road-trip itinerary. The point is not novelty chat. It is keeping eyes on the road, or on Full Self-Driving, while the car handles the paperwork of a trip:

This Grok rollout is not a gadget add-on as much as it is Tesla’s thesis in software form: the car should stop being a machine you operate and start being a room you occupy.

Connectors and Grok Bot treat the cabin as an office that happens to move, and that has truly been Tesla’s intention for years now. The car has slowly become an extension of a home more than a vehicle. Inbox, calendar, groceries, takeout, and reservations become voice work, not dashboard chores that you need to do before you get in your car.

Responsibility shifts from the driver to the stack, and as many Tesla owners rely on FSD for travel, Grok Bot now handles the monotony of dinner reservations or appointments.

Continue Reading

Elon Musk

X changed how everyone gets paid, and this lawsuit shows why

X sued a Bitcoin account network over fake payouts as its creator pay model shifts

Published

13 hours ago

on

September 22, 2026

By

Elon Musk’s X has taken a Bitcoin-focused engagement ring to court, and the case doubles as a receipt for how differently the platform pays creators today. The company filed suit in the High Court of England and Wales against Vivek Kumar Sen and Zamyang Sherpa, alleging the pair ran six accounts, including @Vivek4real_, @Bitcoin_Teddy and @TrendingBitcoin, as one coordinated operation to fake the kind of engagement that used to translate directly into money.

According to the filing, first reported by Gizmodo, the accounts posted near identical “BREAKING” crypto headlines seconds apart, in one case 11 seconds, then had three more handles like, reply to and repost the material to manufacture what X called “a false appearance of genuine, human communication and interaction.” X says the scheme pulled in at least £207,384, about $278,000, and pegs its own investigation and remediation costs at another £75,000. The accounts were suspended August 18. X general counsel James Burnham announced the case on X last weekend, writing that the company “will act forcefully to protect our platform and the earnings of genuine creators.” Musk’s own reaction, posted shortly after, was three words: “Don’t mess with 𝕏.”

The timing lines up with a a recent update to how X pays its creators. The program these accounts allegedly gamed, Creator Revenue Sharing, launched in mid 2023 and paid out based on how much a post got engaged with. Originality was never part of the formula, which is exactly how the platform ended up flooded with recycled clips, copy pasted “BREAKING” posts and replies engineered purely to farm reactions from paying subscribers.

X tried patching the model more than once, including an April cut to aggregator payouts and a March regional weighting change that Musk personally paused hours after it was announced. X retired Creator Revenue Sharing for good on September 7 and opened its replacement, Original Content Rewards, the next day.

The new math is stricter. Payouts now come only from qualified impressions, meaning unique Home Timeline views from Premium subscribers where at least half the post is visible, and replies no longer count toward eligibility at all. Copied posts, reuploaded media and reposts without meaningful changes are explicitly excluded. Allegra Jacchia, senior product manager for Creators at SpaceXAI, which now runs X’s product and AI work following xAI’s acquisition of the platform, put it bluntly, saying the goal is to reward creators who bring original ideas and perspective, “not those who have become best at gaming the system.”

Read that way, the lawsuit isn’t really about six crypto accounts. It’s X putting a dollar figure on what the old incentive structure cost, then suing to collect it right as the new one goes live. For live updates on how the case and the new rewards program shake out, follow @Teslarati on X.

Continue Reading