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Ford’s Mustang Mach E is a valuable Tesla Model Y ally in the crossover segment

(Credit: Ford Motor Company and Tesla Inc.)

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With Ford’s release of the Mustang Mach E all-electric crossover, it seems like Tesla is not alone anymore in its efforts at transitioning the mainstream auto market towards sustainability. The Mach E’s combination of price, performance, and range, not only makes it a legitimate and honest effort on Ford’s part, but it also makes the EV a serious threat to mainstream crossover SUVs. 

The Ford Mustang Mach E is an all-electric vehicle that will place it in the same segment as the upcoming Tesla Model Y. The two vehicles are priced in pretty much the same ballpark, with the Mach E’s standard range RWD version starting at around $43,900 in comparison to the Standard Range RWD Model Y’s $39,000. That’s a $4,900 difference, but Ford still has the full $7,500 tax credit, which makes the Mach E actually less expensive than the Model Y. 

Looking at the price and performance figures of the Mustang Mach E, it is evident that the vehicle is meant to be competitive. The entry-level “Select” variant, for one, will be offered at both RWD and AWD versions, and both will be equipped with a 75.7kWh “standard range” battery pack. The RWD variant will have a range of 230 miles and a 0-60 mph time of about 6-7 seconds, while the AWD version will have a range of 210 miles and be about a second quicker from 0-60. The Mach E Select variants will be shipping in Spring 2021. 

https://twitter.com/Ford/status/1196257548896071680?s=20

Following the Select variants is the “Premium” trim, which starts at $50,600 and ships late 2020, just a few months later than the Model Y’s estimated Summer 2020 release. Premium Mach Es can be equipped with either a standard range pack or an extended range battery, and RWD or AWD. With this, a Premium Mach E could have a range anywhere between 210 miles per charge for the standard range AWD trim, all the way to 300 miles per charge for the extended range with RWD. AWD versions of the Mach E Premium trim can hit 60 mph in the over 5 seconds, while the RWD versions will hit highway speeds in the mid-6s. 

While this may seem like a lot of options already, there is still more. The “California Route 1” Mustang Mach E will be arriving in early 2021 for $52,400. This configuration is designed for long travel. As such, it is equipped with an extended range battery pack and 300 miles of range. A “First Edition” Mach E will also be offered in late 2020 with AWD and an extended range battery pack, which gives the vehicle 270 miles of range per charge. Finally, there’s the range-topping Mach E GT, which starts at $60,500, feature AWD, bigger motors, 235 miles of range, and a 0-60 mph time in the mid-3s. 

While comparisons to the Model Y will be unavoidable, it should be noted that the Ford Mustang Mach E is every bit more of a traditional crossover rival than it is a competitor for Tesla’s seven-seater. Both vehicles are aimed at the crossover SUV segment, after all, and that is a market that is so vast right now, it is practically impossible for a single automaker to dominate on its own. There is no question that the Model Y will sell in larger numbers than any of Tesla’s other cars — Elon Musk has said as much. But there is also no question that the Mach E, provided that Ford dealers do not nip the market’s enthusiasm in the bud, will be a huge success as well. 

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This is something that Tesla CEO Elon Musk highlighted in a tweet following Ford’s reveal of the Mach E. While the American automaker was mum about Tesla’s contribution to electric vehicle design and innovation, Musk nevertheless credited the carmaker for its efforts at bringing about sustainable transportation. Ford, at least in its response to Musk, seemed eager to be on board the EV transition.

And this is really the crux of the matter. The Mach E, at least specs-wise, is a serious electric car that is designed for serious users. Its Mustang name may be debated for years to come, but there is little doubt that Ford put a lot of effort into its all-electric crossover, and the results of these are far beyond that of any other legacy automaker so far. It could even be said that with the Mach E in the picture, more expensive, similar-sized all-electric EVs from other veteran automakers such as the Jaguar I-PACE are in for some tough competition. Companies with all-electric cars that are under-utilized and under-promoted like GM and its Chevy Bolt are also at risk of being considered as the final compliance cars of a bygone era.

Ford has played its hand, and it did so with a strong statement in support of all-electric vehicles. With the Mach E, Tesla is no longer alone in the electric assault on the crossover segment. The question now is, will other automakers follow suit with similarly priced and specced vehicles? The next few years will definitely be very interesting.

More information about the Ford Mustang Mach E could be accessed here.

https://www.youtube.com/watch?v=o0F9Uktpgtk

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Cybertruck

Tesla upfitter offers to keep Cybertruck alive

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Credit: Unplugged Performance

A Tesla upfitter has offered to take over Cybertruck lines from the company in a last-ditch effort to save the all-electric pickup from being completely canceled in the middle of 2027.

Unplugged Performance, the Hawthorne, California-based Tesla aftermarket specialist, has publicly offered to take over Cybertruck production from Tesla, funding the effort “through a consortium of investors.”

The proposal comes as Tesla prioritizes its Cybercab Robotaxi program and prepares to wind down Cybertruck assembly at Gigafactory Texas around mid-2027.

Founded in 2013 by Ben Schaffer and located adjacent to Tesla’s Design Studio and SpaceX, Unplugged Performance has become a leading provider of premium upgrades for Tesla vehicles, including extensive Cybertruck packages under its UP INVINCIBLE line.

Through its UP.FIT division, the company has also developed purpose-built police and fleet versions of the Cybertruck, including deliveries to agencies such as the Las Vegas Metropolitan Police Department.

In an X post on Tuesday, Unplugged said:

“An open offer to Tesla: We fully support putting Cybercab first, and we’d be glad to take the Cybertruck line off your hands. We’d fund it with a consortium of investors and run it at no cost to Tesla’s floor space, headcount, or focus. All of that goes to Cybercab. Cybercab gets first call on battery cells too. We’ll wait our turn. Tesla gains incremental profit: a license fee, plus FSD and Robotaxi network revenues on every vehicle built. We’d build the Cybertruck, a three-row CyberSUV, and an unmanned CyberCargo hauler. More autonomous miles, across every surface of this planet and beyond. Worth a conversation?”

The arrangement would free Tesla resources and manufacturing capacity for Cybercab while allowing continued production of the stainless-steel pickup and expanded variants. Unplugged Performance indicated it would wait for battery cells after Cybercab needs are met and would generate ongoing revenue for Tesla through licensing and software/network services on the vehicles it produces.

Following strong initial interest, Unplugged Performance posted a follow-up inviting potential investors and strategic partners to email cyber@unpluggedperformance.com. The company clarified that the outreach is solely to gauge interest and does not constitute an offer to sell securities or acceptance of funds at this stage.

The proposal arrives shortly after Elon Musk indicated that Cybertruck production in Texas would be phased out by roughly the middle of 2027 to expand Cybercab output.

Whether Tesla engages with the offer remains to be seen, but the public overture highlights both the aftermarket specialist’s deep experience with the Cybertruck platform and the growing focus on autonomy within Tesla’s manufacturing plans.

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Elon Musk

Elon Musk says Tesla Cybercab future is ‘obvious to anyone with eyes and a brain’

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Elon Musk said the Tesla Cybercab will perform “a majority of all passenger miles” where it is allowed to operate and that point is “obvious to anyone with eyes and a brain.”

Musk used the point to double down on the company’s decision to ax the cult-favorite Cybertruck, as its production space will be removed and transitioned into additional Cybercab lines. The move has catalyzed a polarizing conversation on whether its right or wrong.

Whatever side you are on — it’s happening.

Regardless, Musk seems to be getting to the point that he is done talking about the choice. At some point, you have to think that this was truly a difficult decision for him and the company as well, and this is not something he took lightly. In fact, he’s probably a little bit disappointed with it, too.

But the point remains that the Cybertruck is gone. Musk’s focus is purely on developing an autonomous platform that the world will utilize for transportation, and he’s telling you that anyone “with eyes and a brain” can see it:

Tesla is betting that all of its passengers in the future will be okay with not owning their own personal cars and will be fine with ride-hailing for the rest of their lives. Every dinner, every errand, every trip to the airport and transportation thereafter, will all be operated by ride-sharing, and in Tesla’s perfect world, it will happen in a Cybercab.

As of now, Cybercab is only active in Austin, but it has been spotted all over the country with a driver behind the wheel in those prototypes. In Austin, the car has no steering wheel or pedals for people to control the vehicle.

The Cybertruck dilemma is one that has truly come across the entire Tesla community and while it seems to be a great idea to keep it because people love it, the business side of things is steering Musk and Tesla in another direction.

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Elon Musk

Tesla slims Cybertruck offerings to only its most expensive trim

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Credit: u/dregonzz/Reddit

Tesla has slimmed its Cybertruck offerings to offer only its most expensive trim: the Cyberbeast.

After announcing that the Cybertruck would no longer be produced and the company would wind down manufacturing sometime in the middle of 2027, Tesla started to eliminate some of the configurations offered to customers.

Now, only one remains: the $109,990 Cyberbeast. This is truly what seems like Tesla’s last effort to deter any remaining orders from coming in: eliminate the cheap trims and leave only the high-dollar vehicle within the lineup of Cybertruck options.

Those who want to take advantage of this last-ditch opportunity to own Tesla’s symbolic pickup have to pay to play.

Tesla says the reason for the wind down is truly because of Cybercab and its importance to the future.

Despite cries for Tesla to continue production of the pickup, Musk says it is too difficult to ramp a high-volume line instead of ending the truck altogether. He also says Cybercab is what will take passengers around for the “majority of all miles in any jurisdiction where it is not prohibited by law.”

Tesla is going all in on autonomy, and that’s never been a secret. But the commitment to a two-door, two-seat Cybercab truly limits people from having options for labor or hobbies. It also limits people from having their entire family in a single car.

Parents with even a single child will be required to take multiple vehicles if Cybercab is truly the only option Tesla plans to have.

Elon Musk keeps justifying Tesla Cybertruck’s cancelation, but it’s confusing

Tesla has stated the Robovan will also be in production eventually, but it still does not seem like the most ideal vehicle to own. It seems like it is geared more toward commercial uses, but Tesla might have something in the pipeline for families.

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