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GM Cruise unit issues fleet-wide ‘recall’ following viral collision
General Motors’ (GM) self-driving taxi unit, Cruise, has “recalled” its fleet of vehicles following a viral crash with a bus earlier this week.
Automakers worldwide are investing billions into autonomous driving, and while Tesla and Mercedes are currently the clear leaders, other top brands, including Ford, Hyundai/Kia, and GM, have also entered the mix. For GM, that comes in the form of its level 3 autonomous taxis serving the San Francisco area under the brand name Cruise. However, in this effort, there have been a few hurdles, and earlier this week, Cruise was forced to introduce a fleet-wide OTA update recall to fix an issue that made the company go viral.
As initially reported by Reuters, the Cruise robotaxi that has gained so much notoriety over the past week collided with a San Francisco bus, injuring nobody but causing minor damage to the Cruise vehicle. Now, to ensure this issue doesn’t reappear, Cruise issued an OTA update, stating that the vehicle had incorrectly predicted the movement of the bus in front of it.
The details of this week’s crash were outlined in a blog post from Cruise CEO Kyle Vogt. According to Vogt, the bus had driven in front of the Cruise vehicle roughly one block earlier, and the taxi followed the bus, continuing its pre-existing route. The robotaxi made an error when the bus stopped abruptly, which resulted in the autonomous vehicle colliding into the back of it at roughly ten mph.
The recall issued by the company affects all 300 of its vehicles, and according to the CEO, it will ensure that this rare situation doesn’t happen again.
“Fender benders like this rarely happen to our AVs,” began Vogt, “but this incident was unique. We do not expect our vehicles to run into the back of a city bus under any conditions, so even a single incident like this was worthy of immediate and careful study.”
Luckily, as noted by the CEO, this occurrence is quite rare, with the last time it happened being in early 2022. Nonetheless, Vogt states that this is only more reason to double down on safety and improve the product.
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“The process we followed, in this case, is just one example of our commitment to safety and our ability to rapidly diagnose, react to, and remedy any issues we may encounter,” continued the Cruise CEO. “We will undoubtedly continue to discover ways in which we can improve, even if that involves changing software that is currently deployed in the field. We think any potential improvement to roadway safety is worthwhile, and we will approach it with the same level of rigor as we’ve demonstrated here. These continuous improvements are likely to make voluntary recalls commonplace.”
As for GM, the progress made by Cruise may become significantly more valuable as it plans to introduce more vehicles shortly capable of using its level 2 “SuperCruise” autonomous driving system. And while these products will be far from the capabilities of the Cruise taxis in California, they can serve as a taste of what is to come as America’s largest automaker continues to work on AV improvement.
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Elon Musk shed two new bits of detail on Starship following its 13th test launch, which was an overwhelming success.
SpaceX launched Starship for the 13th time last Friday after two delays: one on Monday when several Raptor engines did not ignite, and another on Thursday due to unfavorable weather conditions in Starbase, Texas.
The launch was overwhelmingly successful. SpaceX was able to complete a necessary test of the heat shield tiles by increasing the acceleration of Starship from launch throughout the flight; 20 Starlink v3 satellites were released with no issue; the Super Heavy Booster landed safely in the Gulf of America, Ship successfully reignited engines while in space; and it also splashed down without incident in the Indian Ocean.
SpaceX Starship just nailed something it’s never done before
Nevertheless, more details are coming out about Starship, and Musk is doing the talking.
Starship Will Be Retrieved in the Ocean
Musk revealed on Tuesday night that Starship would be recovered by a ship in the Indian Ocean. SpaceX routinely tries to recover Starship after splashdown in an effort to find out more about the flight by examining the spacecraft afterward.
We’re sending a ship out to recover Starship https://t.co/fUqUZTITO9
— Elon Musk (@elonmusk) July 28, 2026
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This helps engineers find out more about why things might have happened, allows them to examine any potential damage or anomalies that might have occurred, and increases the chances of an even more successful flight next time thanks to the additional information recovered.
Ship Could Have Been Caught by Tower Arms, Musk claims
Musk has already indicated that SpaceX will plan to attempt a catch of Starship with the 14th test flight. While this would be a major accomplishment, it would be an expected next step, considering the fact that the Super Heavy Booster has already been caught by the chopsticks on numerous occasions.
The ship landing was precise, meaning that it would have been caught by the tower arms https://t.co/6nbNrRfX9P
— Elon Musk (@elonmusk) July 29, 2026
A ship catch would be a great indication of where SpaceX stands in terms of reusability and launch cadence. A successful catch with relatively no incidents would be a good sign that SpaceX is nearing a more frequent launch of Starship, but also that the reusability of the massive rocket would be something many would expect in the near future.
It is a necessity to make life multiplanetary.
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Elon Musk has updated his timeline for when humans will walk on Mars and for when ships will simply get there.
The objective of getting to Mars has been one of Musk’s biggest goals since becoming a serial entrepreneur and realizing that time on Earth is limited. Musk has said several times he hopes to die on Mars, and not by impact.
Musk now believes that people will be on Mars in “roughly 5 to 7 years.” He said that a Mars lander will get there “a few years sooner.”
People on Mars in roughly 5 to 7 years.
Mars lander a few years sooner.
— Elon Musk (@elonmusk) July 29, 2026
The response from Musk comes after NASA Administrator Jared Isaacman said that SpaceX’s biggest priority is the Moon and not Mars. Because of this, Isaacman conceded that he believes nuclear power and propulsion investments will provide “potentially the pathway with the fewest miracles required to put four people on Mars in the next 10 to 15 years.”
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Of course, this is what NASA can do through taxpayer funding and nuclear investments, he added.
Musk’s grand ambitions are much more optimistic than most, and it is certainly a double-edged sword. This is not the first time timelines for Mars have been somewhat lofty, especially to those normal thinkers like you and me, not super geniuses like Musk.
In fact, the SpaceX and Tesla frontman has said on at least a dozen occasions that we could be on Mars in the coming years. Musk said 2020 would be the big year as early as 2009. In 2020, he was “highly confident” of a landing in 2026, and had even said 2024 in a best-case scenario.
The point is, the range has varied, and it’s anyone’s guess when we’ll get there. This latest adjustment to the timeline is typical of Musk, and while the Moon has seemingly taken priority over Mars, it is still worth mentioning that the ultimate goal is to make life multiplanetary, and it starts potentially with the Red Planet.
SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).
Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.
SpaceX Starship just nailed something it’s never done before
The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.
Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.
SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.
It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.
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The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.
Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.
Elon Musk sheds two new bits of detail on Starship after 13th test launch
Elon Musk updates the SpaceX timeline for Mars
