Automotive motoring media firm Hagerty’s ICONS video on the Tesla Cybertruck has won “Best Journalism Film” at the 2024 International Motor Film Awards. The award was celebrated by Tesla Cybertruck Lead Engineer Wes Morrill, who shared some insights behind the ICONS episode’s creation.
Hagerty’s Cybertruck ICONS episode with host Jason Cammisa was one of the first legitimate reviews that were published about the all-electric pickup truck. Immediately after it was uploaded, electric vehicle and general automotive fans praised the episode for its entertaining and informative dive into the Cybertruck. Hagerty’s ICONS episode on the Cybertruck is still regarded as the best review of the all-electric pickup truck today.
In a post congratulating Hagerty and Cammisa, the Cybertruck Lead Engineer noted that he was quite nervous about how the veteran automotive journalist would perceive the all-electric pickup truck. The vehicle, after all, pioneers a lot of technologies that have never been released in production vehicles before. Morrill noted that Cammisa was very open-minded about the vehicle, even if he really only had two days to film the Cybertruck.
Hagerty reportedly only had two weeks to complete the ICONS episode on the all-electric pickup truck, despite typical ICONS episodes taking weeks to film and months to edit. But when the automotive YouTube channel went live with the episode, the Cybertruck Lead Engineer admitted that he was absolutely blown away, thanks to Cammisa’s capability to distill Tesla’s technical tour de force into an entertaining and informative video.
When @JasonCammisa showed up at the Tesla office one morning, @larsmoravy and I met him out front with @cybertruck where we did a quick walk around introduction. He then spent the entire day sitting in back to back tech reviews with every one of the engineering teams, getting a… https://t.co/mXpDWhVL6S— Wes (@wmorrill3) October 16, 2024
“The day of the launch, the embargo lifted and the Icons video that came out completely blew me away. I was impressed not only with the density of information but his ability to make it tangible, engaging and entertaining. I watched the video an embarrassingly large number of times. So it’s no surprise to me that Jason and his team just won ‘Best Journalism Film’ for the Tesla Cybertruck episode at the International Motor Film Awards. Congrats,” Morrill wrote.
Thanks so much, Wes. There are a lot of compliments in there – but don’t forget the ones aimed back at you boys and girls who have changed the landscape of the automotive industry by brute force. Well done!— Jason Cammisa (@JasonCammisa) October 16, 2024
Cammisa responded to the Cybertruck Lead Engineer’s post, stating that the Tesla team deserves a lot of credit for changing the “landscape of the automotive industry by brute force.” Such a take on the Cybertruck certainly feels accurate.
Here’s Hagerty’s ICONS episode on the Tesla Cybertruck.
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Tesla FSD approved for testing in Nacka, Sweden, though municipality note reveals aggravating detail
Nacka, Sweden, a municipality just a few miles from Stockholm, has given its approval for FSD tests.
Tesla has secured approval for FSD testing in an urban environment in Sweden. As per recent reports from the Tesla community, Nacka, Sweden, a municipality just a few miles from Stockholm, has given its approval for FSD tests.
A look at the municipality’s note regarding FSD’s approval, however, reveals something quite aggravating.
FSD testing approval secured
As per Tesla watcher and longtime shareholder Alexander Kristensen, Nacka is governed by the Moderate Party. The shareholder also shared the municipality’s protocol notes regarding approval for FSD’s tests.
“It is good that Nacka can be a place for test-driving self-driving cars. This is future technology that can both facilitate mobility and make transportation cheaper and more environmentally friendly,” the note read.
The update was received positively by the Tesla community on social media, as it suggests that the electric vehicle maker is making some legitimate headway in releasing FSD into the region. Sweden has been particularly challenging as well, so securing approval in Nacka is a notable milestone for the company’s efforts.
Aggravating details
A look at the notes from Nacka shows that FSD’s proposed tests still met some opposition from some officials. But while some critics might typically point to safety issues as their reasons for rejecting FSD, those who opposed the system in Nacka openly cited Tesla’s conflict with trade union IF Metall in their arguments. Fortunately, Nacka officials ultimately decided in Tesla’s favor as the company’s issues with the country’s unions are a completely different matter.
“The left-wing opposition (S, Nackalistan, MP and V) voted no to this, referring to the fact that the applicant company Tesla is involved in a labor market conflict and does not want to sign a collective agreement. We believe that this is not an acceptable reason for the municipality to use its authority to interfere in a labor law conflict.
“Signing a collective agreement is not an obligation, and the company has not committed any crime. The municipality should contribute to technological development and progress, not work against the future,” the note read.
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Tesla Model 3 and Model Y named top car buys in Norway
Despite growing competition from European and Korean brands, both models stood out for their balance of price, performance, and everyday usability.
Norway’s annual roundup of the best car purchases featured Tesla’s two main sellers this year, with the Model 3 and Model Y securing top positions in their respective segments.
Despite growing competition from European and Korean brands, both models stood out for their balance of price, performance, and everyday usability. The verdict comes as electric vehicle adoption remained above 95% of new vehicle sales in the country.
Tesla Model 3 strengthens its value position
Among compact EVs, the Tesla Model 3 maintained its position as the best overall buy thanks to its strong blend of performance, efficiency, and updated features. Reviewers noted that every trim offered compelling value, especially with the all-electric sedan’s improved cabin ergonomics and the return of the turn-signal stalk, which was one of the few previous complaints among drivers.
The Model 3’s mix of long-range capability, low operating costs, and responsive handling has continued to set the benchmark for compact EVs in Norway. While competitors from Hyundai, Volkswagen, and Peugeot have narrowed the gap, Tesla’s price-to-capability ratio has remained difficult to beat in this segment, Motor.no reported.
“The Model 3 clearly offers the best value for money in the compact class, no matter which version you choose. Now it also gets the turn signal lever back. This eliminates one of the few flaws in a driving environment that many believe is the best on the market,” the publication wrote.
Tesla Model Y claims its crown
The Tesla Model Y emerged as Norway’s top family-car purchase this year. The latest refresh introduced improvements in ride quality, styling, and interior materials, allowing the Model Y to deliver a more premium driving experience without a substantial price increase.
Reviewers praised its spacious cabin, strong safety profile, and practical range, all of which reinforced its appeal for families needing an all-purpose electric crossover. The Model Y remains especially notable given its continued popularity in Norway even as Tesla faces declining sales in other global markets.
“The Model Y is back as the winner in the family class. The upgrade in the new year was even more extensive than expected. It is a slightly more elegant and significantly more comfortable Model Y that solidifies its position as Norway’s best car purchase in the most important class,” the Norwegian motoring publication noted.
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Tesla Giga Berlin is still ramping production to meet Model Y demand: plant manager
Tesla Gigafactory Berlin has expanded to two full shifts, as per the facility’s plant manager, and a lot of it is due to Model Y demand.
Tesla Gigafactory Berlin has expanded to two full shifts, as per the facility’s plant manager, and a lot of it is due to Model Y demand. While registrations in some countries such as Sweden have fallen sharply this year, the company’s sales in other key territories have been rising.
Giga Berlin shifts to two shifts
Giga Berlin factory manager André Thierig told the DPA that the facility has been running two shifts since September to manage a surge in global orders. And due to the tariff dispute with the United States, vehicles that are produced at Giga Berlin are now being exported to Canada.
“We deliver to well over 30 markets and definitely see a positive trend there,” Thierig said.
Despite Giga Berlin now having two shifts, the facility’s production still needs to ramp up more. This is partly due to the addition of the Tesla Model Y Performance and Standard, which are also being produced in the Grunheide-based factory. Interestingly enough, Giga Berlin still only produces the Model Y, unlike other factories like Gigafactory Texas, the Fremont Factory, and Gigafactory Shanghai, which produce more than one type of vehicle.
Norway’s momentum
Norway, facing an imminent tax increase on cars, has seen a historic spike in Tesla purchases as buyers rush to secure deliveries before the change takes effect, as noted in a CarUp report. As per recent reports, Tesla has broken Norway’s all-time annual sales record this month, beating Volkswagen’s record that has stood since 2016.
What is rather remarkable is the fact that Tesla was able to achieve so much in Norway with one hand practically tied behind its back. This is because the company’s biggest sales draw, FSD, remains unavailable in the country. Fortunately, Tesla is currently hard at work attempting to get FSD approved for Europe, a notable milestone that should spur even more vehicle sales in the region.
