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Honda, Sony agree to electric vehicle development partnership, first deliveries in 2025

Credit: Honda | Sony

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Today, Honda Motor Co,. Ltd. and Sony Group Corporation announced in a press release they have agreed to form a strategic alliance that aims to develop new electric vehicle technologies and mobility services.

In a joint statement released earlier today, Honda and Sony said, “Specifically, the two companies have signed a memorandum of understanding that outlines their intent to establish a joint venture (“New Company”) through which they plan to engage in the joint development and sales of high value-added battery electric vehicles (EVs) and commercialize them in conjunction with providing mobility services.”

Honda and Sony will continue to negotiate toward various binding agreements, including a joint development agreement and joint venture agreement, the statement said. The new company could be established before the end of the year, a goal of both companies in the partnership.

Honda’s many years of automotive experience and Sony’s expertise of imaging, sensing, telecommunications, network, and entertainment aims “to realize a new generation of mobility and services that are closely aligned with users and the environment, and continue to evolve going forward.”

“Sony’s Purpose is to ‘fill the world with emotion through the power of creativity and technology,’” Sony Group Corp. CEO Kenichiro Yoshida said. “Through this alliance with Honda, which has accumulated extensive global experience and achievements in the automobile industry over many years and continues to make revolutionary advancements in this field, we intend to build on our vision to ‘make the mobility space an emotional one,’ and contribute to the evolution of mobility centered around safety, entertainment, and adaptability.”

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Honda CEO denies electric cars, pledges hybrid support: ‘EVs will not be mainstream’

Sales of the first electric vehicle from the Sony-Honda venture are expected to start in 2025. The New Company will be responsible for the planning, design, development, and sale of the EV, but not own and operate manufacturing facilities, it said. Honda’s 31 global automotive plants will be responsible for the production of the EV model. Additionally, it is expected that a mobility service platform will be developed by Sony.

“The New Company will aim to stand at the forefront of innovation, evolution, and expansion of mobility around the world, by taking a broad and ambitious approach to creating value that exceeds the expectations and imagination of customers,” Honda CEO Toshihiro Mibe said. “We will do so by leveraging Honda’s cutting-edge technology and know-how in relation to the environment and safety, while aligning the technological assets of both companies. Although Sony and Honda are companies that share many historical and cultural similarities, our areas of technological expertise are very different. Therefore, I believe this alliance which brings together the strengths of our two companies offers great possibilities for the future of mobility.”

Sony has had evident plans to join the EV sector and develop vehicles, showcasing the Vision-S 02 prototype at the Consumer Electronics Show in Las Vegas this year. Sony has been testing Level 2 autonomy systems in Europe using the Vision S 01 sedan that it unveiled last year, according to Car and Driver.

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla claims nearly 20% market share as Norway sets new car sales record

Tesla captured roughly one in five new cars in Norway, highlighting its dominance in the world’s most EV-friendly market.

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Credit: Grok Imagine

Norway shattered its all-time new car sales record in 2025, and Tesla emerged as the clear winner. A year-end rush ahead of higher EV taxes pushed registrations to nearly 180,000 vehicles, with electric cars accounting for 96% of sales. 

Tesla captured roughly one in five new cars in Norway, highlighting its dominance in the world’s most EV-friendly market.

Norway’s EV rush

As noted in a CarUp report, Norway’s electric vehicle sales in 2025 surged, thanks in part to buyers rushing ahead of a post–new year VAT increase of roughly 50,000 kronor on many new electric cars. This ended up pulling demand forward and setting a national record with almost 180,000 registrations in 2025.

The result was unprecedented. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup.

“Taking almost 20% market share during a year with record-high new car sales is remarkable in itself. When a brand also achieves such volumes with so few models, it says a lot about both demand and Tesla’s impact on the Norwegian market,” Stokke stated.

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Tesla domination

Tesla led all brands in Norway with 34,285 registrations, which is equal to a 19.1% market share. These results place Tesla well ahead of Volkswagen and Volvo, which held a 13.3% and 7.8% market share in 2025, respectively. 

On the model chart, Tesla’s strength was even clearer. The Tesla Model Y topped all vehicles with 27,621 registrations, accounting for 15.4% of the entire market. The Tesla Model 3 also ranked among the top five, accounting for 3.7% of Norway’s entire auto sales in 2025.

Other strong performers included Volkswagen’s ID.4 and ID.7, Toyota’s bZ4X, which commanded 4.9%, 3.9%, and 4.1% of Norway’s total sales in 2025, respectively. 

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Tesla China sees 2nd-best month ever by selling 97,171 vehicles wholesale in December

The results mark Tesla China’s second-highest monthly result on record, trailing only November 2022’s 100,291 units.

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Credit: Grok Imagine

Tesla posted a sharp year-end rebound in China last month, with December’s wholesale figures climbing to their second-highest level to date.

The surge capped a late-year recovery for the electric vehicle maker, even as full-year wholesale figures still finished lower year over year. Still, the data highlights how Tesla China’s offerings still resonate with customers in the world’s most competitive electric vehicle market. 

Tesla China’s December surge

Tesla China sold 97,171 vehicles wholesale in December, as per data from the China Passenger Car Association (CPCA). The results mark Tesla China’s second-highest monthly result on record, trailing only November 2022’s 100,291 units, based on data compiled by CNEVPost. The details of Tesla China’s December results, such as its domestic sales and exports, are yet to be released. 

December’s wholesale results represent a 3.63% increase from the same month last year and a 12.08% jump from November’s 86,700 units. It also marked the second consecutive month of year-over-year growth, signaling renewed momentum in China. 

Tesla’s late-year momentum is believed to be partly driven by Tesla pulling deliveries forward to allow buyers to take advantage of more favorable purchase tax policies before the calendar year ended. That strategy helped boost monthly performance even as competition in China’s EV market remained intense.

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Tesla China’s FY 2025 volumes

Despite the strong December finish, Tesla China’s wholesale sales declined on an annual basis. The electric vehicle maker’s total wholesale figures for 2025 reached 851,732 units, down 7.08% year over year. This could have been due to a variety of factors, from intense competition in the domestic Chinese market to Giga Shanghai’s changeover to the new Model Y in the early part of the year. 

Tesla Gigafactory Shanghai continues to play a central role in its global operations, producing the Model 3 sedan and Model Y crossover for both Chinese customers and export markets. The efficiency of Gigafactory Shanghai has allowed it to become Tesla’s largest factory by volume, as well as the company’s primary vehicle export hub. 

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Cybertruck

Tesla Cybertruck undergoes interior mod that many owners wanted

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tesla cybertruck diy bench seat
Credit: @blueskykites | X

Tesla Cybertruck is significantly different from traditional pickups on the market in a lot of ways. However, one feature that was recently modified with its interior was a highly requested characteristic that is present in other trucks, but was void from Cybertruck.

Tesla went with a five-seat configuration with Cybertruck: two in the front and three in the back. The spacious interior is matched with plenty of storage, especially up front, as a pass-through, center console, and other storage options, but some Tesla fans wanted something different: bench seating.

Bench seating is popular in many full-size pickups and allows three passengers to sit up front. The middle seat is usually accompanied by a fold-down storage unit with cupholders.

Tesla decided to opt for no bench seating up front, despite the fact that it equipped bench seating in the unveiling in 2019. Interior photos from the unveiling event from nearly six-and-a-half years ago show Tesla had originally planned to have a six-seat configuration.

This was adjusted after the company refined the design:

tesla cybertruck initial interior

(Tesla Cybertruck interior configuration in 2019)

Despite Tesla abandoning this design, it does not mean owners were willing to accept it. One owner decided to modify their Tesla Cybertruck interior to equip that third seat between the driver’s and passenger’s thrones.

The fit is snug, and while it looks great, it is important to remember that this does not abide byregulations, as it would require an airbag to be technically legal. Please do not do this at home with your own Cybertruck:

The Cybertruck is a popular vehicle in terms of publicity, but its sales have been underwhelming since first delivered to customers back in 2023. It’s hard to believe it’s been out for two-and-a-half years, but despite this, Tesla has not been able to come through on its extensive order sheet.

This is mostly due to price, as Cybertruck was simply not as affordable as Tesla originally planned. Its three configurations were initially priced at $39,990, $49,990, and $69,990. At release, Cybertruck was priced above $100,000.

This priced out many of those who had placed orders, which is the main reason Cybertruck has not lived up to its expectations in terms of sales. The adjustments to the specific features, like the removal of the bench seat, likely did not impact sales as much as pricing did.

This modification shows some creativity by Tesla owners, but also shows that the Cybertruck could always be the subject of a potential refresh to include some of these features. Tesla routinely adjusts its vehicle designs every few years, so maybe the Cybertruck could get something like this if it chooses to refresh its all-electric pickup.

 

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