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Lucid hits major factory milestone, production begins Spring 2021

Credit: Lucid Motors

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Lucid Motors has officially announced the completion of its first phase of construction at its Advanced Manufacturing Plant (AMP-1) facility in Casa Grande, Arizona, and plans to begin the first production phase in Spring 2021. As the commissioning of production equipment and processes underway, Lucid looks to begin manufacturing its Dream Edition of the Air within the coming months, bringing another all-electric automaker to the highly competitive American car market.

The AMP-1 facility was designed with a future-ready focus that allows for additional phases of expansion at the site, which could come in handy if Lucid manages to sell a lot of vehicles. Lucid also stated that this is not the only phase of construction, and this marks the completion of the first phase only. The next phase is set to begin in early 2021 and will make way for the production of Lucid’s introductory SUV in 2023, which has been given the name Project Gravity.

Credit: Lucid Motors

Lucid CEO and CTO Peter Rawlinson detailed his company’s development of the massive land slot in Arizona in a press release from the automaker.

“We broke ground on the 590-acre Lucid AMP-1 site in Casa Grande, Arizona, on December 2, 2019, and slightly less than a year later we have completed the first purpose-built EV factory in North America. The effort and agility demonstrated by this team is truly astounding, as we’re already commissioning equipment compatible with the Lucid manufacturing system to start production of the next-generation EV, Lucid Air, in just a few months,” Rawlinson stated.

First Look at Lucid Air’s design studio

To ensure the production is accurate and effective and officially bring the plant into commission, Lucid has already built a full beta prototype test fleet, which comprises several Air models. Lucid’s manufacturing system utilizes advanced processes, including an aircraft-inspired riveted and bonded monocoque body structure, which replaces spot welds, a commonly used tactic in automotive manufacturing. The strategy behind using rivets and monocoque body structures was to increase the Air’s structural efficiency, a main focus of its introductory sedan.

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When the production lines begin operation next Spring, Lucid says it will be capable of building 30,000 units annually, which will supply global markets beginning in North America. The Dream Edition will be first, with the Grand Touring and Touring models following shortly thereafter. The company’s base model, which was recently labeled the Lucid Air Pure, will begin production in early 2022.

Lucid chose Arizona for its first production plant for several reasons. Not only were infrastructure, talent, location, and pre-existing automotive supply chain significant advantages, but the land was suitable for a large facility that would invite expansions as the company intends to grow over the coming years. The company purposely chose this site, intending to build onto the plant within the next few years, and it’s state-of-the-art, water-based paint shop can be included as it meets the needs of all future phases of the factory, Lucid said. Four phases of construction are planned through 2029, taking the current square footage of 999,000 to 5.1 million by when it is completed.

In 2028, Lucid will be able to build 400,000 vehicles per year at the facility.

“In building this factory, we adhered to several important manufacturing philosophies, including the tenets of ‘Future Ready’ and ‘On Time,’ together which have allowed us to effectively manage our investment and build a brand new factory from the ground up,” Vice President of Manufacturing Peter Hochholding said. “As we add new platforms and vehicles to our lineup, the planning that went into this facility ensures that we will always be able to keep up with growing customer demand for advanced electric vehicles.”

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Elon Musk

SpaceX Starship Flight 10: What to expect

SpaceX implemented hardware and operational changes aimed at improving Starship’s reliability.

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Credit: SpaceX

SpaceX is preparing to launch the tenth test flight of its Starship vehicle as early as Sunday, August 24, with the launch window opening at 6:30 p.m. CT. 

The mission follows investigations into anomalies from earlier flights, including the loss of Starship on its ninth test and a Ship 36 static fire issue. SpaceX has since implemented hardware and operational changes aimed at improving Starship’s reliability.

Booster landing burns and flight experiments

The upcoming Starship Flight 10 will expand Super Heavy’s flight envelope with multiple landing burn trials. Following stage separation, the booster will attempt a controlled flip and boostback burn before heading to an offshore splashdown in the Gulf of America. One of the three center engines typically used for landing will be intentionally disabled, allowing engineers to evaluate whether a backup engine can complete the maneuver, according to a post from SpaceX.

The booster will also transition to a two-engine configuration for the final phase, hovering briefly above the water before shutdown and drop. These experiments are designed to simulate off-nominal scenarios and generate real-world data on performance under varying conditions, while maximizing propellant use during ascent to enable heavier payloads.

Starship upper stage reentry tests

The Starship upper stage will attempt multiple in-space objectives, including deployment of eight Starlink simulators and a planned Raptor engine relight. SpaceX will also continue testing reentry systems with several modifications. A section of thermal protection tiles has been removed to expose vulnerable areas, while new metallic tile designs, including one with active cooling, will be trialed.

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Catch fittings have been installed to evaluate their thermal and structural performance, and adjustments to the tile line will address hot spots observed on Flight 6. The reentry profile is expected to push the structural limits of Starship’s rear flaps at maximum entry pressure.

SpaceX says lessons from these tests are critical to refining the next-generation Starship and Super Heavy vehicles. With Starfactory production ramping in Texas and new launch infrastructure under development in Florida, the company is pushing to hit its goal of achieving a fully reusable orbital launch system.

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Elon Musk takes aim at Bill Gates’ Microsoft with new AI venture “Macrohard”

It is quite an appropriate name for a company that’s designed to rival Microsoft.

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Credit: xAI/X

Elon Musk has set his sights on Microsoft with a new company called “Macrohard,” a software venture tied to his AI startup, xAI. 

Musk described the project as a “purely AI software company” that’s designed to generate hundreds of specialized coding and generative AI agents that could one day simulate products from companies like Microsoft entirely through artificial intelligence.

Macrohard‘s Purpose

Musk announced Macrohard on Friday, though xAI had already registered the trademark with the US Patent Office a few weeks ago, as noted in a PC Mag report. Interestingly enough, this is not the first time that Musk has mentioned such an initiative.

Just last month, he stated that xAI was “creating a multi-agent AI software company, where Grok spawns hundreds of specialized coding and image/video generation/understanding agents all working together and then emulates humans interacting with the software in virtual machines until the result is excellent.”

At the time, Musk stated that “This is a macro challenge and a hard problem with stiff competition,” hinting at the venture’s “Macrohard” moniker. A few years ago, Musk also posted “Macrohard >> Microsoft” on X. 

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Powered by xAI and Colossus

Macrohard appears to be closely linked to xAI’s Colossus 2 supercomputer project in Memphis. Musk has confirmed plans to acquire millions of Nvidia GPUs, joining rivals such as OpenAI and Meta in a high-stakes race for AI computing power. Colossus is already one of the most powerful supercomputer clusters in the world, and it is still being expanded.

xAI is only a couple of years old, having been founded in March 2023. During its Engineering Open House event in San Francisco, Elon Musk highlighted that the company’s speed will be its primary competitive edge. “No SR-71 Blackbird was ever shot down and it only had one strategy: to accelerate,” Musk said.

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Elon Musk confirms he’s still in wartime CEO mode

He is still locked in.

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Wcamp9, CC BY 4.0 , via Wikimedia Commons

Elon Musk tends to use social media platform X as his personal platform to express himself, so much so that critics tend to allege that the CEO is no longer serious about his numerous companies. 

As per Musk, he is still very much in wartime CEO mode, despite all the jokes and fun posts about Ani on X. 

Elon Musk leads several prolific companies, much more than the average CEO. And while Tesla is the only publicly traded entity that he currently leads, Musk is so visible that everyone across the internet pretty much has a strong opinion of him one way or another. For his longtime supporters and followers, however, what truly matters is if Musk is locked in.

Considering that Elon Musk’s feed on X has recently been filled with AI imagery, a good portion of which involve AI-rendered women, some X users have expressed concerns that the CEO may be losing focus once more. Musk responded to one such user by highlighting his very busy schedule and his numerous active projects. 

Needless to say, Elon Musk is still locked in. He is still in “wartime CEO” mode.

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As per the CEO, even his recent AI posts about AI are “part of a broader vision and strategy.” He also highlighted that SpaceX’s Starship Flight 10 is launching in a few days, xAI’s Grok 5 is starting its training next month, and Tesla’s Autopilot V14 is also coming next month. As per Musk, “long-term strategy is compelling.”

Elon Musk’s comments are quite accurate. While he may seem to spend all his time on X, after all, he is very much still neck-deep in all his companies’ projects. There is a reason why Musk became known as a visionary, and a lot of it is because he really is intimately involved in all of his companies’ projects. 

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