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Mercedes-Benz turns its focus to software with new €200 million facility in Sindelfingen

Mercedes-Benz opens the Electric Software Hub, a software integration factory at the Sindelfingen site

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Mercedes-Benz officially opened its new €200 million Electric Software Hub at the Mercedes Technology Center (MTC) in Sindelfingen, a city in South Germany. The Hub, which aims to accelerate the German automaker’s transition to electrification, will combine numerous software, hardware, system integration, and testing functions under one roof, intensifying Mercedes-Benz’s approach to cross-functional collaboration.

The Electric Software Hub aims to help Mercedes adopt its goals for a fully-electric future at an accelerated pace. With goals to develop only electric architectures from 2025 and beyond, the company is taking a holistic approach in terms of vehicle software, ranging from basic research to complex coding. The factory is expected to add around 1,000 jobs related to software developers at the Sindelfingen plant alone, with 2,000 additional employment opportunities being added to the global R&D network.

Mercedes-Benz DRIVE PILOT captures world’s first approval for hands-free driving

“The Electric Software Hub is an epicenter of our research and development and at the same time closely networked with the worldwide production sites,” Markus Schäfer, Member of the Board of Management of Mercedes-Benz Group AG, Chief Technology Officer responsible for Development and Procurement, said. This is where key aspects of the future of Mercedes-Benz become reality – especially our own MB.OS operating system. Cars are among the most complex products in general. The hardware and software are decoupled and must work together perfectly. We ensure this in the Electric Software Hub. It is our software integration factory.”

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The new MTC in Sindelfingen has 753,474 square feet of space over eight floors. “The inside of the Electric Software Hub reflects the entire electrics/electronics integration process of vehicle development. The employees ensure that all hardware and software components created in research and development work perfectly and interact seamlessly. From top to bottom – from code to product – software and hardware enter further and further into the vehicle until they are integrated into vehicle prototypes in the lower spaces,” Mercedes said regarding the new facility.

Chief Software Officer Magnus Östberg said, “Through the Electric Software Hub, we are able to quickly and safely integrate new software components into a production vehicle in an interactive environment. Our global digital hubs develop these independently of location and around the clock. First, we link the software components together virtually. We then test and optimize them for the highest customer demands. Our developers can access the flexible and networked test benches from all over the world and test their software on prototypes of the control units. This is then tested with the rest of the hardware in the vehicle and finally checked for suitability for series production and everyday use. These endurance tests include exposure to heat, cold, and rain. In this process, we work efficiently together in international teams physically as well as remotely in one building. This makes the Electric Software Hub an important building block for the success of MB.OS.”

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla Model Y outsells everything in three states, but Ford dominates

The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.

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Credit: Tesla

The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.

According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.

This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.

The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.

Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.

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These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.

The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.

Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row

Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.

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While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.

This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.

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Elon Musk

Elon Musk shares updated Starship V3 maiden launch target date

The comment was posted on Musk’s official account on social media platform X.

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Credit: SpaceX/X

SpaceX CEO Elon Musk shared a brief Starship V3 update in a post on social media platform X, stating the next launch attempt of the spacecraft could take place in about four weeks.

The comment was posted on Musk’s official account on social media platform X.

Musk’s update suggests that Starship Flight 12 could target a launch around early April, though the schedule will depend on several remaining milestones at SpaceX’s Starbase launch facility in Texas.

Among the key steps is testing and certification of the site’s new launch tower, launch mount, and tank farm systems. These upgrades will support the next generation of Starship vehicles.

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Booster 19 is expected to roll to the launch site and be placed on the launch mount before returning to the production facility to receive its 33 Raptor engines. The booster would then return for a static fire test, which could mark the first time a Super Heavy booster equipped with Raptor V3 engines is fired on the pad.

Ship 39 is expected to undergo a similar preparation process. The vehicle will likely return to the production site to receive its six engines before heading to Massey’s test site for static fire testing.

Once both stages are prepared, the booster and ship will roll out to the launch site for the first full stack of a V3 Super Heavy and V3 Starship. A full wet dress rehearsal is expected to follow before any launch attempt.

Elon Musk has previously shared how SpaceX plans to eventually recover Starship’s upper stage using the launch tower’s robotic arms. Musk noted that the company will only attempt to catch the Starship spacecraft after two successful soft landings in the ocean. The approach is intended to reduce risk before attempting a recovery over land.

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“Should note that SpaceX will only try to catch the ship with the tower after two perfect soft landings in the ocean. The risk of the ship breaking up over land needs to be very low,” Musk wrote in a post on X.

Such a milestone would represent a major step toward the full reuse of the Starship system, which remains a central goal for SpaceX’s long-term launch strategy.

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Tesla opens first public Tesla Semi Megacharger site in Los Angeles

The development was highlighted in a post on social media platform X by the official Tesla Semi account.

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Credit: Tesla

Tesla has opened its first public Tesla Semi Megacharger site in Los Angeles. The station reportedly offers up to 750 kW charging speeds and is open to Tesla Semi customers.

The development was highlighted in a post on social media platform X by the official Tesla Semi account.

Tesla Semi Megachargers

The Los Angeles site seems to be the first public Tesla Semi Megacharger that is not located at a Tesla factory. It is also the third Megacharger site currently visible on Tesla’s map.

The Megacharger system is designed specifically for the Tesla Semi and is capable of delivering extremely high charging speeds to support long-haul trucking operations. Infrastructure such as this will likely play a key role in making the Semi competitive with diesel-powered transport trucks.

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Tesla’s progress with the Semi has also drawn attention in recent days after Elon Musk biographer Ashlee Vance shared photos from inside the Tesla Semi factory near Giga Nevada. The images suggested that preparations for higher production volumes may be underway, hinting that a broader ramp of the Tesla Semi’s production indeed be approaching.

New deployment strategies

Tesla has continued expanding its broader charging network through several new strategies aimed at accelerating infrastructure deployment. One of these initiatives is the Supercharger for Business program, which allows third parties to purchase Tesla Supercharger equipment and deploy charging stations while still integrating with Tesla’s network.

The program recently marked a milestone in Alpharetta, Georgia, where the city deployed four 325 kW city-branded Superchargers near the Alpharetta Department of Public Safety on Old Milton Parkway. The chargers support the city’s Tesla Model Y police vehicles while also remaining accessible to the public.

As per a report from EVwire, the project was designed not only to support fleet charging but also to generate economic returns that could offset the city’s investment. Tesla’s Supercharger for Business program has already attracted several participants, including businesses and charging providers such as Suncoast Charging, Pie Safe bakery in Idaho, Francis Energy in Oklahoma, and Wawa convenience stores.

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