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Opinion: Tesla and India is the right thing at the wrong time

Elon Musk and Narendra Modi, India's Prime Minister

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Tesla and India will not be working together any time soon, as new reports now indicate that Tesla has pulled its team responsible for entrance into the Indian market to other regions. Tesla and India might be a powerful one-two punch in the future, but in 2022, the two are just the right thing at the wrong time.

When Tesla first started making moves toward entering the Indian automotive market, there was a lot of excitement. The unbelievable potential of a partnership between the world’s leading electric car company and a government that primarily focuses on domestic manufacturing efforts, mainly due to the Make in India initiative, had people buzzing. However, there were still hoops to jump through. Any person with any sort of knowledge about India and cars knows that it is an expensive place to own one, especially if it was not built there. Getting cars from outside of India into the country doubles the cost of the vehicle on most occasions due to import duties. This is when Tesla started to realize how difficult this whole process might be.

Tesla places its India entry on hold after failing to secure lower import taxes: report

In routine negotiations, even with companies and governments, there is always a brief standoff period to see who will budge first. The hypothetical game of chicken can be magnified when dealing with two large entities, but eventually, something happens where someone makes a move, and things start to come together. I thought a great, recent, and relevant example of this would be the Elon Musk-Twitter buyout, where, as the board of the platform mozied over the Tesla CEO’s offer, new developments were few and far between, as expected. Nothing was going to move forward until someone budged.

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The issue is that sometimes people choose not to budge because their needs in a particular deal are non-negotiable. When the needs of both sides are non-negotiable, it complicates the entire ordeal, and this is what made the Tesla-India deal stagnate: Two large entities that had specific requirements to make something happen. Neither was asking for a small thing, so it is not necessarily unreasonable that Tesla put its plans for India on hold.

Tesla needed to test demand for its cars. It would only be able to do this by building them in Fremont, California, Austin, Texas, Brandenburg, Germany, or Shanghai, China, and then shipping them to India. The problem with this system was it would not be an accurate representation of what Tesla might be able to sell in the market, as the vehicles would still be subjected to massive import duties that would double the cost of the car in some cases. Only a small percentage of the population would be able to afford that, and with very little EV infrastructure in India, it made the company’s products even less attractive. Tesla was effectively stuck between a rock and a hard place because it had an interest in building and selling cars in India, it just needed to confirm that the people of India wanted to buy the cars. Indian government officials rarely offered commentary that was indicative of a willingness to budge.

India wanted Tesla to commit to building a new Gigafactory in their country, which would align with the government’s focus on domestic manufacturing efforts and would likely give officials enough to pull back import duties for Tesla. However, Tesla could not commit to this: there was no indication that demand would be high enough to justify an entire factory, and Tesla was not sure it would be able to export vehicles from the Indian factory to other countries. Given the economic situations across the world during the past two years due to the COVID-19 pandemic, neither entity would be able to budge from their needs.

India and Tesla were the right thing, just at the wrong time. Given the extreme demands that both Tesla and Indian officials needed, it was best to not beat a dead horse any longer and move on from the potential partnership, at least temporarily. Tesla does have a lot of potential in India, but it cannot justify purchasing massive land plots for a new facility, it cannot justify spending millions more on showrooms and service centers, and it can not adequately test the want for its vehicles with massive import taxes trailing behind every car sent to the market.

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Try again in a few years, hopefully.

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Cybertruck

Tesla confirms date when new Cybertruck trim will go up in price

Tesla has officially revealed that this price will only be available until February 28, as the company has placed a banner atop the Design Configurator on its website reflecting this.

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Credit: Tesla

Tesla has confirmed the date when its newest Cybertruck trim level will increase in price, after CEO Elon Musk noted that the All-Wheel-Drive configuration of the all-electric pickup would only be priced at its near-bargain level for ten days.

Last week, Tesla launched the All-Wheel-Drive configuration of the Cybertruck. Priced at $59,990, the Cybertruck featured many excellent features and has seemingly brought some demand to the pickup, which has been underwhelming in terms of sales figures over the past couple of years.

Tesla launches new Cybertruck trim with more features than ever for a low price

When Tesla launched it, many fans and current owners mulled the possibility of ordering it. However,  Musk came out and said just hours after launching the pickup that Tesla would only keep it at the $59,990 price level for ten days.

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What it would be priced at subsequently was totally dependent on how much demand Tesla felt for the new trim level, which is labeled as a “Dual Motor All-Wheel-Drive” configuration.

Tesla has officially revealed that this price will only be available until February 28, as the company has placed a banner atop the Design Configurator on its website reflecting this:

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Many fans and owners have criticized Tesla’s decision to unveil a trim this way, and then price it at something, only to change that price a few days later based on how well it sells.

It seems the most ideal increase in price would be somewhere between $5,000 and $10,000, but it truly depends on how many orders Tesla sees for this new trim level. The next step up in configuration is the Premium All-Wheel-Drive, which is priced at $79,990.

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The difference between the Dual Motor AWD Cybertruck and the Premium AWD configuration comes down to towing, interior quality, and general features. The base package is only capable of towing up to 7,500 pounds, while the Premium can handle 11,000 pounds. Additionally, the seats in the Premium build are Vegan Leather, while the base trim gets the textile seats.

It also has only 7 speakers compared to the 15 that the Premium trim has. Additionally, the base model does not have an adjustable ride height, although it does have a coil spring with an adaptive damping suspension package.

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Cybertruck

Tesla set to activate long-awaited Cybertruck feature

Tesla will officially activate the Active Noise Cancellation (ANC) feature on Cybertruck soon, as the company has officially added the feature to its list of features by trim on its website.

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Credit: Tesla

Tesla is set to activate a long-awaited Cybertruck feature, and no matter when you bought your all-electric pickup, it has the hardware capable of achieving what it is designed to do.

Tesla simply has to flip the switch, and it plans to do so in the near future.

Tesla will officially activate the Active Noise Cancellation (ANC) feature on Cybertruck soon, according to Not a Tesla App, as the company has officially added the feature to its list of features by trim on its website.

Tesla rolls out Active Road Noise Reduction for new Model S and Model X

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The ANC feature suddenly appeared on the spec sheet for the Premium All-Wheel-Drive and Cyberbeast trims, which are the two configurations that have been delivered since November 2023.

However, those trims have both had the ANC disabled, and although they are found in the Model S and Model X, and are active in those vehicles, Tesla is planning to activate them.

In Tesla’s Service Toolbox, it wrote:

ANC software is not enabled on Cybertruck even though the hardware is installed.”

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Tesla has utilized an ANC system in the Model S and Model X since 2021. The system uses microphones embedded in the front seat headrests to detect low-frequency road noise entering the cabin. It then generates anti-noise through phase-inverted sound waves to cancel out or reduce that noise, creating quieter zones, particularly around the vehicle’s front occupants.

The Model S and Model X utilize six microphones to achieve this noise cancellation, while the Cybertruck has just four.

Tesla Cybertruck Dual Motor AWD estimated delivery slips to early fall 2026

As previously mentioned, this will be activated through a software update, as the hardware is already available within Cybertruck and can simply be activated at Tesla’s leisure.

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The delays in activating the system are likely due to Tesla Cybertruck’s unique design, which is unlike anything before. In the Model S and Model X, Tesla did not have to do too much, but the Cybertruck has heavier all-terrain tires and potentially issues from the aluminum castings that make up the vehicle’s chassis, which are probably presenting some challenges.

Unfortunately, this feature will not be available on the new Dual Motor All-Wheel-Drive configuration, which was released last week.

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Tesla Model S and X customization options begin to thin as their closure nears

Tesla’s Online Design Studio for both vehicles now shows the first color option to be listed as “Sold Out,” as Lunar Silver is officially no longer available for the Model S or Model X. This color is exclusive to these cars and not available on the Model S or Model X.

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Credit: Tesla

Tesla Model S and Model X customization options are beginning to thin for the first time as the closure of the two “sentimental” vehicles nears.

We are officially seeing the first options disappear as Tesla begins to work toward ending production of the two cars and the options that are available to those vehicles specifically.

Tesla’s Online Design Studio for both vehicles now shows the first color option to be listed as “Sold Out,” as Lunar Silver is officially no longer available for the Model S or Model X. This color is exclusive to these cars and not available on the Model S or Model X.

Tesla is making way for the Optimus humanoid robot project at the Fremont Factory, where the Model S and Model X are produced. The two cars are low-volume models and do not contribute more than a few percent to Tesla’s yearly delivery figures.

With CEO Elon Musk confirming that the Model S and Model X would officially be phased out at the end of the quarter, some of the options are being thinned out.

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This is an expected move considering Tesla’s plans for the two vehicles, as it will make for an easier process of transitioning that portion of the Fremont plant to cater to Optimus manufacturing. Additionally, this is likely one of the least popular colors, and Tesla is choosing to only keep around what it is seeing routine demand for.

During the Q4 Earnings Call in January, Musk confirmed the end of the Model S and Model X:

“It is time to bring the Model S and Model X programs to an end with an honorable discharge. It is time to bring the S/X programs to an end. It’s part of our overall shift to an autonomous future.”

Fremont will now build one million Optimus units per year as production is ramped.

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