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First look at Rivian’s R1T and R1S Design Studio

Credit: Rivian

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Rivian has officially launched the Design Studio online configurator for the R1T pickup and R1S SUV, and Teslarati got a first-hand look at the available options. Currently, the Design Studio is only available to pre-order customers and will be launched to the general public on November 23rd.

Rivian’s R1T starts at $67,500 and the R1S at $70,000. The Design Studio allows reservation holders and prospective buyers to design their vehicles’ interior and exterior, along with the battery pack and variant that they so choose to purchase.

The Rivian Design Studio is similar to any online ordering platform for a vehicle. The only difference is the manufacturer’s available options regarding aesthetics and performance, which are outlined below.

R1T Design Studio

The R1T Design Studio offers several different options initially, including choosing a specific build and increased battery pack allowing for more range.

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Next, the reservation holder will choose the color of their R1T. My design studio choice was the $2,500 Compass Yellow option, which is unique and is accompanied by eight other possible colors. Additionally, the owner will have the choice of the 20″ All-Terrain or All-Terrain Dark wheels and tires, which run an extra $1,800 and $3,500, respectively. There are also Sport and Sport Dark packages that run for the same prices.

For the outdoorsy owner, the notorious Rivian Camp Kitchen is also available. The automaker will include an induction cooktop, a built-in sink, a 4-gallon water tank and pump, and a 30 piece cookware set for an additional $5,000.

Finally, the interior colors for the R1T include the Standard Black Mountain and two other options: Ocean Coast and Forest Edge. Ocean Coast is available at no extra cost, and Forest Edge will add $2,000 to the vehicle’s purchase price.

Finally, a Summary page describes all of your choices when your vehicle will be delivered and the estimated price. A $1,000 deposit is required to confirm your reservation.

R1S Design Studio

The R1S Design Studio offers the same options as the R1T, without the increased battery pack.

The same color options are available, but since we chose the Launch Edition of the R1S, we have “Launch Green” available. The same colors are available for the R1T. The R1S has the same “Wheels and Tires” options, but they are depending on the package you choose. The wheel options are dependent on the package, not the vehicle, as the R1S has just as many options as the R1T in terms of wheel options. Also, sorry to the R1S owners who want to do some cooking in the great outdoors. The SUV will not have an option for the Camp Kitchen.

The same interior colors are also available to choose from, with the Forest Edge adding $2,000 to the price once again.

Finally, the Summary page greets the customer, describing options chosen, delivery dates, and the $1,o00 refundable deposit.

The R1T and R1S will begin deliveries for the “Launch Edition” in August and June 2021, respectively. The Design Studio will be open to the general public in just one week, so if you don’t have a reservation, you’ll be able to customize one of Rivian’s EVs on November 23rd.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla expands Robotaxi to Florida, marking its third state for autonomy

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Credit: Tesla

Tesla has expanded its Robotaxi program to Miami, Florida, marking the third state the autonomous ride-hailing platform has made its way to since launching last Summer.

Tesla announced today that the Robotaxi suite would now officially launch rides in a geofence in Miami:

The first geofence in Miami covers approximately 10 to 14 square miles. The area appears to be focused on western and central Miami, including Miami International Airport (MIA). It also includes popular routes like SR 826 (Palmetto Expressway), US 41 (Tamiami Trail), and connectors such as SR 968, 953, 959, and 972.

This is Tesla’s initial Miami launch zone, smaller and more targeted than some competitors’ areas (for example, Waymo’s initial rollout was broader in eastern neighborhoods). It prioritizes high-traffic, airport-linked routes before wider expansion.

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The expansion is a huge signal for Tesla that it is now operating in Florida, a heavy-traffic state with many tourist areas, including Fort Lauderdale, Palm Beach, and the Boynton area, all of which are coastal and will attract perhaps millions of tourists in any given year.

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The Tesla Robotaxi network launched last year on June 22, in Austin, Texas, beginning limited commercial operations in that city. It expanded shortly thereafter into the San Francisco Bay Area of California in late July 2025, marking entry into a second state with service covering key areas such as San Francisco, San Jose, and Berkeley.

Full commercial service was achieved in Austin by November 18, 2025, strengthening its presence within Texas before further growth.

In 2026, the network continued expanding across Texas with the addition of Dallas and Houston on April 18, significantly broadening its footprint in the state. This new launch into Miami marks Tesla entering a new state and bringing active locations to include Austin, Dallas, Houston, San Antonio in Texas, and the Bay Area in California.

These sequential expansions have steadily increased the network’s reach across major metropolitan areas in Texas, California, and Florida, focusing on scaling operations city by city and state by state since the initial Austin debut.

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Elon Musk outlines Tesla Optimus production expectations

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Credit: Grok Imagine

Tesla CEO Elon Musk has tempered expectations for the company’s humanoid robot Optimus, emphasizing that initial production will ramp up slowly despite recent progress on the manufacturing line. In a July 1 reply on X, Musk responded to optimistic community speculation by stating, “No, Optimus production will be extremely slow at first, as everything is new. This is not like making a car.”

The comment came in response to a post theorizing that Tesla had accelerated Optimus V3 development and might soon unveil an impressive demonstration with multiple units already in meaningful production. Musk’s clarification highlights the fundamental differences between scaling a novel humanoid robot and Tesla’s established automotive operations, which benefit from over a century of refined supply chains, tooling, and processes.

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Recent updates show tangible advancement. Musk shared a photo of himself walking the Optimus production line at Fremont, where Tesla is converting former Model S/X manufacturing space. According to Q1 2026 earnings commentary, limited production is slated to begin in late July or August 2026 on this converted line.

Tesla Optimus project fires up as Musk sees production line progress

Musk previously noted that Optimus features roughly 10,000 unique parts, making early output rates “literally impossible to predict” and describing them as “quite slow.” A larger dedicated factory at Giga Texas is under construction, targeting higher-volume production around summer 2027 with long-term annual capacity potentially reaching millions of units.

Some experts point out that pioneering humanoid robotics demands inventing new automation techniques, actuator supply chains, and quality-control standards in real time. Unlike vehicles, where components and assembly methods are mature, every element of Optimus—from dexterous hands to AI-integrated movement—requires fresh engineering solutions. Early units are expected to handle simple factory tasks before expanding to more complex roles.

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This cautious approach aligns with Tesla’s history of under-promising and over-delivering on complex technologies. While enthusiasts hoped for rapid deployment, Musk’s message underscores a deliberate strategy: prioritize reliability and iterative improvement over rushed volume.

Analysts suggest the S-curve ramp typical of new manufacturing will eventually accelerate once foundational issues are resolved, positioning Optimus as a potential trillion-dollar product line.

Musk has long envisioned Optimus transforming labor markets, assisting in homes, factories, and hazardous environments. By setting realistic timelines, Tesla aims to build sustainable momentum rather than risk disappointment. As the Fremont line comes online this summer, investors and fans will watch closely for the first production metrics and capability demonstrations.

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Tesla brings Model Y L ‘Launch Series’ to the U.S. at $61,990

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Tesla has officially launched the Model Y L in the United States and Puerto Rico for $61,990. It is the longer-wheelbase version of the Model Y, and has been available in China since last year.

Tesla brings the Model Y L to the U.S. just months after it phased out the only pure SUV in its lineup, the Model X. It is slightly longer than the Model Y configurations that are already available in the U.S., and features a three-row, six-seat setup with Captain’s Chairs being among the many features that make this a truly fantastic offering.

The Model Y L is priced competitively at $61,990, and features 325 miles of range and a 0-60 MPH in just 4.4 seconds.

Tesla also added a handful of new features that are not available in even the Premium Model Y. Here’s a full list of its features:

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  • Heated/Ventilated Front Seats with Powered Thigh Cushion
  • Heated/Ventilated Captain’s Seats in Second Row with Powered Armrests & One-Touch Fold
  • Heated Third-Row Seats with Power Recline, One-Touch Fold & Child Seat Anchors
  • Improved Airflow, Increased Efficiency, More Range
  • 89 cubic feet of trunk space
  • Upgraded Acoustic Glass and Suspension to Minimize Road Noise
  • Adaptive Damping for a Smooth, Stable Ride
  • Staggered Tires for Enhanced Grip
  • Larger Tailgate for Better Rear Visibility and Bigger Windows Overall
  • 16″ First Row and 8″ Second Row Touchscreens
  • 19-Speaker Immersive Tesla Audio
  • 50W Wireless Charging Pads with Active Cooling and Charging Ports for All Other Seats
  • FSD Supervised and Integrated Grok AI

Tesla is also delivering these first units as a “Launch Series,” which comes with additional features, such as:

  • Door Trim Puddle Lights
  • Suede Dashboard Wing
  • Exterior and Interior Badging
  • Floor Mats
  • Sill Plates

The launch of the Model Y L in the U.S. marks a huge offering from Tesla to U.S. consumers. People have been calling for Tesla to bring a larger car to the U.S., and it needed it more than ever now that the Model X is gone.

It is a huge accomplishment for Tesla to get the Model Y L to the U.S., and after reporting strong deliveries today, it will be interesting to see how this car impacts future quarterly delivery reports.

Deliveries for the Model Y L “Launch Series” are slated for September or October of this year.

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