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Rivian R1T and R1S: Top 10 hidden features that make an electric off-road vehicle

[Credit: Christian Prenzler/Teslarati]

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Rivian came out of the shadows this week with a bang, unveiling two impressive all-electric luxury adventure vehicles — the R1T pickup truck and the R1S SUV. While both vehicles are armed to the teeth with cutting-edge tech, the R1T and the R1S are true-blooded off-road machines that are as capable off the beaten path as they are on paved highways.

The R1T and the R1S share the same platform, and both vehicles carry the brand’s no-compromises approach to utility and storage. Inasmuch as details of the two electric vehicles have caught the eye of the auto community, though, it should be noted that Rivian’s pickup truck and SUV have a number of compelling, almost “hidden” features that are yet to be discussed.  Here are ten of the most notable.

1. Dual LiDAR and front-facing cameras for semi-autonomous driving

Rivian notes that both the R1T and the R1S will eventually be capable of Level 3 Self-Driving on highways. To accomplish this, the company has equipped the R1T and the R1S with a suite of cameras, radar, ultrasonic sensors, high-precision GPS technologies, and LiDAR. Images taken by Teslarati reveal that two of the cameras are found behind the vehicles’ rearview mirror, while their two LiDAR units are situated below the pickup truck and the SUV’s “Stadium” headlights.

2. USB-C Ports, 110v outlets, and air compressors

At the back of the Rivian R1T pickup truck bed lies a set of 3 USB-C and 3 110V outlets, which would be an invaluable feature for owners who love to camp outdoors (the feature pretty much makes the R1T into a giant power bank). The built-in air compressor will also be useful for owners who are transporting bikes and inflatables during trips.

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3. R1T liftgate and truck bed tricks

Both the R1T’s liftgate and truck bed are electric-powered, which gives the vehicle some nifty tricks. With the touch of a button, owners could open the pickup’s liftgate in either a 90-degree or 180-degree angle, the former being incredibly useful for transporting long cargo and the latter being a perfect way to access items on the truck bed easily. The R1T is also capable of automatically deploying or retracting its bed covering, which protects cargo from dirt and rain, to name a few.

(Photo: Christian Prenzler)
(Photos: Rivian)

4. Removable Carbon Fiber Aero Wheel inserts

Rivian’s R1T pickup truck debuted with a set of wheels that featured what appeared to be carbon fiber Aero inserts. Such design elements maximize range and improve battery efficiency, as observed by Tesla Model 3 owners who tested their electric sedan’s consumption with and without Aero covers in place. Considering that Rivian’s vehicles are built for tough environments, optimizations such as Aero inserts could go a long way in ensuring that the vehicles get as much range as they can.

5. Rivian’s “Launch Edition Lunar Rock” variant

While Rivian is yet to announce if it would release a special trim for its first production vehicles, similar to Tesla’s “Founders Series” and Audi’s “Edition One” for the e-tron SUV, photos of the R1S that we captured show a distinct branding — “Riv Launch Edition Lunar Rock.” As such, early reservation holders of Rivian’s luxury electric vehicles would likely find themselves in a special edition vehicle.

6. Ventless HVAC

Both the Rivian R1T and the R1S feature vents with automated controls, with the pickup truck and SUV’s air conditioning being managed by the vehicles’ fully-automated “Ambient AC” system. If the EV community’s warm reception to the Model 3’s air vents is any indication, there is a good chance that customers would be fond of the R1T and R1S’ “Ambient AC” system as well.

7. “Gear Tunnel” compartments

A key feature of the Rivian R1T is its “Gear Tunnel,” a storage space that runs the entire width of the pickup truck and is optimized to store long items such as fishing rods and golf clubs. That’s not all, though, as even the Gear Tunnel’s covers have hidden storage in them, which could fit a small bag. Considering the potential of the storage space, perhaps Rivian could even introduce a sliding rail for the Gear Tunnel in the future, which would make retrieving items easier.

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8. Infotainment systems front and back

Both the Rivian R1T and the R1S are loaded to the teeth with tech. This is evident in the robust touchscreen interfaces on the vehicle, from the large center console in front to a smaller 6.8-inch touchscreen at the back, where passengers can set their preferences for features such as climate control.

9. A cool, hidden flashlight

Being an adventure vehicle, the R1T and the R1S are fitted with a novel and very practical feature — a flashlight embedded on the vehicle’s front doors. Simple? Yes. Useful for the outdoors? Most certainly.

(Photo: Christian Prenzler)

10. Eco-friendly flourishes

Rivian has made it a point to equip its vehicles with materials that are premium and eco-friendly at the same time. The floor mats, for example, are made from a thin, lightweight materials that almost feels like carbon fiber. The vehicles’ seats are covered in vegan-friendly materials as well. The company’s attention to detail is also notable, as evidenced by the subtle flourishes of the Rivian branding in areas such as the dashboard.

 

Reservations for the R1T pickup truck and the R1S SUV are now open. Interested customers can place a refundable $1,000 deposit for each of the vehicles here. Rivian expects to begin production of the R1T in 2020, followed by the R1S in 2021.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry

Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.

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Credit: Tesla China

Tesla’s most wanted Model Y configuration is heading to a new region, and although U.S. fans and owners have requested the vehicle since its release last year, it appears the company has no plans to bring it to the market.

According to fresh regulatory filings, the six-seat Model Y L is coming to South Korea with signs indicating an imminent launch. The extended-wheelbase configuration, already a hit in China, just cleared energy-efficiency certification from the Korea Energy Agency, paving the way for deliveries as early as the first half of 2026.

The vehicle is already built at Tesla’s Giga Shanghai facility in China, making it an ideal candidate for the Asian market, as well as the European one, as the factory has been known as a bit of an export hub in the past.

It seems like Tesla was prepping for this release anyway, as the timing was no accident. A camouflaged Model Y L prototype was spotted testing on Korean highways the same day the certification dropped. Tesla has already secured similar approvals for Australia and New Zealand, with both markets expecting the larger Model Y in 2026.

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Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.

South Korean filings list it as an all-wheel-drive imported electric passenger vehicle with a 97.25 kWh total battery capacity supplied by LG Energy Solution. Local tests show an impressive 543 km (337 miles) combined range at room temperature and 454 km (282 miles) in colder conditions, easing one of the biggest concerns for Korean EV buyers.

Tesla Model Y lineup expansion signals an uncomfortable reality for consumers

But for U.S. fans, things are not looking good for a launch in the market.

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CEO Elon Musk has been blunt. The six-seater “wouldn’t arrive in the U.S. until late 2026, if ever,” he said, pointing to the company’s heavy bet on unsupervised Full Self-Driving and robotaxi platforms like the Cybercab. With the Model X slated for discontinuation, many families hoped the stretched Model Y would slide into the lineup as an affordable three-row bridge. So far, that hope remains unfulfilled.

For now, South Korean drivers will be among the first buyers outside China to enjoy the spacious, efficient Model Y L. Tesla continues its global rollout strategy, tailoring vehicles to regional tastes while North American customers keep refreshing their apps and crossing their fingers.

The Model Y L proves the appetite for practical, family-sized electric SUVs is stronger than ever. Hopefully, Tesla will listen to its fans and bring the vehicle to the U.S. where it would likely sell well.

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Tesla is ramping up its advertising strategy on social media

Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.

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Tesla CEO Elon Musk unveils futuristic Cybertruck in Los Angeles, Nov. 21, 2019 (Photo: Teslarati)

Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.

However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.

On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:

Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.

In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.

Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”

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The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.

Tesla counters jab at lack of advertising with perfect response

This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.

The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.

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These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.

This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.

If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.

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Tesla Model Y outsells everything in three states, but Ford dominates

The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.

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Credit: Tesla

The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.

According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.

This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.

The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.

Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.

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These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.

The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.

Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row

Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.

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While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.

This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.

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