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SpaceX Falcon Heavy rocket kicks off fifth mission with most spectacular launch yet
SpaceX’s fifth Falcon Heavy lifted off shortly after sunset on the US Space Force’s USSF-67 mission, producing one of the massive commercial rocket’s most spectacular launches yet.
Powered by three Falcon 9-derived boosters, each with nine Merlin 1D engines, Falcon Heavy fired up and soared off of SpaceX’s Kennedy Space Center LC-39A pad at the start of its Sunday launch window. Producing up to 2326 tons (5.13 million lbf) of thrust shortly after liftoff, Falcon Heavy upheld its position as the world’s most powerful commercial rocket and the second most powerful operational rocket.
USSF-67 largely mirrored SpaceX’s November 1st, 2022 USSF-44 Falcon Heavy launch, and even used the same side boosters. Flying for the second time in 75 days, B1064 and B1065 aced their roles in the mission and separated from Falcon Heavy’s expendable center booster (or core) around three minutes after liftoff. The side boosters immediately flipped around with thrusters powered by compressed nitrogen gas and ignited three of their nine Merlin 1D engines to boost back to the Florida coast. After coasting back to Florida, they completed brief reentry burns to lessen atmospheric heating and fired up one last time to gently touch down at SpaceX’s LZ-1 and LZ-2 landing pads.
The update that's rolling out to the fleet makes full use of the front and rear steering travel to minimize turning circle. In this case a reduction of 1.6 feet just over the air— Wes (@wmorrill3) April 16, 2024
Another mysterious military mission
Because Falcon Heavy lifted off after sunset, local skies were dark and the rocket quickly climbed back into daylight, creating spectacular contrast between twilight and the bright rocket exhaust. When Falcon Heavy’s side boosters flipped around and reignited, their high-velocity exhaust plumes slammed into the center core’s opposing plume, producing spectacular interactions and a nebula-like cloud that caught even more of the daylight. Had Falcon Heavy lifted off just a handful of minutes later, a darker sky could have made for an even more incredible ‘nebula’ or ‘jellyfish’, but the rocket’s first twilight launch was still spectacular.
After both side boosters touched down, SpaceX ended its live coverage at the request of the Space Force, reiterating the mission’s secretive customer and nature. Compared to USSF-44, the USSF hasn’t confirmed much about the USSF-67 mission’s payloads, but Falcon Heavy is known to be carrying a geostationary communications relay satellite called CBAS-2 and likely built by Boeing.
CBAS-2 is joined by Northrop Grumman’s third Long Duration Propulsive EELV or LDPE-3A, a combination of a propulsive kick stage and a satellite. LDPE-3A is carrying a collection of rideshare satellites and payloads and is designed to operate for months in orbit. Using USSF-44 as a guide, the total USSF-67 payload could weigh roughly 3.75 to 4.75 tons (8,250-10,500 lb).
Climbing to GSO
While small compared to ordinary payloads, Falcon Heavy is launching USSF-67 directly to a geosynchronous orbit. Direct-to-GEO/GSO launches are exceptionally challenging for the rocket. Falcon Heavy must first sacrifice one of its three boosters just to ensure the Falcon upper stage is traveling fast enough and has enough propellant to spare when it separates. The upper stage must then conduct at least three or four burns.
The first burn likely carried the upper stage and USSF-67 payload into a parking orbit around 300 kilometers (~185 mi) above Earth’s surface. A second burn of the upper stage’s Merlin Vacuum engine will lift the pair into a geosynchronous transfer orbit (GTO) with the low end still around 300 kilometers but the high end around 35,800 kilometers (~22,250 mi). Finally, the upper stage must survive a roughly five-hour coast to that apogee. During that coast, the rocket must survive passes through both of Earth’s harsh radiation belts and maintain perfect control of its orientation and tank pressures to keep its refined kerosene fuel from freezing, its cryogenic liquid oxygen (LOx) from boiling away, and itself from bursting as its propellant warms and expands.
If it does all of those things right, the upper stage will be able to complete a circularization burn at apogee and deploy its CBAS-2 and LPDE-3A payloads directly into geosynchronous orbit (~35,786 x ~35,786 km). At GSO, satellites orbit at the same speed as Earth spins, allowing them to indefinitely hover over the same region of the planet, making it useful for Earth observation, surveillance, and communications. Finally, the Falcon upper stage will attempt to complete one last burn to send itself into a graveyard orbit just above GSO, where it will eventually run out of power and lose control.
It will take around 6-8 hours after liftoff before SpaceX or the USSF can confirm if the mission was a success. Rewatch SpaceX’s fifth Falcon Heavy launch and dual booster landing here.
News
Tesla ‘Killer’ heads to the graveyard as AFEELA taps out
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
There have been many Tesla “Killers” over the years, all of which have either failed to dethrone the automaker from its dominance in the United States, or even make it to the market altogether.
The Sony Honda Mobility (SHM) project, known as AFEELA, is the latest to make it to the grave, as the company announced its intentions to abandon the project earlier this week, Bloomberg reported.
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
🚗 Tesla Killers Graveyard:
Sony-Honda AFEELA
The sleek, AI-packed luxury sedan with PlayStation integration. Officially cancelled in March 2026 after Honda scaled back its EV plans.Fisker Ocean
Stylish SUV with solar roof promises. Company filed for bankruptcy in 2024 amid… https://t.co/Om14UhISOy— TESLARATI (@Teslarati) March 26, 2026
The decision follows Honda’s March 12 reassessment of its electrification strategy, which scrapped several upcoming EV programs amid slowing demand, high costs, and shifting market conditions.
SHM stated that it could no longer rely on key Honda technologies and manufacturing assets, leaving “no viable path forward.” Reservation fees for early buyers in California are being fully refunded, and the joint venture’s future is now under review.
Launched with fanfare in 2022, the AFEELA was positioned as a tech-forward premium EV blending Honda’s engineering reliability with Sony’s entertainment and AI expertise.
Prototypes featured advanced autonomous driving systems, immersive in-cabin displays, and even PlayStation integration, earning it early media labels as a potential “Tesla Killer.”
Priced around $90,000, the sedan was slated for limited production at Honda’s Ohio plant with deliveries targeted for late 2026. Industry watchers saw it as a serious challenger to Tesla’s dominance in software, connectivity, and premium appeal.
Yet, like many ambitious EV projects, it fell victim to broader industry headwinds: softening consumer demand, persistent high interest rates, and intense competition from established players.
The AFEELA joins a long list of vehicles once hyped as “Tesla Killers” that failed to deliver. In the late 2010s, Fisker’s second act, the Ocean SUV, promised stylish design and solid-state battery tech but collapsed into bankruptcy in 2024 after production delays, quality issues, and financial shortfalls.
Faraday Future poured billions into the FF 91 luxury sedan, touting it as a hyper-tech rival with unmatched performance and features; the company delivered fewer than 100 vehicles before fading into obscurity.
Lordstown Motors’ Endurance electric pickup generated massive pre-order buzz and Wall Street excitement but imploded after exaggerated range claims, a factory sale, and eventual bankruptcy.
Even Lucid Motors’ Air sedan, frequently called a Tesla slayer for its superior range and luxury, has struggled with sluggish sales and missed growth targets despite strong reviews.
Rivian’s R1T and R1S trucks enjoyed similar early acclaim and a blockbuster IPO, yet production ramp-up challenges and profitability woes have prevented it from dethroning Tesla.
The AFEELA’s quiet demise underscores a harsh reality in the EV sector. While Tesla’s first-mover advantage in software, charging infrastructure, and brand loyalty remains formidable, legacy automakers and tech newcomers alike continue to underestimate the complexities of scaling affordable, desirable electric vehicles.
As market realities force tough choices, the graveyard of “Tesla Killers” grows longer, another reminder that innovation alone is rarely enough to topple an established leader.
Elon Musk
TIME honors SpaceX’s Gwynne Shotwell: From employee No. 7 to world’s most valuable company
Time Magazine honors Gwynne Shotwell as SpaceX reaches a $1.25 trillion valuation and eyes its IPO.
TIME Magazine has put SpaceX President and COO Gwynne Shotwell on its cover, and the timing could not be more fitting. Published today, the profile of Shotwell arrives at a moment when the company she has quietly run for more than two decades stands at the center of the most consequential developments in aerospace, artificial intelligence, and the future of human civilization.
Shotwell joined SpaceX in 2002 as its seventh employee and has never stopped expanding her role. She oversees day-to-day operations across multiple executive teams spanning Falcon, Starlink, Starship, and now xAI following SpaceX’s February 2026 merger with Elon Musk’s artificial intelligence company, a deal that made SpaceX the world’s most valuable private company at a reported valuation of $1.25 trillion. A highly anticipated IPO is expected in the second quarter of 2026.
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Her track record is historic. She oversaw the first landing of an orbital rocket’s first stage, the first reuse and re-landing of an orbital booster, and the first private crewed launch to Earth orbit in May 2020. She built the Falcon launch manifest from nothing to more than 170 contracted missions representing over $20 billion in business. Under her operational leadership, SpaceX completed 96 successful missions in 2023 alone and has now flown more than 20 crewed Falcon 9 missions. Starlink, which she championed as a financial pillar of the company long before it was a mainstream topic, now connects tens of millions of users worldwide and provided a critical communications lifeline to Ukraine following the 2022 invasion.
Elon Musk has never been shy about what Shotwell means to him and to SpaceX. When she shared her vision for worldwide internet connectivity through Starlink, Musk responded on X with a simple statement, “Gwynne is awesome.” It is a sentiment that has been echoed across the industry. NASA Administrator Bill Nelson once said of Musk: “One of the most important decisions he made, as a matter of fact, is he picked a president named Gwynne Shotwell. She runs SpaceX. She is excellent.”
Gwynne is awesome https://t.co/tiXtMWJmPE
— Elon Musk (@elonmusk) September 28, 2024
Now, with Starship targeting its first crewed lunar landing under the Artemis program by 2028, an xAI integration underway, and a pending IPO that could reshape capital markets, Shotwell’s mandate has never been larger. She told Time that 18 Starships are already in various stages of construction at Starbase. “By 2028,” she said, gesturing across the factory floor, “these should be long gone. They better have flown by then.” If Shotwell’s history at SpaceX is any guide, they will.
Elon Musk
SpaceX’s IPO might arrive sooner than you think
Musk has hinted for years that an eventual public offering was inevitable, though he has stressed the need to maintain operational focus. Insiders have told outlets that the CEO is pushing for a significant retail investor allocation, reportedly more than 20 percent of shares, and tighter lock-up periods to limit early selling pressure.
Elon Musk’s SpaceX is on the verge of one of the most anticipated Initial Public Offerings (IPO) in history.
However, a new report from The Information indicates the rocket and satellite giant is aiming to file its IPO prospectus with U.S. regulators as soon as this week, or early next week at the latest.
People familiar with the plans told The Information that advisers involved in the process expect the IPO could raise more than 75 billion dollars, potentially making it the largest stock market debut ever and eclipsing Saudi Aramco’s 29.4 billion dollar offering in 2019.
The filing would mark the formal start of what has long been rumored: SpaceX’s transition from a closely held private powerhouse to a publicly traded company.
The timing aligns with earlier signals.
In late February, Bloomberg reported that SpaceX was targeting a confidential IPO filing in March and a possible public listing in June, with a valuation north of 1.75 trillion dollars. At the time, the company’s private valuation hovered around 1.25 trillion dollars.
SpaceX considering confidential IPO filing this March: report
Starlink, SpaceX’s satellite internet constellation, has been the primary driver of that surge, now serving millions of customers worldwide and generating steady revenue. Recent Starship test flights and a record pace of Falcon launches have further bolstered investor confidence.
Musk has hinted for years that an eventual public offering was inevitable, though he has stressed the need to maintain operational focus. Insiders have told outlets that the CEO is pushing for a significant retail investor allocation, reportedly more than 20 percent of shares, and tighter lock-up periods to limit early selling pressure.
A June listing would give SpaceX immediate access to public capital markets at a moment when demand for space-related stocks remains high. It would also allow early employees and long-time investors to cash out portions of their stakes while giving everyday shareholders a chance to own a piece of the company behind reusable rockets, global broadband, and NASA contracts.
Of course, nothing is certain until the SEC filing appears. Market conditions, regulatory reviews, and Musk’s own schedule could still shift timelines.
Yet the latest word from The Information suggests the window has opened. If the filing lands this week, SpaceX’s roadshow could begin in earnest within weeks, setting the stage for what many analysts already call the IPO of the decade.
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TIME honors SpaceX’s Gwynne Shotwell: From employee No. 7 to world’s most valuable company
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