The Information reports that SpaceX President and COO Gwynne Shotwell “will assume oversight” of the company’s Starship program and Starbase facilities, seemingly stepping in for Elon Musk as the CEO shifts his focus to Twitter.
In his own words, Twitter appears to be in a precarious position after the Tesla CEO and SpaceX founder purchased the social media platform for an inflated price of $44 billion, saddling it with immense debt. The immediate implementation of far-reaching changes (or threats of changes) have scared off existing advertisers, slashing the company’s already tenuous revenue, and Musk himself admitted on November 10th that the company as it stands is losing billions of dollars per year and could face bankruptcy if its plan to charge a subscription for a verification badge – a service that was, in theory, previously free – isn’t highly successful.
Simultaneously, poorly planned layoffs that targeted half of all Twitter staff appear to have maimed the company’s technical expertise and triggered the departure of numerous senior employees and executives, while also catching the attention of the US Federal Trade Commission. If he wants Twitter to survive, let alone thrive, it appears that Musk will have to divert most of his attention to the social media app for the indefinite future, forcing him to step back from some of his day-to-day work at SpaceX and Tesla.
Enter Gwynne Shotwell, a long-time executive second only to Musk that has often been viewed as “the adult in the room” – a source of stability that bridges the gaps between the CEO’s chaotic and whiplash-inducing style of management. Hired in 2002, it’s entirely possible that SpaceX wouldn’t have survived if her sales acumen hadn’t convinced NASA to take a billion-dollar bet on the company in 2008. But NASA ultimately took that bet right when SpaceX needed it most, and Shotwell went on to help secure another several billion dollars of launch contracts from all possible sectors.
She became President and COO after navigating NASA’s first major SpaceX contract in 2008 and still holds both positions 14 years later. Given that position, The Information’s report is thus somewhat surprising. As Chief Operating Officer, Shotwell was, by definition, already overseeing Starbase operations and the Starship program to some degree. It’s possible that her day-to-day work mainly focused on SpaceX’s Dragon, Falcon, and Starlink programs, but it would be almost impossible for a COO with a reputation as good as hers not to pay close attention to a program that likely represents half (or more) of SpaceX’s R&D spending.
More importantly, Starship, according to CEO Elon Musk, is the future of all SpaceX programs. If successful, the fully-reusable rocket will be able to launch at least five times the payload of SpaceX’s workhorse Falcon 9 rocket for even less than the smaller rocket’s already extraordinary marginal cost of ~$15 million. With ultra-low launch costs and orbital refueling, Starship could become the most high-performance rocket in history and outclass multi-billion-dollar single-use behemoths like Saturn V and SLS for a price tag less than Falcon 9 and Falcon Heavy today ($70-100 million).
Eventually, with enough experience and refinement, that combination of cheap launches and reliable refueling could allow SpaceX to achieve its ultimate purpose: building a self-sustaining human presence on Mars. In the nearer term, Musk once stated that SpaceX could go bankrupt if Starship wasn’t ready to begin launching the next generation of Starlink internet satellites in the near future, without which the constellation would apparently be a financial liability. While the CEO was almost certainly exaggerating the severity of the situation, it still emphasizes that Starship is viewed as a keystone that can ensure the long-term sustainability of all of SpaceX’s programs.
In April 2021, even NASA fully bought into Starship, awarding SpaceX a $2.9 billion contract to develop the system and create a version of the rocket’s upper stage that can land astronauts and cargo on the Moon. In 2022 alone, that Human Landing System (HLS) contract earned SpaceX more than $800 million, and NASA’s attachment to Starship has made the program’s success even more essential.
It’s little surprise, then, that Musk would explicitly ask Shotwell – SpaceX’s biggest ‘gun’ – to oversee the program in his unplanned absence. It’s unclear if that means she will hand the day-to-day operations of other major SpaceX programs to direct reports or if the new position involves an expansion of her existing Starbase and Starship oversight. But it’s safe to assume that Shotwell’s deeper involvement is unlikely to hurt the programs.
The Information also reports that SpaceX executive Mark Juncosa – a brash, unconventional engineer that’s successfully led the Starlink program since Musk fired several over-cautious executives in 2018 – took over technical leadership of the Starship program in the summer of 2022. Executives Joe Petrzelka and Bill Riley, who previously filled that role alone, now report to Juncosa, who reports to Shotwell.
Investor's Corner
Tesla uber bull Ron Baron says ‘the time to buy the stock is now’
In a new interview on Wednesday, Tesla uber bull Ron Baron said that anyone looking to buy the company’s stock should do so as soon as they can.
Baron, founder and CEO of Baron Capital and one of Tesla’s most persistent institutional bulls, used a CNBC Squawk Box appearance on Wednesday to deliver a familiar message with fresh urgency: In his opinion, Tesla stock is a buy:
“The time to buy the stock is now. FSD is catching on, and it’s going to be bigger and bigger. 55% of new buyers are buying it (Teslas) with FSD. It’s going to be everywhere. It’s safer.”
The Baron Capital frontman’s case is built around Full Self-Driving. Tesla reported 1.48 million active FSD subscriptions in the second quarter, up 56 percent year over year, and company officials have said roughly 55 percent of new North American deliveries left with a subscription enabled.
Baron framed that attach rate as proof the product is moving from enthusiast extra to default expectation, and as a reason software, not just vehicle volume, should drive the next phase of value.
His conviction on Tesla shares is not theoretical, as Baron Capital made its first Tesla investment in 2014, after years of meetings that began around the 2010 IPO roadshow. The firm later built a large SpaceX position starting in 2017.
Ron Baron today in new interview on Tesla:
“The time to buy the stock is now. FSD is catching on, and it’s going to be bigger and bigger. 55% of new buyers are buying it (Teslas) with FSD. It’s going to be everywhere. It’s safer.” pic.twitter.com/Rv5PB0bVZ2
— Sawyer Merritt (@SawyerMerritt) September 16, 2026
Baron said those Musk-led bets have generated about $30 billion of the $71 billion in profits Baron Capital has produced for clients. He put the firm’s current exposure at roughly $25 billion in SpaceX and $5 billion in Tesla. Personally, he described SpaceX as his largest holding, at about $5 billion, with about $1.5 billion in Tesla and additional Tesla exposure through the firm’s funds.
That concentration is also a statement of loyalty. Asked about talk of a SpaceX-Tesla combination, Baron said he had already walked Elon Musk through arguments for and against a deal, then declined to repeat them on air. His public position was simpler: “Whatever you decide is better is what I’m going to support,” he said to Musk.
Baron also said that he picked up the farewell edition of the Model S after Tesla decided to sunset the vehicle earlier this year, calling it his favorite car he’s ever driven.
Elon Musk
SpaceX’s next Starship launch is about to attempt its biggest leap yet
SpaceX targets September 22 for Starship Flight 14, its first attempt to reach real orbit.
SpaceX has set September 22 as the target date for Starship’s 14th test flight, and this one carries a different goal than any of the 13 that came before it. Every previous Starship mission has intentionally flown a suborbital arc, reentering the atmosphere within the same hour it launched. Flight 14 is designed to send the craft into a genuine orbit around Earth for the first time.
The launch window opens at 7:15 a.m. Central time at Starbase in South Texas and runs for 75 minutes, pending regulatory approval, according to SpaceX’s mission description published Tuesday. If the flight goes as planned, Starship will circle the planet roughly six times at an altitude near 275 kilometers over about ten hours before a deorbit burn sends it toward a splashdown in the Pacific Ocean west of Chile, a departure from the Indian Ocean recoveries used on the last several flights.
The mission also marks the first attempt to put a working batch of Starlink V3 satellites into actual service. Flight 13 carried 20 of the new satellites in July, but because that mission never left a suborbital trajectory, the payload reentered along with the ship instead of separating into orbit.
SpaceX tells the FCC that Starship Flight 14 is going to orbit
Each V3 satellite is rated for roughly one terabit per second of downlink capacity, so a successful deployment on Flight 14 would be SpaceX’s largest single jump in network bandwidth since Starlink began flying on Falcon 9.
Flight 13 still did the heavier lifting on the technical side. That July mission flew a deliberately more stressful reentry profile to test Starship’s heat shield, and the ship survived its softest splashdown yet, intact enough for drone inspections shortly after landing. Elon Musk said the flight delivered “all the heat shield data we needed and then some,” a result Teslarati covered in detail when he later said SpaceX had solved the vehicle’s biggest reusability challenge. Flight 14 is where SpaceX starts spending that confidence on an actual orbital insertion rather than another controlled fall back to Earth.
One thing Flight 14 will not attempt is a tower catch of the ship. Musk floated the idea right after Flight 13, but walked the timeline back in August, saying a catch attempt was more likely “in a few months.” The Super Heavy booster will still aim for its own recovery, targeting an offshore landing point in the Gulf of America, the same approach used on recent flights.
September 22 is SpaceX’s own target, not a locked date. Starship’s schedule has slipped before over hardware readiness and FAA sign off, and the company has said as much in its own mission notes. But the plan itself represents the clearest marker yet that Starship is moving from a suborbital test program into something meant to carry paying payloads and, eventually, people.
Elon Musk
Elon Musk gives his most telling Tesla-SpaceX merger conversation yet
Elon Musk hinted a Tesla-SpaceX merger could be coming, and Wall Street is taking notice.
Elon Musk gave his clearest signal yet that Tesla and SpaceX could eventually combine, telling the All-In Summit in Los Angeles that the two companies’ deepening collaboration makes the question worth asking. Sawyer Merritt first surfaced the highlight on X Tuesday.
Asked directly why Tesla and SpaceX remain separate given how closely they already work together, Musk told hosts at the summit: “Great question there. With all this collaboration, on so many levels, who can imagine what action one might take when there’s so much close collaboration in so many areas.” SpaceX President Gwynne Shotwell, who joined Musk on stage, added that SpaceX personnel have already moved into xAI to fill leadership and engineering gaps, saying the businesses are integrating “faster than I thought,” though “not fully integrated yet,”
The comments landed on top of merger speculation that has been building on Wall Street for months. JPMorgan has called a tie-up “strategically coherent on paper,” pointing to overlapping ambitions in AI, robotics, energy, transportation and space. Jefferies went further, estimating Musk could retain roughly 55.3 percent voting control in a deal structured without a premium, a scenario that would still leave room for Tesla shareholders to come out ahead. On Kalshi, traders now put the odds of a merger before 2028 at 66 percent.
Tesla’s stake in SpaceX, still under one percent, traces back to its earlier investment in xAI, which converted to SpaceX equity after SpaceX absorbed the AI company. The two are also jointly building Terafab, a chip facility in Austin meant to serve both Tesla’s AI computing needs and SpaceX’s satellite ambitions. Wedbush analyst Dan Ives has stood by a 2027 merger timeline for months, and Cathie Wood’s ARK Invest recently floated a similar case, an idea Musk pushed back on directly at the time.
Another Tesla SpaceX merger prediction by ARK Invest has Elon Musk talking
The timing adds another layer. Tesla has scheduled an October 1 unveiling for its next generation Roadster at a venue near SpaceX’s McGregor, Texas test site, using the phrase “Go for launch” in its promotional material. Both stocks dipped roughly 2 percent Monday before recovering slightly in premarket trading Tuesday, with SpaceX shares up about 0.4 percent and Tesla essentially flat.
Musk stopped short of confirming anything is in motion. But unlike his past denials of a corporate restructuring, this response didn’t rule one out, and it came with Shotwell sitting next to him describing an integration that’s already underway.